Nyowani Cornell Tsvagiridzo Inosimbisa: Vadikani veBS Vanoda Kushata paMabasa Avo
Unotya here misangano yakazadzwa nema buzzwords senge "synergy" uye "denderedzwa kumashure"? Hausi wega. Tsvagiridzo yeNew Cornell University inosimbisa kubatana kwakananga pakati pekambani jargon uye kusaita basa zvakanaka. Ongororo iyi inoratidza kuti vanhu vanovimba zvakanyanya nebhizinesi kutaura kazhinji havagone.
Nyanzvi yepfungwa kuseri kwechidzidzo chinokatyamadza ichi inotsanangura kuti mutauro uyu unotungamira sei kuita sarudzo dzisina kunaka. Inoratidzawo nzira yekurwisa BS yemakambani munzvimbo yako yebasa. Kunzwisisa chinongedzo ichi kwakakosha pakuvandudza kutaurirana nekubudirira.
Kubatana Pakati peJargon uye Kusagona
Chidzidzo cheCornell chakaongorora mashandisiro anoita vashandi mutauro. Vatsvakurudzi vakaongorora maitiro ekutaurirana uye maitiro ekuita sarudzo mumakambani akasiyana-siyana. Vakawana nzira inowirirana uye inotambudza inobuda.
Vanhu vaigara vachishandisa zvisina kujeka, mazwi ebhizinesi ane fashoni aigara achivharidzira kushomeka kwekunzwisisa kwakadzama. Uku kunyanyovimba nemabuzzwords emakambani ane hukama nesarudzo dzakaipa. Chaizvoizvo, iyo jargon yakave chifukidziro chekusagona.
Sei Jargon Inovanza Kusaita Kwakashata
Corporate BS kazhinji inonzwika inonakidza asi isina chinhu. Zvinogadzira fungidziro yehunyanzvi pasina kuda ruzivo chairwo. Izvi zvinobvumira vashandi vasingashande zvakanaka kuti vasanganise uye vadzivise kuongororwa.
Kana mumwe munhu akati "ngatiwedzerei kugona kwedu kwepakati," zvinorevei chaizvo? Kusajeka uku kunoita kuti zviome kutsikisa zviito zvekongiri kana kuita kuti vanhu vazvidavirire. Idziviriro yekutaurirana nzira inoshandiswa nevasina chokwadi chekutsika kwavo.
Iyo Corporate BS Inotungamira kune Yakashata Sarudzo
Tsvagiridzo inoburitsa njodzi yakakosha: jargon makore kutonga. Apo mapoka anokurukura nomutauro usina kujeka, kusanzwisisana hakudzivisiki. Kusajeka uku iresiphi yekusaita sarudzo.
Mapurojekiti akakosha anogona kutsauka nekuti hapana anotsanangura zvakajeka zvinangwa. Panzvimbo pokukumbira kujekeswa, mitezo yeboka kazhinji kazhinji inogutsurira pamwe chete kudzivisa kuratidzika kuva isina ruzivo. Iyi nyonganiso yemubatanidzwa inogona kukanganisa zvirongwa zvese.
Chaiyo-Nyika Migumisiro Yemutauro Usina Kujeka
Funga nezvechikwata chiri kusarudza nzira itsva yekushambadzira. Kana nhaurirano yakazadzwa nemazwi akaita se "disruptive innovation" uye "blue ocean strategy," tsanangudzo dzinorasika. Chikwata chinogona kubvumirana pane chirongwa chinonzwika chakanaka asi chisina kunaka.
Pasina mutauro wakajeka, wakapfava, hazvibviri kuitisa nharo zvinobudirira. Izvi zvinotungamira kusarudzo dzakavakirwa pagroupthink uye buzzword kutevedzera kwete kufunga uye data. Muuyo wacho kazhinji kazhinji kutambisa nguva nezviwanikwa.
Maitiro ekurwira Corporate BS munzvimbo yako yebasa
Kurwisa iyi tsika yejagoni kunotanga nekuziva kwemunhu. Unogona kutora matanho ekukurudzira kutaurirana kwakajeka. Zvinoda kushinga kupikisa mamiriro ezvinhu, asi mubairo wacho wakakura.
Tanga nokugadza muenzaniso womunhu oga. Shandisa mutauro wakajeka, wakananga mumaemail ako nemisangano. Paunoenzanisira kujeka, vamwe vanowanzonzwa vaine simba rekutevedzera. Izvi zvinogona kugadzira yakanaka ripple mhedzisiro muchikwata chako chose.
Maitiro Anoshanda eKukurukurirana Kwakajeka
Hedzino nzira dzinoita dzekudzikisa yekambani BS uye kugadzirisa kuita sarudzo:
Bvunza Tsanangudzo: Bvunza zvine ruremekedzo, "Ungatsanangura zvaunoreva here nemashoko ari nyore?" Izvi zvinokurudzira zvakanangana. Ban Buzzwords: Kurudzira chibvumirano chechikwata kuti usanyanya kushandiswa. Gadzira rondedzero yezvirevo zvakarambidzwa. Tarisa pane Zvinobuda: Gara uchitungamira nhaurirano kune zvinangwa zvine musoro uye zvinoyerwa, kwete pfungwa dzisina kujeka. Kurudzira Kuchengetedzeka Kwepfungwa: Simbisa nharaunda umo kubvunza "mibvunzo isina musoro" inokurudzirwa uye inokosheswa.
Kushandisa mazano aya kunogona kushandura simba rechikwata chako. Uchaona misangano ichiva mipfupi uye ichibudirira. Sarudzo dzichaitwa nekuvimba kukuru uye nekujeka.
Mhedziso: Gamuchira Kujeka Kwemibairo iri Nani
Humbowo hwakajeka: corporate jargon chiratidzo chenyaya dzakadzama. Zvinotadzisa kutaurirana kunobudirira uye zvinoita kuti basa ripere. Nekuzvipira kumutauro wakajeka, unogona kusimudzira kushanda kwechikwata uye kutyaira zvirinani.
Wakagadzirira kubvisa zvinovhiringa kutaura kwekambani kubva pakufamba kwako? Seemless inopa maturusi uye matemplate akagadzirirwa kukurudzira kutaurirana kwakatwasuka. Shanyira puratifomu yedu kuti uone mabatsiriro atinoita zvikwata kuti zvishande zvakajeka uye nechinangwa.
