I-Amazon Isenza Enye I-smartphone - Ngaphezu Kweminyaka Eyishumi Ngemuva Kokugcwala Kwefoni Yayo Yomlilo
I-Amazon kubikwa ukuthi yenza i-smartphone entsha, ebizwa ngokuthi "Transformer," eminyakeni eyishumi ngemuva kokuhluleka okumangazayo kwe-Fire Phone yayo yango-2014. Lesi sinyathelo sibonisa ukungena kabusha ngesibindi emakethe yamaselula eqhudelanayo. I-Fire Phone yasekuqaleni yayekwa kungakapheli unyaka ngemva kokwethulwa, okwenza lokhu kube umzamo wesibili wezinga eliphezulu. Lesi sihloko sihlola ifa le-Fire Phone, esikwaziyo ngedivayisi entsha, nokuthi kungani i-Amazon ingase iphumelele kulokhu endaweni yobuchwepheshe ehlala ishintsha.
Ifoni Yomlilo: Inganekwane Yesexwayiso Emlandweni Wezobuchwepheshe Eyethulwe ngokuthanda okukhulu ngo-2014, i-Amazon Fire Phone yaba inhlekelele yezohwebo. Yachithwa kungakapheli nonyaka yethulwa, yaba indaba yezincwadi zomkhiqizo ongafundi kahle imakethe. Ukwehluleka kwayo kushiye uphawu olubalulekile ezifisweni ze-Amazon hardware.
Kwenzekani Konakele? Ukushiyeka kwe-Fire Phone bekukuningi futhi kubucayi. Bekuyi-AT&T ekhethekile e-US, ikhawulela kakhulu isisekelo samakhasimende ayo angaba khona kusukela ekuqaleni. Ngaphezu kwalokho, isici sayo esisayindayo, i-Dynamic Perspective 3D, ibonwe njengegimmick kunokuba into okufanele ube nayo. Okubi kakhulu, ifoni yethulwe ngentengo ephezulu ye- $ 649, iyibeka emqhudelwaneni oqondile namafulegi asunguliwe avela kwa-Apple naku-Samsung. Akunikeze okuncane ukuze kuthethelelwe lezo zindleko emakethe lapho abathengi babenokwethembeka okuqinile komkhiqizo kanye nezinhlelo zemvelo ezithuthuke kangcono kwenye indawo.
Izifundo Ezibalulekile Ekuhlulekeni I-Amazon ifunde izifundo ezinzima ezimbalwa engxoxweni Yefoni Yomlilo. Okuhlangenwe nakho kwabafundisa ukuthi ihadiwe iyodwa ayanele ngaphandle kwe-ecosystem ephoqelelayo kanye nesiphakamiso senani esicacile. Iphinde yagcizelela ubungozi bezici zobunjiniyela obudlulele ezingaxazululi izinkinga zangempela zabasebenzisi. Lokhu kwehluleka kungenzeka kube nomthelela endleleni egxile kakhulu, eqhutshwa inani ebonwa kumadivayisi akamuva e-Amazon njengezipikha ze-Echo namathebulethi omlilo. Ukuqonda lo mlando kubalulekile ekubikezeleni isu labo elisha, kufana nokuhlaziya ukwethulwa kwangaphambilini kusisiza ukuthi siqonde izinkampani ezicindezela imingcele namuhla, njengeMacBook Pro Max yakamuva ye-Apple inamandla ngendlela ehlekisayo futhi ibiza ngendlela ehlekisayo.
I-"Transformer": Umzamo Wesibili Womakhalekhukhwini wase-Amazon Imibiko ikhombisa ukuthi idivayisi entsha ye-Amazon, ngaphakathi ebizwa nge-"Transformer," isathuthuka. Nakuba imininingwane iyindlala, igama lekhodi ngokwalo libonisa idivayisi enamandla aguquguqukayo noma aguquguqukayo. Lokhu akulona nje ucingo; yisigaba esisha esingaba khona se-Amazon.
Izici Ezingenzeka kanye Nesikhundla Semakethe "I-Transformer" kulindeleke ukuthi ihlanganiswe ngokujulile nezinsizakalo ze-Amazon. Singalindela ukuhlanganiswa kwe-Alexa okungenamthungo, ukwenziwa ngcono kwe-Prime Video, nezici zokuthenga ezingaba eziyingqayizivele. Idivayisi cishe izosebenzisa amandla e-Amazon ku-AI, izinsiza zamafu, nokuqukethwe. Ngokungafani ne-Fire Phone enenani eliphambili, le smartphone entsha ingase iqondise ebangeni elimaphakathi noma ingxenye yenani. Lokhu kuzogwema ukungqubuzana okuqondile nochungechunge lwe-iPhone ne-Galaxy S, esikhundleni salokho ukuncintisana namadivayisi avela ku-Google (Pixel A-series) kanye ne-Samsung's A-line. Ukugxila ekuthengeni kanye ne-ecosystem ye-Amazon kungaba isiphakamiso sayo esiyingqayizivele sokuthengisa.
Kungani Manje? Isimo Sendawo Esishintshile Imakethe yama-smartphone ngo-2024 ihluke kakhulu kuneyango-2014. Imikhuba yabathengi ishintshile, futhi i-ecosystem ye-Amazon ikhule kakhulu. Inkampani manje isinohlu oluvuthiwe lwezinsizakalo ezingazuza ngokweqiniso kuhabhu leselula elizinikele. I-Ecosystem Maturity: Umculo we-Amazon, i-Prime Video, i-Kindle, i-Audible, ne-Alexa yakha okuqukethwe okuqinile kanye nensizakalo. I-AI Nomsizi Wokubusa: I-Alexa yigama lasekhaya, elinikeza unqenqema ekusebenzisaneni okulawulwa ngezwi. Isipiliyoni sezingxenyekazi zekhompuyutha: Iminyaka yokukhiqiza ama-Echos, amaphilisi omlilo, nabafundi be-Kindle e-Kindle ithuthukise idizayini yehadiwe ye-Amazon nochungechunge lokunikezela. I-5G Nokuxhumana: Idatha esheshayo etholakala yonke indawo inika amandla okuhlangenwe nakho okucebile okusekelwe efwini i-Amazon engakunikeza.
Ingabe I-Amazon Ingaphumelela Lapho Yake Yehluleka? Umzamo wesibili we-smartphone we-Amazon ubhekene nezinselelo ezinkulu kodwa futhi unezinzuzo ezihlukile. Inkampani kufanele inqobe isipoki Socingo Lomlilo futhi ikholise imakethe engabazayo. Kodwa-ke, izinsiza zayo kanye nesimo samasu kuyingozi kakhulu.
Izinselele Ezinkulu Okumele Uzinqobe Amandla okuncintisana emakethe yama-smartphone angeke aqiniswe. I-Apple ne-Samsung banokwethembeka komkhiqizo we-ironclad. I-Google ilawula i-Isistimu yokusebenza ye-Android, okungenzeka ukuthi i-Amazon ingayifaka kweyayo i-Fire OS okuhlukile, okuholela ezinkingeni ezingaba khona zokuhambisana nohlelo lokusebenza. Ukungabaza kwabathengi kuzoba kuphezulu ngenxa yokwehluleka kwangaphambilini. I-Amazon kumele ilethe ukwethulwa okungenasici kanye nemiyalezo ecacile ukuze inqobe lesi sithiyo sokuqala. Impumelelo idinga ukubulawa ngokungaphezi, umgomo ohloliwe esihlokweni sethu esithi Ungalokothi Ususe Unyawo Lwakho Ku-Pedal - Nakhu Kungani Umfutho Uyikho Konke Empumelelweni Yebhizinisi.
Izinzuzo Zamaqhinga Zase-Amazon Isikhali esikhulu sase-Amazon yi-ecosystem yayo. Ifoni enikeza ukuhlanganiswa okujulile, okubalulekile ne-Prime, Alexa, ne-AWS ingakha i-niche. Ukuhlangana okungenzeka nobulungu obuyinhloko kungase kudale isiphakamiso senani esingenakuvinjwa. Ubuchwepheshe benkampani ku-AI kanye nokusetshenziswa kwezinto bunganika amandla izici ezihlukile, njengokuthenga okubikezelwayo noma ukuhlanganiswa kokulethwa okungenakuqhathaniswa. Ngaphezu kwalokho, ukugxila kubantu abathile, njengabathengi abasindayo base-Amazon noma abasebenzisi basekhaya abahlakaniphile, kungaba isu elihloselwe ukuwina.
Isiphetho: Igeyimu Ebaliwe Emakethe Egcwele Ukuthuthukiswa kwe-Amazon kwe-smartphone ye-"Transformer" kuyisenzo sesibili esithakazelisayo. Kubonisa ukuzimisela kwenkampani ukufunda ekwehlulekeni futhi iphinde izibandakanye emakethe yezobuchwepheshe eyisisekelo. Izingozi ziphezulu, kodwa imivuzo engaba khona—ukuba nesango eliyinhloko lesimiso sayo sezinto eziphilayo—mikhulu. Lesi sinyathelo sigqamisa indlela izikhondlakhondla zezobuchwepheshe ezihlala zizijwayeza ngayo futhi zifaka kabusha izimakethe, kufana nokuthi izitudiyo eziqanjiwe zivuselela amafomu obuciko akudala, njengoba kubonakala kokuthi i-How Croak ibuyisa ukugqwayiza okudwetshwe ngesandla, ngaphandle kokwephula umdlalo wesimanjemanje. Impumelelo izoncika ekuletheni inani elingenakuphikwa, hhayi nje amaqhinga. Ingabe "i-Transformer" izosebenzisa izifiso zeselula ze-Amazon? Isikhathi kuphela esizosho. Ukuze uthole imininingwane eyengeziwe ngama-pivots akamuva ezobuchwepheshe namasu ebhizinisi, hlola ukuhlaziya kwethu okujulile ku-Seemless. Hlala uphambi kwejika ngohlelo lwethu lochwepheshe lokusungula izinto ezintsha namathrendi emakethe.
