Mpikisano Weniweni wa AI Siwokhudza Ma Model kapena Deta. Ndi Za Context.

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Kampani iliyonse yomwe ndimalankhula nayo pakali pano ikukhulupirira kuti ili ndi vuto la AI. AI yawo imalemba maimelo omwe palibe amene amayankha. Imafufuza maakaunti ndi mawonekedwe amatsogolera gulu lazogulitsa lomwe latsekedwa kale miyezi isanu ndi umodzi yapitayo. Kukopera ndi kumata zala pakati pa zida kumapanga zomwe zimamveka ngati zomwe mpikisano aliyense akusindikiza. Atsogoleri amaika ndalama pazida pambuyo pa chida, amayendetsa gawo lophunzitsira pambuyo pa maphunziro, ndipo amakhala akuyang'ana funso lomwelo: chifukwa chiyani AI siyikusuntha singano? Izi ndi zomwe simukuuzidwa. Vuto si chitsanzo chanu. Vuto si data yanu. Vuto ndi nkhani: chidziwitso chenicheni cha bizinesi yanu, makasitomala anu ndi zomwe akufunikira pakali pano, ndi momwe gulu lanu limagwirira ntchito. Ndilonso vuto lovuta kwambiri kulithetsa, ndipo lomwe makampani akhala akuchedwa kulithetsa. Context ndi Infrastructure, Osati Mbali Apa pali kusiyana komwe ndikuganiza kuti kukutayika. Deta ndi zomwe zidachitika. Context imapereka tanthauzo la zochitika zenizeni, zomwe zikutanthawuza, chifukwa chake zili zofunika, komanso zoyenera kuchita nazo. Context si mawonekedwe; ndi zofunika zomangamanga. CRM yanu ili ndi mbiri yoti mgwirizano unatseka miyezi khumi ndi isanu ndi itatu yapitayo. Ndizo data. Context ndikudziwa kuti mgwirizano watsekedwa chifukwa wopambana wanu adasintha makampani, mitengo idayenera kusinthidwa katatu isanabwere, ndipo kasitomalayo tsopano akutchula mabizinesi angapo pachaka ndipo amadana ndi kulumikizidwa ndi makina. Munthu amene analemba nkhani imeneyi amadziwa zonsezi. Pafupifupi palibe AI imachita, chifukwa pafupifupi palibe nsanja yomwe imamangidwa kuti igwire. Uku ndiye kusiyana. Osati kusiyana kwachitsanzo. Osati kusiyana kwa data. Kusiyana kwa nkhani. Ndipo ndiye vuto lomwe HubSpot likuthetsa ndi Agentic Customer Platform. Pamene Yamini adayambitsa nsanja yathu ya Agenttic Customer Platform koyambirira kwa chaka chino, adalongosola maziko omwe ali pansi pake: malo amodzi pomwe zambiri zamakasitomala anu ndi bizinesi zimakhala, zomwe zimapezeka kwa gulu lanu ndi othandizira anu a AI panthawi yomwe akuzifuna. Zomangamanga zabwino kwambiri ndizosawoneka. Imayambira kumbuyo, imakhalabe yapano pomwe bizinesi yanu ikusintha, ndipo sizimapangitsa gulu lanu kubwereza. Uwu ndiye muyezo wa AI uyenera kugwiridwa, ndipo pafupifupi osakumana. Mtengo Wobisika wa Mipata ya Context Pali mtengo womwe gulu lanu limalipira tsiku lililonse lomwe silikuwoneka mu bajeti yanu ya AI. Timachitcha kuti msonkho wachidule: nthawi ndi kubwereza kofunikira kuti AI ipereke maziko okwanira kuti apange china chake chothandiza. Mumalongosola mawu amtundu wanu musanapemphe kuti mulembe. Mumaika mbiri ya akauntiyo musanapemphe kuti ifufuze. Mumafotokozera zamitengo yanu, malo omwe mukupikisana nawo, mbiri yamakasitomala anu, ntchito iliyonse isanachitike. Ndipo tsiku lotsatira, inu muzichita izo kachiwiri. Simaphunzira bizinesi yanu. Mtengo weniweni si maola omwe gulu lanu limataya kuti lifotokozenso mwachidule za AI, ndi mtengo wa mwayi: zidziwitso zomwe AI zikanatha kuwonekera ngati ikudziwa bizinesi yanu. Misonkho yachidule ndi mikangano yatsiku ndi tsiku. Vuto lovuta kwambiri ndi lomwe simulikuwona: zomwe zimachitika pakapita nthawi. Malo anu ampikisano akusintha. Makasitomala anu abwino akusintha. playbook yanu imasinthidwa. AI wanu sakudziwa chilichonse mwa izi. Sikuti anaiwala. Zimakumbukira zokambirana. Ilibe mgwirizano ndi bizinesi yomwe ili kumbuyo kwake. Kwa magulu a GTM, izi zikuwoneka ngati AI yolakwika molimba mtima. Pulojekiti ikusintha, gulu lanu limasintha, koma AI imangotengera zomwe zachikale. Zotsatira zimayamba kumveka. Malingaliro sakukwaniranso zolinga zanu. AI yanu ikapanda kulumikizidwa ndi chithunzi chonse, sichingakhale ndi chidziwitso chokwanira, champhamvu chomwe chimafunikira kuti chipange phindu lenileni. Imakhalabe chida. Sakhala mnzawo wodalirika. Magulu Okulitsa Amafunikira Makhalidwe Awo Sikuti nkhani zonse zimapangidwa mofanana. Zida zaumwini za AI monga ChatGPT zikupanga zochitika zanu: zomwe mumakonda, mbiri yanu yolankhulirana, njira yanu yolankhulirana. Zida zamabizinesi monga Glean zikupanga zochitika zamagulu: zolemba zanu, wikis, ndi chidziwitso cha mabungwe. Ku HubSpot, tikumanga Chikhalidwe Chakukula: AI olemera, apamwamba, komanso omveka bwino amayenera kuyendetsa zotulukapo pakutsatsa, kugulitsa, ndi kupambana kwamakasitomala. Izi si lingaliro. Tikumanga maziko enieni omwe angatanthauze kuti tonse tigwira ndikusunga nkhaniyi kwa makasitomala, ndikuwapatsanso kuthekera kodzilamulira. Timawona Growth Context ili ndi magawo asanu: Zolemba za bizinesi ndizo zonse zomwe mumachita, momwe inukupikisana, ndi chimene chimakupangitsani inu ofunika kugula. Maonekedwe a malonda anu, kusiyana kwanu, kulingalira kwamitengo yanu, mawu amtundu wanu. Izi ndi zomwe zimapangitsa AI kumveka ngati kampani yanu m'malo momveka ngati kampani ina iliyonse. gulu lanu. Kuchijambula kumafuna zambiri kuposa kukweza chikalata chamtundu. Pamafunika dongosolo lomwe limakonza chidziwitsocho ndikuchigwiritsa ntchito pazochita zilizonse. Nkhani yamagulu ndi momwe anthu anu amagwirira ntchito. Njira yanu yogulitsira, njira zanu zoyenerera, njira zanu zokulira. Osati mtundu womwe umakhala m'makalata anu okwera, koma mtundu womwe ma reps anu amawagwiritsa ntchito. Izi ndi zomwe zimalekanitsa AI yomwe imatsatira script kuchokera ku imodzi yomwe imakhala ndi chiweruzo chenicheni. Nkhani zamtunduwu sizikhala m'gawo lililonse la CRM. Imakhala muzojambula zojambulira mafoni, zolemba zamalonda, ndi machitidwe omwe amangowoneka pamachitidwe masauzande ambiri. Chidziwitso cha ndondomeko ndi momwe mayendedwe anu amawonekera muzochita. Zomwe zimayambitsa kukhumudwa. Zomwe zimapangitsa kuti mgwirizano ukhale wofunika kwambiri. Momwe makampeni anu amamangidwira komanso momwe kupambana kumawonekera kwa aliyense. Izi ndizomwe zimalola AI kuchitapo kanthu, osati kungopereka chidziwitso. Kupanga izi mu AI kumafuna kumvetsetsa momwe ntchito yanu ikugwiritsidwira ntchito, osati kungowafotokozera, kuti dongosolo lizitha kuchitapo kanthu m'malo mongowatchula. Makasitomala ndi mbiri yosonkhanitsidwa ya maubwenzi anu. Zomwe akaunti iliyonse yagula, chifukwa chake adagula, zolinga zawo ndi zotani, komwe kwachitika mikangano, zokambirana zomveka zotsatila ziyenera kukhala zotani. Izi ndi zomwe zimapangitsa kuti kulumikizana kumveke ngati kukambirana m'malo mongoyimbira foni. Ili ndilo gulu lovuta kwambiri kulisamalira chifukwa limasintha nthawi zonse. Kusunga izi zokha, pazokhudza chilichonse, ndiye vuto la zomangamanga zomwe nsanja zambiri sizinathe. Network network ndiye gawo limodzi la Growth Context lomwe palibe kampani yomwe ingapange yokha. HubSpot imagwira ntchito ndi makampani opitilira 280,000. Izi zikutanthauza kuti tikuwona momwe magulu amapitira kumsika, momwe makampeni amagwirira ntchito, ndi momwe makasitomala amagulira, pamlingo womwe palibe kampani iliyonse yomwe ingathe kutengera yokha. Luntha lophatikizana limakhala gawo la Growth Context lomwe likupezeka kumakampani aliwonse papulatifomu, ndikupanga zomwe AI yanu ikulimbikitsa musanachite kampeni imodzi. Momwe Mafunso Oyenera Amawonekera Ngati mukuwunika AI ya gulu lanu, mafunso omwe ali ofunika kwambiri sali okhudza chitsanzo. Zitsanzo zikuchulukirachulukira. Mafunso oyenera ndi okhudza nkhani. Kodi ingathe kujambula ndi kuchitapo kanthu pa chithunzi chonse? Osati zolemba zokhazikika komanso zosasinthika mu CRM yanu, koma kulingalira, chiweruzo, ndi chidziwitso cha mabungwe omwe nthawi zambiri amakhala pamitu ya anthu. Kodi nkhaniyo imasungidwa yokha? Kapena kodi gulu lanu liyenera kulisunga pamanja, kutembenuza ndalama zapapulatifomu kukhala zolemetsa? Kodi imamangidwa kuti ikule? Kapena ndi gawo lachidziwitso chazambiri chomwe chimaphatikizapo zambiri zamakasitomala? Kodi zimaphatikizana pakapita nthawi? Kapena kodi zimafunika kubwezanso nthawi zonse kuti zikhale zofunikira? Yankhani "ayi" ku chilichonse mwa izi, ndipo AI yanu siikugwira ntchito ndi bizinesi yanu, imagwira ntchito pamabizinesi anu omwe kulibenso. Umenewo ndiye mpikisano weniweni wa AI. Makampani omwe amapeza Growth Context moyenera samangogwiritsa ntchito AI bwino. Amapita patsogolo nthawi iliyonse akamagwiritsa ntchito.

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