Ukulinganisa Ukubona Komkhiqizo Ngaphambi Nangemuva Komkhankaso
Ukuqonda umbono womkhiqizo kubalulekile kunoma yiliphi isu lokumaketha. Kuyindlela amakhasimende abuka ngayo inkampani yakho, imikhiqizo, namanani. Ukulinganisa umbono womkhiqizo ngaphambi kokwethula umkhankaso kunikeza isisekelo esibalulekile. Ngemuva komkhankaso, ungahlola umthelela wawo wangempela kuzithameli zakho.
Le nqubo ikusiza ukuthi uqonde uma umlayezo wakho uzwakala. Iveza ukuthi umkhankaso wakho uqinise isithunzi somkhiqizo wakho yini. Ukulinganisa okusebenzayo kuguqula ukuqagela kube idatha engenzeka, eqondisa utshalomali lwakho lokumaketha lwesikhathi esizayo.
Kungani Kufanele Ulinganise Umbono Womkhiqizo
Ibhrendi yakho iyimpahla yakho eyigugu kakhulu. Kuthonya izinqumo zokuthenga nokwethembeka kwekhasimende. Ngaphandle kokulinganisa umbono womkhiqizo, uzulazula ngaphandle kwekhampasi.
Ungase ucabange ukuthi umkhankaso wakho ube yimpumelelo ngokusekelwe ekuthengisweni. Kodwa-ke, ukuguquguquka okuhle kumzwelo womkhiqizo kuyinkomba enamandla kakhulu, yesikhathi eside. Kubonisa ukuthi wakhe ukuxhumana okujulile nezithameli zakho.
Ukusungula Isisekelo Somkhankaso Wangaphambi Komkhankaso
Ngaphambi kokuthi umkhankaso wakho uqale, udinga indawo yokuqala. Lesi sisekelo siyisifinyezo sombono wamanje womphakathi. Ikala ukuqwashisa, izinhlangano, kanye nomuzwa ngomkhiqizo wakho.
Ungaqoqa le datha ngezindlela ezimbalwa:
Uhlolovo kanye nohlu lwemibuzo: Buza ngokuqondile amakhasimende mayelana nemibono yawo. Ukulalela Kwezokuxhumana: Hlaziya okukhulunywe ngakho nezingxoxo ku-inthanethi. Ukuhlaziya Ukubuyekeza: Hlaziya impendulo kumasayithi afana ne-Google ne-G2. Ukuhlaziywa Kokuncintisana: Qhathanisa umbono womkhiqizo wakho nabancintisana nabo ababalulekile.
Amamethrikhi angukhiye ongawalandelelwa
Yini ngempela okufanele uyilinganise? Gxila kumamethrikhi abonisa impilo yomkhiqizo. Lezi zinkomba zizokukhombisa umphumela wangempela womkhankaso.
Ukuqwashisa Ngomkhiqizo: Bangaki abantu ababona umkhiqizo wakho? Umuzwa Womkhiqizo: Ingabe ingxoxo iyakha, inegethivu, noma ingathathi hlangothi? Izinhlangano Zemikhiqizo: Yimaphi amagama abantu abawaxhumanisa nenkampani yakho? I-Net Promoter Score (NPS): Angakanani amathuba amakhasimende okuthi akuncome?
Ukwenza Umkhankaso Wakho Nokuqoqa Idatha Yangemva Komkhankaso
Uma umkhankaso wakho usubukhoma, isigaba sokulinganisa siqala kabusha. Sebenzisa izindlela ezifanayo ozenzile ngesisekelo. Lokhu kuqinisekisa ukuthi uqhathanisa ama-apula nama-apula lapho uhlola imiphumela.
Ukuvumelana kuyisihluthulelo. Uma usebenzise umkhankaso wangaphambi kocwaningo oluthile, sebenzisa ofanayo ngemva kwalokho. Lokhu kuvumela ukuqhathanisa okuqondile kanye nombono ocacile we-delta.
Ukuhlaziya Imiphumela: Ngaphambi vs. Ngemva
Yilapho imibono yangempela ivela khona. Beka idatha yakho yangaphambi komkhankaso kanye neyangemuva komkhankaso eceleni. Bheka izinguquko ezibalulekile kumamethrikhi akho angukhiye.
Ingabe ukuqwashisa ngomkhiqizo kwanda? Ingabe imizwa isibe ngcono nakakhulu? Mhlawumbe umkhiqizo wakho manje uhlotshaniswa nezici ezintsha, ezifiselekayo. Umkhankaso oyimpumelelo uzokhombisa ukuthuthuka okulinganisekayo kuzo zonke lezi zindawo.
Isibonelo, inkampani yezobuchwepheshe ingase iqalise umkhankaso obonisa izinto ezintsha. Umphumela omuhle uzoba ukwanda kokushiwo kwamagama afana nokuthi "ubukhali" noma "ukwethembeka" ezinhlolovo zangemuva komkhankaso. Njengoba umenzeli we-Replit 4 ekhombisa ukuthuthukiswa kohlelo lokusebenza, umkhankaso wakho kufanele uguqule imibono iye kuzibaluli zomkhiqizo owufisayo.
Iguqula Idatha Iyenze I-Actionable Insights
Idatha ayinamsebenzi ngaphandle kokutolikwa. Hlaziya ukuthi kungani umbono ushintshile. Ingabe umlayezo noma isiteshi esithile sigqugquzele ushintsho oluhle kakhulu?
Mhlawumbe umkhankaso wakho uzwakale kahle ngokubalwa kwabantu okusha. Noma mhlawumbe imelane ngempumelelo nenkolelo eyinqaba. Ukuqonda ukuthi "kungani" kukusiza ukuthi uthuthukise isu lakho lomkhankaso olandelayo.
Le ndlela yokuhlaziya ibalulekile kuzo zonke izimboni. Isibonelo, inkampani yezimoto efana ne-Harbinger yethula iloli elisha likagesi ingakala ngokucophelela imibono mayelana nokusimama nokusebenza ukuze ihlole impumelelo yomkhankaso.
Isiphetho: Yenza Izilinganiso zibe Ingxenye Eyinhloko Yesu Lakho
Ukulinganisa umbono womkhiqizo akuwona umsebenzi wesikhathi esisodwa. Kuyinqubo eqhubekayo ebhebhezela ukumaketha okuhlakaniphile. Ngokulandela umkhondo ngokungaguquki ukuthi izethameli zakho zikubona kanjani, ungakha uhlobo oluqinile, oluqinile.
Ulungele ukusebenzisa idatha yomkhankaso wakho olandelayo? Ithimba e-Seemless ligxile ekusizeni amabhrendi alinganise futhi athuthukise umbono wawo. Xhumana no-Seemless namuhla ukuze wakhe isu lokumaketha eliqhutshwa yidatha eliletha imiphumela yangempela.
