Pehea ʻoe e ʻike ai inā maikaʻi a maikaʻi paha ʻo 100 likes?
ʻO ia kahi e komo ai nā paena kaiapili. Hōʻike lākou iā ʻoe i ka mea maʻamau no nā metric e like me ke komo ʻana a me ka ulu ʻana, no laila hiki iā ʻoe ke hoʻomaopopo i ka hoʻohālikelike ʻana o kāu mau hopena me nā hōʻailona like.
Ma kēia alakaʻi, hoʻokaʻawale mākou i nā hōʻailona hou loa no nā ʻoihana koʻikoʻi e kōkua iā ʻoe e ʻike i kahi āu e kū nei i kēia manawa.
Loaʻa i nā Key takeawaysTikTok ka piʻi kiʻekiʻe o ka poʻe hahai i kēlā me kēia pule ma 197%, e lilo ana ia i kahua ikaika no ka hoʻonui ʻana i kāu poʻe hoʻolohe. ʻOi aku ka maikaʻi o nā album ma Facebook (2.9%), nā carousels ma Instagram (4.2%), a me nā wikiō ma LinkedIn (3.9%). ʻAʻole ʻoi aku ka maikaʻi o ka hoʻolaha ʻana. I nā manawa he nui, ʻoi aku ka nui o nā pou i hoʻopaʻa ʻia i kēlā me kēia pule ma mua o ka hoʻouna ʻana i kēlā me kēia lā. Hōʻike lākou iā ʻoe i ka mea ʻoiaʻiʻo, no laila ʻaʻole ʻoe e manaʻo kiʻekiʻe a haʻahaʻa. E ʻimi a hahai i nā pae ʻoihana i nā kaomi liʻiliʻi.
He aha ke ʻano o ka hoʻopaʻa ʻia ʻana o ka media social?
ʻO kahi hōʻailona pāʻoihana kaiapili kahi maʻamau ʻoihana e kōkua iā ʻoe e ana i kāu hana me nā hōʻailona like.
I nā huaʻōlelo ʻē aʻe, hōʻike ia i ke ʻano o ka "maikaʻi" no nā metric e like me ka hoʻopili ʻana, ka hiki ʻana, a me ka ulu ʻana, no laila ʻaʻole ʻoe e loiloi i kāu mau hopena i kahi hakahaka.
Hāʻawi nā pae hoʻohālikelike kaiapili i ka pōʻaiapili koʻikoʻi no kāu mau KPI pāpili kaiapili. ʻOiai he mea nui ka nānā ʻana i kāu hana kaiapili i ka manawa, kōkua nā benchmarks iā ʻoe e hoʻomaopopo i ke ʻano o kou hoʻopaʻa ʻana e kūʻē i ka ʻoihana ākea a me kahi wahi e hoʻomaikaʻi ai.
Kōkua pū lākou iā ʻoe e hoʻonohonoho i nā pahuhopu media social maoli. Hana ʻokoʻa nā ʻoihana like ʻole ma ka ʻoihana pūnaewele. No ka laʻana, ʻike pinepine nā mea leʻaleʻa i ka hoʻopili ʻana ma mua o nā hui mālama olakino.
ʻO ka ʻike ʻana i ka mea maʻamau no kāu ʻoihana e kōkua iā ʻoe e hoʻonohonoho i nā pahuhopu i makemake nui, akā hiki ke hoʻokō ʻia (me ka ʻole o ka puhi ʻana i kāu hui kaiaulu).
#1 Mea hana pāʻoihana kaiaulu
Hana. Papa kuhikuhi. Hoolaha. Hoʻopili. Ana. Lanakila. E hoʻomaka i kāu hoʻāʻo manuahi
Pehea e ʻike ai i nā pae hoʻopaʻapaʻa media
ʻO ka ʻimi ʻana i nā pae hoʻopaʻapaʻa pili pono me ka lima hiki ke hoʻopau i ka manawa a me ke kūlike ʻole.
ʻO ka mea pōmaikaʻi, ua loaʻa iā Hootsuite Analytics kahi mea hana hoʻohālikelike kaiapili e hiki ai iā ʻoe ke hoʻohālikelike i kāu hana kaiapili me nā awelika ʻoihana me nā kaomi ʻelua.
No ka hoʻomaka ʻana, e hele i Analytics ma kāu papa kuhikuhi Hootsuite. Ma lalo o Benchmarking, koho ʻOihana, a laila koho i ka waeʻano i kūpono loa i kāu ʻoihana.
Mai ʻaneʻi, hiki iā ʻoe ke hoʻohālikelike i kāu hana pāʻoihana kaiapili me nā awelika ʻoihana ma waena o nā metric koʻikoʻi e like me:
Hōʻike manaʻo
Hiki
Ka poe hahai
Ka piʻi ʻana o ka poʻe hoʻolohe
Laki pili
Pāʻani wikiō
Hoʻouna pinepine
Kaomi a kaʻana like
Hiki iā ʻoe ke hana i nā manawa manawa a me ka hoʻololi ʻana ma waena o nā pūnaewele media media, me Instagram, Facebook, X (Twitter), LinkedIn, a me TikTok.
Ma waho aʻe o ka benchmarking, hoʻopuka ʻo Hootsuite i nā ʻōlelo paipai e kōkua iā ʻoe e hoʻomaikaʻi i ka hana ma muli o kāu mau hopena.
A hiki i ka manawa e kaʻana like i nā ʻike, hiki iā ʻoe ke hoʻokuʻu aku i kāu mau hōʻike ma ke ʻano he PDF e hōʻike i nā mea pili.
Bonus!!!
E kiʻi i kahi hoʻohālikelike hoʻokūkū manuahi manuahi e hiki ke hoʻonui maʻalahi i ka hoʻokūkū a ʻike i nā manawa no kāu hōʻailona e huki i mua. Hoʻoiho i kēia manawa
ʻO 2026 mau hōʻailona pāʻoihana kaiapili e ka ʻoihana
Nā pae hoʻonaʻauao kaiapili
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka ʻoihana hoʻonaʻauao, hana maikaʻi nā album ma Facebook ma 5.2%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka ʻoihana hoʻonaʻauao, hana maikaʻi nā carousels ma Instagram ma 5.4%, e hāʻawi ana i kahi ala pili, ʻike-i mua i nā mea hoʻohana e ʻai i ka ʻike hoʻonaʻauao.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka ʻoihana hoʻonaʻauao, hana maikaʻi nā kiʻi a me nā wikiō ma LinkedIn ma 3.0%, e hāʻawi ana i kahi ala ʻike maka e nānā i ka ʻike hoʻonaʻauao.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma TikTok
Ma ka ʻoihana hoʻonaʻauao, wikiōhana maikaʻi loa ma TikTok ma 2.3%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma ka ʻoihana hoʻonaʻauao, ʻoi aku ka maikaʻi o nā kūlana kūlana ma X (Twitter) ma 2.4%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana hoʻonaʻauao?
Ma TikTok, ʻike nā ʻoihana hoʻonaʻauao i ka ulu ʻana o ka poʻe hahai i kēlā me kēia pule he 2.28%.
ʻEhia mau manawa e pono ai ʻoe e hoʻolaha ma ka ʻoihana pūnaewele ma ka ʻoihana hoʻonaʻauao?
Ua ʻike kā mākou noiʻi ua hoʻolaha ka ʻoihana hoʻonaʻauao ma X (Twitter) i ka awelika o 10.1 manawa i ka pule.
ʻO ka pinepine o kēlā me kēia pule a me ka hoʻopaʻa ʻana i ka hoʻonaʻauao ma Facebook
Ma Facebook, ua ʻike nā ʻoihana hoʻonaʻauao i hoʻopuka ʻelua i kēlā me kēia pule i ka nui o ke komo ʻana o 2.97%.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili i ka hoʻonaʻauao ma Instagram
Ma ka ʻoihana hoʻonaʻauao ma Instagram, loaʻa ka helu kiʻekiʻe loa o 4.52% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 28 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka nui o ke komo ʻana i ka hoʻonaʻauao ma LinkedIn
Ma ka ʻoihana hoʻonaʻauao ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 2.95% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 2-3 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka nui o ke komo ʻana i ka hoʻonaʻauao ma X (Twitter)
Ma ka ʻoihana hoʻonaʻauao ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.61% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i ka hoʻonaʻauao ma TikTok
I ka ʻoihana hoʻonaʻauao ma TikTok, loaʻa ka helu kiʻekiʻe loa o 2.94% ma ka hoʻouna ʻana i 5 mau manawa i kēlā me kēia pule.
No nā pae hoʻonaʻauao ʻē aʻe, me nā manawa maikaʻi loa e hoʻolaha ai, nā ʻano maʻiʻo hoihoi loa, a me nā stats no nā ʻoihana pūnaewele nui, e nānā i kā mākou pou i hoʻolaʻa ʻia ma nā paena kaiapili no ka hoʻonaʻauao.
ʻO nā hiʻohiʻona pāʻoihana kaiapili i ka leʻaleʻa a me ka media
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka ʻoihana leʻaleʻa a me ka media, hana maikaʻi nā album ma Facebook ma 2.6%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka ʻoihana leʻaleʻa a me ka media, hana maikaʻi nā carousels ma Instagram ma 3.2%. Hele mai ʻo Reels i ke kolu o ka wahi ma 2.7%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka ʻoihana leʻaleʻa a me ka ʻoihana media, ʻo ka ʻano ʻike maikaʻi loa ma LinkedIn he wikiō, me ka hoʻopili kiʻekiʻe loa o 3.4%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma TikTok
I ka ʻoihana ʻoliʻoli a me ka ʻoihana media, ʻo ka ʻano ʻike maikaʻi loa ma TikTok he wikiō, me ka hoʻopili kiʻekiʻe loa o 1.8%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma ka ʻoihana hoʻokipa a me ka ʻoihana media, ʻo ka ʻano ʻike maikaʻi loa ma X (Twitter) ʻo ia ka hoʻonui kūlana, me ka hoʻopili kiʻekiʻe loa o 1.7%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana leʻaleʻa a me ka ʻoihana media?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana leʻaleʻa a me ka ʻoihana media.
TikTok: 1.51%
Instagram: 1.82%
LinkedIn: 1.08%
X (Twitter): 0.15%
Facebook: 0.51%
Loaʻa iā Instagram ka helu kiʻekiʻe o ka ulu ʻana o nā mea hahai i kēlā me kēia pule, ma 1.82%, e hōʻike ana he wahi maikaʻi loa ia e hoʻonui ai i kāu pūnaewele i ka leʻaleʻa a me ka media.
ʻEhia mau manawa e pono ai ʻoe e hoʻolaha ma ka ʻoihana pūnaewele i ka ʻoihana leʻaleʻa a me ka ʻoihana media?
Ua ʻike kā mākou noiʻi ʻo ka ʻoihana ʻoliʻoli a me ka ʻoihana media i hoʻolaha ma Facebook ka hapa nui loa - 10.8 mau manawa i kēlā me kēia pule - ʻoi aku ia ma mua o nā paepae pūnaewele ʻē aʻe.
ʻO ka pinepine o kēlā me kēia pule a me ka helu hoʻopili ʻana i ka leʻaleʻa a me ka media ma Facebook
Ma ka ʻoihana leʻaleʻa a me ka ʻoihana media ma Facebook, loaʻa ka helu kiʻekiʻe loa o 1.75% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka hoʻopili ʻana i ka leʻaleʻa a me ka media ma Instagram
I ka ʻoihana leʻaleʻa a me ka ʻoihana media ma Instagram, loaʻa ka helu kiʻekiʻe loa o 3.70% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 13 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili i ka leʻaleʻa a me ka media ma LinkedIn
Ma ka ʻoihana leʻaleʻa a me ka ʻoihana media ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 2.51% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka helu hoʻopaʻa ʻana i ka leʻaleʻa a me ka media ma X (Twitter)
Ma ka ʻoihana leʻaleʻa a me ka ʻoihana media ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.21% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 24 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i ka leʻaleʻa a me ka media ma TikTok
I ka ʻoihana leʻaleʻa a me ka ʻoihana media ma TikTok, loaʻa ka helu kiʻekiʻe loa o 1.81% me ka hoʻouna pinepine ʻana o 10 mau pou.
ʻO nā hiʻohiʻona pāʻoihana kaiapili malawelawe kālā
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka ʻoihana lawelawe kālā, hana maikaʻi nā album ma Facebook ma 2.4%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka ʻoihana lawelawe kālā, hana maikaʻi nā carousels ma Instagram ma 4.1%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka ʻoihana lawelawe kālā, hana maikaʻi nā kiʻi a me nā wikiō ma LinkedIn ma 3.3%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana lawelawe kālā?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana lawelawe kālā:
LinkedIn: 0.51%
Instagram: 2.26%
X (Twitter): 0.00%
Facebook: -0.61%
TikTok: 0.98%
Loaʻa i ka Instagram ka helu kiʻekiʻe o ka poʻe hahai i kēlā me kēia pule ma 2.26%, e hōʻike ana he wahi maikaʻi ia e ulu ai i kāu pūnaewele i nā lawelawe kālā.
ʻEhia mau manawa e pono ai ʻoe e hoʻolaha ma ka ʻoihana pūnaewele i nā lawelawe kālā?
Ua ʻike kā mākou noiʻi ʻana i nā lawelawe kālā e kau nui loa ma Facebook ma 5.9 mau pou i ka pule.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i nā lawelawe kālā ma Facebook
Ma nā lawelawe kālā ma Facebook, loaʻa ka helu kiʻekiʻe loa o 2.12% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i nā lawelawe kālā ma Instagram
Ma nā lawelawe kālā ma Instagram, loaʻa ka helu kiʻekiʻe loa o 4.64% me ka hoʻouna pinepine ʻana o 26 mau pou.
ʻO ka pinepine o ka pule a me ka hoʻopili ʻana i nā lawelawe kālā ma LinkedIn
Ma nā lawelawe kālā ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 3.44% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o ka pule a me ka helu ʻana i nā lawelawe kālā ma X (Twitter)
Ma nā lawelawe kālā ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.06% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i nā lawelawe kālā ma TikTok
Ma nā lawelawe kālā ma TikTok, loaʻa ka helu kiʻekiʻe loa o 1.58% me ka hoʻouna pinepine ʻana o 4 mau pou.
E nānā i kā mākou pou i hoʻolaʻa ʻia ma nā paena kaiapili no FinServ no nā helu ʻē aʻe, me nā manawa maikaʻi loa e paʻi ai a me nā ʻano maʻiʻo hoihoi loa.
#1 Mea Hana Pūnaewele no nā lawelawe kālā
E hoʻonui i kāu waihona mea kūʻai aku me ka mea hana e maʻalahi ai ke kūʻai aku, hoʻopili, ana, a lanakila - ʻoiai ke kūpaʻa mau nei. Buke i ka Demo
ʻO nā pae hoʻopaʻapaʻa kaiapili ma ka ʻai, ka hoʻokipa, a me ka mākaʻikaʻi
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka ʻaina ʻaina, hoʻokipa, a me ka ʻoihana mākaʻikaʻi, hana maikaʻi nā album ma Facebook ma 2.4%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka ʻaina ʻaina, hoʻokipa, a me ka ʻoihana mākaʻikaʻi, hana maikaʻi nā carousels ma Instagram ma 3.7%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka ʻaina ʻaina, hoʻokipa, a me ka ʻoihana mākaʻikaʻi, hana maikaʻi nā wikiō ma LinkedIn ma 4.5%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma TikTok
I ka ʻaina ʻaina, hoʻokipa, a me ka ʻoihana mākaʻikaʻi, hana maikaʻi nā wikiō ma TikTok ma 1.3%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma ka ʻoihana ʻai, hoʻokipa, a me ka ʻoihana mākaʻikaʻi, hana maikaʻi nā pane a me nā kūlana kūlana ma X (Twitter) ma 2.0%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻai, ka hoʻokipa, a me ka ʻoihana mākaʻikaʻi?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana ʻai, hoʻokipa, a me ka ʻoihana mākaʻikaʻi.
LinkedIn: 0.45%
Instagram: 1.10%
TikTok: 18.75%
Facebook: 9.11%
X (Twitter): 0.00%
Loaʻa iā TikTok ka piʻi kiʻekiʻe o ka poʻe hahai i kēlā me kēia pule ma 18.75%, e hōʻike ana he wahi maikaʻi ia e ulu ai i kāu pūnaewele i ka ʻai, ka hoʻokipa, a me ka mākaʻikaʻi.
ʻEhia mau manawa e pono ai ʻoe e hoʻolaha ma ka ʻoihana pūnaewele i ka ʻaina ʻaina, hoʻokipa, a me ka ʻoihana mākaʻikaʻi?
Ua ʻike kā mākou noiʻi ʻoi aku ka nui o nā pou ʻai, hoʻokipa, a me nā ʻoihana mākaʻikaʻi ma Facebook a me Instagram ma mua o nā paena kaiaulu ʻē aʻe, me 9.9 mau pou ma Facebook a me 11.9 mau pou ma Instagram i kēlā me kēia pule.
ʻO ka pinepine o kēlā me kēia pule a me ka nui o ke komo ʻana i ka ʻai, ka hoʻokipa, a me ka mākaʻikaʻi ma Facebook
I ka ʻaina ʻaina, hoʻokipa, a me ka ʻoihana mākaʻikaʻi ma Facebook, ʻo ka helu kiʻekiʻe loa o 1.58% i loaʻa me ka hoʻolaha ʻana i kēlā me kēia pule.pinepine o 17 pou.
ʻO ka pinepine o kēlā me kēia pule a me ka nui o ke komo ʻana i ka ʻaina, ka hoʻokipa, a me ka mākaʻikaʻi ma Instagram
Ma ka ʻaina ʻaina, hoʻokipa, a me ka ʻoihana mākaʻikaʻi ma Instagram, loaʻa ka helu kiʻekiʻe loa o 3.52% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka nui o ka hoʻopili ʻana i ka ʻai, ka hoʻokipa, a me ka mākaʻikaʻi ma X (Twitter)
Ma ka ʻaina ʻaina, hoʻokipa, a me ka ʻoihana mākaʻikaʻi ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.14% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 8 a i ʻole 10 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i ka ʻaina, hoʻokipa, a me ka mākaʻikaʻi ma TikTok
I ka ʻaina ʻaina, hoʻokipa, a me ka ʻoihana mākaʻikaʻi ma TikTok, loaʻa ka helu kiʻekiʻe loa o 1.36% me ka hoʻouna pinepine ʻana o 2 mau pou.
Nā hōʻailona pāʻoihana kaiapili ma ke aupuni
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma nā lawelawe pili aupuni, hana maikaʻi nā album ma Facebook ma 3.6%
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma nā lawelawe pili aupuni, hana maikaʻi nā carousels ma Instagram ma 5.0%
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma nā lawelawe pili aupuni, hana maikaʻi nā kiʻi ma LinkedIn ma 2.8%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma TikTok
Ma nā lawelawe pili aupuni, hana maikaʻi nā wikiō ma TikTok ma 1.6%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma nā lawelawe pili aupuni, ʻoi aku ka maikaʻi o nā kūlana kūlana ma X (Twitter) ma 1.8%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana lawelawe pili aupuni?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana lawelawe pili aupuni:
LinkedIn: 0.39%
Instagram: 2.17%
X (Twitter): 0.00%
Facebook: 1.38%
TikTok: 0.70%
Loaʻa iā Instagram ka helu kiʻekiʻe o ka ulu ʻana o nā mea hahai i kēlā me kēia pule ma 2.17%, e hōʻike ana he wahi maikaʻi loa ia e ulu ai i kāu pūnaewele i nā lawelawe pili aupuni.
ʻEhia mau manawa e pono ai ʻoe e hoʻolaha ma ka pāpili kaiaulu no nā lawelawe pili aupuni?
Ua ʻike kā mākou noiʻi ua hoʻolaha pinepine ʻia nā lawelawe pili aupuni ma Facebook ma mua o nā paepae kaiaulu ʻē aʻe—he awelika o 16.1 manawa o ka pule.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili i nā lawelawe pili aupuni ma Facebook
No nā lawelawe pili aupuni ma Facebook, loaʻa ka helu kiʻekiʻe loa o 2.32% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili i nā lawelawe pili aupuni ma LinkedIn
No nā lawelawe pili aupuni ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 2.80% me ka hoʻouna pinepine ʻana o 3 mau pou i kēlā me kēia pule.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili i nā lawelawe pili aupuni ma X (Twitter)
No nā lawelawe pili aupuni ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.03% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 2 mau pou.
#1 Mea Hana Media no ke Aupuni
Hoʻopili i nā kamaʻāina me ka mea hana maʻalahi e kamaʻilio, hoʻopuka i nā lawelawe, a mālama i nā pilikia. Buke i ka Demo
Nā hōʻailona pāʻoihana kaiapili i ka mālama ola kino
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka ʻoihana mālama olakino, hana maikaʻi nā album ma Facebook ma 3.8%
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka ʻoihana mālama olakino, hana maikaʻi nā carousels ma Instagram ma 4.5%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka ʻoihana mālama ola, hana maikaʻi nā kiʻi ma LinkedIn ma 3.4%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma TikTok
I ka ʻoihana mālama olakino, hana maikaʻi nā wikiō ma TikTok ma 1.0%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma ka ʻoihana mālama ola, ʻoi aku ka maikaʻi o nā kūlana kūlana ma X (Twitter) ma 2.3%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana mālama ola?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana mālama ola.
LinkedIn: 0.94%
Instagram: 1.10%
Facebook: 10.11%
TikTok: 1.82%
X (Twitter): 0.00%
Loaʻa iā Facebook ka piʻi kiʻekiʻe o ka poʻe hahai i kēlā me kēia pule ma 10.11%, e hōʻike ana he wahi maikaʻi loa ia e ulu ai i kāu pūnaewele i ka mālama olakino.
Ehia mau manawa e pono ai ʻoe e hoʻolaha ma ka ʻoihana pūnaewele ma ka ʻoihana mālama ola?
Ua ʻike kā mākou noiʻi ʻoi aku ka nui o ka hoʻolaha ʻana o ka ʻoihana mālama ola ma Facebook ma mua o nā paepae kaiaulu ʻē aʻe - he awelika o11.4 manawa i ka pule.
ʻO ka pinepine o kēlā me kēia pule a me ka helu ʻana i ka mālama olakino ma Facebook
Ma ka ʻoihana mālama ola ma Facebook, loaʻa ka helu kiʻekiʻe loa o 2.22% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i ka mālama olakino ma Instagram
Ma ka ʻoihana mālama olakino ma Instagram, loaʻa ka helu kiʻekiʻe loa o 3.89% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili i ka mālama olakino ma LinkedIn
Ma ka ʻoihana mālama ola ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 3.61% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 20 mau pou.
ʻO ka pinepine o ka pule a me ka helu hoʻopaʻa ʻana i ka mālama olakino ma X (Twitter)
Ma ka ʻoihana mālama ola ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.65% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 28 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i ka mālama olakino ma TikTok
I ka ʻoihana mālama olakino ma TikTok, loaʻa ka helu kiʻekiʻe loa o 1.03% me ka hoʻouna pinepine ʻana o 7 mau pou.
No ka noiʻi hou aku e pili ana i ka mālama ola kino, me nā manawa maikaʻi loa e hoʻolaha ai, nā palapala ʻikepili hoihoi loa, a me nā stats no nā pūnaewele nui hou aʻe, e nānā i kā mākou pou i hoʻolaʻa ʻia ma nā pae hoʻopaʻapaʻa olakino olakino.
ʻO ka mea paahana Social Media i hilinaʻi nui ʻia no ka mālama ola kino
Hana a hoʻolaha i nā pou. E kamaʻilio me nā mea maʻi a me nā manaʻo. Ana ROI. Mālama i ka manawa a ulu wikiwiki. E puke i kahi demo
ʻO nā hiʻohiʻona pāʻoihana kaiapili ma ka waiwai paʻa, kānāwai, a me nā ʻoihana ʻē aʻe
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka ʻoihana waiwai, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe, hana maikaʻi nā album ma Facebook ma 2.9%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka ʻoihana waiwai, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe, hana maikaʻi nā carousels ma Instagram ma 4.1%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka ʻoihana waiwai, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe, ʻoi aku ka maikaʻi o nā wikiō ma LinkedIn ma 4.0%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana waiwai, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai ma nā ʻoihana waiwai, kānāwai, a me nā ʻoihana.
LinkedIn: 0.90%
Instagram: 0.97%
X (Twitter): 0.00%
Facebook: 1.60%
TikTok: 1.62%
Loaʻa iā TikTok ka piʻi kiʻekiʻe o ka ulu ʻana o ka poʻe hahai i kēlā me kēia pule ma 1.62%, e hōʻike ana he wahi maikaʻi loa ia e ulu ai i kāu pūnaewele i ka ʻoihana waiwai, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe.
Ehia mau manawa e pono ai ʻoe e hoʻolaha ma ka ʻoihana pūnaewele ma ka ʻoihana waiwai, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe?
Ua ʻike kā mākou noiʻi ʻoi aku ka nui o ka hoʻolaha ʻana o ka ʻoihana ʻoihana ma Facebook ma mua o nā pae pūnaewele ʻē aʻe - he awelika o 11.6 mau manawa i ka pule. X (Twitter) me 10.2 mau pou i ka pule.
ʻO ka pinepine o kēlā me kēia pule a me ka helu hoʻopaʻa ʻana i ka waiwai paʻa, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe ma Facebook
Ma ka ʻoihana waiwai, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe ma Facebook, loaʻa ka helu kiʻekiʻe loa o 2.09% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka helu hoʻopaʻa ʻana i ka waiwai paʻa, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe ma Instagram
Ma ka ʻoihana waiwai, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe ma Instagram, loaʻa ka helu kiʻekiʻe kiʻekiʻe o 4.23% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka helu hoʻopaʻa ʻana i ka waiwai paʻa, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe ma LinkedIn
Ma ka ʻoihana waiwai, kānāwai, a me nā ʻoihana ʻoihana ʻē aʻe ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 3.36% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka helu hoʻopaʻa ʻana i ka waiwai paʻa ma X (Twitter)
Ma ka ʻoihana waiwai ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 1.88% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 3 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka helu komo ʻana i ka waiwai ma TikTok
Ma ka ʻoihana waiwai ma TikTok, loaʻa ka helu kiʻekiʻe loa o ka 0.95% me ka hoʻouna pinepine ʻana o 3 mau pou.
ʻO nā hiʻohiʻona pāʻoihana kaiaulu ma ke kūʻai kūʻai
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka ʻoihana kūʻai, hana maikaʻi nā album ma Facebook ma1.9%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka ʻoihana kūʻai, hana maikaʻi nā carousels ma Instagram ma 3.6%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka ʻoihana kūʻai, hana maikaʻi nā wikiō ma LinkedIn ma 4.3%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma TikTok
Ma ka ʻoihana kūʻai, hana maikaʻi nā wikiō ma TikTok ma 1.6%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma ka ʻoihana kūʻai kūʻai, ʻoi aku ka maikaʻi o nā kūlana kūlana ma X (Twitter) ma 1.7%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana kūʻai?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana kūʻai:
Instagram: 1.02%
Facebook: 2.43%
LinkedIn: 0.57%
TikTok: 0.91%
X (Twitter): 0.03%
Loaʻa iā Facebook ka piʻi kiʻekiʻe o ka poʻe hahai i kēlā me kēia pule ma 2.43%, e hōʻike ana he wahi maikaʻi ia e ulu ai i kāu pūnaewele ma ke kūʻai aku.
Ehia mau manawa e pono ai ʻoe e hoʻolaha ma ka ʻoihana pūnaewele ma ka ʻoihana kūʻai?
Ua ʻike ʻia kā mākou noiʻi ʻoi aku ka nui o ka hoʻolaha ʻana o ka ʻoihana kūʻai ma Facebook ma mua o nā pūnaewele kaiaulu ʻē aʻe - he awelika o 9.0 mau manawa i ka pule.
ʻO ka pinepine o kēlā me kēia pule a me ka helu hoʻopaʻa ʻana ma nā hale kūʻai ma Facebook
Ma ka ʻoihana kūʻai kūʻai ma Facebook, loaʻa ka helu kiʻekiʻe loa o 1.54% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 18 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka helu komo ʻana ma ke kūʻai aku ma Instagram
Ma ka ʻoihana kūʻai kūʻai ma Instagram, loaʻa ka helu kiʻekiʻe loa o 3.66% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 25 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka helu hoʻopaʻa ʻana ma nā hale kūʻai ma LinkedIn
Ma ka ʻoihana kūʻai kūʻai ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 4.15% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 15 mau pou.
ʻO ka pinepine o ka pule a me ka helu hoʻopaʻa ʻana ma nā hale kūʻai ma X (Twitter)
Ma ka ʻoihana kūʻai kūʻai ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 1.88% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 8 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka helu komo ʻana ma ke kūʻai aku ma TikTok
Ma ka ʻoihana kūʻai kūʻai ma TikTok, loaʻa ka helu kiʻekiʻe loa o 1.74% me ka hoʻouna pinepine ʻana o 4 a i ʻole 5 mau pou.
Nā hōʻailona pāʻoihana kaiaulu i ke kūkuluʻana, ka mining, a me ka hanaʻana
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ke kūkulu hale, mining, a me ka ʻoihana hana, hana maikaʻi nā album ma Facebook ma 2.8%
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ke kūkulu ʻana, ka mining, a me ka ʻoihana hana, hana maikaʻi nā carousels ma Instagram ma 5.2%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka hana hana, mining, a me ka ʻoihana hana, hana like nā wikiō a me nā kiʻi ma LinkedIn ma 4.0%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma TikTok
I ke kūkulu ʻana, ka mining, a me ka ʻoihana hana, hana maikaʻi nā wikiō ma TikTok ma 2.6%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma ke kūkulu ʻana, ka mining, a me ka ʻoihana hana, hana maikaʻi nā kūlana kūlana ma X (Twitter) ma 2.4%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai ma ke kūkulu ʻana, ka mining, a me ka ʻoihana hana?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai ma ke kūkulu ʻana, mining, a me ka ʻoihana hana.
LinkedIn: 0.87%
Instagram: 1.71%
Facebook: 0.37%
TikTok: 1.71%
X (Twitter): 0.00%
Loaʻa iā TikTok a me Instagram ka piʻi kiʻekiʻe o ka poʻe hahai i kēlā me kēia pule ma 1.71%, e hōʻike ana he wahi maikaʻi ia e ulu ai i kāu pūnaewele i ke kūkulu ʻana, ka mining, a me ka hana ʻana.
Ehia mau manawa e pono ai ʻoe e hoʻolaha ma ka ʻoihana pūnaewele i ke kūkulu ʻana, ka mining, a me ka ʻoihana hana?
Ua ʻike kā mākou noiʻi ʻoi aku ka nui o ke kūkulu ʻana, ka mining, a me ka ʻoihana hana ʻoihana ma Facebook ma mua o nā paepae kaiaulu ʻē aʻe - he awelika o 7.9 mau manawa i ka pule.
ʻO ka pinepine o kēlā me kēia pule a me ka nui o ke komo ʻana i ke kūkulu ʻana, ka mining, a me ka hana ʻana ma Facebook
Ma ke kūkulu ʻana, mining, a me nā ʻoihana hana ma Facebook, loaʻa ka helu kiʻekiʻe loa o 2.31% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka nui o ke komo ʻana i ke kūkulu ʻana, ka mining, a me ka hana ʻana ma Instagram
Ma ke kūkulu ʻana, mining, a me nā ʻoihana hana ma Instagram, loaʻa ka helu kiʻekiʻe loa o 5.02% me ka hoʻouna pinepine ʻana o 28 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka nui o ke komo ʻana i ke kūkulu ʻana, ka mining, a me ka hana ʻana ma LinkedIn
Ma ke kūkulu ʻana, mining, a me nā ʻoihana hana ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 4.13% me ka hoʻouna pinepine ʻana o 2 a i ʻole 20 mau pou.
ʻO kēlā me kēia puleka pinepine a me ka hoʻopaʻa ʻana ma ke kūkulu ʻana, ka mining, a me ka hana ʻana ma X (Twitter)
Ma nā ʻoihana kūkulu, mining, a me nā ʻoihana hana ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.58% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i ke kūkulu ʻana, ka mining, a me ka hana ʻana ma TikTok
Ma ke kūkulu ʻana, mining, a me nā ʻoihana hana ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.60% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 3 mau pou.
ʻO nā hiʻohiʻona pāʻoihana kaiaulu i nā keʻena kūʻai
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka ʻoihana ʻoihana kūʻai, hana maikaʻi nā album ma Facebook ma 2.2%
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka ʻoihana ʻoihana kūʻai, hana maikaʻi nā carousels ma Instagram ma 3.7%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka ʻoihana ʻoihana kūʻai, hana maikaʻi nā wikiō ma LinkedIn ma 4.7%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma TikTok
I ka ʻoihana ʻoihana kūʻai, hana maikaʻi nā wikiō ma TikTok ma 0.7%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma ka ʻoihana ʻoihana kūʻai aku, ʻoi aku ka maikaʻi o nā kūlana kūlana ma X (Twitter) ma 1.7%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai no nā keʻena kūʻai?
Eia ke ʻano o ka hana ʻana o nā ʻoihana kūʻai:
LinkedIn: 1.38%
Instagram: 1.36%
Facebook: 1.62%
TikTok: 6.08%
X (Twitter): 0.00%
ʻEhia mau manawa e pono ai ʻoe e hoʻolaha ma ka ʻoihana pūnaewele ma ka ʻoihana ʻoihana kūʻai?
Ua ʻike ʻia kā mākou noiʻi ua hoʻolaha pinepine nā ʻoihana kūʻai ma Facebook a me Instagram ma mua o nā kahua kaiapili ʻē aʻe - he awelika o 10.8 a me 10.3 mau manawa i ka pule.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i nā keʻena kūʻai aku ma Facebook
Ma ka ʻoihana ʻoihana kūʻai aku ma Facebook, loaʻa ka helu kiʻekiʻe loa o 2.08% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i nā keʻena kūʻai aku ma Instagram
Ma ka ʻoihana ʻoihana kūʻai aku ma Instagram, loaʻa ka helu kiʻekiʻe loa o 4.00% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i nā keʻena kūʻai ma LinkedIn
Ma ka ʻoihana ʻoihana kūʻai ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 4.02% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 19 mau pou.
ʻO ka pinepine o ka pule a me ka nui o ka hoʻopili ʻana i nā keʻena kūʻai aku ma X (Twitter)
Ma ka ʻoihana ʻoihana kūʻai aku ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.09% me ka hoʻouna pinepine ʻana o 9 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i nā keʻena kūʻai aku ma TikTok
Ma ka ʻoihana ʻoihana kūʻai aku ma TikTok, loaʻa ka helu kiʻekiʻe loa o 0.88% me ka hoʻolaha ʻana i kēlā me kēia pule he 6 mau pou.
ʻO nā pae hoʻopaʻapaʻa kaiapili ma nā ʻoihana ʻole
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka ʻoihana waiwai ʻole, hana maikaʻi nā album ma Facebook ma 3.0%
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka ʻoihana waiwai ʻole, hana maikaʻi nā carousels ma Instagram ma 5.5%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka ʻoihana waiwai ʻole, hana maikaʻi nā kiʻi ma LinkedIn ma 3.4%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma TikTok
Ma ka ʻoihana waiwai ʻole, hana maikaʻi nā wikiō ma TikTok ma 1.3%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma ka ʻoihana waiwai ʻole, ʻoi aku ka maikaʻi o nā pane ma X (Twitter) ma 2.4%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai no nā waiwai ʻole?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai no nā waiwai ʻole:
LinkedIn: 0.48%
Instagram: 0.62%
X (Twitter): 0.00%
Facebook: 0.57%
TikTok: 2.15%
Loaʻa iā TikTok ka helu kiʻekiʻe o ka ulu ʻana o ka poʻe hahai i kēlā me kēia pule ma 2.15%, e hōʻike ana he wahi maikaʻi loa ia e ulu ai i kāu waiwai ʻole.
ʻEhia mau manawa e pono ai ʻoe e hoʻolaha ma ka pāpaho pūnaewele ma ka ʻoihana waiwai ʻole?
Ua ʻike kā mākou noiʻi ua hoʻolaha pinepine ʻia nā ʻoihana waiwai ʻole ma Facebook ma mua o nā pae pūnaewele ʻē aʻe - he awelika o 9.5 mau manawa i ka pule.
ʻO ka pinepine o kēlā me kēia pule a me ka nui o ka hoʻopili ʻana i nā mea waiwai ʻole ma Facebook
Ma ka ʻoihana waiwai ʻole ma Facebook, loaʻa ka helu kiʻekiʻe loa o 2.36% me ka hoʻouna pinepine ʻana o 2 mau pou i kēlā me kēia pule.
ʻO ka pinepine o kēlā me kēia pule a me ka nui o ka hoʻopili ʻana i nā mea waiwai ʻole ma Instagram
Ma ka ʻoihana waiwai ʻole ma Instagram, loaʻa ka helu kiʻekiʻe loa o 4.95% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 25 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka nui o ka hoʻopili ʻana i nā mea waiwai ʻole ma LinkedIn
I kaʻoihana nonprofit ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 3.58% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka helu hoʻopaʻa ʻana i nā mea waiwai ʻole ma X (Twitter)
Ma ka ʻoihana waiwai ʻole ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.44% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 2 a i ʻole 24 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me ka helu hoʻopaʻa ʻana i nā mea waiwai ʻole ma X (Twitter)
Ma ka ʻoihana nonprofit ma TikTok, loaʻa ka helu kiʻekiʻe loa o 1.67% me ka hoʻouna pinepine ʻana o 3 mau pou.
ʻO nā hiʻohiʻona kaiapili i ka ʻenehana
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka ʻoihana ʻenehana, hana maikaʻi nā album ma Facebook ma 1.8%
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka ʻenehana ʻenehana, hana maikaʻi nā carousels ma Instagram ma 4.2%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka ʻoihana ʻenehana, hana maikaʻi nā wikiō ma LinkedIn ma 3.9%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma TikTok
Ma ka ʻenehana ʻenehana, hana maikaʻi nā wikiō ma TikTok ma 0.7%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma ka ʻoihana ʻenehana, ʻoi aku ka maikaʻi o nā pane ma X (Twitter) ma 2.5%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana ʻenehana?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana ʻenehana:
Facebook: 199.09%
TikTok: 2.03%
Instagram: 0.68%
LinkedIn: 0.63%
X (Twitter): 0.00%
Loaʻa iā Facebook ka piʻi kiʻekiʻe o ka poʻe hahai i kēlā me kēia pule ma 199.09%, e hōʻike ana he wahi maikaʻi ia e ulu ai i kāu pūnaewele i ka ʻenehana.
ʻEhia mau manawa e pono ai ʻoe e hoʻolaha ma ka ʻoihana pūnaewele ma ka ʻoihana ʻenehana?
Ua ʻike ʻia kā mākou noiʻi ua hoʻolaha pinepine ka ʻoihana ʻenehana ma Instagram ma mua o nā pae pūnaewele ʻē aʻe - he awelika o 12.1 mau manawa i ka pule.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili i ka ʻenehana ma Facebook
Ma ka ʻenehana ʻenehana ma Facebook, loaʻa ka helu kiʻekiʻe loa o 1.67% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 25 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili i ka ʻenehana ma Instagram
Ma ka ʻenehana ʻenehana ma Instagram, loaʻa ka helu kiʻekiʻe loa o 3.57% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 18 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili i ka ʻenehana ma LinkedIn
Ma ka ʻoihana ʻenehana ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 3.72% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 2 mau pou.
ʻO ke alapine o kēlā me kēia pule a me nā helu hoʻopili i ka ʻenehana ma X (Twitter)
Ma ka ʻoihana ʻenehana ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.59% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 19 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i ka ʻenehana ma TikTok
I ka ʻenehana ʻenehana ma TikTok, loaʻa ka helu kiʻekiʻe loa o 0.74% me ka hoʻouna pinepine ʻana o 3 mau pou.
ʻO nā hiʻohiʻona pāʻoihana kaiapili i nā pono a me ka ikehu
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka ʻoihana pono a me ka ikehu, hana maikaʻi nā album ma Facebook ma 3.2%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka ʻoihana pono a me ka ikehu, hana maikaʻi nā carousels ma Instagram ma 5.5%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka ʻoihana pono a me ka ikehu, hana maikaʻi nā wikiō a me nā kiʻi ma LinkedIn ma 3.4%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma ka ʻoihana pono a me ka ikehu, ʻoi aku ka maikaʻi o nā kūlana kūlana ma X (Twitter) ma 2.4%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana pono a me ka ikehu?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai ma ka ʻoihana pono a me ka ikehu.
Facebook: 0.46%
Instagram: 1.12%
LinkedIn: 0.71%
X (Twitter): 0.00%
Loaʻa iā LinkedIn ka piʻi kiʻekiʻe o ka poʻe hahai i kēlā me kēia pule ma 1.12%, e hōʻike ana he wahi maikaʻi loa ia e ulu ai i kāu pūnaewele i nā pono a me ka ikehu.
ʻEhia mau manawa e pono ai ʻoe e hoʻolaha ma ka ʻoihana pūnaewele i ka ʻoihana pono a me ka ikehu?
Ua ʻike ʻia kā mākou noiʻi ʻana ua hoʻolaha nā mea pono a me nā ʻoihana ikehu ma Facebook ma ka awelika o 4.8 mau manawa i ka pule.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili i nā ponohana a me ka ikehu ma Facebook
Ma ka ʻoihana pono a me ka ikehu ma Facebook, loaʻa ka helu kiʻekiʻe loa o 2.24% me ka hoʻouna pinepine ʻana o 2 mau pou i kēlā me kēia pule.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i nā ponohana a me ka ikehu ma Instagram
I ka ʻoihana pono a me ka ikehu ma Instagram, loaʻa ka helu kiʻekiʻe loa o 3.95% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO kēlā me kēia puleka pinepine a me ka hoʻopili ʻana i nā mea pono a me ka ikehu ma LinkedIn
Ma ka ʻoihana pono a me ka ikehu ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 3.74% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 10 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu komo i nā pono a me ka ikehu ma TikTok
I ka ʻoihana pono a me ka ikehu ma TikTok, loaʻa ka helu kiʻekiʻe loa o ka 0.85% me ka hoʻouna pinepine ʻana o 5 mau pou.
ʻO ka pinepine o ka pule a me ka nui o ka hoʻopili ʻana i nā ponohana a me ka ikehu ma X (Twitter)
Ma ka ʻoihana pono a me ka ikehu ma X (Twitter), loaʻa ka helu kiʻekiʻe loa o 2.60% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule he 10 mau pou.
ʻO nā pae hoʻopaʻapaʻa kaiapili holoʻokoʻa
ʻAno maʻiʻo maikaʻi loa e kau ma Facebook
Ma ka holoʻokoʻa, hana maikaʻi nā album ma Facebook ma 2.9%
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma Instagram
Ma ka holoʻokoʻa, hana maikaʻi nā carousels ma Instagram ma 4.2%.
ʻAno maʻiʻo maikaʻi loa e kau ma LinkedIn
Ma ka holoʻokoʻa, hana maikaʻi nā wikiō ma LinkedIn ma 3.9%.
ʻO ke ʻano maʻiʻo maikaʻi loa e kau ma TikTok
Ma ka holoʻokoʻa, hana maikaʻi nā wikiō ma TikTok ma 1.5%.
ʻAno maʻiʻo maikaʻi loa e kau ma X (Twitter)
Ma ke ʻano holoʻokoʻa, ʻoi aku ka maikaʻi o nā kūlana kūlana ma X (Twitter) ma 1.8%.
He aha ka awelika o ka ulu ʻana o ka poʻe hahai?
Eia ka awelika o ka ulu ʻana o ka poʻe hahai.
TikTok: 197.37%
Instagram: 1.37%
LinkedIn: 0.85%
Facebook: 14.53%
X (Twitter): 0.00%
Loaʻa iā TikTok ka piʻi kiʻekiʻe o ka poʻe hahai i kēlā me kēia pule ma 197.37%, e hōʻike ana he wahi maikaʻi ia e ulu ai i kāu pūnaewele holoʻokoʻa.
ʻEhia mau manawa e pono ai ʻoe e hoʻolaha ma ka pāpaho pūnaewele holoʻokoʻa?
Ua ʻike kā mākou noiʻi ʻana, ʻoi aku ka nui o ka hoʻolaha ʻana o nā ʻoihana ma X (Twitter) ma mua o nā pae honua ʻē aʻe - he awelika o 18.1 mau manawa i ka pule.
ʻO ka pinepine o kēlā me kēia pule a me ka helu hoʻopaʻa ʻana ma Facebook
ʻO ka holoʻokoʻa ma Facebook, loaʻa ka helu kiʻekiʻe loa o 2.08% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili holoʻokoʻa ma Instagram
Ma ka holoʻokoʻa ma Instagram, loaʻa ka helu kiʻekiʻe loa o 4.04% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 2 mau pou.
ʻO ka pinepine o ka pule a me ka helu hoʻopili holoʻokoʻa ma LinkedIn
Ma ka holoʻokoʻa ma LinkedIn, loaʻa ka helu kiʻekiʻe loa o 3.56% me ka hoʻouna pinepine ʻana o 2 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili holoʻokoʻa ma TikTok
Ma ka holoʻokoʻa ma TikTok, loaʻa ka helu kiʻekiʻe kiʻekiʻe o 1.71% me ka hoʻouna pinepine ʻana o 14 mau pou.
ʻO ka pinepine o kēlā me kēia pule a me nā helu hoʻopili holoʻokoʻa ma X (Twitter)
ʻO ka holoʻokoʻa ma X (Twitter), loaʻa ka helu hoʻopili kiʻekiʻe loa o 2.21% me ka pinepine o ka hoʻouna ʻana i kēlā me kēia pule o 2 mau pou.
4 mau ala e hoʻohana ai i nā pae hoʻopaʻapaʻa media e hoʻonui i kou noho kaiaulu
ʻAʻole no ka hōʻike wale ʻana i nā pae hoʻopaʻapaʻa media. He mea hana lākou no ka hana ʻana i nā hoʻoholo akamai, hoʻonohonoho i nā pahuhopu maikaʻi aʻe, a me ka hoʻomaikaʻi ʻana i ka hana i ka manawa.
Eia ke ʻano o ka hoʻohana ʻana i nā benchmarks e hoʻonui i kou noho kaiaulu:
1. E hoʻomaopopo i kāu hana
ʻO ka hoʻokolo ʻana i kāu mau ana hana ma kahi kaʻawale he mea pono wale nō i kekahi wahi. Hiki iā ʻoe ke ʻike i ka ulu ʻana o kou noho kaiaulu, akā me ka ʻole o ka pōʻaiapili ʻoihana, paʻakikī ke ʻike i ke ʻano o ia mea.
No ka laʻana, lohi paha kou ulu ʻana akā ua ʻoi aku ia ma mua o ka wikiwiki o kāu mau mea hoʻokūkū. A i ʻole, ʻoi aku ka maikaʻi o kāu helu hoʻopaʻa inoa, akā e hōʻike ana kahi loiloi hoʻokūkū e hiki iā ʻoe ke ʻimi i ke kiʻekiʻe.
He mea koʻikoʻi kēia pōʻaiapili ke kaʻana like i nā hopena ma mua o kāu hui. ʻO ka hui ʻana a i ʻole ka ʻoi aku o ka ʻoihana e hōʻike i ka waiwai maoli i ka hana āu a me kāu hui e hana ai, ʻoiai ʻo ka hāʻule pōkole hiki ke kōkua i ka hōʻoia ʻana i nā noi no nā kumuwaiwai hou aʻe.
He mea kōkua nō hoʻi nā Benchmarks i loko o kāu ʻeke hope ke loaʻa iā ʻoe ka noi hiki ʻole mai ka mea kūʻai aku a i ʻole nā mea kuleana ʻē aʻe e "hana i kahi wikiō viral."
2. E hoʻonoho i nā pahuhopu kūpono
Kōkua ʻo Benchmarks iā ʻoe e hoʻonohonoho i nā pahuhopu i makemake nui a hiki ke loaʻa.
Hāʻawi lākou iā ʻoe i kahi ʻike maopopo loa i ka mea maoli no kāu ʻoihana, no laila ʻaʻole ʻoe e manaʻo haʻahaʻa a hoʻonohonoho paha i nā mea i hiki ʻole ke hoʻokō.
Inā ʻoe e hoʻohana nei i nā pahuhopu SMART, kākoʻo pololei nā pae i nā ʻāpana "hiki" a "pili".
3. Hoʻopili hou i nā hoʻolālā lanakila mai nā alakaʻi i kāu ʻoihana
Hiki iā ʻoe ke loaʻa ka ʻike he nui ma ka hoʻohālikelike ʻana i kāu mau hopena ponoʻī i nā pae ʻoihana. Akā hiki iā ʻoe ke lawe i kēlā mau ʻike ma ka ʻike ʻana i nā alakaʻi a i ʻole nā mea hoʻomohala i kāu ʻoihana e hoʻokō neinā hopena i ʻoi aku ma mua o kēlā mau pae.
ʻO kahi ala e ʻike ai i kēia mau alakaʻi ʻoihana ʻo ka hoʻonohonoho ʻana i nā kahawai hoʻolohe kaiaulu me ka hoʻohana ʻana i nā huaʻōlelo ʻoihana. Ke hoʻomaka nei ʻoe e ʻike i nā leo koʻikoʻi i kāu niche, e nānā i kā lākou moʻokāki e ʻike ai i kā lākou hoʻolālā media.
He maʻalahi ko lākou hoʻouna ʻana ma o ka helu maʻalahi. Hiki iā ʻoe ke ʻike i kā lākou helu komo ʻana ma ka hoʻohālikelike ʻana i nā mea makemake (inā ʻike ʻia) a me nā ʻōlelo me kā lākou helu helu o nā mea hahai.
Ke ʻike ʻoe i kahi moʻokāki me nā helu hoʻopili kiʻekiʻe loa, e hoʻāʻo e hana i kekahi ʻenekinia reverse e hoʻomaopopo i ka mea e hana ai no lākou, a noʻonoʻo i nā ala e hiki ai iā ʻoe ke hoʻokomo i kēlā mau haʻawina i kāu hoʻolālā kūʻai ponoʻī.
4. E ʻike i nā manawa kūpono
ʻAʻole pili wale nā paena i ka nānā ʻana i hope i kāu hana. Hiki iā lākou ke kōkua iā ʻoe e ʻike i nā mea e hiki mai ana.
No ka laʻana, inā palahalaha ka piʻi ʻana o ka lehulehu a i ʻole ke emi ʻana ma luna o kahi paepae e like me Instagram i kāu ʻoihana, he hōʻailona paha ia e hoʻololi i kou manaʻo ma kahi ʻē inā ʻo ka ulu ʻana kāu pahuhopu.
E like me nā manawa a pau, he wahi lele wale kēia no kāu hoʻāʻo ponoʻī. ʻO ka hāʻule ʻana o ka poʻe hahai no nā hōʻailona nui aʻe paha e kuhikuhi i kahi manawa no nā moʻolelo niche liʻiliʻi a ʻoi aku paha e kū i waho.
E hoʻohana i nā benchmarks e alakaʻi i kou noʻonoʻo, akā waiho i kahi lumi no ka hoʻāʻo ʻana, hoʻokolohua, a me kāu mau koho hoʻolālā ponoʻī.
FAQ: He aha nā hōʻailona pāʻoihana kaiaulu hou loa e ka paepae a me ka ʻoihana? Ua hōʻike ʻia nā hiʻohiʻona kaiapili hou loa, ʻo ka holoʻokoʻa, ʻo TikTok ka mea kiʻekiʻe loa o ka ulu ʻana o ka poʻe hahai i kēlā me kēia pule, e lilo ia i ala ikaika no ka ulu ʻana o ka lehulehu. ʻOi aku ka maikaʻi o nā album ma Facebook (2.9%), nā carousels ma Instagram (4.2%), a me nā wikiō ma LinkedIn (3.9%). He aha ka helu hoʻopili maikaʻi ʻana ma ka ʻoihana pūnaewele no nā ʻoihana? Eia naʻe, pili ka uku pololei i kāu ʻoihana. No ka laʻana, ʻike nā ʻoihana hoʻonaʻauao i ka awelika o ka hoʻopili ʻana o 5.4% ma Instagram, ʻoiai ʻo nā keʻena kūʻai kūʻai ʻoi aku ka awelika kokoke i 3.7%. Ma kahi o ka nānā wale ʻana i nā metric kūloko, hoʻohālikelike lākou i nā metric e like me ka helu komo ʻana, hiki, a me ka ulu ʻana i nā awelika ʻoihana. Hoʻohui kēia i ka pōʻaiapili i kā lākou KPI a me ka hōʻike ʻana i ka ʻoihana. Hāʻawi kēia mau metric i ka ʻike piha ʻana o ka hana ʻike. No ka laʻana, hiki i nā hōʻailona ke hōʻike i nā ʻano maʻiʻo e alakaʻi i ka nui o ka hoʻopili ʻana a i ʻole ka manawa pinepine e hoʻouna ai nā brand i mea e hoʻonui ai i nā hopena. industry?","acceptedAnswer":{"@type":"Answer","text":"Ke hōʻike nei nā pae hoʻopaʻa ʻia kaiapili hou loa, ma ka laulā, loaʻa iā TikTok ka piʻi kiʻekiʻe o ka poʻe hahai i kēlā me kēia pule, e lilo ana ia i ala ikaika no ka ulu ʻana o ka poʻe e hana maikaʻi loa ana nā album ma Facebook (2.9%), nā carousels ma Instagram (4.2%), a me nā wikiō ma ke ʻano o LinkedIn (3.9%). maikaʻi ka hoʻopaʻa ʻana ma nā pāʻoihana kaiapili no nā ʻoihana?","acceptedAnswer":{"@type":"Answer","text":"Ma waena o 2%–4% ka nui o ka hoʻopaʻa ʻana, ʻoiai, ʻo ka helu kikoʻī e pili ana i kāu ʻoihana. 3,7%. i nā awelika ʻoihana.Pono e hoʻohālikelike i kahi hui o ka ʻike, ka hoʻopili ʻana, a me ka ulu ʻana, me ka nui o ke komo ʻana, ka hiki ʻana, ka helu o ka poʻe hahai, kaomi, kaʻana, a me nā ʻike wikiō. Hāʻawi kēia mau ana i ka ʻike piha ʻana o ka hana maʻiʻo."}},{"@type":"Nīnau","name":"Pehea e hiki ai i nā ʻoihana ke hoʻomaikaʻi i ka hana me ka hoʻohana ʻana i nā hiʻohiʻona media kaiapili?","acceptedAnswer":{"@type":"Answer","text":"Hiki i nā ʻoihana ke hoʻomaikaʻi a hoʻomaikaʻi i ka hana me ka hoʻohana ʻana i nā paena kaiapili ma ka hoʻoponopono ʻana i kā lākou ʻoihana. No ka laʻana, hiki i nā hōʻailona hōʻike ke hōʻike i nā ʻano maʻiʻo e alakaʻi i ka nui o ka hoʻopili ʻana a i ʻole i ka manawa pinepine e hoʻouna ai nā māka e hoʻonui i nā hopena."}}]}
E mālama i ka manawa e hoʻokele ai i kāu kūʻai ʻana i ka ʻoihana pūnaewele me Hootsuite. E kiʻi i nā hōʻailona o ka ʻoihana, hoʻonohonoho i nā pou, e ana i ka hana kaiapili, e hahai i nā hopena, a e komo i kāu ʻikepili kaiapili mai kahi dashboard hoʻokahi. E ho'āʻo manuahi i kēia lā.
E hoʻomaka
ʻO ka pou ʻO ka pae ʻāina media: 2026 data + ʻōlelo aʻoaʻo i ʻike mua ʻia ma ka Social Media Marketing & Management Dashboard.
