AEO ni GEO ye ɲɛfɔli kɛ: Sugudalaw ka kan ka min dɔn sisan

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Sugudalaw bɛ baara kɛ ni AEO ni GEO ye ɲɔgɔn fɛ, nka danfara bɛ u ni ɲɔgɔn cɛ, wa o de bɛna ɲɛfɔ ani ka ɲɛfɔ nin barokun in kɔnɔ. Kuma surun na, AEO bɛ kɔnɔkow ɲɛnabɔ ka ɲɛ jaabiw ni kumakan ɲinini jaabiw kama, k’a sɔrɔ GEO bɛ AI chatbot citations ni summaries generated laɲini. A bɛ se ka kɛ gɛlɛya ye ka bɛɛ bila ka bɛnkan sɔrɔ min ye min ye, nka an k’a ɲini. AEO ni GEO tɛ taa, wa ni izini in bɛ se ka bɛn teliya la nin daɲɛ surun ninnu kɔrɔ kan, o ka fisa. Ni an y’a lajɛ fɛɛrɛko siratigɛ la, a tɛ foyi ɲɛ o cogo la bawo SEO kɛrɛnkɛrɛnnenw bɛɛ ka kan ka kɛ ka AEO, GEO, ani, tiɲɛ na, SEO jusigilanw sigi kaban. Nka ni ɲɛfɔli kelen kɛra, a bɛna nɔgɔya kosɛbɛ ka kuma o bɛɛ kan. N’i ​​dalen t’a la ko i bɛ baara minnu wajibiyalen don AEO walima GEO ma walima u nɔfɛkow sumancogo, i ka to i ɲɛ na bawo an bɛna o ɲɛfɔ an ka sariyaw ɲɛfɔlen kɔfɛ. Tablo kɔnɔkow AEO ni GEO: Danfara jumɛn bɛ u ni ɲɔgɔn cɛ? AEO vs. GEO: Yala aw mago bɛ u fila bɛɛ la wa? Fɛɛrɛ jɛlenw AEO ni GEO cɛ minnu bɛ jaabiw bila senkan AEO ni GEO fila bɛɛ ka nɔfɛkow jateminɛcogo Mun bɛ kɛ kɔfɛ AEO & GEO fɛ? Ɲininkali minnu bɛ kɛ tuma caman na AEO ni GEO kan AEO ni GEO: Danfara jumɛn bɛ u ni ɲɔgɔn cɛ? AEO kɔrɔ ye ko Answer Engine Optimization. AEO b’a sinsin jaabi tilennenw kan ɲinini jaabiw kɔnɔ. A bɛ dɛmɛ don ka siti kɔnɔkow jira i n’a fɔ jaabi tilennenw ɲinini jaabiw kɔnɔ. Miiri k’a filɛ: Snippets minnu bɛ jira. Mɔgɔw ​​fana bɛ ɲininkali kɛ. Dɔnniya Panɛliw. Ani SERP ka baarakɛminɛn wɛrɛw. GEO kɔrɔ ye ko Generative Engine Optimization. GEO bɛ fɛn ɲumanw kɛ ka ɲɛsin marka citations ma AI-generated summaries kɔnɔ. A bɛ markaw dɛmɛ u ka ci AI-generated summaries kɔnɔ platformw kan i n’a fɔ Google AI Overviews, Perplexity, ani ChatGPT. Kuma nɔgɔman na: AEO bɛ jaabiw ɲɛnabɔ ka ɲɛ k’a sɔrɔ GEO bɛ citations ɲɛnabɔ. Nin ye ɲɔgɔndan tabali ye: Fɛɛrɛ min bɛ kɛ Laɲini fɔlɔ A b’a jira cogo min na A bɛ min ɲɛnabɔ ka ɲɛ Baarakɛcogo ɲuman AEO ye Jaabi tilennenw di ɲinini senfɛ Snippets jiralenw, People Also Ask, ani AI jaabi surunw Kɔrɔfɔli, sigicogo, ɲininkaliw ɲɛfɔli Ɲininkali minnu bɛ kɛ ni ŋaniyaba ye, minnu bɛ kɛ ni ɲininkaliw ye GEO ye baara kɛ Aw ye marka citations sɔrɔ AI summaries kɔnɔ Google AI ka ɲɛfɔliw, ChatGPT, Perplexité Faama, entité clarté, quotable insights Ɲininikalan ɲininiw ni kunnafoniw sɔrɔli SEO ye Aw ye rankings sɔrɔ ani traffic organique Laadalata, biologiki bulu jɛgɛnsira ɲininikɛlanw kɔnɔ Nafa, kɔkankow, fɛɛrɛko baarakɛcogo Kuntaalajan sɔrɔli ani sirako yiriwali AEO ni GEO ni SEO Laadalata SEO bɛ sinsin jɔyɔrɔba saba kan: Kɔnɔkow fɛɛrɛ. SEO tekniki ye. Backlinks (Kɔnɔnafiliw). SEO ye feereli fɛɛrɛba ye min bɛ caman lamini, wa fɛn caman minnu ɲɛfɔlen don AEO ni GEO kɔnɔ, olu fana bɛ bin a ka “parasol” kɔrɔ. Nka, o fɛɛrɛ ninnu bɛ ka doniba ta ka taa a fɛ k’a sababu kɛ u nɔfɛko ye AEO ni GEO kan bi SEO la. AEO b’a sinsin jaabiw diliko kan, ɲininikɛlanw bɛ se ka minnu bɔ saniya la. GEO b’a sinsin citations sɔrɔli kan AI-generated responses kɔnɔ — tuma caman na, k’a sɔrɔ a ma kɛ ni klikɛli ye. Ni nin fɛɛrɛ saba ninnu farala ɲɔgɔn kan, u b’a to taamasiyɛnw ye : A bɛ Se ka Sɔrɔ ɲinini na. Min bɛ AI baarakɛminɛnw kɔnɔ, sannikɛlaw bɛ u jigi da minnu kan sisan ɲininiw, feerekɛlaw suma ɲɔgɔn na, ani latigɛw la. A jira AI Overviews ani SERP baarakɛcogo wɛrɛw la walasa ka yecogo ɲuman sɔrɔ. AEO vs. GEO: Yala aw mago bɛ u fila bɛɛ la wa? GEO ni AEO fila bɛɛ bɛ ka bɔ kɛnɛ kan joona i n’a fɔ feereli kunbabaw, bawo ɲinini min bɛ kɛ ni AI ye, o bɛ kɛ cogo ye min ka di kosɛbɛ feerekɛlaw bolo walasa ka fɛnw tɔgɔlafɛnw sɔrɔ, ka fɛɛrɛw suma ɲɔgɔn na, ani ka latigɛw kɛ. HubSpot Consumer Trends Report ka fɔ la, ɲininikɛlaw 72% y’a jira k’u b’a fɛ k’u jigi da ɲinini kan kosɛbɛ AI fɛ ni u bɛ sanni kɛ. Ka bɔ dɔnniya la, markaw mago bɛ o fila bɛɛ la tigitigi (ani SEO, tiɲɛ don). N ye ɲɛmɔgɔya sɔrɔ ka bɔ ChatGPT ni fɛn wɛrɛw la minnu bɛ se ka fɛnw bɔ n yɛrɛ ka baarada la ani n ka kiliyanw ye, wa o jaabiw kɛra dɔrɔn bawo n ka taamasiyɛn bɛ ye jaabi-motɛriw ni fɛnw falen-falen-motɛriw bɛɛ la. AEO ni GEO bɛ kɔnɔkow labɛncogo ni fɛn jɛlenw de wajibiya. AEO b’a janto ko siti dɔ kɔnɔkow bɛ se ka bɔ, ka labɛn, ani ko u bɛ se ka jaabi tilennenw sɔrɔ Google ni ɲininikɛlan wɛrɛw kɔnɔ. GEO b’a janto a la ko ni mɔgɔ dɔ ye AI modɛli dɔ ɲininka a ka ladilikanw, a ka sangaɲɔgɔnmaw, walima a ka lisi ɲumanw, i ka taamasiyɛn ye citations dɔ ye, modɛli bɛ minnu sama ka don a ka kumasen kuncɛlen kɔnɔ. Bi ɲininikɛyɔrɔ la, sannikɛlaw bɛ ɲinini daminɛ yɔrɔ min na ka taa a fɛ ChatGPT, Perplexity, walima...Google AI Overviews, ka i jigi da SEO dɔrɔn kan, o tɛ bɔli kɛ tugun. Pro tip: HubSpot ka AEO gafe kalan yan. Fɛɛrɛ jɛlenw AEO ni GEO cɛ minnu bɛ jaabiw bila senkan AEO ni GEO bɛ se ka jira cogo wɛrɛ la ɲinini ni ɲininikɛyɔrɔw la minnu bɛ fɛnw falen, nka u fanga bɛ bɔ wale jɔnjɔn kelenw caman na. Marka minnu bɛ baara kɛ ka ɲɛ AI ɲinini na, olu de bɛ kunnafoni labɛnnenw jɔ, minnu bɛ jaabi fɔlɔ di ani ka jɛkulu jɛlen barikama mara ɲɛ kelen-kelen bɛɛ kan. Fɛɛrɛ jɔnjɔn duuru bɛ ​​duguma minnu bɛ AEO ni GEO fila bɛɛ ka baarakɛcogo barika bonya : jaabi fɔlɔ kɔnɔkow sigicogo, jɛkuluw ɲɛnabɔli n’u bɛnkan, hakilinaw ni kunnafonidilanw tɛmɛsira minnu bɛ se ka fɔ, schema ni markup sigicogo waleyali, ani barika don segin-ka-bɔnye fɛ. Jaabi-Fɔlɔ kɔnɔkow sigicogo Jaabi fɔlɔ kɔnɔkow sigicogo kɔrɔ ye ka ɲɛminɛ ni jaabi tilennenba ye baarakɛla dɔ ka ɲininkali la sanni ka kunnafoni dɛmɛnanw, misaliw, walima sigidakow fara a kan. Sani u ka yɔrɔ koloma su don ɲɛ tilancɛ la, sɛbɛnnikɛlaw ka kan ka yɔrɔ nafamaba in bɔ kɛnɛ kan o yɔrɔnin bɛɛ la cogo saniyalen na, min bɛ se ka sɛgɛsɛgɛ, jaabi-motɛriw ni generatif motɛriw bɛ se ka min bɔ ni zeru daɲɛ ye. Sɛbɛnnikɛlaw ni AEO walima GEO kɛrɛnkɛrɛnnenw ka kan ka kɔnɔkow labɛn walasa ka jaabi di, o kɔfɛ, u ka kan ka ɲɛfɔli kɛ kɔfɛ. Misali la, kɔnɔko dɔ kɔnɔ, barokun dɔ bɛ yen ko “Answer Engine Optimization ye mun ye?” Jaabi min dabɔra ka baara kɛ ka ɲɛ AI ɲinini na, o bɛna AEO ɲɛfɔ o yɔrɔnin bɛɛ, i n’a fɔ nin: “Answer Engine Optimization (AEO) ye wale ye min bɛ kɛ ka kɔnɔkow labɛn walasa ɲininikɛlanw ka se ka jaabi tilennenw bɔ, minnu bɛ se ka kɛ sababu ye ka jaabiw bɔ minnu bɛ jira, AI kuncɛlenw, ani jaabi wɛrɛw minnu bɛ tali kɛ jaabiw la.”. Kɔnɔkow sɛbɛnni i n’a fɔ nin tɛ ko kura ye ɲinini na. SEO kɛrɛnkɛrɛnnenw bɛ baara Kɛ ni nin sɛbɛnnikɛcogo in ye kabini sàn caman bari a bɛ dɛmɛ ka snippets (dakunw) walima jatebla jiralenw lakana People Also Ask kɔnɔ. Nka sisan, ni generative engines bɛ jaabiw sama sanni ka linkw sama, kɔnɔkow sɛbɛnnikɛlaw ka kan k’u janto kosɛbɛ hali dɔɔnin, kumasen 1–2 fɔlɔw bɛ ɲininkali jɔnjɔn jaabi cogo min na saniyalen ni dannaya la. O dakun daminɛ-yɔrɔ tɛ baarakɛlaw dɔrɔn ta ye tugun; o ye AI sitɛmuw de kama k’a latigɛ n’i ka taamasiyɛn ka kan ka fɔ. Pro tip: Kunnafonidila minnu bɛ baara kɛ ni o cogo kelen ye san tan caman kɔnɔ ni piramidi inversé ye: A daminɛ ni kuncɛkuma ni tiɲɛ jɔnjɔnw ye, o kɔfɛ, i ka layer in context, quotes, and background. Jaabi fɔlɔ kɔnɔkow ye o kunnafonidiso sariyakolo kelen in ɲinini kɛcogo ɲuman ye dɔrɔn — wa sisan a kɛra wale nafama dɔ ye AEO ni GEO ka ɲɛtaa kama. Entitiw ɲɛnabɔli ani ɲɔgɔndan Fɛnɲɛnɛmako ɲɛnabɔli ye wale ye min bɛ kɛ k’i ka tɔnba jɔnjɔnw ɲɛfɔ, a kɛra mɔgɔw ye wo, a kɛra fɛn dilannenw ye wo, a kɛra hakilinaw ye wo. Misali la, marka (marque) ye fɛn ye min bɛ wele ko « entité ». Ni a sigira sen kan, sugukɛlaw bɛ tɔnw kɔlɔsi, k’a lajɛ k’u bɛ to cogo kelen na, u bɛ bɔ yɔrɔ o yɔrɔ. Ka to ka kunnafoni tigitigiw, kelenyalenw mara i ka siti kan, i ka bulɔgu, fɛn dilannenw ɲɛw, sɛbɛnw, PR, ani kɛnɛma kofɔlenw, o kɔrɔ ye ko citations generatives ka teli ka kɛ tiɲɛ ye. Ni i ka fɛn dilannenw tɔgɔw, a kɛcogo, a fɔcogo ani a suguyaw ɲɛfɔra tuma bɛɛ yɔrɔ caman kan, AI baarakɛminɛnw bɛ se k’o fɛnw siri ɲɔgɔn na ni dannaya ye ka segin i ma. Ni i ka tɔnw bɛ tigitigi ani ni u bɛ bɛn ɲɔgɔn ma, dannaya bɛ kɛ ni motɛriw ye minnu bɛ mɔgɔ bila ka taa a fɛ, n’u b’a latigɛ u bɛna taamasiyɛn min fɔ jateminɛ kunbabaw kɔnɔ walima kunnafoni kuncɛlenw kɔnɔ. Ni AI modɛliw bɛ sama ka bɔ sɔrɔyɔrɔ ba caman na (i ka yɔrɔ, ɲɔgɔndan yɔrɔw, Reddit, forobaciyɛn, UGC, seginnkanniw), jɛkulu taamasiyɛnw minnu tɛ bɛn ɲɔgɔn ma, olu bɛ kɛ farati lakika ye. Ni i ka fɛnw lisɛli ɲɛfɔra cogo kelen na i ka fɛn dilannenw ɲɛ kan nka ni a tɛ kelen ye kunnafonisɛbɛn dɔ kɔnɔ walima feerekɛlaw ka lisi dɔ kɔnɔ, AI sitɛmuw bɛ se k’i ka kunnafoniw fara ɲɔgɔn kan walima k’u kɔrɔ fɔ cogo jugu la. Jɛkulu ɲɛmɔgɔya bɛ o ɲɛnabɔ ni a kɛtɔ k’i ka kunnafoniw sabati, ka segin-ka-bɔnye kɛ, ani ka kɛ fɛn ye min tɛ se ka fɔ ka jɛya ɛntɛrinɛti bɛɛ kɔnɔ — o min nafa ka bon sisan walasa ka citations sɔrɔ AI-powered search kɔnɔ. Misali la, n’i bɛ bolisanbaraw feere, a ka c’a la, i bɛna o sanbaraw si hakɛ dafa. Ni aw ye sennasanbaraw si hakɛ fɔ fɛn dilannenw ɲɛ kan, o bɛ se ka kɛ hakilina ye bawo fɛnw bɛ ɲɔgɔn na, nka a dilannikɛla ka garanti min bɛ sanbara si hakɛ kan, o bɛ se ka kɛ danfara ye ni ko kɛlenw ye. Reddit baarakɛlaw bɛ se k’a fɔ k’u bɛ kilomɛtɛrɛ 200 kɛ, dɔw ko 1000. Tiɲɛ tɛ diɲɛ bɛɛ kɔnɔ, nka n’i ye izini yɔrɔw fɔ ka jɛya minnu sɔnna (misali la, kilomɛtɛrɛ 300–500) ani k’a ɲɛfɔ mun na, i bɛ cogo ɲuman di AI modɛliw ma walasa u ka segin kunnafoni ɲumanw kan ani k’i fɔ i n’a fɔ u sɔrɔyɔrɔ. Entité clarity bɛ ka kɛ jogoɲini sugu dɔ ye AI ɲinini na. A fɔ man di nka, atɛna garanti di citation (citation) ma. Nin ye misali ye n ye min sɔrɔ n ye AI ɲininikɛlanw kɔrɔbɔ Backlinko kama: Bololasanbaraw si hakɛ ɲinini ye kunnafoni segin min b’a fɔ ko kilomɛtɛrɛ 450–500. Nka a yɔrɔ yɛrɛ min bɛ dilanbaga ka siti kan, o ye kilomɛtɛrɛ 300–500 ye. Source (Sɔrɔyɔrɔ). Hakilila minnu bɛ se ka fɔ ani kunnafonidilanw tɛmɛsira Hakilila minnu bɛ se ka fɔ, olu ye kuma surunw ye, minnu bɛ fanga sɔrɔ walima kunnafonidilanw, AI motɛriw bɛ se ka minnu kɔrɔta k’u ɲɛsin kumasenw ma. Olu bɛ se ka kɛ jatebɔw ye, dɔnnikɛlaw ka ɲɛfɔliw, ɲɛfɔliw, walima ladilikan jɛlenw. Pro tip: Baara kɛ ni hakilinaw ye minnu bɛ se ka fɔ dakun wɛrɛ kɔnɔ, ani i kana ɲinɛ ka barokun jaabi k’a ɲɛsin i yɛrɛ ma fɔlɔ. O kɔrɔ ye ko kuma fɔlenw walima hakilina wɛrɛw ka kan ka na dakun surun kɔfɛ min bɛ kumasen kunba ɲɛfɔ. Motɛri minnu bɛ fɛnw dilan, olu ka fisa ni tɛmɛsira saniyalenw ye, minnu bɛ u yɛrɛ la, minnu bɛ se ka fɔ k’a sɔrɔ u ma labɛn kokura. Aw ye kumasen “labɛnnen” di u ma; a bɛ se ka dɔ fara a bɔli kan AI Overviews walima ChatGPT jaabiw kɔnɔ. A fana bɛ AEO ɲɛ ka taa a fɛ bawo o tɛmɛsira kelenw ka teli ka sama ka don jaabi-kɛsu kɔnɔ. Ɲɛfɔli jɛlenw, kuma barikamaw, kunnafonidilanw, ani dɔnnikɛlaw ka hakilinaw kɛra SEO kɔnɔ kabini tuma jan, minnu bɛ dɛmɛ don ka dɔnniya, dɔnniya, fanga ani dannaya jira (E-E-A-T). O bɛɛ n’a ta, AEO ni GEO b’a ɲini SEO kɛrɛnkɛrɛnnenw fɛ, u k’u hakili to hakilinaw ni kunnafonidilanw nafa la, k’u sinsin u kan. Schema ani Structured Markup waleyali Schema markup ye kunnafoni sigilenw ye minnu bɛ ɲininikɛlanw dɛmɛ u ka kɔnɔkow kɔrɔ faamuya — k’a ta fɛn dilannenw na, ɲininkaliw la, sɛbɛnnikɛlaw la, cogoyaw la, jatebɔw la, ani fɛn wɛrɛw. A bɛ sɛbɛnni jɛlenw tigɛli kɛ fɛnw ni jɛɲɔgɔnyaw ye minnu ɲɛfɔlen don ka jɛya, masinw bɛ se ka da minnu na. A jɔnjɔn ye ko schema markup ye kode faralen ye min bɛ se ka kalan crawlers fɛ. Schema nafa ka bon kosɛbɛ AEO ni GEO bolo bawo a b’a fɔ jaabi-minɛnw ye tigitigi kɔnɔkow bɛ min jira, o bɛ dɔ fara siti dɔ ka se kan ka sɔrɔ ka fɛn dɔw sɔrɔ ani ka sɔrɔ nafamaw sɔrɔ. A nafa ka bon GEO fana na o cogo kelen na bawo taamasiyɛn sigilen bɛ fanga di jɛkuluw ka ɲɔgɔndɛmɛ ma, min bɛ kɛ ka kunnafonidilanw sɛgɛsɛgɛ walasa ka kunnafoniw sɛgɛsɛgɛ ani k’a latigɛ u bɛna taamasiyɛn minnu fɔ. N kɛlen SEO kɛrɛnkɛrɛnnen ye, n bɛ ka schema fara a kan kabini san caman. Ne fɛ, a tɛ kumaɲɔgɔnya ye. N bɛ baara kɛ ni schema suguya minnu ye kosɛbɛ B2B kama olu dɔw ye: Mɔgɔw ka sɛgɛsɛgɛli bɛ dɛmɛ k’a faamu ko barokun dɔnbaga ye jɔn ye, i n’a fɔ u ka seereyaw, u jɔyɔrɔw, u ka kɛrɛnkɛrɛnnenya la, ani u ka sɛbɛnw. O fanga ka bon kɛrɛnkɛrɛnnenya la E-E-A-T ma bawo a bɛ fanga kɔnɔkow siri k’a ɲɛsin dɔnnikɛla lakika ma. Jɛkulu ka fɛɛrɛ bɛ sosiyete ɲɛfɔ iko jɛkulu, i n’a fɔ sariya tɔgɔ, a tɔgɔ, a ka baarakɛyɔrɔ suguya, a ka ladɛrɛsi, a ka sosiyete ka kunnafoniw, ani a ka tɔndenw. A bɛ “tiɲɛ sɔrɔyɔrɔ” da sosiyete dɔ kan. FAQ schema bɛ ɲininkaliw ni jaabiw taamasiyɛn k’a jɛya, ka ɲininikɛlanw ni AI modɛliw dɛmɛ u ka faamuyali saniyalen sɔrɔ, min labɛnna, kɔnɔkow tilayɔrɔ kelen-kelen bɛɛ bɛ min jira. Baarakɛcogo bolodalen bɛ jagokɛla dɔ ka baara kɛrɛnkɛrɛnnenw ɲɛfɔ, i n’a fɔ baara ye min ye, a bɛ mɔgɔ minnu ta, a bɛ gɛlɛya minnu ɲɛnabɔ, ani fɛn o fɛn bɛ tali kɛ o la. Fɛn dilannenw sɛgɛsɛgɛli bɛ kunnafoni sigilenw di fɛn dilannenw kan, i n’a fɔ u cogoya, u cogoya, u nafa, u caman ɲɔgɔnna, fɛnw, u jatew, ani fɛn wɛrɛw. Barikadonni Segin-ka-bɔnye fɛ Barikadon segin-ka-bɔnye fɛ kɔrɔ ye ka tiɲɛ jɔnjɔnw, fɔtaw ani ɲɛfɔliw sɔrɔ minnu bɛ segin-ka-bɔ tuma bɛɛ sɔrɔyɔrɔ tɔgɔba caman kan walasa AI sitɛmuw k’a daminɛ k’i ka bɔko minɛ i n’a fɔ fangatigi. AI modɛliw t’a ta sitiw kan u ɲɛda cogoya la; u bɛ Kɛ kɛrɛ saba ye. U bɛ misaliw ɲini, minnu bɛ ɲɔgɔn dafa, ani minnu bɛ segin-ka-bɔ, u bɛ segin-ka-bɔnyew ɲini ɛntɛrinɛti kan. Ni marka dɔ ka siti dɔrɔn y’a fɔ ko fɛn dɔ bɛ dɔ bɔ baarakɛbaliya waati la ni 30% ye, AI b’a jate i n’a fɔ a ma sɛgɛsɛgɛ. Ni sɔrɔyɔrɔ yɛrɛmahɔrɔnyalen 10 ye o kuma kelen fɔ, i n’a fɔ kunnafonidilanw, jɛɲɔgɔnw ka ɲɛw, sɛbɛnw, izini sɛbɛnw, ani ɲɔgɔndan yɔrɔw, o tuma na, AI misaliw b’a ta k’a kɛ tiɲɛ ye, wa citations bɛ kɛ cikan jirabagaw ye kosɛbɛ, taamasiyɛnw b’a fɛ ka minnu tila. Pro tip: N b’a dɔn cogo min na ka hami segin-ka-bɔnye la, nka sugukɛlaw ka kan k’u hakili to a la ko u lamɛnbagaw kɛmɛsarada la, u bɛ kunnafoni minnu bɔ, olu kɛmɛsarada la, mɔgɔ fitinin dɔrɔn de bɛ olu ye. Yɛlɛma caman bɛ tulon Kɛ o la, i n’a fɔ algorisimu bɛ min Jira, ni mɔgɔw bɛ Dòn u ka minɛnw na, ani u bɛ min Лini o waati la. Misali la, sosiyete ka kunnafonidilan dɔ bɛ se ka se 8% dɔrɔn ma jamaba la. A tɛ dimi ka fɛnw bila siɲɛ fila, walima ka segin ka bila plateforme wɛrɛ kan. AEO ni GEO fila bɛɛ ka nɔfɛkow jateminɛcogo AEO ni GEO sumani bɛ fɛn caman tigɛli wajibiya ka bɔ SEO laadala jateminɛw la i n’a fɔ jatebɔw ani sirako. AI-driven search bɛ fɛn caman Changé baarakɛlaw bɛ kunnafoniw sɔrɔ yɔrɔ min na, u bɛ jateminɛ kɛ cogo min namarkaw, ani taamasiyɛn minnu bɛ nɔ bila u ka latigɛw la. Sani u ka klikɛli dɔrɔn nɔfɛ, sisan sugukɛlaw ka kan ka yecogo suman jaabiw kɔnɔ minnu dilanna AI fɛ, citations tiɲɛni, ani jiginɛw nɔfɛkow jiginni jogo ni pibiliki kan. Ninnu ye jateminɛ duuru ye minnu bɛ AEO/GEO ka baarakɛcogo ɲɛfɔli jɛlen di ani yɔrɔ min na a bɛ se ka kɛ ka ɲɛ o kɔfɛ. U ye AI yecogo ni citation coverage ye, kɔnɔkow jogo ɲuman ni jaabi labɛnni, fɛn caman tigɛli ni sɔrɔ minnu bɛ nɔ bila AEO/GEO la, ɲɛmɔgɔya jogo min bɛ bɔ AI ka sɔrɔli la, ani ɲɛw baarakɛcogo ani baarakɛlaw ka kɛwalew. AI yecogo ni citation coverage AI yecogo ni citation coverage bɛ a suman siɲɛ hakɛ min na marka dɔ bɛ bɔ ɲinini kɛcogo la min bɛ mɔgɔ lase mɔgɔw ma i n’a fɔ Google AI Overviews, ChatGPT, Perplexity, ani Gemini. Sani a ka tugu klikiw walima jatebɔw dɔrɔn de kɔ, nin mɛtɛrɛ in b’a fɔ sugukɛlaw ye ni AI sitɛmuw bɛ ka kɔnɔkow sama ka don u ka jaabiw, u kuncɛlenw ani u ka ladilikanw kɔnɔ. Ka fara o kan, sugukɛlaw bɛ se k’a sigi sen kan ni AI baarakɛminɛnw bɛ ka taamasiyɛn dɔ kofɔ cogo ɲuman na walima cogo jugu la. O nɔfɛtaamacogo nɔgɔman ye HubSpot ka AI Search Grader ye. AI Search Grader bɛ marka yecogo ni citations suman AI ɲinini na. O ye baarakɛminɛn gansan ye min bɛ yɔrɔ o yɔrɔ sɛgɛsɛgɛ, k’a jira cogo min na taamasiyɛn dɔ bɛ ye AI motɛriw kɔnɔ. A b’a jira yɔrɔ min na, o taamasiyɛn bɛ ka citations sɔrɔ, min tɛ yen, ani ɲɛ minnu ka kan ka ɲɛtaa sɔrɔ walasa ka traction sɔrɔ generative search kɔnɔ. Dashboard (dasibɔlan) bɛ cogo min na, o filɛ nin ye; a bɛ kunnafoni dafalen di, o fana. Walasa ka o mɛtɛrɛ in ɲɛnabɔ, aw bɛ to ka barokunw ni ɲɛw jateminɛ minnu nafa ka bon kosɛbɛ. Aw ye a ɲini: AI Overview yecogo. Kofɔli walima citations ChatGPT walima Perplexity kɔnɔ. Ni generative engines bɛ baara kɛ n’i ka ɲɛfɔliw ye, statiw, walima fɛn dilannenw kunnafoniw. Sɔrɔdasi minnu bɛ ka fɔ. Ɲɛ minnu bɛ jira k’a sɔrɔ u ma digi. Kɔnɔkow yɔrɔ minnu na i ka jaabiw tɛ ka bɔ kɛnɛ kan. Kɔnɔkow jogo ɲuman ani jaabi labɛnni Kɔnɔkow jogo ɲuman ni jaabi labɛnni bɛ jateminɛ kɛ cogo min na kɔnɔkow bɛ se ka sigicogo, jɛya ani sɛbɛnnikɛcogo wajibiyalenw dafa cogo min na, AEO ni GEO bɛ u jigi da minnu kan. Kɔnɔkow ka kan ka kɛ minnu bɛ se ka bɔ saniya la, minnu sɛgɛsɛgɛra ka ɲɛ, minnu bɛ bɛn fɛnw ma, ani minnu bɛ jaabi fɔlɔ di. Nin mɛtɛrɛ in bɛ jateminɛ kɛ ni ɲɛw sɛbɛnna cogo la min bɛ jaabi motɛriw ni generative enginew bɛ se ka faamuyali sɔrɔ ni daŋaniya ye, ka baara kɛ n’u ye kokura, ani ka ci fɔ. Nin yɔrɔ in de la Breeze kɔnɔkow dɛmɛbaga, HubSpot Marketing Hub ani HubSpot Content Hub bɛ baara kɛ ɲɔgɔn fɛ walasa ka jaabi labɛnni yiriwa ani k’a kɔlɔsi i ka kɔnɔkow gafemarayɔrɔ bɛɛ kɔnɔ. Breeze Content Assistant bɛ sugukɛlaw ni sɛbɛnnikɛlaw dɛmɛ u ka kunnafoni labɛnnenw dilan, minnu bɛ jaabi fɔlɔ di, minnu bɛ bɛn AEO/GEO ma kabini a daminɛ na. Breeze Intelligence bɛ dɛmɛ don jɛkuluw kɔlɔsili ni ɲɔgɔndɛmɛ na. A bɛ HubSpot ka AEO kɛcogo ɲumanw faamuya, o la Breeze bɛ se ka ɲɛfɔliw, ɲininkaliw, schema-ready structures, ani entity-aware passages lawuli, AI motɛriw ka teli ka minnu bɔ. A ka fisa: Ka tɛmɛsira minnu labɛnnen don AEO kama, Ɲininkaliw, ɲɛfɔliw, ani fɛn kuraw labɛnni teliya la. HubSpot Marketing Hub kɔnɔ, SEO baarakɛminɛnw bɛ yen minnu bɛ SEO ni AEO jɔnjɔnw jateminɛ minnu bɛ jaabi labɛnni sinsin, i n’a fɔ ɲɛw jɔcogo, metadata jogo, kɔnɔna jɛɲɔgɔnya, barokunw ɲɛfɔli, ani kalanni. Marketing Hub bɛ kanpaɲiw ni kunnafonidiw labɛn AEO ni GEO ye. HubSpot Content Hub kɔnɔ, AI kɔnɔkow sɛbɛnbaga dɔ bɛ yen min b’a to kɔnɔkow jɔlen bɛ jusigilan kan min bɛ SEO ni AEO terikɛ. Content Hub bɛ se ka jaabi fɔlɔ, kɔnɔkow dabɔcogo labɛn. A bɛ SEO hakilinaw di in-editor kɔnɔ, kɔnɔna jɛɲɔgɔnya ladilikanw, ani ɲɛ kan sɛgɛsɛgɛli walasa i ka kɔnɔkow ka to ka bɛn AI jatebɔ ni bɔli sariyaw ma. Walasa ka kɔnɔkow jogo suman, aw bɛ kɔnɔkow lajɛ nin kama: Kuma daminɛcogo jɛlenw, minnu bɛ jaabi fɔlɔ di. Ɲɛfɔli kumaw ani hakilina minnu bɛ se ka fɔ. Baara kɛli ni fɛnw ni daɲɛw ye cogo basigilen na. Kɔnɔna jɛɲɔgɔnya barikama walasa ka kɔrɔ barika bonya. FAQs, headers ani schema minnu labɛnna ka ɲɛ. Frictionless kalanni ani minimum fluff. Yɛlɛma ni sɔrɔ minnu bɛ nɔ bila AEO/GEO la Yɛlɛma ni sɔrɔ minnu bɛ nɔ bila AEO/GEO la, olu b’a jateminɛ siɲɛ joli ɲininikɛyɔrɔ minnu bɛ baara kɛ ni AI ye, olu bɛ dɛmɛ don pibiliki la, a kɛra : Klikw tilennenw. Dɛmɛnbagaw ka fanga. Marka citations unclicked minnu bɛ sanniko latigɛw ɲɛminɛ. Yɛlɛma ni feereli minnu kɛra sessions kɔnɔ, olu daminɛna ka bɔ AI sɔrɔyɔrɔw la i n’a fɔ ChatGPT. Yeli nafa ka bon, nka mɔgɔw jiginni ni sɔrɔ bɛna kɛ baarakɛcogo dantigɛli labanw ye tuma bɛɛ. AEO ni GEO b’u ka baara kɛ dɔrɔn n’u ye jagokɛlaw dɛmɛ u ka yiriwa. Fɛɛrɛ ɲuman min bɛ se ka mɔgɔw ladɔnniya mɔgɔw ladɔnniyacogo la anisɔrɔ min bɛ nɔ bila AEO/GEO la, o ye ka kɛwalew suman yɔrɔ la kalanw kɔnɔ minnu daminɛna ni cikan ye ka bɔ AI sɔrɔyɔrɔ dɔ la i n’a fɔ ChatGPT walima Perplexity. N b’o Kɛ Looker Studio kan. Nin ye n ka rapɔɔri lajɛ ye. N b’a jira ko cikan hakɛ min bɔra AI sɔrɔyɔrɔw la: Ani mɔgɔw ladɔnniyalen joli kɛra: Laseli bɛ kunnafoniw di sugukɛlaw ma u mago bɛ minnu na walasa ka ɲininkaliw kɛ feerelikɛlaw la. Ni jago b’a dɔn k’u ye sanfɛla ɲɛmɔgɔya sɔrɔ, u bɛ se k’a lajɛ n’a jiginna walima n’a ma wuli. Pro tip: Aw ye jago ɲɛmɔgɔw se ka kɛ ni setigiw farali ye ɲɔgɔnye sɛbɛnw kan. Misali la, n bɛ “budget” fara a kan. Ka bɔ nin kɛli la, n b’a dɔn ko ChatGPT kɛra sababu ye ka 10k ɲɛminɛ n ka kiliyan ye. O ye hakilina hakɛ ye i mago bɛ min na walasa ka AEO/GEO nɔfɛkow hakɛ jateminɛ. Nka nin ye nuance ye: Influence bɛɛ tɛ se ka tugu. Baarakɛla caman bɛ markaw ye AI Overview walima baro jaabi kɔnɔ, u tɛ digi o waati la, nka u bɛ segin kɔfɛ sira wɛrɛ fɛ. O citations (citations) minnu ma digi, olu bɛ latigɛw cogoya hali bi, o de y’a to fɛn caman tigɛli sɛgɛsɛgɛli ye AEO ka jateminɛ nafama dɔ ye. Ni aw bɛ kunnafoni di, aw ye nin lajɛ: Dɛmɛnbagaw jiginni minnu bɛ nɔ bila AI jirali la. Yɛlɛma minnu bɛ kɛ ɲɛw kan minnu bɛ sɔrɔ AI jaabiw kɔnɔ. Yɛlɛma-hakɛ bɛ wuli AEO kuramanw waleyali kɔfɛ. Multi-touch attribution yɔrɔ min na AI surfaces ye taama in yɔrɔ dɔ ye. Plomb Jogoɲumanya Ka Bɔ AI-Influenced Discovery la Plomb jogo min bɛ bɔ AI-influenced discovery la, o b’a jateminɛ cogo min na leads minnu bɛ sɔrɔ AEO/GEO fɛ, olu bɛ bɛn ni ideal customer profiles (ICPs) ye ani n’o leads bɛ tɛmɛ funnel fɛ teliya la ka tɛmɛ laadala biologique traffic kan. AEO t’a yecogo bonya dɔrɔn; a bɛ yecogo suguya ɲɛ ka taa a fɛ markaw bɛ min sɔrɔ. Cogo di? Kɔnɔkow bɛ bɔ AI jaabiw la minnu bɛ tali kɛ sigida la kosɛbɛ, wa sirako min bɛ tugu o kɔ, o ka teli ka sumaya, ka laɲini ka ɲɛ, wa a bɛ daminɛ kaban ni gɛlɛyaw dɔnni ye. Ladilikan minnu bɛ sɔrɔ AI fɛ, olu bɛ kɛ i n’a fɔ ŋaniya filɛri. Ni mɔgɔ dɔ ye siti dɔ sɔrɔ generative engine’s answer walima vendor comparison fɛ, a ka c’a la, o kɔrɔ ye k’a bɛ ka ɲinini kɛ kosɛbɛ gɛlɛya dɔ la i bɛ min ɲɛnabɔ. O de y’a to AI-sourced leads ka teli ka fitinin jate barikamaw jira, ka seko ni dɔnko hakɛ caman jira, ani ka taa ɲɛ teliya la pibiliki kɔnɔ. Fɛn minnu ka kan ka suman: Fit score of leads generated ka bɔ ɲɛw la minnu bɛ bɔ AI jaabiw kɔnɔ. Feere-sɔrɔ-setigi (SQL) hakɛ ka bɔ AI-bɔyɔrɔ kalanw na. Plomb teliya ani waati-ka-wale fɔlɔ (misali la, demo booked, asset downloaded). Barokun ni ɲɛ minnu bɛ to ka mɔgɔw ladɔnniya fɛn caman tigɛli la ka bɔ motɛriw la minnu bɛ fɛnw bɔ. Ɲɛmɔgɔya minnu ka ɲi kosɛbɛ, olu ye taamasiyɛn jɛlenw dɔ ye minnu b’a jira ko jaabi fɔlɔ kɔnɔkow, fɛnw sigilenw, ani barokun jɛlenw bɛ baara kɛ. Ni AI ye i ka taamasiyɛn laadi siɲɛ caman lamɛnbaga ɲumanw ma, i ka pipeline bɛ ɲɛtaa sɔrɔ hali sanni attribution ka source minɛ pewu. Pro tip: Walasa ka sigicogo caman sɔrɔ, baara kɛ ni HubSpot lead scoring ye walasa ka leads minnu bɛ nɔ bila AI surfaces la ni minnu bɛ bɔ laadala organique ɲinini na, olu suma ɲɔgɔn na. HubSpot ɲɛmɔgɔya jatebɔ bɛ kɛ sababu ye feerelikɛlaw ni feereli jɛkuluw k’a lajɛ joona ni AEO/GEO fɛɛrɛ bɛ ka sannikɛla ɲumanw sama, feerelikɛlaw b’a fɛ minnu na, wa u bɛ se ka minnu sɛmɛntiya. Page baarakɛcogo ani baarakɛlaw ka kɛwalew Ɲɛw kɛcogo bɛ se ka hakilina di sugukɛlaw ma ko ɲɛ minnu bɛ baara kɛ ka ɲɛ. Ni ɲɛ dɔ bɛ ni sessions (lajɛw) ye ka Bɔ AI sources (AI sources) la, a bɛ Ladili siɲɛ caman. Ni jago ye sanfɛ ɲɛ cites dɔn dɔrɔn, u bɛ se ka baarakɛlaw ka kɛwalew sɛgɛsɛgɛ walasa k’a dɔn mɔgɔw bɛ jɛɲɔgɔnya kɛ ni ɲɛ ye cogo min na. Walasa k’o nɔfɛtaama, aw bɛ se ka lajɛw kɔlɔsi yɔrɔ minnu na, mɔgɔ min bɛ taa ni a ye, o ye AI baarakɛminɛn ye. Dunanw bɛ u yɛrɛ minɛ cogo min na, o lajɛ: Yala u bɛ to ɲɛ kan wa walima u bɛ pan joona wa? Yala u bɛ ɲɛ caman lajɛ wa? Yala u bɛ jɛɲɔgɔnya kɛ ni fɛnw ye minnu ka ŋaniya ka bon i n’a fɔ CTAw, sɔngɔko ɲɛw, walima demo sɛbɛnw wa? Yala u bɛ ka ko jɔnjɔnw lawuli i n’a fɔ telesarse walima foroko falen wa? AI bɔyɔrɔ kɛcogo kunnafoniw faralen ɲɔgɔn kan ni AEO/GEO yecogo ye, o bɛ ja jɛlen di, ɲɛ minnu bɛ ka girinman kɔrɔta tiɲɛ na, ani minnu ka kan ka bila jɔyɔrɔ fɔlɔ la, schema yiriwali kama, jaabi fɔlɔ sɛbɛnni kokura, hakilina minnu bɛ se ka fɔ, ka fɛn dɔ barika bonya, walima ka ɲɛtaa jugu kɛ. Mun bɛ kɛ kɔfɛ AEO & GEO fɛ? AI ɲinini bɛ ka yiriwa teliya la. N bɛ sɛbɛnni kɛ AEO ni GEO kan kabini waati jan, wa a bɛ taa teliya la fo tuma dɔw la, n ka kan ka sɛgɛsɛgɛli nafamaw kɛ n ka barokunw na sɛbɛn fɔlɔ ni bɔli cɛ (o bɛ dɔgɔkun fila ɲɔgɔn ta!) bawo kow b’a jira ko fɛn caman Changé kaban. Nin ye ŋaniya saba ye n b’a fɛ ka AEO ni GEO ka dakun nata ɲɛfɔ. AI sɔrɔli bɛna kɛ “funteni sanfɛla” kura ye. Sannikɛla caman bɛna u ka ɲininiw daminɛ ChatGPT,Perplexity, Gemini, ani barokɛminɛn wɛrɛw. An b’a dɔn kaban, HubSpot ka Consumer Trends Report sababu la, ko feerekɛla 72% minnu ɲininkara, olu y’a fɔ k’u b’a fɛ ka baara kɛ ni ɲinini ye min bɛ kɛ ni AI ye sanni kama ka caya. O kɔrɔ ye ko markaw ka hakilina fɔlɔ bɛ se ka kɛ i ka siti ye tugun; o ye AI modɛli bɛ fɛn o fɛn fɔ i ko la. AEO ni GEO ka ɲɛtaa bɛ bɔ ɲininkaliw dabɔcogo la, u kɛcogo la, ani u tilatilali la. N hakili la, nin ye hakilina caman tigɛli ye sugukɛlaw ka kan ka min kɛ. I ka so fɔlɔ tɛ maga fɔlɔ ye tugun; AI sɔrɔli ye, wa yecogo nafa ka bon kosɛbɛ. Nin ye misali ye min b’a jira cogo min na yecogo bɛ nɔ bila feerekɛlaw la. “CRM fu ɲuman ɲuman jago misɛnninw kama” ɲinini na, HubSpot laadilen don AI Overviews kɔnɔ, o kɔfɛ tuguni “Sources across the web” kɔnɔ. Citation min bɛ AI Overviews kɔnɔ o tɛ HubSpot ye nka Zapier (daɲɛ sabanan ka dannaya). O yecogo ni dannaya bɛɛ bɛ jɔ ka bɔ sɔrɔyɔrɔw la ɛntɛrinɛti kan (HubSpot dɔrɔn tɛ). O bɛ taa a jira ko fanga min bɛ taamasiyɛnw cicogo basigilen na ani mɔgɔ sabananw ka dannaya la, ka fara kɔnɔkow sɔrɔli kan marka dɔ ka siti kan. Ɲini baara bɛna sigi sen kan. Ne dalen b’a la kosɛbɛ ko ɲininikɛlaw bɛna sigi AEO, GEO, ani SEO ko la, wa u hakili to a la ko min nafa ka bon: Kunnafonidila ani ka se u ma u bɛ ɲinini kɛ yɔrɔ o yɔrɔ walima u bɛ ɲɔgɔn sɔrɔ ɛntɛrinɛti kan yɔrɔ o yɔrɔ. N ye The Future of SEO sɛbɛn tuma min na, n ye kuma ta Mark Williams‐Cook fɛ, ale min tun bɛ ni SEO kirayakuma dɔw ye. A dalen b’a la ko an bɛ “an bɛna kɛ yɔrɔ min na ni LLMw ye, o kuncɛyɔrɔ kɛrɛfɛ” ko kura ni hype siratigɛ la. O kɔrɔ ye ko bonya min bɛ bɔn, o layidu minnu bɛ mɔgɔ ɲɛnafin bɔ, ɲagami min bɛ bɔ bɛɛ jɔyɔrɔ la min ye min ye, ani AI ɲinini teliya la k’a lajɛ, o bɛ ka daminɛ ka kɛ plateau ye. O hakilina in dɛmɛni na, kunnafoniw b’a Jira ko barokɛminɛnw AI i n’a fɔ ChatGPT bɛ ɲinini baara bɛɛ lajɛlen yɔrɔ fitinin dɔrɔn de Minɛ halibi. Rapportw y’a jira ko click-share bɛ 1,3% ɲɔgɔn na. Nin ye ja ye min bɔra Datos ka ɲinini cogoya la san 2025 kɔnɔna na, Q3 kɔnɔ, taamaw kɛra AI baarakɛminɛnw na, olu ye 1,3% ɲɔgɔn sɔrɔ, wa u jɔra. Fɔlɔ, a tun bɛ ka bonya dɔɔnin dɔɔnin, ka bɔ 0,85% na. SEO ekipuw bɛna kunnafoni di AEO ni GEO kan i n’a fɔ SEO. Hali ni AI hype bɛ ka plateau (ne dalen b’a la), o t’a jira ko a nafa tɛ. SEO kɛrɛnkɛrɛnnenw ka kan ka SEO kunnafonidi ladilan walasa AEO ni GEO ka don a kɔnɔ. A bɛ ka kɛ fɛn ye min nafa ka bon kosɛbɛ fo ka ban, wa minnu bɛ o kɛ, olu bɛ farati la ka to kɔfɛ. AEO ni GEO mago bɛ sisan ka kɛ SEO jatebɔ ni kunnafonidi baarakɛcogo bɛɛ lajɛlen yɔrɔ jɔnjɔn ye. An bɛ jatebɔw, kɔkankow, Core Web Vitals, ani daɲɛ kolomaw yecogo jateminɛ cogo min na, an ka kan fana ka AI yecogo, citation frequency, entity consistency, ani AI-originating sessions suman. Ni i ka marka tɛ bɔ generative results kɔnɔ, o ye performance gap ye, a tɛ kasaara ye. Nin bɛ cogo min na waleyali la: Aw bɛ AI sɔrɔyɔrɔw (ChatGPT, Perplexity, Gemini, Claude) fara aw ka sɔrɔko kunnafoniw kan. AI motɛriw bɛ ɲɛ minnu laadi — ani n’o ye i ka nafolo ye min ka ŋaniya ka bon, i k’o lajɛ. AI-bɔyɔrɔ lajɛw kɔlɔsi i n’a fɔ kanal jɔlen. Aw ye jateminɛ kɛ siɲɛ joli aw ka ɲɛfɔliw, jatebɔw ani fɛn dilannenw kunnafoniw bɛ bɔ AI kuncɛlenw kɔnɔ.Aw ye citation cogoyaw dɔn minnu ma sɔrɔ, yɔrɔ minnu na ɲɔgɔndankɛlaw bɛ sugandi aw nɔ na. N y’o jɔ n ka kiliyanw ka Looker Studio dashboards kɔnɔ a kalo caman ye nin ye. Ni i ye AEO jateminɛw don i ka kunnafonidi cadence kɔnɔ dɔrɔn, misaliw bɛ bɔ joona — ɲɛ minnu bɛ citations sɔrɔ, barokun minnu bɛ taamasiyɛn ɲumanw sama, ani yɔrɔ minnu na i ka kan ka fɛnw gɛlɛya walima ka kɔnɔkow labɛn kokura. Pro tip: AI yecogo furakɛ i n’a fɔ i bɛ daɲɛ kolomaw jatebɔcogo minɛ cogo min na tigitigi. AEO jateminɛw fara i ka kalo jatebɔ kan ani k’u lajɛ ni o gɛlɛya kelen ye — o cogo de la i bɛ to ɲɛfɛ ka tɛmɛn ɲɔgɔndannamɔgɔw kan minnu bɛ ka taamasiyɛnw dɔrɔn de nɔfɛ hali bi. N’i ​​b’a fɛ k’a faamu i ka taamasiyɛn bɛ ye cogo min na AI motɛriw bɛɛ kɔnɔ, i k’a daminɛ ni HubSpot AI Search Grader ye. A b’a to i bɛ se ka i ka AEO/GEO baarakɛcogo ye joona ani fɛɛrɛ minnu bɛ se ka kɛ walasa ka ɲɛtaa kɛ. Wa n’i labɛnnen don ka AEO labɛnnen kɔnɔkow jɔ sɛgɛsɛgɛli la, HubSpot ka Kɔnɔkow Hub, Breeze kɔnɔkow dɛmɛbaga, ani Marketing Hub bɛ ɲinini yecogo dabɔ, k’a ɲɛnabɔ, ani k’a suman bi yɔrɔ bɛɛ la. Ɲininkali minnu bɛ kɛ tuma caman na AEO ni GEO kan Ne bɛ se ka AEO ni GEO ka baarakɛcogo suma cogo di k’a sɔrɔ ne ma n jigi da sirako kan? Track citation frequency, AI Overview yecogo, entity consistency, AI-generated mentions, ani fit score of leads influenced by AI-derived surfaces. Baarakɛminɛn minnu bɛ i n’a fɔ HubSpot AI Search Grader, olu bɛ o nɔgɔya. Skema jumɛn bɛ dɛmɛni AEO ni GEO ye wa? Skema ɲuman dɔw minnu bɛ se ka dɛmɛ don AEO ni GEO la, olu ye FAQ, Product, Service, Person, Organization, ani SameAs ye. U bɛ fɛnɲɛnɛma jɛlenw, jaabiw bɔli, ani citation dannaya sabati. Nka, aw kana aw jigi da nin fɛɛrɛ ninnu dɔrɔn kan; u ka ca kosɛbɛ dɛ ! Ne bɛ se ka n ka marka ci cogo di ChatGPT walima Perplexity kɔnɔ? Baara kɛ ni jaabi fɔlɔ cogoya ye, fɛnw bɛ bɛn ɲɔgɔn ma, tɛmɛsira minnu bɛ se ka fɔ, ani schema. O kɔfɛ, aw bɛ o tiɲɛw barika bonya kɛnɛma yɔrɔw la minnu bɛ fanga sɔrɔ walasa AI modɛliw ka da aw ka kunnafoniw cogoya la. An ka kan ka AEO labɛnnen kɔnɔkow kuraya siɲɛ joli? A dɔgɔyalenba kalo saba o kalo saba ɲɛ kolomaw kama, walima tuma o tuma ni fɛn dilannenw kurayali, sariyaw, walima ɲɔgɔndan caman kɛra. AI motɛriw bɛ sara di kurayali, tiɲɛni ani jɛlenya ma. AEO ni GEO ye ɲinini yecogo layini nafamaw ye sisan. AEO ni GEO tɛ farankanw ye; u ye marka yecogo jusigilan kura ye AI fɔlɔ diɲɛ kɔnɔ. AEO bɛ se sɔrɔ jaabi tilennenw na. GEO ye se sɔrɔ citations (citations) kan. U faralen ɲɔgɔn kan, sannikɛlaw bɛ i ka taamasiyɛn sɔrɔ cogo min na, k’i ka furaw jateminɛ cogo min na, ani ka taa a fɛ ka desizɔn ta, olu cogoya. A tɛ AEO ni GEO cɛ, nka u fila bɛɛ bɛ baara kɛ ɲɔgɔn fɛ. Sugudala minnu bɛ jaabi fɔlɔ kɔnɔkow ta, ka fɛnw ta minnu sigilen don, ani tilali barikama, olu bɛna fanga sɔrɔ bi ɲininiw kan. HubSpot’s AEO grader bɛ se ka sugukɛlaw dɛmɛ u k’u ka yɔrɔw ɲɛnabɔ ka ɲɛ ɲinini waati kura kama. N y’a ye n yɛrɛ ɲɛ na cogo min na AEO ni GEO bɛ ɲɛminɛbagaw bila minnu ka suma, minnu ka ŋaniya ka bon. Ni i y’i sinsin jɛya, sigicogo ani citation-worthiness kan, AI models bɛ daminɛ k’i ka tilali kɛ i ye, wa o nɔ bɛ se ka kɛ tulon caman yeli ye.

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