Isosiyete ya Apple yagabanije ibiciro bya komisiyo mu Bushinwa nta mususu Mu ntambwe igaragara, Apple yagabanije ibiciro bya komisiyo yububiko bwa App mu Bushinwa. Igipimo gisanzwe cyaragabanijwe kugera kuri 25%, mugihe komisiyo zo kwiyandikisha mu modoka ziyongeye kuri 12% gusa. Iki cyemezo cyerekana ingamba zahinduwe na Apple muri rimwe mu masoko akomeye. Izi mpinduka zishobora kugira ingaruka nini kubateza imbere nubucuruzi bukorera muri ecosystem ya iOS. Gusobanukirwa ningaruka ni urufunguzo kubantu bose bagize uruhare mugutezimbere porogaramu cyangwa kugurisha digitale.
Kuki Apple yagabanije ibiciro bya komisiyo mubushinwa? Icyemezo cya Apple cyo kugabanya ibiciro bya komisiyo mu Bushinwa bigaragara ko ari igisubizo cy’ingutu ziyongera ku ipiganwa no kugenzura. Ububiko bwa porogaramu zaho hamwe nubundi buryo bwo kwishyura bwagiye bukurura, bivuguruza ubutware bwa Apple. Muguhindura imiterere yamafaranga, Apple igamije kugumana abayitezimbere no gushishikariza kohereza porogaramu nyinshi. Uku kwimuka gushobora kandi gufasha kugabanya amakimbirane n’abayobozi b’Ubushinwa bagenzura imikorere nini y’ikoranabuhanga.
Imiterere irushanwa ku isoko rya porogaramu y'Ubushinwa Isoko rya digitale yubushinwa irarushanwa cyane. Ibihangange byaho nka Huawei na Tencent bitanga ububiko bwabo bwa porogaramu hamwe namafaranga make. Kugabanya ibiciro bya Apple bifasha kuguma kurushanwa. Iremeza ko abitezimbere bafite ubushake bwo gushyira imbere Ububiko bwa App kuruta ubundi.
Ingaruka zigenga politiki ya Apple Abashinzwe kugenzura isi baribanda cyane kuri komisiyo zububiko bwa porogaramu. Ubushinwa bwagize uruhare runini mu kubahiriza amategeko abuza kwishyiriraho ibiciro. Igabanywa ryibiciro rishobora kubanziriza amategeko akomeye. Irerekana ubushake bwa Apple bwo kumenyera ibidukikije byemewe n'amategeko.
Ingaruka kubateza imbere nubucuruzi Igipimo cya komisiyo yo hasi bivuze ko abitezimbere bagumana byinshi mubyo binjiza. Ibi birashobora kuzamura inyungu cyane cyane kuri studio nto. Porogaramu ishingiye ku kwiyandikisha yunguka byinshi. Igabanuka rya 12% kuri auto-kuvugurura ishishikariza abakoresha igihe kirekire no kwinjiza amafaranga.
Inyungu zamafaranga kubakora porogaramu Hamwe ninjiza nyinshi iguma mumifuka yabatezimbere, ishoramari mugutezimbere porogaramu biroroha. Ibi birashobora kuganisha kuri porogaramu nziza kandi nziza kubakoresha. Ubucuruzi buciriritse hamwe nabateza imbere indie barashobora kubona byoroshye gukomeza ibikorwa byabo. Buri ijanisha ryakijijwe rishobora kugira icyo rihindura kumasoko arushanwa.
Ingaruka kwisi yose ihinduka ryibiciro byaho Intambwe ya Apple mu Bushinwa irashobora gutanga urugero. Utundi turere dushobora gusunika inyungu zisa zishingiye kuri iki cyemezo. Abashinzwe iterambere kwisi yose bagomba kureba iyi nzira. Impinduka ku isoko rimwe rikunze guhindura politiki yisi yose.
Icyo ibi bivuze mubihe bizaza byububiko bwa porogaramu Kugabanya ibiciro bya Apple byerekana ihinduka ryuburyo amasoko ya porogaramu akora. Guhindura no guhuza n'imihindagurikire bigenda biba ngombwa mu guhangana n'amarushanwa. Ibi birashobora kuganisha kuri politiki yorohereza abitezimbere kwisi yose. Impuzandengo hagati yamafaranga ya platform ninjiza yabatezimbere irasuzumwa ahantu hose.
Imigendekere yamafaranga yisoko rya digitale Izindi mbuga zirashobora kumva igitutu cyo kugabanya komisiyo zabo. Google Play hamwe nububiko busa bushobora gutangaza impinduka zisa kugirango ukomeze guhatana. Iyi nzira igirira akamaro ibidukikije byose. Abashoramari bunguka, kandi abakoresha bishimira porogaramu zidasanzwe nkibisubizo.
Ingamba zifatika nigihangange cyikoranabuhanga Icyemezo cya Apple kiri mu ngamba zagutse. Ihuza nimbaraga zo gukomeza ubwumvikane kumasoko yingenzi mugihe biteza imbere ubudahemuka bwabateza imbere. Ibigo byikoranabuhanga bigomba kugendagenda ahantu nyaburanga mpuzamahanga. Guhuza n'ibisabwa byaho ni ngombwa kugirango iterambere ryiyongere.
Umwanzuro Kugabanuka kwa Apple kwa komisiyo zububiko bwa App mu Bushinwa byerekana uburyo bwihuse, bujyanye n’imihindagurikire y’isoko n’igitutu cy’amabwiriza. Abashoramari bahagaze ku nyungu ziyongera mu kugumana amafaranga, ashobora kongera udushya no kuzamuka. Kugumya kumenya amakuru nkaya ni ngombwa kuri buri wese mubikorwa byikoranabuhanga nubucuruzi. Kubindi bisobanuro bijyanye no kugendana nisoko rya digitale, reba ingingo yacu kuri The Startups Inching Toward to IPO mumasoko ahindagurika. Kandi, shakisha uburyo ikirango gihinduka hamwe nibice nka Iconic umukororombya Ikirangantego cya Apple amaherezo kigaruka kuruhu rushya rwa MacBook. Urashaka kunoza ingamba zawe zubucuruzi mwisi ya digitale? Ihuze na Seemless kubuyobozi bwinzobere mukuzamuka no guhuza n'imihindagurikire.
