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Video a mɛyɛ ama Instagram no yɛ aguadi adwuma a m’ani gye ho paa no mu biako. Efi video ahorow a ɛwɔ feed mu so kosi Reels, Instagram Live, ne Stories so no, aguadifo te sɛ me ne wo wɔ anigye hokwan tɔn pii a yɛde bɛbɔ adebɔ na — sɛnea ɛbɛyɛ a nneɛma bɛyɛ yiye mpo — wɔyɛ adwuma ankasa. Sɛnea nnansa yi HubSpot Nhwehwɛmu kyerɛ no, aguadifo bu Instagram sɛ #1 social media platform ma video ROI, ayɔnkofa (likes, shares, ne nea ɛkeka ho), ne leads. Na m’ahu eyi ankasa, wɔ adwumayɛ mu ne m’ankasa mu. Wɔ saa asɛm yi mu no, I’ll detail biribiara a ɛsɛ sɛ wuhu fa Instagram video marketing ho na makyɛ actionable tips a me ne brands akɛse de adi dwuma de adi nkonim. Foforo wɔ Instagram aguadi mu wɔ ɔkwan a ɛkɔ akyiri so? Hwɛ yɛn asɛm, “Sɛnea Wode Instagram Di Dwuma: Mfiase Akwankyerɛ [Abenfo Nhumu + Data Foforo].” Saa fapem nimdeɛ no ho hia bere a worekɔ Instagram video ahorow mu no. Nsɛm a Wɔahyehyɛ Instagram Video Specs/Nsusuwii a ɛfa afe 2026 ho Instagram Video Fael Kɛse & Nsɛm a Wɔahyehyɛ Instagram Videos vs Reels a ɛwɔ hɔ no Dɛn Nti na Wobɛyɛ Video Ma Instagram? Sɛnea Wobɛyɛ Video Pa ama Instagram Video ma Instagram Afotuo Instagram Video Nhwehwɛmu & Nneɛma a Wɔyɛ no Yiye Instagram Video Ahwehwɛde ahorow Sɛnea Wobɛhyɛ Video ahorow mu ama Instagram Adobe Premiere Pro Export Nsiesiei a eye sen biara ma Instagram Woresiesie wo ho ama wo close-up wɔ Instagram Instagram Videos vs Reels a ɛwɔ hɔ no Enti, sɛ wote kasasin “Instagram videos” a, ɛda adi sɛ wususuw sɛ Reels — nanso bere a Reels nyinaa yɛ Instagram videos no, ɛnyɛ Instagram video nyinaa na ɛyɛ Reels. Ma menkyerɛkyerɛ mu. Nneɛma atitiriw anan na ɛwɔ hɔ a wɔfa so yɛ video ahorow ma Instagram: Wɔ-adidi mu Instagram Reels a Wɔde Di Dwuma Instagram Nsɛm a Wɔka Instagram Live Nneɛma bi a ɛka bom wɔ specs, features, ne nea ɛkeka ho mu, nanso, ne nyinaa mu no, ɛsono nea wɔde ma ne sɛnea adetɔfo ne wɔn di nkitaho. Video ahorow a ɛwɔ feed mu Video a ɛwɔ feed mu yɛ video a wode gu so anaa wobɛkyere agu hama so denam “post” a wobɛpaw wɔ Instagram app no mu no so. Wobetumi akyɛ sɛ ankorankoro, video a egyina hɔ ma anaasɛ sɛ carousel fã. Saa paw yi ka nea wubetumi ayɛ akyi. Video ahorow a Ɛwɔ In-feed a Egyina Hɔ Sɛ wode video bi “to” n’ankasa so, a woanpaw nsɛm ho amanneɛbɔ foforo biara a, ɛno yɛ video a egyina hɔ ma ne ho wɔ feed mu, nanso asɛm no twitwa ni: Wɔyɛ wɔn sɛ Reels — anyɛ yiye koraa no, sɛnea osuahu a ɔde di dwuma (UX) ka ho no. Sɛ wɔkyɛ wie a, video ahorow a egyina hɔ ma in-feed nso pue wɔ Reels tab a ɛwɔ wo Instagram profile no so na ɛhyɛ UX ne optimization options koro no ara ase. Ɔkwan foforo so no, wɔama wo hokwan sɛ wobɛsesa video no te sɛ Reel, de clips, nnwom, captions, effects/filters, ne nea ɛkeka ho aka ho. Nanso, nsonsonoe titiriw a ɛwɔ ha ne sɛ video ahorow a ɛwɔ feed mu no tumi tenten bɛyɛ simma 60, bere a Reels no yɛ simma abiɛsa pɛ. Sɛ yɛbɛyɛ mfatoho a, momma yɛnhwɛ video yi wɔ me Instagram so. It’s just shy of five minutes long, enti na ɛsɛ sɛ mede to hɔ “in-feed.” Nanso, na meda so ara tumi sesa na mayɛ no yiye te sɛ Reel, de nsɛm a wɔakyerɛw ne nnyigyei aka ho. Afei, bere a mede too so akyi no, na ɛda so ara pue wɔ Reel tab a ɛwɔ me profile so no mu. Bere tenten: Ɛkɔsi simma 60 Nsɛm a Wɔde Di Dwuma: Video a ɛwɔ feed mu no ye ma w’akyidifo a wɔwɔ hɔ dedaw a wɔrehwehwɛ mfaso a emu dɔ. Ɛda adi sɛ, ɛsɛ sɛ wode video ahorow a egyina hɔ ma, a ɛwɔ feed mu di dwuma de nsɛm a ɛboro simma abiɛsa to gua, nanso ɛno nkyerɛ sɛ ebetumi afa biribiara ho. Instagram dwumadiefoɔ bɛyɛ 92% nni mfeɛ 45, na wɔde atenaeɛ no di dwuma de ne nnamfo ne abusuafoɔ, nneɛma a ɛrekɔ so ne wɔn ankasa anigyeɛ di nkitaho, na wɔgye wɔn ani na wɔhyɛ wɔn nkuran. Wɔpɛ nsɛm a ɛyɛ serew, adebɔ, ɛma nsɛm, na ɛma ahomegye — mpo fi brand ahorow mu. Enti, susuw nsɛm a wobisabisa nkurɔfo, nsɛm a wɔka wɔ akyi, nsɛm a wɔde di akɔneaba soronko wɔ nneɛma a ɛrekɔ so ho, ne “hacks” a ɛfa ho no ho. Carousel Video ahorow a Wɔde Di Dwuma Carousel video yɛ video ahorow a wɔde ka nsɛm ho amanneɛbɔ a wɔaboaboa ano a wɔkyekyɛ wɔ asɛm biako mu wɔ Instagram mu. Nea ɛnte sɛ In-feed anaa Reels no, wontumi nsiesie video ahorow yi sɛ ɛnyɛ nnyigyei no a wɔbɛma ayɛ komm na wɔde filter aka ho. Wɔn nso ne video ahorow a wɔde ahyɛ so nkutoo a epue wɔ wo grid so, nanso ɛnyɛ Reels tab no so. Ne tenten: Ɛkɔsi sikɔne 60, wɔ slide biara mu (20-slide max) . Nsɛm a Wɔde Di Dwuma: Fa eyi sie ma nsɛm ntiantiaa a ɛde ka wo carousel no asɛm ho. Sɛ nhwɛso no, ka sɛ worehyɛ nsɛmbisa bi a wotintimii nnansa yi wɔ wo wɛbsaet no ho nkuran. Wubetumi de carousel no asesa nsɛm a wɔatwa afi nsɛmbisa no mu ne mfonini ahorow a nsɛm a wɔafa aka a tumi wom. Instagram Reels a Wɔde Di Dwuma Ok, nea woatwɛn no ni. Mfiase no wɔbɔɔ no sɛ mmuae a wɔde ma wɔ sɛnea nkurɔfo ani gye ho no hoTikTok, Reels yɛ Instagram’s signature short-form vertical videos a ebetumi ayɛ simma abiɛsa tenten na wɔayɛ no akwan horow so wɔ platform no so. Wɔn nso wɔ wɔn ankasa tab a wɔatu ho ama wɔ wo Instagram profile so, ɛwom sɛ wobetumi nso apue wɔ wo main grid so sɛ wopɛ a. Bere a wɔansi so dua no, abenfo pii gye di sɛ Reels agye din kɛse wɔ Instagram sen video ahorow a ɛwɔ feed mu. Nhwehwɛmu bi a Metricool yɛe no foa eyi so, na ɛkyerɛ sɛ Instagram Reels na ɛwɔ dodow a ɛkɔ soro sen biara wɔ Instagram nsɛm ahorow nyinaa mu (~37.87%). Nnipa pii nso gye di sɛ Reels yɛ nea Instagram algorithm no ani gye ho kɛse na, ɛno nso, wonya featured pii wɔ Discover tab no mu na nnipa pii a wɔnyɛ akyidifo hu. Ne tenten: Ɛkɔsi simma abiɛsa Nsɛm a Wɔde Di Dwuma: Fa Reels di dwuma ma video ahorow a ne kɛse te sɛ bite, a ɛkɔ ntɛmntɛm a wɔde asi wɔn ani so sɛ wɔbɛkyɛ na wɔatwetwe akyidifo foforo. Wɔn a ɛkɔ soro nti, Reels yɛ nea wɔasiesie no yiye sɛ ɛbɛma w’atiefo anyin afi Instagram video aguadi nyinaa mu. Instagram Nsɛm a Wɔka Instagram Stories yɛ video tiawa a ɛyera wɔ nnɔnhwerew 24 akyi, ɛwom sɛ wobetumi de asie wɔ curated “highlights” mu wɔ wo profile so. Wɔn mu biara betumi ayɛ sikɔne 60 na wɔde filters, effects, stickers, ne nnwom asiesie, sɛ yɛbɛbobɔ nneɛma kakraa bi din a. Ne tenten: Ɛkɔsi sikɔne 60 Nsɛm a Wɔde Di Dwuma: Instagram Nsɛm yɛ papa ma bere ankasa mu nsɛm foforo a ɛfa nsɛm a esisi, da biara da dwumadi ahorow, ne nsɛm a ɛfa bere ho te sɛ flash tɔn. Sɛ biribi wɔ hɔ a ɛsɛ sɛ nkurɔfo hu ntɛm a, Nsɛm ne wo bet a eye sen biara sɛ wobehu. Instagram Live Sɛnea edin no kyerɛ no, Instagram Live yɛ live broadcast wɔ platform a wɔn a wɔhwɛ no kɔ so denam wo profile mfonini a wɔbɛkyere so. Wubetumi de nnɔnhwerew 4 akɔ stream na woato nsa afrɛ ahɔho ma wɔabɛka wo ho. Wɔn a wɔhwɛ no nso betumi ayɛ wɔn ade na wɔaka ho asɛm wɔ bere ankasa mu. Sɛ wuhia broadcast no wie a, ɛbɛba sɛ wode besie wɔ wo camera roll anaa profile mu sɛ Reel nnafua 30. Nnafua 30 akyi no, sɛ wɔankora so a, wɔbɛpopa. Hyɛ no nsow: Instagram dwumadiefoɔ a wɔwɔ baguam akonta a ɛwɔ akyidifoɔ 1,000 anaa nea ɛboro saa nko ara na wɔbɛtumi ahyɛ Live broadcast ase. Ne tenten: Asuten no kɔ nnɔnhwerew 4 Nsɛm a Wɔde Di Dwuma: Ɛnam ne raw production ne real-time engagement nti, Instagram Live yɛ kɛse ma nokware, obiakofo nkitahodi a wo ne wo consumer. Wubetumi de ade no adi dwuma de agye Q&A anaa “Bisa Me Biribiara” nhyiam ahorow, de nneɛma anaa adwumakuw bi ho amanneɛbɔ ama, anaasɛ mpo ayɛ nsɛmbisa. Dɛn Nti na Wobɛyɛ Video Ma Instagram? Seesei a woate Instagram video ahorow no ase no, dɛn nti na ɛsɛ sɛ wodwen ho mpo? Mfaso a ɛwɔ Instagram Video ahorow so Sika a Wɔde Sie (ROI) no so mfaso (ROI) . Sɛnea HubSpot’s 2026 State of Marketing kyerɛ no, aguadifoɔ 48% ka sɛ Instagram na ɛma ROI kɛseɛ firi social media platforms nyinaa mu, a Reels pɔtee di anim a ɛwɔ ROI kɛseɛ wɔ content formats nyinaa mu. Ɛsɛ sɛ saa dodow no nkutoo dɔɔso sɛ ɛbɛma aguadifo agye adi sɛ wɔbɛsɔ Instagram video aguadi ahwɛ, nanso mfaso no nnyae. Atiefo a Wɔde Wɔn Ho Hyehyɛ Mu Eyi reka nea ɛda adi pefee, nanso atiefo ani gye video mu nsɛm ho. Nokwarem no, yɛn nnansa yi sohyial media trends amanneɛbɔ no hui sɛ format ahorow a adetɔfo ani gye ho kɛse wɔ social media so (e.g., Stories, ne live streams) no gyina video so, a video tiawa na agye din sen biara. Media formats a wo company leverages no mu nea ɛwɔ he na ama ROI kɛse aba afe yi? Paw kosi abiɛsa. Video a wɔakyerɛw no tiawa 48.57% na ɛwɔ hɔ. 731 na ɛwɔ hɔ Video a wɔakyerɛw no tenten 28.64% na ɛwɔ hɔ. 431 na ɛwɔ hɔ Video a wɔde kyerɛ no tee 25.12% na ɛwɔ hɔ. 378 na ɛwɔ hɔ Marketers gye toom sɛ eyinom na ɛma ROI a ɛkorɔn sen biara, bere a Reels nso na ɛma nnipa a wɔhwɛ, wɔpɛ, ne kyɛfa pii wɔ Instagram format ahorow nyinaa mu. Nanso dɛn nti na ɛte saa? Video mu nsɛm, wɔ ɔkwan a ɛkɔ akyiri so no, wonim sɛ ɛde nsɛm di nkitaho ntɛmntɛm na ɛyɛ ɔkwan a wɔbɛkae (na ɛfata sɛ wɔkyɛ) sen nsɛm a wɔakyerɛw anaa nea enhinhim a wɔde aniwa hu. Instagram nso nyɛ soronko koraa. High Reach ne Algorithmic Nneɛma a Wotumi Hu Sɛ́ sohyial media platform a ɛto so abien no, ɛda adi pefee sɛ Instagram wɔ atiefo a wɔyɛ nnam yiye a ɛsɛ sɛ wodu wɔn nkyɛn. (Sɛ yɛbɛka no pɛpɛɛpɛ a, bɛyɛ ɔpepepem abiɛsa ɔsram biara.) Fa video a agye din, ne ho a ɔde hyɛ mu kɛse, ne nea wɔkyerɛ sɛ ɔpɛ wɔ Instagram algorithm no mu ka ho, na Instagram video de hokwan kɛse ma sɛ ebedu adetɔfo foforo a wɔn ani gye ho nkyɛn. Sɛnea Wobɛyɛ Video Pa ama Instagram Hyɛ no nsow: Asɛm yi nkaeɛ bɛtwe adwene asi Instagram standalone, in-feed videos (a ne titire yɛ Reels), nanso sɛ wopɛ nhumu soronko ma Reels nko ara a, hwɛ yɛn asɛm no: Sɛnea wɔyɛYɛ Instagram Reels na Fa Di Dwuma Ma Wo Mfaso. Sɛ wopɛ sɛnea wode nsɛm bɛto Instagram so ho nsɛm a emu dɔ a, hwɛ asɛm a ɛne “Sɛnea Wobɛkyerɛw Wɔ Instagram: Anamɔn-Anamɔn Akwankyerɛ.” Nea ɛfata sɛ emu nsɛm “papa” no yɛ adwene ho asɛm ankasa. Sɛ nhwɛso no, wɔ 2000 mfe no mfiase mu hɔ no, na sini ketewaa bi a ɛtoatoa so a wɔfrɛ no Jackass agye din wɔ MTV so na ɛde sini ahorow akron mpo bae, nanso mantumi ankɔ akyi da. Ɛnnɛ, video ahorow a asɛm wɔ ho saa ara a etumi nya atiefo na edi yiye ahyɛ sohyial media so ma. Na ɛno ara ne nea ɛho hia wɔ awiei koraa no. Sɛ́ brand ne adwuma no, nnipa a ɛsɛ sɛ wɔn ani gye wo video ahorow ho nkutoo ne wo target audience anaa buyer persona. Ɔkwan baako pɛ a wobɛfa so ahu deɛ ɛyɛ “papa” denam wɔn gyinapɛn so — akenkan ma wo brand awareness nyin, ɛma wo ho hyɛ mu kɔ soro, na ɛboa adwumayɛ — ne sɛ wobɛsɔ ahwɛ. Yɛn nhwehwɛmu kyerɛ sɛ Instagram dwumadiefoɔ ka nsɛm a wɔn ani gyee ho kɛseɛ no ho asɛm sɛ ɛyɛ serew, ɛma nsɛm, anaa ɛkyerɛkyerɛ, ne akwan foforɔ. Nhomasua ne nsɛm a ɛfa nsɛm ho 30% na ɛwɔ hɔ. Nsɛm a ɛkyerɛ me brands nneɛma/nnwuma (demos, teasers, ne nea ɛkeka ho) . 46% na ɛwɔ hɔ. Nsɛm a ɛyɛ serew 26% na ɛwɔ hɔ. Sɛnea ɛbɛyɛ a mɛboa wo ma woakyere saa nkate ahorow yi wɔ wo Instagram video ahorow mu no, mɛkyɛ Instagram video nneyɛe pa 13 a wubetumi afi ase asɔ ahwɛ. Hyɛ no nsow: Sɛ wopɛ nhwɛso ne akwankyerɛ pii mpo wɔ nea wode bɛto gua ho a, hwɛ: 16 Social Media Video Nhwɛsoɔ a Ɛbɛma Woakanyan Wo Video Marketing Ɔsatuo a Ɛdi Hɔ 7 Akwan a Wobɛfa so De Instagram Video Di Dwuma Ma Adetɔfo Dwumadi Video Marketing Starter Pack a Ɛyɛ Paara Video ma Instagram Afotuo Nsɛm a ɛwɔ mu ho nhyehyɛe 1. Kyɛ nhyɛsoɔ anaa nkannyan. GWI nso hui sɛ nneɛma a “ɛhyɛ nkuran” yɛ nea Instagram dwumadiefoɔ ani gye ho. Wɔ nnɛ wiase a ɛtaa yɛ adwennwen mu no, nkurɔfo rehwehwɛ ahoɔden pa, nkannyan, ne biribi a wɔbɛpɛ sɛ wonya. Video ahorow a wobɛbɔ ama Instagram no yɛ ɔkwan biako a wo brand betumi aboa ma wɔde ama. INBOUND nyɛ ɔhɔho sɛ ɔkyɛ nhyɛsoɔ anaa nkannyan ma aguadifoɔ anaa nnwumayɛfoɔ wɔ Instagram. Nea eye sen saa mpo no, saa nsɛm yi mu dodow no ara fi mmere bi a wɔyɛe wɔ dwumadi no ankasa mu.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a INBOUND Event (@inbound) kyekyɛɛ 2. Fa capitalize wɔ trends ne memes so. Ebia ɛbɛyɛ te sɛ nea memes yɛ anigye ne agodie ara kwa, nanso etu mpɔn nso wɔ wo brand amammerɛ, asɛmpatrɛw, ne nneɛma a woyɛ ho nkuranhyɛ mu. Sɛ wode nsɛmti a ɛrekɔ so, nnwom, anaa memes ka wo Instagram video ahorow ho a, ɛboa wo ma wode wo ho hyɛ adetɔfo nkɔmmɔbɔ a ɛwɔ hɔ dedaw mu na wode wo ho hyɛ mu sen sɛ wobɛbɔ mmɔden sɛ wubefi foforo ase. Ɛkyerɛ sɛ wowɔ nea ɛrekɔ so wɔ wo ho no ho nsɛm foforo na ɛkyerɛ nipasu nso, na ɛma wotumi ka wo ho asɛm yiye. Dunkin’ nyɛ ɔhɔho sɛ ɔde trends ne memes bedi dwuma bere a ɔreyɛ video ahorow ama Instagram no.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a Dunkin' (@dunkin) kyekyɛe Pro Tip: Wonnim nea agye din mprempren? Instagram video trends pii fi ase ankasa wɔ TikTok, enti wubetumi ayɛ scrolling bi wɔ hɔ bere nyinaa. Nanso wobɛtumi ahunu trends wɔ Instagram yi ara, nso. Bɔ (+) button no kɛkɛ te sɛ nea woreyɛ post foforo. Twe kɔ “Reel,” afei bɔ “Templates.” Ɛha yi, wubehu nyansahyɛ ahorow a wɔde video ahorow a “ɛrekɔ so” di akyi. 3. Ka relatable onipansɛm a wɔka kyerɛ. Ɔkwan bɛn so na wo nneɛma anaa wo brand no nya asetra so nkɛntɛnso? Ɔkwan bɛn so na ɛsakra wɔn ma wɔyɛ papa? Instagram video ahorow betumi ama saa nnipa nsɛm no aba nkwa mu na ɛde w’atiefo no ahyɛ nkate mu gyinabea a emu dɔ mu. Adetɔfo de nneɛma a ɛfa ho di nkitaho. Nokwarem no, yɛn nhwehwɛmu no kyerɛ sɛ nsɛm a ɛfa ho ne video a ɛto so abien a etu mpɔn sen biara a wɔde bedi aguadi botae ahorow ho dwuma. Ɛboa nkurɔfo ma wɔyɛ wɔn ho mfonini sɛ obi a ɔde wo nneɛma anaa wo som adwuma no di dwuma na wɔte mfaso a ebetumi de ama wɔn no ase. Sɛ nhwɛso no, wɔ Instagram video yi mu no, Microsoft kyerɛ sɛnea obi a ɔte ase betumi de wɔn AI Copilot adi dwuma de asiesie aduan wɔ wɔn da biara da asetra mu.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a Microsoft (@microsoft) kyekyɛe Bere a yɛtaa susuw Microsoft softwea ne nneɛma a ɛwɔ adwumayɛbea ahorow a wɔde di dwuma wɔ amanne kwan so ho no, video yi trɛw sɛnea wosusuw sɛ ɛwɔ nkɛntɛnso no mu. Ɛboa nnipa pii mpo ma wohu wɔn ho wɔ brand no mu. Ɛsan nso yɛ video a wɔatow no fɛfɛɛfɛ na wɔayɛ no yiye ara kwa. Ɔkwan foforo a wɔfa so si nnipa nsɛm so dua ne nsɛm a wɔayɛ ho nhwehwɛmu (te sɛ nea Shopify yɛ wɔ ase hɔ), adansedi, anaa nsɛm a wobisabisa adetɔfo a wɔwɔ anigye.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a GoPro (@gopro) kyekyɛe Pro Tip: Susuw nneɛma ahorow ne nea ɛka ho ho. Instagram yɛ wiase nyinaa atenaeɛ a ɛkɔ nnipa a wɔfiri asetena mu tebea ahodoɔ nyinaa nkyɛn. Sɛ wususuw nneɛma ahorow ne nea ɛka obiara ho a, ebetumi aboa ma woadu atiefo pii nkyɛn denam adwene a atwam a woadi kan anya wɔ ɔbarima ne ɔbea nna, mfe a obi adi, abusuakuw, sika a wunya, nna, ne nea ɛkeka ho a wobɛhwɛ so de asi sɛnea wo nneɛma anaa wo dwumadi no betumi ama mfaso ama no so dua. Brand biako a adi kan wɔ saa ahunmu yi mfe pii ne Dove. M’ani gye Instagram video yi a ɛkyerɛ ɔbea bi a wadi mfe pɔtee bi a ɔde ne ho hyɛ nsu bruu mu afei ɔde Dove nneɛma ma ne honam ani aduan.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a Dove Global Channel 🌎 (@dove) de kyekyɛɛ Ɛnyɛ anigyeɛ ne nea ɛka obiara ho nko, na mmom ɛyɛ apɛdeɛ. Ɛkanyan adwene sɛ, “Hm. Ebia metumi abɔ m’asetra a eye sen biara sɛ mede Dove nso di dwuma a.” 4. Tease what’s coming (Aguade foforo a wɔde reba, nneɛma a ɛwɔ hɔ, ne nea ɛkeka ho) Ɔkwan pa a wobɛfa so ayɛ hype atwa nneɛma anaa nneɛma a ɛreba ho ahyia ne sɛ wode bɛto Instagram so. Ɛho nhia sɛ woyɛ aguadi a edi mũ na ama woanya nkɛntɛnso. Sɛ nhwɛso no, wɔ video yi mu no, Slack kyɛ nneɛma foforo denam wɔn CEO a ɔde ɔkasa titiriw bi ma no so.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a Slack (@slackhq) kyekyɛe Square de video a ɛkasa ti ka nneɛma foforo ne nneɛma foforo ho asɛm.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a Square (@square) kyekyɛe Saa nhwɛso ahorow yi mu biara nni hɔ a ɛsom bo kɛse wɔ nneɛma a wɔyɛ ho anaasɛ ɛyɛ den, nanso ne nyinaa kyerɛ atiefo nea wobetumi ahwɛ kwan afi nea wɔayi no adi a ɛreba no mu wɔ ɔkwan a etu mpɔn so. Pro Tip: Sɛ wode video ahorow a ɛfa daakye nneɛma anaa daakye ho reto Instagram so a, fa “Kae me” afã no di dwuma. Wɔ eyi so no, nnipa a wohu video no betumi abɔ dɔn ahyɛnsode a ɛwɔ video no ase benkum so no so de apaw sɛ wobenya amanneɛbɔ ahorow a ɛbɛkae wɔn nea ɛreba no. Sɛ wɔyɛ saa wie a, wobenya amanneɛbɔ abiɛsa a ɛfa dwumadi no ho: Dwumadie feed amanneɛbɔ nnɔnhwerew 24 ansa na adeyɛ no aba. Dwumadie feed ne push amanneɛbɔ simma 15 ansa na adeyɛ no aba. Dwumadie feed ne push amanneɛbɔ wɔ berɛ a adeyɛ no rekɔ so. Amanneɛbɔ a etwa to no betumi ne nsɛm a edi akyi a ɛde ade foforo no ho amanneɛbɔ ma wɔ aban kwan so mpo ahyia. (HubSpot’s social media tools betumi aboa wo ma woayɛ eyi ho nhyehyɛe.) Sɛ yɛka ne nyinaa bom a, eyi yɛ ɔkwan pa a wobɛfa so ama wo launch no akɔ so ayɛ w’adwene atifi na woanya anigye. Sua pii fa nhyiamu nkaeɛ a wɔbɛhyehyɛ wɔ Instagram wɔ ha. 5. Kyɛ sɛnea wɔde nneɛma a ɛwɔ hɔ dedaw bedi dwuma. Wobetumi de aduru a ɛte saa ara ama wo nneɛma a wowɔ dedaw no. Ebia wɔn a wobetumi atɔ nneɛma no renhu baabi a wo nhoma a wɔahyehyɛ no kodu anaasɛ sɛnea wode biribiara bedi dwuma wɔ ɔkwan a ɛfata so mpo. Saa nneɛma anaa nneɛma a wɔde di dwuma no a wɔde bɛba wɔn adwene mu sen sɛ wobegyaw wɔn ma wɔahwehwɛ anaa wɔasusuw nneɛma ho no nyɛ sɛ ɛma osuahu a wɔde di dwuma no tu mpɔn nko, na mmom ebetumi mpo akanyan adetɔfo a wonsii gyinae mpo ma wɔatɔ ade. Dyson Beauty taa kyerɛkyerɛ nkurɔfo sɛnea wɔde wɔn nnwinnade ne nneɛma a wɔde hwɛ ti nhwi bedi dwuma wɔ ne Instagram akontaabu so denam video so.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a Dyson Beauty (@dysonbeauty) kyekyɛɛ Google kyerɛ obi a ɔnam sɛnea ɔde ne nanmusifo Gemini yɛ AI mfonini kɛkɛ a ɔde nne ka ho.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a Google Pixel (@googlepixel) kyekyɛe Ɔyɛkyerɛ, hacks, ne afotu te sɛ eyinom yɛ Instagram video ahorow afoforo a agye din, titiriw ma brand ahorow. Ɛno ho nsɛm pii nnansa yi ara. 6. Fa adwene si nsɛm a wɔde hyɛ nkurɔfo nkuran anaa nneɛma a wɔtɔn so. Sɛnea Capital One kyerɛ no, 91% .of Americans hwehwɛ discounts ansa na wɔatɔ ade — na saa serial couponer yi gye di. Obiara ani gye ho sɛ ɔbɛkora sika so, enti mma w’atɔn no mmra na nkɔ komm. Fa Instagram video ahorow di dwuma de si nsɛm a wɔde hyɛ nkurɔfo nkuran anaa adetɔn biara a woreyɛ so dua. Amazon yɛ adwuma kɛse wɔ eyi ho ma Prime Day. Wɔne ɔbɔadeɛ a wagye din Zach King mpo yɛɛ biako:
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a Amazon Prime (@amazonprime) de kyekyɛe 7. Ma nkurɔfo serew. Nsɛm a agye din sen biara wɔ Instagram no yɛ serew. Aseresɛm yɛ nea wotumi ka ho asɛm, ɛfata sɛ wɔkyɛ, na wɔkae nso. Esiane eyi nti, akwan a wobɛfa so de aseresɛm a ɛfata, a ɛwɔ brand so ahyɛ wo Instagram video aguadi mu no betumi ayɛ nea ɛsom bo kɛse ama adwuma bi. Afei, minim: Sɛ́ wobɛyɛ serew no yɛ den. Sɛ ɛnte saa a, anka aseresɛm akyerɛwfo a wɔadi nkogu pii rentra hɔ saa. Nanso mma eyi nsiw wo kwan. Wo nsɛm a ɛyɛ serew no betumi ayɛ nea edi kan (te sɛ Duolingo) anaasɛ wɔayɛ no yiye.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a Duolingo (@duolingo) kyekyɛɛ Bere tenten a aseresɛm no fa w’atiefo ho no, wɔbɛkyerɛ ho anisɔ. 8. Kyerɛkyerɛ w’atiefo (i.e., sɛnea wɔyɛ, afotu, hacks) . Nkurɔfo di nneɛma a wɔde di dwuma a ɛsom bo ankasa akyi na wogye di, na nneɛma kakraa bi na ɛsom bo sen nhomasua nnansa yi. Gye bere kakra susuw nea w’adwuma anaa w’ahyɛnsode betumi akyerɛkyerɛ w’atiefo wɔ ɔkwan soronko so no ho. Dɛn na ɛsɛ sɛ wohu fa wo nnwuma no ho anaasɛ bere a wɔresi gyinae sɛ wɔbɛtɔ ade no? Nimdeɛ ne ahokokwaw bɛn na wubetumi de ama de aboa wɔn ma wɔadu wɔn botae ahorow ho anaasɛ ama wɔn da biara da asetra atu mpɔn? Nea eye sen saa no, nhumu bɛn na wubetumi aka a obi foforo biara ntumi nkyerɛ? Hyehyɛ wo Instagram aguadi video nhyehyɛe no twa saa nsɛmti yi ho hyia. Sɛ nhwɛso no, hair care brand AAVRANI kɔ soro, na ɛkyerɛkyerɛ nkurɔfo nea shampoo a ɛma nneɛma mu da hɔ yɛ.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a AAVRANI (@aavrani) de kyekyɛe Ɛwom sɛ eyi nyɛ wɔn ade a wɔhyɛ ho nkuran tẽẽ de, nanso ɛkyerɛkyerɛ nkurɔfo nea ɛyɛ ne nea edi ho dwuma. Ɛma wonya hokwan nso ka sɛ, “Hey, misusuw sɛ mihia saa.” Wɔ HubSpot no, yɛafa ɔkwan a ɛte saa ara so, yɛkyɛ email marketing afotuo a obiara (HubSpot dwumadiefoɔ anaasɛ ɛnte saa) bɛtumi de adi dwuma.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a HubSpot (@hubspot) kyekyɛe Saa bere yi nyinaa, WIX zeros in on existing users, kyɛ “hacks” na ama wɔanya mfaso kɛse afi wɔn nnwinnade mu.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a Wix (@wix) kyekyɛe Sɛ́ ebia wokasa kyerɛ w’ayɛyɛde anaa w’atenae wɔ ɔkwan a ɛkɔ akyiri so no, nkyerɛkyerɛ video ahorow a wobɛkyɛ no de wo si hɔ sɛ onimdefo ne ade a ɛboa — obi a nkurɔfo betumi de wɔn ho ato so, apɛ sɛ wodi akyi, na ebetumi mpo ne no ayɛ adwuma. Nneɛma a Wɔyɛ 9. Ma wo mmɔdenbɔ a wode AI bɔ no nkɔ anim. Momma yɛnka no pen. Video so aguadi gye bere ne mmɔdenbɔ, na ɛnyɛ aguadi kuw biara na wɔwɔ nneɛma a ɛho hia. Anigyesɛm ne sɛ, AI nnwinnade pii wɔ hɔ a ɛbɛboa wo mmɔdenbɔ na aboa wo ma woayɛ pii a wode sika kakraa bi na ɛyɛ. Sɛnea yɛn nhwehwɛmu kyerɛ no, ɔkwan #1 a mprempren aguadifo fa so de AI di dwuma wɔ wɔn video nhyehyɛe mu ne sɛ wɔbɛboa wɔ nsɛm a wɔakyerɛw, nkyerɛkyerɛmu, ne nneɛma afoforo a egyina nsɛm so. Nea edi akyi pɛɛ ne sɛ wɔbɛma video ahorow so nneɛma a wɔde hwɛ ade atu mpɔn. (Dwene filters ne effects wɔ Instagram so.) Nanso nneɛma a ebetumi aba no nnyae. Sɛ wode nnwinnade Canva’s AI video generator di dwuma a, wubetumi adan nsɛm ayɛ no adwumayɛfo video ahorow denam klike kakraa bi pɛ so. Faako a wonyae 10. Di kan susuw nsɛm tiawa ho Bere a Instagram boa video ahorow a ne tenten bɛyɛ simma 60 no, yɛn nhwehwɛmu kyerɛ sɛ aguadifo 71% ka sɛ video a ɛyɛ tiawa de ROI a ɛkorɔn sen biara ma. 66% nso kaa sɛ ɛnya engagement kɛseɛ, berɛ a 60% kaa sɛ ɛno na ɛma leads dodoɔ no ara. Bere a eyi wɔ w’adwenem no, fa wo ho to video ntiantiaa (sikɔne 30 kosi simma abien) so. Sɛ́ ebia wo video no twe adwene si nhomasua anaa anigyede so no, saa tenten yi taa yɛ tenten ara kwa sɛnea ɛbɛyɛ a w’atiefo no bɛkɔ so de wɔn ho ahyɛ mu nanso wɔpɛ pii nso. Wɔ video a wɔde di dwuma yi mu no, Amazon Prime kyerɛ sɛnea video tiawa betumi ayɛ dɛ na etu mpɔn:
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a Amazon Prime (@amazonprime) de kyekyɛe 11. Hwɛ yiye wɔ nneɛma a wɔyɛ no yiyedi ho Adepa baako a ɛwɔ COVID-19 ɔyaredɔm no mu ne sɛ ɛmaa agodie no baa fam wɔ social media video a wɔyɛ mu. Ɛnnɛ, wunhia video, nnyigyei, anaa kanea mfiri a ɛyɛ fɛ anaa studio mpo. Nanso ɛno nkyerɛ sɛ wubetumi abu w’ani agu production quality so koraa. Sɛnea wo video no te ne sɛnea ɛte no betumi aka sɛnea wogye wo nkrasɛm no kɛse ne sɛ nkurɔfo mpo bata ho sɛ wɔbɛte/hwɛ a. Enti, hwɛ hu sɛ wode wo nan a eye sen biara no bɛto w’anim. Sɛ woreyɛ video ama Instagram a, fa nnwinnade te sɛ tripod, telefon gyinabea, anaa mpo pop socket di dwuma na ama wo fon no akɔ so agyina na woakwati mfonini a ɛwosow. Hwehwɛ baabi a ɛhɔ yɛ dinn anaa fa software te sɛ krisp.ai di dwuma na ama dede so atew na ama wo nnyigyei no mu ada hɔ na wode w’adwene asi nea ɛsɛ sɛ wote so. Nea ɛka ho no... Pro Tip: Di Instagram tech nkyerɛkyerɛmu ne ahwehwɛde ahorow akyi. Bere a Instagram de video ahorow sii hɔ wɔ afe 2013 mu no, na ebetumi ayɛ sikani 15 pɛ na epue wɔ feed no mu. Ɛnnɛ, wɔanya asetra foforo koraa. Sɛnea ɛbɛyɛ a Instagram betumi akyɛ na ada wo nsɛm adi sɛnea woayɛ ho nhyehyɛe no, hwɛ hu sɛ wɔayɛ wo video ahorow no yiye wɔ mfiridwuma mu. Wei kyerɛ sɛ wobɛdi Instagram’s technical specifications ne ahwehwɛdeɛ akyi. Yɛbɛkɔ saa asɛm no mu bere tiaa bi.Engagement Tactics a Wɔde Di Dwuma 12. Wo ne brands ne adebɔfo a wɔwɔ nkɛntɛnso wɔ w’ahunmu nyɛ adwuma. Matter Communication hunuu sɛ adetɔfoɔ 69% gye nsɛm a ɛfiri influencers, nnamfo, ne abusua mu di sene brands. Ɔkwan foforo so no, asɛm a wɔka fi ano ho hia. Bere a eyi wɔ w’adwenem no, hwehwɛ nnipa a wɔwɔ nkɛntɛnso, adebɔfo, ne nnwuma a ɛfa ho a w’atɔfo di akyi no mu. Ebia wubetumi ne wɔn ayɛ biako na woakɔ wɔn a wobetumi adi akyidifo foforo anim, na ama wo tumi a wubehu, wo nsa aka, ne asetra mu adanse ayɛ kɛse. YETI yɛ adwuma a ɛfata nkamfo wɔ eyi mu wɔ wɔn video aguadi mu wɔ Instagram.
Hwɛ saa asɛm yi wɔ Instagram A post bi a YETI (@yeti) kyekyɛe Ɛha yi, nea ɔyɛe no de video bi a ɛkyerɛ sɛ n’ananmusifo no mu biako, Matt Pittman a ofi @meatchurch, de YETI ade bi redi dwuma na ɔrekamfo akyerɛ n’akyidifo 900k no too hɔ. Wɔ eyi mu no, anonne ho ɔfotufo Robert Björn Taylor ka aduannoa ho nyansahyɛ bi a wɔasiesie wɔ YETI’s RamblerTM Pitcher mu.
Hwɛ saa asɛm yi wɔ Instagram A post bi a YETI (@yeti) kyekyɛe Wɔn baanu nyinaa yɛ nhwɛso a nyansa wom a ɛkyerɛ sɛnea wɔbɛkyerɛ adwumakuw no nneɛma wɔ adeyɛ mu na wɔadu atiefo pii a wɔyɛ foforo a wobetumi atɔ nneɛma no nkyɛn. Pro Tip: Sɛ wotintim wie a, hwɛ hu sɛ wo ne wo yɔnko dwumayɛni no mobɛyɛ no “Instagram Official.” Fa wɔn agyirae sɛ “ɔyɛ adwuma bom” wɔ video no so. Saa kwan yi so no ɛbɛpue wɔ grid ne feeds a wɔn akyidifoɔ de aka wo deɛ ho, atrɛw wo reach mu. 13. Kyɛ na hyɛ nneɛma a wɔn a wɔde di dwuma no ayɛ ho nkuran Sɛnea yɛadi kan aka ho asɛm no, ɛda adi sɛ nkurɔfo begye nea afoforo ka fa wo ho adi sen nea woka fa wo ho no. Mekyerɛ sɛ, susuw ho hwɛ: Sɛ mekae sɛ meyɛ paanoo a wɔnoa paa wɔ wiase a, dɛn nti na ɛsɛ sɛ obi gye me di? Video ahorow a user-generated content (UGC) a wode bɛto hɔ no ma wo nsɛm no ho adanse wɔ asetra mu yiye na ɛkyerɛ anisɔ ma adetɔfo a wɔwɔ hɔ dedaw no. Eyi yɛ ade titiriw a ɛwɔ GoPro’s Instagram nhyehyɛe mu.
Hwɛ saa asɛm yi wɔ Instagram Asɛm bi a GoPro (@gopro) kyekyɛe Tech adwumakuw no taa kyɛ nneɛma a wɔde ne nneɛma di dwuma wɔ ne Instagram profile so, na ɛma adetɔfo da adi wɔ brand’s large platform no so na ɛsan nso si nea ne nneɛma tumi yɛ so dua. Video ahorow a ɛyɛ hu no nso yɛ nea ɛfata sɛ wɔkyɛ kɛse. Instagram Video Nhwehwɛmu & Nneɛma a Wɔyɛ no Yiye Sɛ wotintim wo Instagram video ahorow no wie a, wobɛyɛ dɛn ahu sɛ wɔreyɛ nea wopɛ sɛ wɔyɛ no ankasa? Wo hia data. Te sɛ aguadi mmɔdenbɔ biara no, wuntumi nhu sɛ ebia biribi reyɛ adwuma ankasa gye sɛ wosusuw no ɔkwan bi so. Eyi nso yɛ ade a ɛsɛ sɛ woyɛ ma data-based optimization. Momma yɛnkɔ deɛ ɛsɛ sɛ saa metrics yi yɛ, sɛdeɛ wobɛdi akyi, ne deɛ wobɛyɛ wɔ deɛ wosua no ho. SafoaMetrics a ɛfa Instagram Video Adwumayɛ ho Metrics a ɛfata a wobɛdi akyi no boa wo ma wote ase ɛnyɛ nnipa dodoɔ a wɔhunuu wo video no nko ara, na mmom sɛdeɛ ɛkuraa adwene mu yie na ɛkanyan adeyɛ. Based on this info, you’ll know better nea ɛsɛ sɛ wo sesa anaasɛ wokɔ so yɛ saa ara na ama woadu wo botae ahorow ho. caption, video, ne nea ɛkeka ho to Nea wubetumi adi akyi ni: Nhumu/Nsɛm a Wohu Views / Plays: Mpɛn dodow a wɔbɔɔ wo video no (Reels count a view wɔ ~3 seconds akyi). Nneɛma a wɔde gyina hɔ ma adwumayɛ pa: Organic Reels: 5–10% wɔ w’akyidifoɔ dodoɔ mu yɛ den High-performing Reels: 20%+ akyidifo dodow anaasɛ ahoɔden a wɔnyɛ akyidifo du Follower vs. Non-Follower Reach: Kyerɛ sɛnea wo nsɛm no yɛ nea wotumi hu. Nsusuwii a wɔde susuw nneɛma ho: Nkɔso a ɛwɔ apɔwmuden mu: 40–70% a wɔnyɛ akyidifo du Viral tumi: 70%+ a wɔnyɛ akyidifo du Aware nhyehyɛe: Watch Time & Average Watch Duration: Ɛkyerɛ bere tenten a wɔn a wɔhwɛ no kɔɔ so de wɔn ho hyɛɛ mu. Nsusuwii a wɔde susuw nneɛma ho: Eye: 40–60% wɔ video tenten nyinaa mu Ɛyɛ papa: 70%+ (titiriw ma video ahorow a enni sikani 30) Completion Rate: Nnipa a wɔhwɛɛ video no nyinaa ɔha biara mu nkyem 100. Nsusuwii a wɔde susuw nneɛma ho: <30%: Ɛhia sɛ wɔnya nkɔsoɔ 30–50%: Ɛyɛ den 50%+: Ɛyɛ adwuma a ɛkorɔn Engagement Rate (Likes, Comments, Shares, Saves): Ɛsusu sɛnea wo nsɛm no yɛ nea ɛhyɛ nkuran. Saves ne shares nso yɛ nsɛnkyerɛnne a emu yɛ den titiriw ma algorithmic distribution. Benchmark (ɛnam nsusuwii ahorow so): Eye: 3–6% . Ɛyɛ papa: 7%+ Sɛnea Wobɛnya Instagram Video Nhumu Instagram de native analytics ma denam Instagram Insights so, a ɛwɔ hɔ ma Business ne Creator akontaabu. Sɛ wopɛ sɛ wohwɛ video mu nhwehwɛmu a: Kɔ wo profile so na pia Professional Dashboard Paw Nhumu ahorow Klik Nsɛm a Wokyekyɛe no so Paw Reel anaa video pɔtee bi Key Insight tabs a wobɛsan ahwɛ mu: Nsɛm a wɔaka abom: Dua, agodie, nkitahodi Atiefo: Akyidifo vs. wɔn a wɔnyɛ akyidifo adwene Retention Graph: Nsɛntitiriw a wɔde to fam wɔ sekan biara mu Wubetumi nso aboaboa nhumu ano afi nnwinnade a ɛto so abiɛsa pii te sɛ Sprout Social ne HubSpot mu. Sɛ nhwɛsoɔ no, HubSpot Amanneɛbɔ tumi kyerɛ track na hwehwɛ w’atiefoɔ dodoɔ nkɔsoɔ, wo nkitahodiɛ (ayɔnkofa), kliki, kyɛfa, ne adwene ne nneɛma foforɔ. Pro tip: Hwɛ nhumu mu nnɔnhwerew 24, nnɔnhwerew 72, ne nnafua 7 wɔ posting akyi na woate ntɛm momentum ne long-tail adwumayɛ nyinaa ase. A/B Sɔhwɛ Instagram Video ahorow Sɛ́ aguadifo no, yenim A/B sɔhwɛ te sɛ bere a woyɛ nsakrae wɔ agyapade bi mu bere koro mu de hwɛ nea ɛyɛ adwuma yiye. Wubetumi ayɛ eyi ama video captions ne covers anan wɔ Instagram, nanso sɛ wɔde redi dwuma wɔ Meta Ad mu nkutoo a. Sɛ ɛba organic Instagram video marketing, titiriw Reels, wode “Sɔhwɛ” di dwuma. Faako a wonyae Sɔhwɛ yɛ sɔhwɛ ahorow a wɔn a wɔde di dwuma a wɔwɔ akontaabu a ɛyɛ adwumaden betumi de ahwɛ sɛnea video bi yɛ adwuma yiye wɔ atiefo a wɔanhyɛ da a wɔapaw wɔn ansa na wɔatintim ama wɔn akyidifo. Trial reel no nso renkyerɛ wɔ wɔn profile’s reels tab anaa main grid mu gye sɛ wɔsi gyinae sɛ wɔbɛkyɛ ama obiara akyiri yi. Nea ɛnte sɛ aban A/B sɔhwɛ no, nhwehwɛmu dodow no ara yɛ nsaanodwuma a wɔde sɔhwɛ ahorow di dwuma. Wo, sɛ ɔbɔadeɛ no, wobɛsan ayɛ bio afei wobɛhwɛ wo nsusuwii, wo kliki, wo sie dodow, ne metrics afoforo de ayɛ hypotheses wɔ nea wubetumi ayɛ de ama saa dodow no atu mpɔn a egyina wo botae ahorow so. Sɛ nhwɛso no, sɛ worebɔ mmɔden sɛ wobɛma brand awareness a, ɛda adi sɛ wobɛpɛ sɛ wuhu views/plays dodow a ɛkɔ soro. Sɛ saa dodow yi sua a, ebia biribi wɔ thumbnail anaa hook no ho a ɛntwetwe nkurɔfo adwene. Yɛ nsakrae bi na yɛ sɔhwɛ foforo. Wɔ views ho no, Trials ma wo hokwan sɛ wobɛkyɛ video no ankasa sɛ ɛkyere aniwa pii wɔ nnɔnhwerew 72 a edi kan no mu a. Instagram Video Ahwehwɛde ahorow Esiane sɛ Instagram yɛ mobile-first app nti, sɛ wotow fi iPhone anaa Android so pɛɛ a, ɛsɛ sɛ wo video ahorow no hyɛ saa specs yi mu ara kwa. Sɛ nhwɛso no, iPhone 16 a aba foforo no tumi tow 4K wɔ 120 fps. Aspect ratios yɛ ɔkwan soronko a wɔfa so hwɛ video ahorow no nsusuwii. Wɔn ntease ho hia efisɛ ɛka sɛnea wo nsɛm no pue wɔ mfiri ne platform ahorow so no tẽẽ. Afã horow a wɔtaa de di dwuma wɔ Instagram so ne: Asase ho video - Afã horow a ɛyɛ 16:9 Square video - Afã horow no nsusuwii yɛ 1:1 Mfonini video - Afã horow a ɛyɛ 4:5 Video a ɛda hɔ - Afã nsusuwii 9:16 Hyɛ nsonsonoe a ɛda video a wɔde mfonini ayɛ ne video a ɛda hɔ ntam no nsow. Bere a ebia wotaa susuw nneɛma yi ho sɛ ade koro no, kɔ soInstagram, wɔnyɛ saa. Video ahorow a wɔde gu carousel mu a nneɛma afoforo wom di mfonini ho akwankyerɛ akyi, bere a video ahorow a obiako na ɔyɛ no di akwankyerɛ a ɛda hɔ te sɛ Reels ne Stories akyi. Ne kɛse ne ne kɛse: 1080 ne 1920 piksel Afã horow no nsusuwii: 1.91:1 ne 9:16 Fael no su (Format): MP4 anaa MOV Max File size: 650MB ma video a ɛkɔ simma 10 ne 3.6GB ma video a ɛkɔ simma 60 Ne tenten: Sikɔne abiɛsa kosi simma 60; video atenten no pue sɛ nea wɔadi kan ahwɛ wɔ feed no mu, na wubetumi ahu video mũ no nyinaa wɔ wo profile so. Frame rate: Anyɛ yiye koraa no, ɛyɛ 30 fps (frames wɔ sekan biara mu) . AAC ɔdio 3500 kbps bitrate a ɛyɛ den Mfonini a ɛwɔ anim: png anaa jpg, 420px ne 654px Sɛnea Wobɛhyɛ Video ahorow mu ama Instagram Bere a video a wɔde di dwuma wɔ telefon so no su a ɛyɛ nwonwa kɛse no de video fael akɛse ba. Bere a Instagram taa dannan sɛnea ɛbɛyɛ a ɛbɛfa eyinom no, ɛtɔ mmere bi a ebia ɛho da so ara hia sɛ woyɛ wo fael ahorow no yiye na ama woakyɛ no yiye wɔ asɛnka agua no so. Ɛtɔ da bi a eyi kyerɛ sɛ wobɛmia, anaasɛ wobɛtew fael no kɛse so, na ama ayɛ mmerɛw sɛ wode bɛto so, ayɛ ntɛmntɛm sɛ wode bɛkɔ, na ɛwɔ 4GB anohyeto no mu. Ɛtɔ mmere bi a, nhyɛso betumi agye ne ho wɔ resolution quality anaa nnyigyei a emu da hɔ, nanso nnwinnade a agye din betumi aboa ma wɔako atia eyi. Nhyɛso ahorow Wɔde video coder di dwuma de mia video fael akɛse mu ma ɛyɛ ahorow ahorow. Nneɛma abien a wɔtaa yɛ ne mp4 fael ne WMV, Windows Media Video fael. Nhyɛso ahorow abien na ɛwɔ hɔ: nea enni adehwere ne nea ɛhwere. Nneɛma a Wɔhwere Lossy compression mia video denam data bi a eyi fi video fael ahorow no mu a ɛmma nkrasɛm no nsɛe no so. Sɛ nhwɛso no, ebetumi ayi mfonini anaa nnyigyei a wɔtaa de ba no afi hɔ. Wɔato lossy compression din ma ɛfata, nanso ɛbɛma wo fael no ayɛ ketewaa koraa. Nhyɛso a Ɛnyɛ Adehwere Ɔkwan foforo so no, nhyɛso a enni adehwere no ma nhyɛso a ɛkame ayɛ sɛ ɛte sɛ mfitiase fael no, efisɛ data nnyera wɔ adeyɛ no mu. Lossless rennya nkɛntɛnso kɛse wɔ fael kɛse so te sɛ lossy, nanso ɛda so ara yɛ mfaso ma video nketewa. Nneɛma a wɔtaa de di dwuma a enni adehwere ne: Windows Media Ɔdio a Ɛnhwere (WMAL) . Apple Audio Codec a Ɛnyɛ Adehwere (ALAC) . Ɔdio Codec (FLAC) a Ɛnyɛ Adehwere a Wontua hwee. Sɛ ɛhia sɛ wo fael no twe adwene si quality so a, fa FLAC di dwuma ɛfiri sɛ worenhwere quality biara wɔ compression process no mu. Nnwinnade ahorow pii wɔ hɔ a wɔde hyɛ video ahorow mu a ɛbɛbɔ video ahorow ama wo. Sɛ nhwɛso no, UniConverter wɔ Instagram compression adwinnade a ɛnyɛ den na wontua hwee. Saa bere yi nyinaa, Free Convert ne Clipchamp yi wo video no ho data nsɛm bi fi hɔ ara kwa (lossy compression), nanso ɛma wo nso ma woyɛ nsakrae pii de di w’ahiade ho dwuma. Adobe Premiere Pro Export Nsiesiei a eye sen biara ma Instagram Sɛ wode Adobe Premiere Pro reyɛ wo video no ho nhyehyɛe a, wunim dedaw sɛ Adobe ani gye ho sɛ wɔbɛka nneɛma pɔtee a ɛfa nneɛma a wɔde kɔ amannɔne ho ho asɛm. Nsɛm a ɛfa sɛnea wubenya mfonini a emu da hɔ te sɛ ahwehwɛ bere a wode wo Instagram video rekɔ amannɔne no ni. Bue “Export Settings” wɔ “Format” adaka a ɛwɔ ase hɔ no mu na paw “H.264’ ne “Match Source High bitrate” wɔ adaka a wɔahyɛ ato hɔ no mu. Saa nhyehyeɛ mmienu yi bɛhyia Instagram’s video nhyehyeɛ. “Use Maximum Render Quality” checkbox no siesie wo video no scaling no ara, enti hwɛ hu sɛ wobɛhyɛ saa box no nso agyirae. Faako a wonyae Sɛ wɔkora saa nhyehyɛe no so wie a, wo post no bɛyɛ Instagram-ready. Esiane sɛ wuntumi mfa desktop so mfa video nkɔ Instagram tẽẽ nti, susuw app a ɛto so abiɛsa te sɛ HubSpot anaa Later ho. Eyinom bɛma wode video no akɔ so na woayɛ nhyehyɛe sɛ wubetintim akyiri yi. Wubetumi nso de video no akɔ wo fon so na wode akɔ hɔ. Woresiesie wo ho ama wo close-up wɔ Instagram Sɛ́ woyɛ kɛse anaa ketewa, B2B anaa B2C, Instagram video ahorow wɔ pii a wode bɛma w’adwuma. Fa afotu ne akwankyerɛ a wɔakyekyɛ wɔ asɛm yi mu no na fi ase sɔ hwɛ na sua nea ɛyɛ adwuma yiye ma w’atiefo ne wo botae ahorow.
