Zofunika Kwambiri
Keyword cannibalization zimachitika masamba angapo amayang'ana mawu osakira omwewo, zomwe zimawapangitsa kupikisana ndikuchepetsa masanjidwe anu.
Ziwoneni mwachangu ndikusaka patsamba mu Google, Masamba amawonera mu Search Console, kapena lipoti lazakudya za anthu pa SEO nsanja yomwe mungasankhe.
Konzani posankha tsamba loyamba ndikuphatikiza zomwe zikudutsana ndi 301-kutumizanso ma URL ofooka kuti aphatikize ulamuliro.
Ngati kuphatikiza sikungatheke, konzaninso tsamba lililonse mozungulira mawu osakira.
Pewani kuphatikizika kwa mawu osafunikira kupita patsogolo ndi mapu achinsinsi omwe amapereka mawu amodzi ofunikira komanso cholinga pa URL iliyonse.
Kukhathamiritsa kwa mawu ofunikira ndi gawo lofunika kwambiri pazambiri zama digito. Ngakhale ili mzati wa SEO wabwino, imatha kubwereranso ngati mawu osakira alowa.
Kubwereza mawu osakira pamasamba angapo kumatembenuza masambawo kutsutsana pazotsatira zakusaka. Chifukwa Google sadziwa kuti ndi iti yomwe ingayike patsogolo, onse amataya mwayi.
Ganizilani izi motere: Ngati mukuyang'ana "nsapato zabwino kwambiri zothamanga" ndikuwona zolemba ziwiri kuchokera patsamba limodzi zokhala ndi mitu yofanana, simudzadziwa choti mudina.
Ndiwo cannibalization ya mawu ofunikira, ndipo zimachitika kuposa momwe mungazindikire. Bukuli likufotokoza zomwe zili komanso momwe mungakonzere zisanakugwetseni.
Kodi Keyword Cannibalization ndi Chiyani?
Keyword cannibalization ndi pamene masamba angapo patsamba lanu amayang'ana funso lomwelo, zomwe zimawatsogolera kupikisana m'malo molimbitsa chotsatira chimodzi champhamvu.
Zotsatira zake zimachulukana mwachangu:
Imachepetsera ulamuliro wanu pama URL angapo, kotero palibe yomwe imawonekera ngati "zabwino" zotsatira.
Click-through rate (CTR) ikhoza kugunda kwambiri Google ikatumiza tsamba lolakwika kuti lifufuze.
Google imapeza zizindikiro zosakanikirana za tsamba lomwe liyenera kusankhidwa, zomwe nthawi zambiri zimabweretsa malo osakhazikika.
Chifukwa chakuti zizindikiro zimakhala zowonda, palibe chomwe chimakwera kwambiri momwe chingathere.
Kodi Zitsanzo za Keyword Cannibalization ndi ziti?
Nachi chitsanzo chenicheni cha dziko la cannibalization: tsamba losaka "kutsatsa maimelo" pa MoEngage.com.
Chitsime: https://moz.com/blog/keyword-cannibalization
Zotsatira zikuwonetsa mabulogu angapo a MoEngage.com omwe ali ndi mawu osakira omwewo. Ndilo vuto lazakudya zamabuku, ndipo likukokera pansi magwiridwe atsamba lililonse pagululo.
Ngati kusaka patsamba lanu kukuwonetsanso kuphatikizika kwa mawu osakira, musadandaule. Blog yanga yomwe ili ndi vuto lomwelo. Nachi chitsanzo cha mbiriyakale:
Zolemba ziwiri zimagawaniza maulamuliro ndikusokoneza tsamba lomwe Google ikuyenera kukhala nayo. Tazikonza kuyambira pamenepo, zomwe ndizomwe bukhuli likuwonetsani momwe mungachitire.
Kodi Ndingapeze Bwanji Mawu Ofunika Kwambiri?
Ngati mukuganiza kuti tsamba lanu likuvutika ndi mawu osakira, nayi momwe mungadziwire.
Pangani Tsamba Lachangu la Google: Sakani
Lembani izi mu Google: site:yourdomain.com "target keyword"
Izi zimabweretsa tsamba lililonse patsamba lanu lolumikizidwa ndi mawu osakira. Ngati muwona masamba angapo omwe akuwoneka ngati akuyesera kuyika nthawi yomweyo (kapena kuyankha zomwezo), mwina muli ndi vuto lodya anthu.
Onaninso Mafunso a Google Search Console
Tsegulani Google Search Console, kenako dinani "Zotsatira zakusaka" pansi pa "Performance."
Sankhani funso lomwe mukufuna kufufuza (kapena gwiritsani ntchito fyuluta kuti muyilembe).
Dinani pazowonera Masamba.
Yang'anani ma ulalo opitilira umodzi kuti muwone ndikudina pafunso lomwelo.
Ngati masamba awiri (kapena kupitilira apo) akugulitsa mawu omwewo pakapita nthawi, Google imanena kuti, "Sindikudziwa kuti ndi iti yomwe ili yabwino kwambiri."
Gwiritsani ntchito Zida za SEO kuti muwone ma URL Odutsana
Mutha kugwiritsanso ntchito zida zofufuzira mawu osakira kuti zinthu zikhale zosavuta komanso kupeza zambiri zakukonzekera bwino mawu osakira. Zida monga Ubersuggest, Semrush, ndi Ahrefs zimathandizira kufufuza kwa mawu osakira ndipo zitha kukuthandizani kuwona ma URL omwe akupikisana ndi mafunso omwewo.
Yambani ndi Ubersuggest ngati mukufuna kufufuza molunjika:
Lowetsani ulalo wanu wa domain mu Ubersuggest.
Pitani ku gawo la Site Audit.
Unikaninso nkhani zokhala ndi zidziwitso za mawu osakiranso ndi masamba omwe akupikisana ndi mawu osakira omwewo.
Ahrefs ndi Semrush alinso ndi magwiridwe antchito:
Ahrefs 'Site Explorer: Pulagini mu domain yanu, kenako onani masamba omwe ali ndi mawu osakira omwewo.
Chitsime: https://ahrefs.com/academy/how-to-use-ahrefs/site-explorer/intro
Semrush's Keyword Cannibalization Report: Izi zikuwonetsamawu osakira pomwe tsamba lanu lili ndi ma URL angapo opikisana.
Chitsime: https://www.semrush.com/kb/1066-position-tracking-cannibalization-report
Zida zonse zitatu zikuwonetsa njira zodyera anthu patsamba lanu lonse pamphindi, kukuwonetsani ulalo womwe ukupambana. Mwanjira imeneyo, mumadziwa komwe mungayang'ane.
Pangani Zolemba Zazinthu kapena Mapu a Keyword
Mapu ofunikira amakupatsirani gwero limodzi lachowonadi pazolemba zanu. Khazikitsani imodzi yokhala ndi mizati inayi:
Mawu ofunika
Cholinga
Omvera
Zotsatira
Nachi chitsanzo:
Chitsime: https://machined.ai/blog/keyword-cannibalization-guide
Kusunga chilichonse pamalo amodzi kumapangitsa kuti anthu azidya anthu mosavuta kuziwona zisanakhale vuto.
Ngati masamba awiri akupikisana pa mawu osakira omwewo, muli ndi zosankha ziwiri zofunika: Aphatikizeni kukhala tsamba limodzi lamphamvu, kapena tumizaninso ulalo wocheperako ku loyambilira kuti maulamuliro onse apite kugwero limodzi. Tikhala ndi zambiri pambuyo pake.
Mapu a mawu osakira amapangitsa kuti mafoniwo awonekere m'malo mochita chidwi ndikuthandizira zatsopano kuti zikonzekeredwe motsutsana ndi masamba omwe alipo mikangano isanayambike.
Zomwe Zimayambitsa Kudya Mawu Ofunika Kwambiri
Keyword cannibalization imakonda kuchitika zinthu zikakula mwachangu, koma malingaliro samapitilira. Nazi zina mwazoyambitsa zofala:
Zambiri zodutsana. Kusindikiza zolemba zingapo pamutu womwewo kuchokera kumakona osiyana pang'ono kumapangitsa kuti positi iliyonse yatsopano isokonezeke pokhudzana ndi yomaliza. "Malangizo a SEO" motsutsana ndi "njira zabwino za SEO" ndi chitsanzo chapamwamba.
Kubwereza mawu osakira. Awa atha kukhala olemba awiri pawokha kusankha mawu osakira omwewo kapena kutsitsimutsa positi yakale yomwe mwangozi imadumpha ndi chidutswa chatsopano. Kafukufuku wokhazikika wa mawu osakira komanso umwini wowonekera bwino ndi cholinga zimalepheretsa izi.
Kusalumikizana bwino kwamkati. Ngati simukulumikizana bwino ndi tsamba lalikulu pogwiritsa ntchito mawu osasinthasintha, Google iyenera kulingalira kuti ndi URL iti yomwe ili yofunika kwambiri. Izi zitha kubweretsa kusanja kosakhazikika.
Masamba azinthu kapena gulu omwe akupikisana ndi zomwe zili mubulogu. Tsamba lagulu ndi positi yabulogu zonse zikayang'ana mawu osakira amalonda omwewo, Google ikhoza kusankha yolakwika kapena kuzungulira pakati pawo, kuvulaza kutembenuka.
Momwe Mungakhazikitsire Keyword Cannibalization
Nazi njira zolangizidwa ndi akatswiri zopewera kudyedwa kwa mawu osafunikira komanso kupititsa patsogolo dongosolo lanu la malonda a digito.
1. Pangani Njira Yamawu Ofunikira
Njira yolunjika kwambiri yopewera kudya anthu ndikuwonetsetsa kuti palibe masamba awiri omwe akupikisana pafunso lomwelo. Tsamba lililonse liyenera kukhala ndi liwu limodzi lofunikira lomwe limamangiriridwa ku cholinga chofufuzira.
M'malo moyika masamba mozungulira "malangizo a SEO," lozani chilichonse pafunso losiyana. "SEO kwa oyamba kumene" imayang'ana owerenga mosiyana ndi "njira zapamwamba za SEO," mwachitsanzo, ngakhale mituyo ikugwirizana.
Tsamba lililonse limakhalabe pamtundu pomwe likuyang'ana mawu achidule achidule komanso amchira wautali okhudzana ndi bizinesi yanu.
Zida zingapo zingakuthandizeni ndi izi. Google Trends ndi Google Search Console ndi malo oyambira aulere pakuwona zomwe mukufuna komanso kufunsa mafunso. Ubersuggest, AnswerThePublic, ndi Moz Keyword Explorer ndi njira zabwino zopitira mozama mumalingaliro achinsinsi komanso mipata yampikisano.
2. Tsatani Masanjidwe a Mawu Ofunika Kwambiri ndi Magwiridwe Azinthu Zosokoneza
Njira ya mawu osakira imagwira ntchito ngati mukuwona momwe mawu osakira amagwirira ntchito pakapita nthawi.
Cholinga apa ndikuwona zizindikiro zoyamba za kudyedwa kwa mawu osafunikira zisanakokere anthu.
Yang'anani za anomalies awa:
Kusinthana kwa maudindo: Mawu omwewo amadumpha pakati pa ma URL awiri (Patsamba A, kenako Tsamba B, kenako kubwereranso).
Gawani zizindikiro: Zowoneka ndi kudina kwa funso limodzi zimafalikira masamba angapo mu Google Search Console.
Kutsika kwa CTR Kosadziwika: Mukukhalabe, koma tsamba lomwe Google limawonetsa silikugwirizana bwino ndi funso, kotero anthu ochepa amadina.
Kutsika mwadzidzidzi mutatha kusindikiza kapena kukonzanso: Cholemba chatsopano chimakhala (kapena chakale chimatsitsimutsidwa), ndi masanjidwe atsamba lina ndi slide yamagalimoto.
Kutsata mosadukiza kumakuthandizani kuwona mawu osakira omwe akugwira ntchito komanso omwe angagwidwe munjira yopha anthu.
Gwiritsani ntchito Search Console pafunso ndi kuphatikizika kwamasamba. Pakusinthasintha kwa nthawi, Ubersuggest, Semrush, ndi Ahrefs onse amatsata mayendedwe achinsinsi bwino.
3. Yang'anani pa Mitu ndi Kusaka Cholinga Choyamba ndi Mawu Ofunika Chachiwiri
Ngati muthamangitsa mawu osakira osawalemba pakusaka kwina, mutha kukhala ndi masamba angapo omwe amayankha funso lomwelo m'njira zosiyanasiyana. Ndipamene Google imayamba kugunda pakati pa ma URL, ndipo palibe amene amakhala wopambana.
Yambanipozindikira mutuwo ndi cholinga chake: Kodi wina akufananiza zosankha, kufunafuna momwe angagulitsire, kapena wokonzeka kugula? Pangani tsamba limodzi lolimba la cholinga chimenecho, ndipo gwiritsani ntchito zomwe zikukuthandizani kuti mulembe mitu yaying'ono m'malo mobwereza yankho lalikulu.
Kuti mufufuze mutu ndi malingaliro anu, mutha:
Pangani kafukufuku wachangu kapena mavoti
Unikaninso mafunso omwe amathandizidwa ndi kasitomala ndi malonda
Khazikitsani zisankho zapa social media
Quora ndi Reddit amawonetsanso mafunso enieni omvera, ndipo zotsatira za Google za "People Also Ask" zimakuwonetsani zomwe ofufuza akufuna kuyankhidwa.
Kusuntha malingaliro kuchokera ku mawu osakira kupita ku mitu kumakonda kutulutsa zomwe zimafotokoza bwino za mutu, zomwe zimatha kuthandizira kufikira kwamphamvu pakapita nthawi.
4. Chitani Zowunika Zomwe Muli Nazo Nthawi Zonse
Kuwunika kochitika kotala kotala kumakuthandizani kuti muzitha kuphatikizika koyambirira, ndipo ndikofunikira kuyendetsa imodzi pambuyo pa kukankhira kwakukulu kapena kusinthidwa kwatsamba.
Unikaninso magulu anu apamwamba ndikuyika chizindikiro patsamba lililonse lomwe likugwirizana ndi mawu osakira omwewo kapena kuyankha funso lomwelo. Ngati ma post awiri akwaniritsa zofunikira zomwezo, imodzi mwazo imakhala yosafunikira.
Nachi chitsanzo chofufuza:
Chitsime: https://neilpatel.com/blog/content-audit/
Pakafukufuku, funsani:
Kodi mitu yanu ikadali yofunika?
Kodi zomwe mukutumiza ndi zachikale?
Kodi ziwerengerozo ndi zolondola?
Kodi mukuika patsogolo mawu osakira oyenera?
Kodi mukuyika patsogolo mitu ndi mawu osakira omwe amagwirizana ndi zomwe mukufuna kutsatsa?
Onjezani cheke chomaliza: Kodi tili ndi tsamba limodzi lomveka bwino la cholinga ichi?
Ngati sichoncho, mukudziwa zoyenera kukonza. Gwirizanitsani kapena yang'ananinso zomwe zili zanu kuti Google (ndi owerenga) awone yankho limodzi labwino kwambiri.
5. Phatikizani Masamba Opikisana
Mukawona masamba awiri akupikisana pa mawu osakira omwewo ndi cholinga, kukonza nthawi zambiri kumakhala kuwaphatikiza kukhala gawo limodzi lamphamvu.
Mwachitsanzo, ngati muli ndi "zida zabwino kwambiri za SEO" ndi "mapulogalamu apamwamba a SEO" mutatha kusaka komweko, ziphatikizeni kukhala kalozera watsopano wobiriwira.
Sungani magawo amphamvu kwambiri pa positi iliyonse, lembani mipata iliyonse, ndikukonzekera dongosolo ndi mitu yomveka bwino. Mndandanda wa zomwe zili mkati zimathandiza ngati tsamba liri lalitali.
Kenako khazikitsani 301 yolozeranso kuchokera ku URL yakale, yofooka kupita ku ulalo woyamba watsopano. Mwanjira imeneyi, ulamuliro umayenda patsamba limodzi, ndipo Google ili ndi wopambana momveka bwino.
6. Konzaninso tsamba la SEO-Level
Mukasankha tsamba lanu lofunika kwambiri, ziwonetseni mopweteka kwa Google (ndi owerenga) kuti iyi ndiye yoyenera kwambiri pafunsolo.
Yambani ndikuwunikanso zoyambira patsamba:
Lembaninso chizindikiro chamutu kuti chiwonetse mawu ofunika kwambiri komanso cholinga cha funsolo.
Limbitsani ma H1 ndi ma H2 anu kuti alimbikitse mutu umodzi womveka bwino. Ngati mitu yanu ikupita ku mitu yoyandikana, mukuyitanitsa masamba ena.
Tsitsaninso gawo loyambilira ndi magawo ofunikira kuti muyankhe funso mwachangu, kenako thandizirani yankholo ndi timitu tozama.
Yang'anani kope la thupi ngati mukufuna kusakaniza. Ngati tsambalo ndi lachidziwitso, mwachitsanzo, musasinthe chilankhulo cha "kugula tsopano" pakati.
Kulumikizana kwamkati kumachita zina. Lumikizani kutsamba lofunika kwambiri kuchokera kuzinthu zofananira pogwiritsa ntchito mawu ofotokozera ndikusintha masamba akale omwe akudutsana kuti aloze ku ulalo wofunika kwambiri, kuyambira ndi magawo oyambira ndi omwe ali ndi anthu ambiri.
Umu ndi momwe mumaphatikizira ma sign popanda kuphatikiza chilichonse.
7. Gwiritsani Ntchito Canonical Tags
Ma tag ovomerezeka ndi chizindikiro cha Google. Mukakhala ndi masamba awiri (kapena kupitilira apo) ofanana kwambiri, ulalo wovomerezeka umauza injini zosakira mtundu womwe mukufuna kuti uwoneke ngati woyambirira.
Mukunena kuti, "Masamba awa ndi ogwirizana, koma ili ndi tsamba lomwe liyenera kulandira ngongole."
Izi ndizabwino mukafuna mitundu ingapo kuti ikhalepo:
Masamba azinthu okhala ndi zosefedwa kapena zosanjidwa (zofanana zapakati zomwe zili ndi magawo osiyanasiyana)
Malo kapena zilankhulo zomwe nthawi zambiri zimakhala zofanana
Masamba oyandikira omwe akuyandikira a kampeni pomwe kuphatikiza sikuli kothandiza
Onjezani tag yovomerezeka patsamba lobwereza/lofanana lomwe limaloza ku URL yayikulu yomwe mumakonda. Izi zimathandizira kuphatikiza ma siginecha ngati maulalo ndi kufunikira, kuchepetsa mwayi wa Google kuyika tsamba lolakwika.
Chitsime: https://www.woorank.com/en/edu/seo-guides/canonical-tags
Chidziwitso chimodzi chofunikira: ma canonicals ndi lingaliro, osati chitsimikizo. Ngati masambawo sali ofanana kwenikweni, Google ikhoza kunyalanyaza chizindikirocho. Kwa masamba omwe ali ndi zolemetsa zomwe muyenera kuzisunga, ma canonicals ndi njira yodalirika.
Kulankhula ndi Keyword Cannibalization Proactively
Kupewa ndikokwanirakothandiza kuposa kukonza kupha anthu pambuyo pake. Nthawi zambiri zimachitika mwangozi magulu akamasindikiza mwachangu popanda kugawana nawo mitu ndi mawu osakira kale.
Yambani ndi mapu osavuta achinsinsi ndi kalendala yazinthu. Doc imodzi yogawana pomwe URL iliyonse imamangiriridwa ku mawu ofunikira ndipo cholinga chomveka ndichofunika. Izi zokha zimalepheretsa gwero lodziwika bwino la cannibalization: masamba awiri akuyankha funso lomwelo m'njira zosiyanasiyana.
Musanasindikize chilichonse chatsopano, fufuzani mwachangu tsambalo (tsamba:yourdomain.com "mawu ofunikira") kuti mufufuze mwachangu za Google.
Ngati tsamba lilipo kale la mawu osakirawo kapena cholinga, muli ndi zosankha: Bwezeraninso kapena onjezerani chidutswa chomwe chilipo, kapena lembani nkhani yothandizira yomwe imayang'ana mutu wosiyana m'malo mopikisana nawo.
Kenako yang'anirani magwiridwe antchito mu Google Search Console.
Chitsime: https://developers.google.com/search/docs/monitor-debug/google-analytics-search-console
Yang'anani ma URL angapo amtundu wafunso lomwelo mu Search Console, kapena masanjidwe omwe amayenda pakati pamasamba pakapita nthawi.
Kulumikizana kwamkati ndi gawo lalikulu la kupewa. Lumikizani zolemba zogwirizana ndi tsamba lotsogola pogwiritsa ntchito mawu ofotokozera kuti Google imvetsetse ulalo womwe uli wovomerezeka pamutuwu.
Tsatirani izi nthawi zonse, ndipo mutu uliwonse patsamba lanu uli ndi tsamba limodzi lolimba kumbuyo kwake m'malo mokhala ochepa ochepa omwe amagawa malo omwewo.
Keyword Cannibalization Mafunso Ofunsidwa Kawirikawiri
Kodi keyword cannibalization ndi chiyani?
Keyword cannibalization zimachitika masamba angapo patsamba lanu amayang'ana mawu osakira omwewo (ndipo nthawi zambiri amakhala ndi cholinga chofanana). M'malo mokuthandizani kuyika zambiri, masambawo amapikisana. Izi zitha kusokoneza ulamuliro ndikusokoneza Google, kulepheretsa tsamba lililonse kuti lifike pamlingo wake wonse.
Kodi pali kusiyana kotani pakati pa keyword stuffing ndi keyword cannibalization?
Kuyika mawu osakira ndikulowetsa mawu osakira ambiri patsamba limodzi kuyesa kusintha masanjidwe. Keyword cannibalization ikufalitsa mawu osakira omwewo pamasamba ambiri. Zonsezi zimapweteka SEO yanu, koma m'njira zosiyanasiyana. Kuyika zinthu kumapangitsa tsamba limodzi kuwoneka ngati spam kwa Google. Kupha anthu kumapangitsa masamba angapo kupikisana wina ndi mzake, kotero palibe aliyense wa iwo amene amapambana momwe akanatha.
Kodi ndingapewe bwanji cannibalization ya mawu osakira?
Njira yabwino yopewera kudyedwa kwa mawu osafunikira ndikukhala okhazikika. Gwiritsani ntchito mapu achinsinsi kuti ulalo uliwonse wofunikira ukhale ndi mawu amodzi ofunikira komanso cholinga. Musanasindikize zatsopano, fufuzani tsamba (site:yourdomain.com "keyword") kuti muwone zomwe zilipo kale. Kenako gwiritsani ntchito maulalo amkati kuti muloze zolemba zokhudzana ndi tsamba lalikulu la mutuwo. Pomaliza, onani Search Console pamafunso omwe amayambitsa ma URL angapo.
Kodi ndimathetsa bwanji kudyedwa kwa mawu osakira?
Yambani pozindikira ma URL omwe akupitilira mu Google Search Console posefa funso ndikuwona tsamba la Masamba. Sankhani tsamba lolimba kwambiri kuti likhale loyambirira kutengera masanjidwe, maulalo, ndi zosintha. Kuchokera pamenepo, phatikizani zomwe zikupikisana patsambalo ndi 301 kulondoleranso ulalo wofooka, kapena konzaninso tsamba lachiwiri mozungulira mawu achinsinsi ndi cholinga. Sinthani maulalo amkati kuti mulimbikitse tsamba loyamba, ndikuwonjezera tag yovomerezeka ngati mukufuna kuti ma URL onse azikhala amoyo.
{ "@context": "https://schema.org", "@type": "FAQPage", "MainEntity": [ { "@type": "Funso", "name": "Kodi mawu ofunika kudya anthu ndi chiyani?", "acceptedAnswer": { "@type": "Yankho", "text": "Kusokoneza mawu achinsinsi kumachitika pamene masamba angapo pa tsamba lanu amayang'ana mawu osakira omwewo (ndipo nthawi zambiri amakhala ndi cholinga chofanana). M'malo mokuthandizani kuti musankhe bwino, masambawo amapikisana. Izi zitha kusokoneza ulamuliro ndikusokoneza Google, kulepheretsa tsamba lililonse kuti lifike pamlingo wake wonse." } } , { "@type": "Funso", "name": "Kodi pali kusiyana kotani pakati pa kuyika mawu osakira ndi kupha anthu?", "acceptedAnswer": { "@type": "Yankho", "mawu": "Kuyika mawu achinsinsi ndikulowetsa mawu osakira patsamba limodzi kuyesa kuwongolera masanjidwe. Keyword cannibalization ikufalitsa mawu osakira omwewo pamasamba ambiri. Onsewa amavulaza SEO yanu, koma m'njira zosiyanasiyana. Kuyika zinthu kumapangitsa tsamba limodzi kuwoneka ngati sipam kwa Google. Kupha anthu kumapangitsa masamba angapo kupikisana wina ndi mzake, kotero kuti palibe aliyense wa iwo amene amafanana nawo.akhoza." } } , { "@type": "Funso", "name": "Kodi ndingapewe bwanji kudyedwa kwa mawu osafunikira?", "acceptedAnswer": { "@type": "Yankho", "text": "Njira yabwino kwambiri yopewera kudyedwa kwa mawu osafunikira ndikukhala wokhazikika. Gwiritsani ntchito mapu achinsinsi kuti ulalo uliwonse wofunikira ukhale ndi mawu amodzi ofunikira komanso cholinga. Musanasindikize zatsopano, fufuzani tsamba (site:yourdomain.com "keyword") kuti muwone zomwe zilipo kale. Kenako gwiritsani ntchito maulalo amkati kuti muloze zolemba zokhudzana ndi tsamba lalikulu la mutuwo. Pomaliza, onerani Search Console pamafunso omwe amayambitsa ma URL angapo." } } , { "@type": "Funso", "name": "Kodi ndimathetsa bwanji kudyedwa kwa mawu osafunikira?", "acceptedAnswer": { "@type": "Yankho", "text": "Yambani ndi kuzindikira ma URL omwe akudutsana mu Google Search Console posefa funso ndikuwona tsamba la Masamba. Sankhani tsamba lolimba kwambiri kuti likhale loyambirira kutengera masanjidwe, maulalo, ndi zosintha. Kuchokera pamenepo, phatikizani zomwe zikupikisana patsambalo ndi 301 kulondoleranso ulalo wofooka, kapena konzaninso tsamba lachiwiri mozungulira mawu achinsinsi ndi cholinga. Sinthani maulalo amkati kuti mulimbikitse tsamba loyamba, ndikuwonjezera tag yovomerezeka ngati mukufuna kuti ma URL onse azikhala amoyo." } } ] }
Keyword Cannibalization Mapeto
Kutsata mawu osakira omwewo pamasamba angapo kumatanthauza kupikisana nanu, ndipo kugawanika kumafooketsa onse.
Kukonza ndikosavuta: Sankhani tsamba "lopambana" pamutu uliwonse ndi cholinga, kenaka phatikizani kapena yambitsanso china chilichonse. Yang'anani positi iliyonse pa mawu osakira ndi cholinga chake. Kumene mitu iphatikizana, tsamba limodzi lathunthu nthawi zonse limakhala labwino kuposa gulu laonda.
Kapangidwe kamene kamapangitsa kuti izi zikhale zosavuta kukula ndi masamba amsanamira omwe amathandizidwa ndi magulu amitu. Izi zimapangitsa tsamba lililonse kukhala ndi gawo lomveka bwino, kupangitsa kuti kulumikizana kuzitha kutha komanso kupatsa Google zidziwitso zokhazikika pomwe tsamba lanu likukula.
Yambani ndi kufufuza zinthu ndi mapu achinsinsi. Kuchokera pamenepo, njira yopita patsogolo ndi yowongoka.
