Inkinga Yobunikazi Be-Oscars: Isiphepho Esiphelele
Iminyaka eminingi, ama-Academy Awards abhekene nenselele enkulu. Ukushintsha kwezibalo zabantu kanye nesimo samasiko esishintsha ngokushesha kudale inkinga enkulu yokuthi ungubani esikhungweni. Ifomula yomdabu izwakale isiphelelwe yisikhathi kubabukeli abaningi.
Izilinganiso bezilokhu zehla kancane, futhi umbono womphakathi wawungabaza ukuhlobana kwama-Oscar. I-Academy beyazi ukuthi kufanele ivumelane nezimo noma ibeke engcupheni yokuba insalela. Faka i-CEO u-Bill Kramer, isu lakhe elimangalisayo elikushintsha ngokushesha lokho.
Ukuqonda i-Core Audience Shift
Inkinga eyinhloko yayingekhona nje mayelana nama-movie aqokiwe. Kwakumayelana nobani owayebukele. Izithameli ezincane bezibukele, zithole umcimbi mude futhi unqanyuliwe ezintweni ezizithandayo.
Kudingeka uhlelo lwe-Academy ukubhekana ngqo nalokhu kuhlukana kwesizukulwane. Bekudinga ukucatshangelwa kabusha okuyisisekelo kokuthi ama-Oscars kufanele amele ini enkathini yesimanje. Lokhu kwakusho ukwamukela izindlela ezintsha zokuxoxa izindaba kanye nokuhlanganisa.
I-Multi-Pronged Turnaround Plan kaBill Kramer
Ukusebenza kuka-CEO uBill Kramer bekungelona ukulungisa okukodwa kodwa ukuguqulwa okuphelele. Isu ligxile ekwenzeni ama-Oscars ahehe, afinyeleleke, futhi abonise isiko lefilimu lesimanje.
Lokhu kwakuhilela izinguquko emcimbini ngokwawo, inqubo yokuqoka, nendlela i-Academy ixhumana ngayo nomhlaba. Umgomo wawuwukwakha kabusha isasasa nokwethembeka kusukela phansi kuya phezulu.
Ukuvuselela Okuhlangenwe nakho Komkhosi
Olunye lwezinguquko zokuqala nezibonakala kakhulu kwaba ukusakazwa bukhoma. Abakhiqizi bagxile ekunyakazeni, okwenza umbukiso uqine futhi ube namandla. Bafake amasegimenti amaningi akhiqizwe ngaphambili nokusebenzisana kwezithameli.
Abasingathi bohlu abakhethwanga nje ngenxa yamandla abo enkanyezi kodwa ngenxa yekhono labo lokuxhumana nezibukeli. Inhloso bekuwukudala izikhathi zethelevishini okufanele zibonwe ezazizobusa izingxoxo ezinkundleni zokuxhumana ngakusasa.
Ukuhamba Ngokushesha: Nciphisa izikhathi zenkulumo yokwamukela nokunciphisa isikhathi sokuphumula phakathi kwemiklomelo. Izingxenye Ezibandakanyayo: Ukwengeza izici ezingemuva kwesigcawu nezinombolo zomculo zodumo. Ukuhlanganiswa Kwemidiya Yokuxhumana: Ukukhuthaza ukusebenzisana kwesikhathi sangempela nokudala iziqeshana ezabiwayo.
Ukwandisa Ukuma Kwesithombe Okungcono Kakhulu
Ithimba likaKramer liphinde lasebenza ukuhlukanisa izinhlobo zamafilimu aziwayo. Bakhuthaze amalungu ngenkuthalo ukuthi acabangele uhlu olubanzi lwezinhlobo ezingaphezu kwamadrama esintu.
Lokhu kwakuhlanganisa izingoma ezishisayo, amafilimu amazwe ngamazwe, nezici ezigqwayizayo. Incazelo "yesithombe sodumo" yanwetshwa ngamabomu ukuze ifake phakathi ukuzijabulisa okudumile.
Lolu shintsho lubonisa inkambiso yamasiko ebanzi ehlolwa kwezinye izindawo. Isibonelo, ukubuyekezwa kwezifundo eziyi-183 ngenjabulo kwathola ukuthi isipiliyoni esihlukahlukene sinomthelela omkhulu enhlalakahleni.
Ukwamukela i-Digital kanye ne-Global Outreach
Ingxenye ebalulekile yesu lokubuya kwama-Oscar kwaba ukugxila kwedijithali okuvuselelwe. I-Academy isebenzise izinkundla zokuxhumana ukuze zifinyelele izethameli lapho sezivele zichitha khona isikhathi sazo.
Lokhu bekungekona nje ukukhushulwa esikhundleni; kwakumayelana nokudala ingxoxo yonyaka wonke mayelana nesinema. Umgomo wawuwukwenza i-Akhademi izizwe njengomhlanganyeli okhuthele kusiko lwefilimu, hhayi nje umcimbi waminyaka yonke.
Ukuxhumana nezithameli zamazwe ngamazwe
Ama-Oscars abelokhu enababukeli bomhlaba wonke, kodwa uhlelo lukaKramer lenza ababukeli bamazwe ngamazwe aba yinto ephambili. Lokhu kwakuhlanganisa ukugqamisa amafilimu angewona awesiNgisi kanye nokwenza lula amadili okusakaza emhlabeni wonke.
Ukubona ithalente lomhlaba wonke kanye nezindaba kusize ama-Oscars azizwe engaphansi njengomcimbi wangaphakathi waseMelika. Kwaba umgubho wangempela wempumelelo yesinema emhlabeni wonke.
Ngokufanayo, ukuqonda izethameli zomhlaba kubalulekile kweminye imikhakha. Ukuvela komkhiqizo ofana ne-Roblox kanye nelogo yayo kubonisa ukuthi ubunikazi obubonakalayo buvumelana kanjani ukuze buxhumane nabasebenzisi emhlabeni wonke.
Amandla Okwenza izinto ngale kanye Nokuhlanganisa
I-Academy iphinde yathatha izinyathelo ezibalulekile zokuthuthukisa isiko langaphakathi. Kwenze ubulungu bayo nezigungu zokuvota zahluka kakhulu futhi zaphumela obala mayelana nezinqubo zayo.
Lokhu kwasiza ukwakha kabusha ukwethembana embonini nasemphakathini. Ibonise ukuzibophezela ekungenzeleli nasekumeleleni, okuthinta kakhulu izethameli zesimanje.
Lokhu kugxila emsebenzini ophusile kuhambisana nocwaningo lwempumelelo. Njengoba kuxoxiwe kulesi sihloko sokuphila ukuphila okujabulisayo, ukuchaza kabusha impumelelo emayelana nenjongo ngokuvamile kuholela ekugcwalisekeni okukhulu.
Ukulinganisa Impumelelo Yokubuya Kwemiklomelo Ye-Oscar
Imiphumela yesu likaBill Kramer isivele isobala. Izilinganiso zikamabonakude zibone ukukhuphuka okuphawulekayo, ukubuyisela emuva iminyakanqaba. Okubaluleke nakakhulu, ukusebenzelana ezinkundleni zokuxhumana kanye nokukhuluma ngomcimbi kuye kwanda kakhulu.
Ingxoxo isisukile ekutheni ama-Oscar ahambisana yini nokugubha amafilimu nabaculi abahlonishwayo. I-Academy izihlele kabusha ngempumelelo ukuze isizukulwane esisha sabathandi bamafilimu.
Amamethrikhi angukhiye wokuthuthukisa
Izinkomba ezimbalwa zibonisa ukuthi uhlelo luyasebenza. Ababukeli phakathi kwezibalo zabantu abasebasha lenyuke kakhulu. Iziqeshana zevidiyo eziku-inthanethi ezivela ekusakazweni ziqoqa ukubukwa okuyizigidi emahoreni ambalwa.
Ukwamukelwa okubalulekile komcimbi nakho sekuthuthukile, ngokunconywa ngamandla awo kanye nokubandakanya. Ama-Oscars aphinde abe umcimbi obalulekile ekhalendeni lamasiko.
Izilinganiso Eziphakeme: Ukwanda okubonakalayo kokubukwa bukhoma, ikakhulukazi kubantu abangu-18-49. I-Social Media Buzz: Izinkulumo eziningi, ukwabelana, kanye nomuzwa omuhle kuwo wonke amapulatifomu afana ne-Twitter ne-TikTok. Ukugunyazwa Kwemboni: Ukubamba iqhaza okuqinile okuvela kwamathalente asezingeni eliphezulu nezitudiyo, okubonisa inhlonipho evuselelwe ngomklomelo.
Isiphetho: Umhlahlandlela Wokuvuselela
Indaba yokubuya emangazayo yama-Oscar inikeza isifundo esinamandla sokuzivumelanisa noshintsho. Ngokubhekana ngqo nenkinga yomazisi ngesu elicacile, elinezici eziningi, iSikole sithole indlela entsha eya phambili.
Uhlelo lwe-CEO uBill Kramer lufakazela ukuthi ngisho nezikhungo ezisungulwe kakhulu zingathuthuka. Bekudinga ukulalela izethameli, ukwamukela izinkundla ezintsha, nokuzibophezela kabusha kumagugu asemqoka okusebenza kahle nokufakwa.
Isiphi isikhungo samasiko ocabanga ukuthi singazuza ekuvuseleleni okufanayo? Yabelana nathi ngemicabango yakho ku-Seemless. Sihlala sinentshisekelo ezingxoxweni ezimayelana nokuqamba izinto ezintsha kanye noshintsho oluyimpumelelo.
