I-Eurovision iqhubeka nokwenza iiMascots ezoyikekayo kwaye ndilapha ngayo
I-Eurovision iqhubeka nokwenza iiMascots ezoyikekayo kwaye ndilapha ngayo
I-Eurovision Song Contest ngumboniso womculo, ukumenyezela, kunye nenkampu engabonakaliyo. Nangona kunjalo, enye yezona zithethe zayo ezihlala zihlala kunye nezingaqhelekanga azikho iingoma-zii-Eurovision mascots ezimbi ngokusemthethweni. Ukusuka kwizidalwa ezingonakaliyo ukuya kwiiblobs ezingabonakaliyo, la manani yiparadise ezukileyo yokhetho oluthandabuzekayo loyilo. Mna, kwelinye, ndingumlandeli ozinikeleyo walo mnyhadala we-eccentric, kwaye indalo yamva nje, i-Auri, iyiphumelele ngokupheleleyo intliziyo yam.
Umtsalane ongalindelekanga we-Eurovision's Design Missteps Kutheni le nto sibhiyozela ezi mpazamo zobuhle? Kwihlabathi lophawu olukhazimlisiweyo, iimascots ze-Eurovision ziziva zingaqhelekanga ngokwenene. Abazizo ngokwabo, bahlala bedlula "enhle" okanye "epholile" kwinto engaqhelekanga. Olu lwando lwe-awkward yi-Eurovision ecocekileyo. Ibonisa umoya wokhuphiswano apho iibhola ezisuka entliziyweni zihlala ecaleni kwezenzo ezintsha, kwaye wonke umntu wamkelekile. Iimaskoti, kuzuko lwazo olunesiphako, zingoonozakuzaku abagqibeleleyo kwesi siphithiphithi.
Imbali emfutshane yezidalwa ezithandabuzekayo Ukuxabisa uAuri, kufuneka sijonge kweli lifa. Imbali ye-mascot ye-Eurovision bubuncwane bezinto ezingaqhelekanga eziphikisana nengqiqo yentengiso eqhelekileyo. I-Lyon (eFransi ngo-1956): Umntu omncinci, ophantse abe ngumoya omele ukhuphiswano lokuqala. Speedy (UK 1998): Iwotshi ekhathuni enemilenze, equlathe umxholo othi "ixesha" kuyilo olubalekayo. Usapho (uSirayeli 2019): Iqela lemilo emibalabala, evuzayo ekhangeleka ngathi ngamakhandlela anyibilikayo kunosapho. Imascot nganye iphethe ibali, umxholo, kunye nokusilela okwahlukileyo kokuvunywa kweqela ekugxilwe kulo. Zibubungqina obuphambili bokuba kwi-Eurovision, ngaphezulu kuninzi, nokuba kubhidekile.
Kutheni u-Auri emele iNcopho yokuGqwesa okuManyumnyezi Yasindleka eMalmö, eSweden, ukhuphiswano luka-2024 lwasazisa eAuri. Echazwa "njengomhlobo ongenguye wesibini, onoboya" ozelwe yinkwenkwezi, uAuri ngumntu obhidekayo, oluhlaza okwesibhakabhaka nomfusa oneliso elinye, elikhulu. Yiyo, ngayo nayiphi na inkcazo esemgangathweni, iyingqayizivele. Nangona kunjalo, uAuri uyasebenza. Uyilo lwayo aluqhelekanga ngokunyanisekileyo kangangokuba lubuyela emva ekubeni nomtsalane. Iliso elinye lidlulisela umdla kunoloyiko. Ubume obungacacanga bumema ihug, nokuba awuqinisekanga ukuba uwola ntoni.
Ingcaphephe eNgemva kwamehlo Uyilo luka-Auri luphula imithetho esisiseko yokudala umlinganiswa, amandla ayo. Ngokungafaniyo nabalinganiswa abayilwe ngobuchule kwimidlalo yevidiyo esuka kwiimbekiselo zehlabathi lokwenyani, u-Auri ubonakala ezalwa ephupheni. Le ndlela yokuyila umlinganiswa yindlela yobugcisa ngokwayo. Ifuna umbono onesibindi, kufana nomculi wedijithali ophefumlelwe nguMiyazaki osebenzise ii-watercolors ukwakha ihlabathi le-RPG. Zombini zenza iimpawu ezizodwa ezibonwayo ezibeka phambili imvakalelo kunengqiqo eqhelekileyo.
Impembelelo yeNkcubeko yokwamkela "Okubi" Ezi mascots zenza okungakumbi kunokufota nje. Ziba memes, iisimboli, kunye nabaqalisi bencoko. Bavelisa uhlobo olulodwa lothethathethwano olugqibeleleyo, iilogo ezihlanjululweyo ezingenakuze zibe nako. Ngokwemigaqo yokuthengisa, bafikelela ekufikeleleni okumangalisayo kwezinto eziphilayo. Abantu bathetha ngazo ngokuchanekileyo ngenxa yokuba ziyahlukanisa kwaye zingaqhelekanga. Olu ludidi lobuchule ekudaleni ii-asethi ezinokuthetheka, umgaqo osebenza ngaphaya kwe-Eurovision.
Izifundo zabadali kunye nabarhwebi Yintoni abanokuyifunda abadali bomxholo kumntu obhiziyo, oneliso elinye? Into ephambili ekuthathweni bubunyani kunye nobugorha. Kwindawo exineneyo yedijithali, ukuba bland yeyona ngozi yokwenyani. Yamkela Ukwahluka: Musa ukoyika ukwahluka. U-Auri ugqamile kuba ukhangeleka ngathi ayikho enye into. Incoko ye-Spark: I-Polarization ihlala ixabiseke ngakumbi kunokungahoywa. Ezi mascots zenza abantu basabele. Zibophelele kwiNgcaciso: Intliziyo enesiqingatha iyasilela. I-Eurovision izinikele ngokupheleleyo, inika iimascots zayo izinto kunye nobuntu. Ukufumana okulungileyo "okungaqhelekanga" kwi-brand yakho kuqala ngokuqonda abaphulaphuli bakho. Apha kulapho uphando lwegama elingundoqo oluluqilima lwabadali bomxholo luxabiseke kakhulu, lukunceda ulungelelanise izimvo ezizodwa kunye nezinto ezifunwa ngabantu.
Ukuqukumbela: Phila ixesha elide iiMascots Umngcelele weemascots ezoyikisayo, ezimangalisayo ze-Eurovision sisipho esihlala sinikela. Zisikhumbuza ukuba ulonwabo, uluntu, kunye nobugcisa akufuneki buhlale bucolile kwaye bukhazimliswe. Ngamanye amaxesha, badidekile, bahlulwe, kwaye baneliso elinye elikhulu. U-Auri uye wayizuza intliziyo yam, kwaye nam ndiyamlangazelelasilindele ilandela elingaqhelekanga lonyaka ozayo. Kwihlabathi lophawu oluqikelelwayo, ukuzibophelela kwe-Eurovision kuyilo lwesiphithiphithi soyilo yinto yokubhiyozelwa. Ngaba unayo i-mascot eneempazamo oyithandayo okanye umlinganiswa webrand? Yabelana ngeengcinga zakho, kunye nokuqonda ngakumbi kwintengiso yokuyila kunye nokuzibandakanya kwabaphulaphuli, hlola izixhobo eSeemless.
