Pangani & Kukulitsa Woyambitsa Jaclyn Johnson pa Mitengo Yobisika ya Makulitsidwe Kukulitsa bizinesi ndi loto la oyambitsa ambiri. Koma kuyenda mofulumira kwambiri kungabwere ndi ndalama zobisika. Pangani & Kukulitsa woyambitsa Jaclyn Johnson adadziwonera yekha izi. Atamanga, kugulitsa, ndikugulanso kampani yake, ali ndi chidziwitso chapadera. Tsopano akugawana zomwe oyambitsa ayenera kumvetsetsa asanathamangitse msanga. Ulendo wake ndi kalasi yaukadaulo pakukhazikika kwamabizinesi. Kukakamizidwa kuti akule nthawi zambiri kumatha kuphimba thanzi labizinesi. Nkhani ya Johnson ikuwonetsa kusamvana kwakukulu pakati pa kufunitsitsa ndi ntchito zokhazikika.
Chikoka ndi Chinyengo cha Kukula Mofulumira Kwa amalonda ambiri, kukulitsa ndiye chitsimikizo chomaliza. Zimawonetsa kukwanira kwa msika, chidaliro cha Investor, ndi kusokonezeka kwamakampani. Komabe, kuchita zimenezi kungakhale msampha woopsa. Kukula kulikonse ndi njira yokopa. Nthawi zambiri zimatsogolera pakuyika patsogolo zachabechabe kuposa phindu. Oyambitsa akhoza kuiwala ntchito yawo yayikulu komanso chikhalidwe chamakampani. Pamene Kukula Kuposa Ntchito Mtengo woyamba wobisika ndi kupsinjika kwa ntchito. Machitidwe ndi magulu omwe amapangira kampani yaying'ono amatha kusweka ngati akufunika mwadzidzidzi. Izi zimapangitsa kuti kasitomala asavutike komanso kupsinjika kwamkati. Johnson akugogomezera kuti zomangamanga ziyenera kukulirakulira limodzi ndi ndalama. Kunyalanyaza izi kumabweretsa kuzimitsa moto, osati kumanga. Ndi phunziro limene ambiri amaphunzira mochedwa kwambiri.
Maphunziro Ofunika Kwambiri pa Ulendo wa Build-Sell-Buyback Zomwe Johnson adakumana nazo pa Pangani & Kukulitsa ndizosowa. Kupanga mtundu, kugulitsa, ndi kuyambiranso kuwongolera kunapereka mawonekedwe apadera. Idatsimikiziranso mtengo wopanda ndalama pakukweza. 1. Mtengo Wachikhalidwe Wokulitsa Mwachangu Kulemba ntchito mwachangu kumatha kusokoneza chikhalidwe chamakampani. Kubweretsa anthu ochulukira mwachangu kumapangitsa kuti zikhale zovuta kukhazikitsa mfundo zazikuluzikulu. Kugwirizana kwamagulu ndi khalidwe nthawi zambiri zimavutika.
Kutaya Chidziwitso: Cholinga choyambiriracho chikhoza kuzimitsa. Kusokonekera kwa Kulumikizana: Ma silo amapangika pamene magulu akukulirakulira. Kuvuta kwa Utsogoleri: Oyambitsa amakhala mamanenjala, osakhudzidwa ndi mizu yolenga.
2. Zovuta Zachuma Kupitilira Pansi Pansi Kuchulukitsa kumafuna ndalama zambiri, koma si ndalama zonse zomwe zimakhala zanzeru. Kuthamangitsa kukula kungayambitse kuwononga ndalama komanso kuchepa kwachuma. Kuthamanga kwa ndalama kumakhala nkhawa nthawi zonse. Oyambitsa atha kuyika ndalama zambiri pakutsatsa kapena ganyu zatsopano asanatsimikizire kubweza. Izi zimapanga malo osalimba azachuma, zomwe zimapangitsa bizinesi kukhala pachiwopsezo cha kusintha kwa msika. 3. Kuwonongeka Kwaumwini pa Oyambitsa Mtengo wobisika kwambiri nthawi zambiri umakhala paubwino wa woyambitsa. Kupsinjika kwa kuyang'anira kukula kophulika ndi kwakukulu. Zingakhudze thanzi, maubwenzi, ndi chilakolako cha ntchito. Johnson amalimbikitsa kuyenda kokhazikika. Izi zimateteza mphamvu ndi masomphenya a woyambitsa kwa nthawi yayitali. Ndi za kumanga cholowa, osati kungotuluka.
Mafunso a Strategic Musanasike Pofuna kupewa misampha imeneyi, Johnson akulimbikitsa oyambitsa kuti afunse mafunso ovuta. Kuyankha moona mtima kungalepheretse kulakwa kwakukulu.
Kodi chuma chathu ndi chokhazikika pamlingo wokulirapo? Kodi chikhalidwe cha kampani yathu ndi champhamvu mokwanira kuti tikwere anthu 20+ kotala lotsatira? Kodi tili ndi machitidwe ogwirira ntchito (CRM, chithandizo, kukwaniritsa) kuti tithane ndi 3x zomwe tikufuna? Kodi n’ciyani comwe timbacita kuti tipitirize kukula, ndipo tin’funika kucita ciyani?
Njira yolangidwa iyi imalekanitsa zomwe zikuchitika kwakanthawi kuchokera ku ma brand okhazikika. Ndiko kusiyana pakati pa kung'anima mu poto ndi mtsogoleri wa msika. Kuti mumve zambiri pazambiri zamapangidwe, yang'anani zidziwitso zodabwitsa kuchokera pakupanga Hoppers.
Kupanga Chitsanzo Chachikulidwe Chokhazikika Kukula kokhazikika kumayang'ana pakusintha kophatikiza. Imayamikira kusunga makasitomala mofanana ndi kupeza. Zimamanga gulu lokhulupirika, osati mndandanda waukulu wa imelo. Kwa Johnson, kugulanso Pangani & Kukulitsa kunali kubwerera ku mfundo izi. Zinatanthauza kumanganso ndi cholinga, osati mofulumira. Kuyikirako kudasinthiratu pakuzama komanso mtundu wakuchitapo kanthu. Nzeru iyi imagwira ntchito kubizinesi iliyonse, kuyambira ma media media mpaka mtundu wazogulitsa. Kuchuluka kwenikweni kumatheka pamene ntchito, chikhalidwe, ndi ndalama zikukula mogwirizana. Ngakhale zida zanu zatsiku ndi tsiku, monga kupeza makina abwino a khofi kuti alowe m'malo mwa mowa wa subpar, zimasonyeza kudzipereka ku khalidwe lomwe limathandizira kugwira ntchito kosatha.
Kutsiliza: Onjezani ndi Cholinga, Osati Mayendedwe Okha Nkhani ya Jaclyn Johnson ndi chikumbutso champhamvu. Kukulitsa bizinesi ndi marathon, osati sprint. Ndalama zobisika zakuyenda mwachangu kwambiri zitha kufooketsa chipambano chomwe mukufuna. Oyambitsa ayenera kukulitsa chipiriro ndi kuzama kwa njira. Poyang'ana kwambiri machitidwe okhazikikandi kusunga mfundo zofunika kwambiri, mumamanga bizinesi yokhalitsa. Lolani kukula kukhale chotulukapo cha kuchita bwino, osati kungofuna kokha. Mwakonzeka kupanga bizinesi yanu pamaziko opangira kukula mwanzeru? Onani zida ndi zidziwitso pa Seemless kuti muwonjezere masomphenya anu popanda mtengo wobisika.
