Ukusabalalisa okuqukethwe kweziteshi eziningi: Ungakala kanjani ukufinyelela kokuqukethwe ngenkathi ye-Loop Marketing
Ngizosho into enzima akekho ofuna ukuyivuma: Ukudala “okuqukethwe okukhulu” akwanele; sekuyisikhathi soshintsho. Futhi lolo shintsho luqala ngokusabalalisa okuqukethwe kweziteshi eziningi.
Esimeni samanje sedijithali esiminyene, ukumane ushicilele okuthunyelwe kwebhulogi noma ividiyo ngeke kuqinisekise ukubonakala. Ukuze ulinganisele ukufinyelela kokuqukethwe kwakho ngempela, udinga indlela yesu esebenzisa amapulatifomu amaningi. Le ndlela, evame ukubizwa ngokuthi ukusatshalaliswa kokuqukethwe kweziteshi eziningi, iqinisekisa ukuthi umlayezo wakho uhlangana nezithameli zakho noma ngabe ziphi.
I-Loop Marketing igcizelela ukubaluleka kokudala umjikelezo oqhubekayo wokuzibandakanya. Ngokusabalalisa okuqukethwe eziteshini ezihlukahlukene, ukhulisa umthelela wako futhi ukhuthaze ukukhula okuzinzile. Ake sihlole ukuthi ungalisebenzisa kanjani leli su ngempumelelo.
Kungani ukusabalalisa iziteshi eziningi kungasakhethwa
Izethameli zihlukaniswe izinkundla eziningi. Ukuthembela esiteshini esisodwa kunciphisa amathuba akho okufinyelela kakhulu. Indlela eneziteshi eziningi ikuvumela ukuthi uthwebule ukunaka okuvela ezigabeni ezahlukahlukene.
Iphinde yakha ukungaguquguquki komkhiqizo. Uma abasebenzisi behlangabezana nokuqukethwe kwakho ezinkundleni ezahlukene, kuqinisa umlayezo wakho. Lokhu kuphindaphinda kukhulisa ukwethembana nokukhumbula.
Ngaphezu kwalokho, izinguquko ze-algorithm kunoma iyiphi inkundla eyodwa zingacekela phansi ithrafikhi yakho. Ukuhlukanisa ukusatshalaliswa kwakho kuvikela isu lakho ezingozini ezinjalo. Kuwushintsho olubalulekile ekukhangiseni okungokwesiko kokuqukethwe.
Izingxenye ezibalulekile zesu elisebenzayo lamashaneli amaningi
Ukwakha uhlelo oluyimpumelelo lokusabalalisa okuqukethwe kweziteshi eziningi kudinga ukuhlela ngokucophelela. Kufanele uqonde amandla enkundla ngayinye kanye nezintandokazi zababukeli bakho.
Qala ngokukhomba iziteshi zakho ezibalulekile. Lokhu kungase kuhlanganise ibhulogi yakho yewebhusayithi, inkundla yezokuxhumana, izincwadi zezindaba ze-imeyili, nezinkundla zezinkampani zangaphandle. Ngayinye kufanele ifeze injongo ethile kuhlelo lwakho lonke.
Inhloso yokuqukethwe kabusha kwezinkundla ezahlukene
Akuwona wonke ucezu lokuqukethwe olulingana nesiteshi ngasinye. Okuthunyelwe kwebhulogi okunefomu elide kungahlukaniswa kube amazwibela ezinkundla zokuxhumana, i-infographics, noma izifinyezo zevidiyo. Lokhu kukhulisa inani lomzamo wakho wokuqala wokudala.
Isibonelo, ukuhlaziya okuningiliziwe okufana ne-athikili yethu ekhuluma ngochwepheshe bamandla abaxwayisa mayelana nemigqa ebomvu yentengo kawoyela kungashintshwa kube imininingwane elingana ne-bite ye-Twitter noma i-LinkedIn. Ukuzijwayeza kuyisihluthulelo sokugcina ukusebenzelana kuzo zonke izindlela.
Njalo lungisa ifomethi nethoni ukuze ivumelane neplatifomu. Okusebenza ku-Instagram kungenzeka kungasabeli ephephandabeni lochwepheshe.
Isikhathi nokuhlelwa komthelela omkhulu
Ukuvumelana kubalulekile ekusabalaliseni iziteshi eziningi. Yakha ikhalenda lokuqukethwe elihlela okuthunyelwe kuzo zonke iziteshi ezikhethiwe. Lokhu kuqinisekisa ukugeleza okuqhubekayo kokuxhumana.
Sebenzisa izibalo ukuze unqume izikhathi ezilungile zokuthumela zenkundla ngayinye. Umsebenzi wezithameli uyahlukahluka, futhi ukubeka isikhathi okuqukethwe kwakho ngendlela efanele kungakhuphula kakhulu ukubonakala.
Amathuluzi wokuzenzakalela angasiza ukuphatha le nqubo. Nokho, hlala uvumelana nezimo ukuze usebenzise amathuba esikhathi sangempela noma ubhekane namathrendi asafufusa.
Ukulinganisa impumelelo kanye nokwenza kahle indlela yakho
Ngaphandle kokulinganisa okufanele, isu lakho leziteshi eziningi liwukuqagela nje. Chaza ama-KPI acacile esiteshini ngasinye ukuze alandelele ukusebenza ngempumelelo.
Amamethrikhi ajwayelekile afaka izilinganiso zokuzibandakanya, izilinganiso zokuchofoza, namazinga okuguqulwa. Gada lokhu njalo ukuze uqonde ukuthi yini esebenzayo.
Izinkomba zokusebenza ezibalulekile okufanele zilandelwe
Amamethrikhi okuzibandakanya: Ukuthandwa, ukwabelana, amazwana, nesikhathi esichithwe ekhasini. Imithombo yethrafikhi: Iziphi iziteshi ezihambisa izivakashi eziningi kusayithi lakho. Amazinga okuguqulwa: Kungakhi ukusebenzisana okuholela ezenzweni ezifiselekayo, njengokubhalisa noma ukuthenga. Ukukhula kwezithameli: Abalandeli bayanda ngesiteshi ngasinye ngokuhamba kwesikhathi.
Ukuhlaziya okuvamile kukuvumela ukuthi ukwabe kabusha izinsiza eziteshini eziphumelela kakhulu. Iphinde iveze izindawo ezidinga ukuthuthukiswa.
Ukufunda ngezibonelo zomhlaba wangempela
Ukubuka abanye kunganikeza ukuqonda okubalulekile. Isibonelo, izinkinga zokukhishwa kohlelo lwemiklomelo ye-Starbucks zibonisa ukuthi ukuxhumana okubi kweziteshi eziningi kungabuyisa kanjani. Imiyalezo efanayo kuzo zonke izindawo zokuthinta ibalulekile.
Ngokufanayo, ukuhlala unolwazi ngezitayela zemboni kubalulekile. Ukwahlukaniswa kwethu kwemininingwane yosesho lwesikhathi esizayo evela ku-Liz Reid kugcizelela ukuzivumelanisa nezimo eziguqukayo zama-algorithms. Lolu lwazi lwazisa ukukhetha kokusabalalisa okuhlakaniphile.
Izifundo zecala kanye nokuhlolwa kwezidumbu kunikeza izifundo ezingokoqobo. Sebenzisa lezi zifundo ukuze ucwenge isu lakho ngokuqhubekayo.
Isiphetho: Yamukela iziteshi eziningiukusatshalaliswa komthelela ohlala njalo
Ukusatshalaliswa kokuqukethwe kweziteshi eziningi akuseyona into ewubukhazikhazi—kuyisidingo ukuze kufinyelelwe esikalini. Ngokuhlenga kabusha ngamasu nangokubeka isikhathi okuqukethwe kwakho kuzo zonke izinkundla, ubandakanya izethameli ezibanzi futhi wakhe ukwethembeka komkhiqizo okuqinile.
Qala ngokuhlola iziteshi zakho zamanje futhi uzibekele imigomo elinganisekayo. Sebenzisa idatha ukuze uqondise imizamo yakho futhi uhlale uvumelana nezimo ezinguqukweni zokuziphatha kwezithameli nama-algorithms wenkundla.
Ulungele ukuguqula isu lakho lokuqukethwe? I-Seemless inikeza izixazululo ezifanelana nawe ukuze wenze kube lula ukusatshalaliswa kwakho kweziteshi eziningi. Xhumana nathi namuhla ukuze ufunde ukuthi singakusiza kanjani ufinyelele ukufinyelela okukhulu nokuzibandakanya.
