N'i ye kɔnɔkow dabɔbaa ye, n'i ye mɔgɔw bilasira, walima n'i ye jagokɛla misɛnninw tigi ye, n'a sɔrɔla i ye "daɲɛ kolomaw ɲinini" daɲɛ mɛn min bɛ fili ka lamini. A bɛ se ka kɛ i n’a fɔ hakilina jalen, fɛɛrɛko hakilina min bilalen bɛ tɔnbabaw kama minnu ka jago baarakɛnafolo ka bon. Nka n’a y’a fɔ i ye ko daɲɛ kolomaw ɲinini ye tiɲɛ na baarakɛminɛn barikamaw dɔ ye, minnu bɛ se ka sɔrɔ, ani minnu tɛ sara, i ka kan k’i lamɛnbagaw bonya, ka jɛɲɔgɔnya kɛ n’i nɔfɛmɔgɔw ye minnu ka ɲi, ani hali ka fɛn caman sɔrɔ i ka fɛntigiya la? O ye gundo sosɛti ye min b’i kɔnɔkow sɛmɛntiya ka bɔ kumakan na min bɛ kɛ so kɔnɔ min falen bɛ mɔgɔw la ka kɛ kan jɛlen ye, min dalen bɛ a yɛrɛ la, mɔgɔw bɛ min ɲini ni timinandiya ye. Nin gafe in bɛna daɲɛ kolomaw ɲinini ye min ye tigitigi, mun na a tɛ se ka kumaɲɔgɔnya kɛ i ka ɲɛtaa kama, ani i bɛ se k’a daminɛ cogo min na ka ɲɛ bi—diplomu kɔrɔtalen tɛ wajibiya.
Mun na daɲɛ kolomaw ɲinini ye i teri sɛbɛ kura ye Miiri daɲɛ kolomaw ɲinini na i n’a fɔ sira tilennen min bɛ taa i lamɛnbagaw hakili la. O ye daɲɛw ni kumasen tigitigiw sɔrɔli ye mɔgɔw bɛ minnu sɛbɛn ɲininikɛlanw kɔnɔ i n’a fɔ Google, YouTube, Pinterest, ani TikTok. Ni i ye nin ɲinini daɲɛ ninnu faamuya, i tɛ jateminɛ kɛ tugun i lamɛnbagaw b’a fɛ min na; i bɛ nanbarasɛbɛn sɔrɔ ka ɲɛsin kɔnɔkow dabɔli ma u bɛ minnu ɲini ni timinandiya ye.
Jateminɛ dabila, ka dɔnni daminɛ Siɲɛ joli i ye lɛrɛ caman kɛ ka kɔnɔkow dɔ da, dɔrɔn walasa a ka se ka filɛli walima jɛɲɔgɔnya fitinin sɔrɔ? A bɛ mɔgɔ dusu tiɲɛ. Tuma caman na, ko tɛ kɔnɔkow jogo ɲuman ye, nka a tɛ bɛn i lamɛnbagaw bɛ min ɲini tiɲɛ na. Daɲɛ kolomaw ɲinini bɛ jateminɛ kɛcogo ban. A b’a fɔ i ye ko:
I ka tugubaga ɲumanw bɛ ɲininkali jumɛnw kɛ. U mago bɛ gɛlɛya minnu na, u mago bɛ fura minnu na. Barokun minnu ka di u ye tiɲɛ na.
O hakilina in b'a To i bɛ se ka kunnafoni dɔw Dabɔ minnu bɛ tali Kɛ ɲɔgɔn na kosɛbɛ minnu bɛ ni lamɛnnikɛlaw jɔlen ye kabini i ye "publish" digi.
Aw ye aw ka yecogo ni aw ka sɔrɔli bonya Kɔnɔkow belebelew dabɔli ye kɛlɛ tilancɛ dɔrɔn de ye; tilancɛ tɔ bɛ ka a lajɛ ko mɔgɔw bɛ se k' a sɔrɔ . N’i y’i ka kɔnɔkow ɲɛnabɔ ka ɲɛ — a kɛra bulɔgu sɛbɛn ye, YouTube wideyow, Instagram Reel, walima podcast yɔrɔ — ni daɲɛ kolomaw ye minnu bɛnnen don, i bɛ taamasiyɛn jɛlen ci ɲinini algorisimuw ma. O bɛ dɔ fara a kan ko i ka kunnafoniw bɛna bɔ ɲinini jaabiw kɔnɔ, k’i bila lamɛnbaga kuraw ɲɛkɔrɔ minnu labɛnna kaban walasa i ka fɛnw diyabɔ.
Aw ye mɔgɔw hakili sama (Markaw fana sen bɛ o la!) Mɔgɔ minnu bɛ nɔ bila mɔgɔw la ani dabɔbagaw fɛ, ka lamɛnnikɛla bɛnnenw sama, o nafa ka bon kosɛbɛ. Daɲɛ kolomaw ɲinini b’i dɛmɛ ka lamɛnnikɛlaw sama minnu ɲɛsinnen don i ma, minnu ka ŋaniya ka bon. O kɔrɔ tɛ dɔrɔn ko tugubagaw ka caya; o kɔrɔ ye tugubaga caman ye minnu bɛ u sen don a la, minnu ka teli ka kuma fɔ, ka u tila, ka mɔgɔw ladɔnniya. Nin lamɛnnikɛlaw ka kunnafonidilan kɛrɛnkɛrɛnnenba in fana bɛ mɔgɔ ɲɛnajɛ kosɛbɛ markaw fɛ. Ni i bɛ se k’a jira jɛɲɔgɔn na min bɛ se ka kɛ i ka kɔnɔkow bɛ jɔyɔrɔ fɔlɔ la daɲɛ kolomaw kama minnu bɛ tali kɛ u ka baarakɛyɔrɔ la, i bɛ nafa lakika ni dɔnniya jira, o b’a to i bɛ kɛ jɛɲɔgɔn ye min bɛ mɔgɔ bila ka miiri kosɛbɛ.
Aw ka gafe min bɛ kɛ senfɛ-senfɛ walasa ka daɲɛ kolomaw ɲinini nɔgɔmanw kɛ Yala i labɛnnen don ka i yɛrɛ su ji la wa? Aw mago tɛ baarakɛminɛn sɔngɔ gɛlɛnw na walasa ka baara daminɛ. Nin ye fɛɛrɛ ye min bɛ se ka kɛ, min bɛ kɛ senfɛ-senfɛ, i bɛ se ka baara kɛ ni min ye o yɔrɔnin bɛɛ.
Taabolo fɔlɔ: Aw ye aw ka kisɛ daɲɛ kolomaw lajɛ A daminɛ ni hakilijagabɔ ye. I ka nisɔngoya barokun jɔnjɔnw ye jumɛnw ye? N'i ye farikoloɲɛnajɛla ye, i ka kisɛ daɲɛ kolomaw bɛ se ka kɛ "so farikoloɲɛnajɛw", "dumunikɛcogo kɛnɛmanw", walima "yoga daminɛbagaw ye." Barokun belebeleba o barokun bɛ na i hakili la, i k’o sɛbɛn. O kisɛ daɲɛ kolomaw de ye i ka ɲininiw jusigilan ye.
2nan : Baara kɛ ni baarakɛminɛn fuw ye walasa ka sanu bɔ kɛnɛ kan Sisan, o kisɛ daɲɛ kolomaw ta k’u don baarakɛminɛn fuw kɔnɔ walasa k’a dɔn mɔgɔw bɛ kumasen minnu bɛ tali kɛ ɲɔgɔn na. Nin ye fu sugandili ɲumanw dɔw ye:
Google Search Bar: I ka kisɛ daɲɛ koloma sɛbɛnni daminɛ k’a lajɛ autocomplete hakilina minnu bɛ bɔ. Ninnu bɛɛ ye ɲinini lakikaw ye, minnu ka bon kosɛbɛ. Google Trends: Aw ye daɲɛ kolomaw danfaralenw ka dɔnniya suma ɲɔgɔn na waati kɔnɔ ani ka ɲininkaliw lajɛ minnu bɛ tali kɛ ɲɔgɔn na. AnswerThePublic: Nin baarakɛminɛn gansan kabakoma in bɛ ɲinini ɲininkaliw ni kɔrɔɲɔgɔnmaya (i n’a fɔ jɔn, mun, yɔrɔ, mun na) minnu bɛ tali kɛ i ka daɲɛ koloma na, olu jira i ɲɛ na. Plateforme-Specific Search: Kana ɲinɛ k’o kɛ k’a ɲɛsin plateformew ma i bɛ baara kɛ ni minnu ye! Aw ye ɲinini kɛ YouTube, Pinterest ani TikTok kan walasa k’a dɔn autocomplete bɛ min jira ani kɔnɔko minnu bɛ jɔyɔrɔ la kaban.
3nan : Aw bɛ jaabiw sɛgɛsɛgɛ ani ka aw ka laɲiniw sugandi Sisan, i bɛna daɲɛ kolomaw lisɛliba dɔ sɔrɔ minnu bɛ se ka kɛ. O kɔfɛ, o ye k’u sɛgɛsɛgɛ ani ka minnu bɛɛ la ɲuman sugandi walasa k’u laɲini. Daɲɛ koloma suguya fila ɲagaminen ɲini:
Daɲɛ koloma surunw: Ninnu ye kumasenw ye minnu ka bon, minnu bɛ daɲɛ kelen na ka se daɲɛ fila ma (misali la, "vegan recipes").U ka ɲinini hakɛ ka bon nka u bɛ ɲɔgɔn Sɔrɔ kosɛbɛ. Daɲɛ kolomaw: Ninnu ye kumasen janyalenw ye, minnu kɛrɛnkɛrɛnnen don (misali la, "sogo dun sufɛdumuni nɔgɔmanw dilacogo nɔgɔmanw daminɛbagaw ye"). U ɲinini hakɛ ka dɔgɔn nka u tɛ ɲɔgɔndan kɛ kosɛbɛ wa u ka teli ka ɲininikɛla dɔ jira min surunyalen don ka wale kɛ.
I n’a fɔ daɲɛw dabɔbaa, daɲɛ kolomaw minnu bɛ dakun janw na, olu ka teli ka kɛ i ka pari ɲuman ye. U b’a To i bɛ se ka kunnafoni kɛrɛnkɛrɛnnenw Dabɔ minnu bɛ Bɛn kosɛbɛ baarakɛla dɔ ka laɲini ma, o b’a To a ka nɔgɔn ka jatebɔ Kɛ ani ka ɲɔgɔn Jɛ.
4nan: Karti daɲɛ kolomaw kan ka taa i kɔnɔkow la Aw ye jatebɔsɛbɛn walima sɛbɛn nɔgɔman dɔ dilan walasa k’aw ka daɲɛ kolomaw labɛn. Daɲɛ kolomaw, i bɛna kunnafoni suguya minnu da (misali la, YouTube wideyow, bulɔgu sɛbɛn, Instagram Carousel), ani kɔnɔkow hakilina surun dɔ, olu sɛbɛn. O bɛ kɛ i ka kɔnɔkow kalandriya bolodacogo ye, k’a lajɛ ko i bɛ fɛn o fɛn da, o bɛɛ bɛ ni kuntilenna ye min bɛ kɛ ni fɛɛrɛ ye.
Daɲɛ kolomaw bilali baara la: Misali ɲuman An ka nin kɛ bɛton ye. Miiri k’a filɛ i ye taamako ɲɛmɔgɔ ye min b’i sinsin taamaw kan minnu tɛ musaka bɔ.
Kisɛ Daɲɛ koloma: "Budget Travel". Baarakɛminɛnw ɲinini: I bɛ "budget travel" sɛbɛn Google kɔnɔ, ka hakilinaw ye i n'a fɔ "budget travel tips", "budget travel Europe", ani "gour to travel on a tight budget." O kɔfɛ, i bɛ baara kɛ ni AnswerThePublic ye ani ka ɲininkaliw sɔrɔ i n'a fɔ "blɛn sɔngɔ gɛlɛnw sɔrɔ cogo" ani "taamayɔrɔw minnu ka fisa ni budget ye." Laɲini dɔ sugandi: I bɛ a latigɛ daɲɛ koloma jan na min ye "a bɛ se ka bɛlɛn sɔngɔ gɛlɛnw sɔrɔ cogo min na ka taa Erɔpu." A kɛrɛnkɛrɛnnen don ani a ŋaniya jɛlen don. Kɔnɔkow Dabɔ: I bɛ YouTube wideyow dɔ Dabɔ min tɔgɔ ye ko "My 10 Hacks for Finding Cheap Flights to Europe (Tested in 2024)". Wideyo ɲɛfɔli ni a sɛbɛnni kɔnɔ, i bɛ baara kɛ n’i ka daɲɛ koloma laɲinitaw ye ani daɲɛ minnu bɛ tali kɛ o la i n’a fɔ “aviyɔn sɔngɔ gɛlɛn”, “aviyɔn sɔngɔ lasɔmini”, ani “taama hakɛ”.
Nin wideyo in bɛ jɔyɔrɔ dafalen na sisan walasa mɔgɔw ka se ka a sɔrɔ minnu bɛ ka taama dɔ boloda ni timinandiya ye Erɔpu jamanaw na ni baarakɛnafolo ye.
Google kɔfɛ: Ka ɲɛtaa kɛ ka ɲɛsin Sosiyete ka kunnafonidilanw ma Hali n’a y’a sɔrɔ Google ye jagokɛlaw ka sɔrɔyɔrɔba ye, aw kana ɲinɛ ɲinini baarakɛcogo jɔlenw kɔ sosiyete ka kunnafonidilanw kɔnɔ. Plateforme kelen-kelen bɛɛ n’a ka nuances (nuancɛw) don.
YouTube: Ɲininikalanba filanan YouTube SEO ye ko kɔrɔba ye. I ka videwo tɔgɔ, a ɲɛfɔli ani a taamasiyɛnw bɛɛ ka kan ka don i ka daɲɛ koloma fɔlɔ la. Mɔgɔ dɔ bɛna min sɛbɛn walasa ka videyo sɔrɔ i n’a fɔ i ta, i ka miiri o la. Baarakɛminɛn minnu bɛ i n’a fɔ VidIQ walima TubeBuddy, olu bɛ navigatɔrɔn caman dilan fu minnu bɛ se ka daɲɛ kolomaw hakilinaw di i ma YouTube kan k’a ɲɛsin i ma.
Pinterest: A ye ɲininikɛlan ye min bɛ ye Pinterest tɛ tali kɛ ɛntɛrinɛti kan kosɛbɛ, wa a bɛ tali kɛ fɛn yetaw sɔrɔli la kosɛbɛ. Baara kɛ ni daɲɛ kolomaw ye i ka pinɛw tɔgɔw la, ɲɛfɔliw la, ani ja yɛrɛ kan (i n’a fɔ sɛbɛnniw datugucogo). Miiri kumasenw na minnu ɲɛfɔlen don kosɛbɛ, minnu bɛ ɲɛfɔli kɛ i n’a fɔ “balakɔni nakɔ misɛnninw hakilinaw sow kama.”
Instagram ani TikTok: Hashtagw i n’a fɔ daɲɛ kolomaw Plateformew kan i n’a fɔ Instagram ani TikTok, hashtagw bɛ baara kɛ i n’a fɔ daɲɛ kolomaw. Sɛgɛsɛgɛli kɛ hashtag hakɛ caman ni niche caman wɛrɛw ɲagaminen na, kɛrɛnkɛrɛnnenw walasa ka dɔ fara i ka seko kan. Misali la, sanni i ka #fitness dɔrɔn kɛ, i ka #homeworkoutsforwomen walima #beginnerfriendlyyoga kɛ. Wa n’i b’a fɛ k’i ka lamɛnnikɛla kura sɔrɔlenw ɲɛsin i ka jɛgɛnsira nafamabaw ma, ka baara kɛ ni baarakɛminɛn ye min bɛ se ka kɛ i n’a fɔ Seemless, o bɛ se k’i dɛmɛ ka fɛn bɛɛ labɛn yɔrɔ kelen na i ka biyo kɔnɔ yɛrɛ.
Ladilikan minnu bɛ taa ɲɛ: Ka i ka fɛɛrɛ kɛcogo ɲɛ ka taa a fɛ Ni i ye fɛn jɔnjɔnw dɔn, fɛɛrɛ kɔrɔ damadɔ filɛ nin ye walasa k’i ka daɲɛ kolomaw fɛɛrɛ supercharge.
Aw ye aw ka ɲɔgɔndankɛlaw sɛgɛsɛgɛ: Aw ye a lajɛ aw ka ɲɔgɔndankɛlaw minnu ye ɲɛtaa sɔrɔ, olu bɛ daɲɛ koloma minnu na. U ka wideyow tɔgɔw walima u ka bulɔgu sɛbɛnw kunkankow ye mun ye? Baarakɛminɛn minnu bɛ i n’a fɔ Ubersuggest, olu bɛ se ka dɛmɛ don o la. Aw ye daɲɛ kolomaw ɲini: Yala ɲininkali dɔw bɛ yen aw ka ɲɔgɔndankɛlaw ma minnu jaabi ka dafa wa? Nin ye sababu sanu ye i bolo ka nafolomafɛn dafalen da o barokun kan. Kɔnɔkow kura kura: Segin i ka sɛbɛn kɔrɔw ni i ka wideyow kan minnu bɛ baara kɛ ka ɲɛ. Yala i bɛ se k’u kuraya ni kunnafoni kuraw ye ani k’u ɲɛnabɔ ka ɲɛ walasa ka daɲɛ koloma wɛrɛw sɔrɔ wa? O ye fɛɛrɛ ye min bɛ nɔ bɔ kosɛbɛ walasa ka nafa caman sɔrɔ i ka baara la min bɛ sen na. Ni i ka kɔnɔkow gafemarayɔrɔ bɛ ka bonya, link-in-bio ɲɛ min bɛ bɔ baarakɛminɛn dɔ la i n’a fɔ Seemless, o bɛ kɛ nafama ye walasa k’i ka daɲɛ kolomaw labɛncogo ɲumanw tila-tila ani k’u jira i lamɛnbagaw la.
Kuncɛli: Aw ka kɔnɔkow fɛɛrɛ Superpower Daɲɛ kolomaw ɲinini tɛ algorisimuw sɛgɛsɛgɛli ye walima ka robo kɔnɔkow dilan. A bɛ tali kɛ hinɛ la. O ye k’i lamɛnbagaw lamɛn ani ka kunnafoni nafamaw, minnu bɛ se ka dɛmɛ don, u bɛ minnu ɲini tiɲɛ na, olu dabɔ. Ni i ye nin wale nɔgɔman in don i ka kɔnɔkow dabɔli baarakɛcogo la, i bɛna pɛrɛn dabila ka don yɔrɔ lakolon na, ka sigida kantigi dɔ jɔli daminɛ, min bɛ baara kɛ ni a ye, min b’i ka dɔnniya ɲini ni timinandiya ye. I bɛ ni fɛn ye min ɲɔgɔn tɛ yenkan ni dɔnniya nafamaw ka tila ɲɔgɔn na—daɲɛ kolomaw ɲinini ye megafon dɔrɔn ye min bɛ mɔgɔ bɛnnenw dɛmɛ u k’a mɛn. Yala i labɛnnen don ka nin ko in waleya wa? Barokun koloma kelen sugandi i ka yɔrɔ la sisan ani ka miniti 15 kɛ ka ɲinini jɔnjɔnw kɛ minnu ɲɛfɔlen don sanfɛ. I bɛ se ka kabakoya ni kɔnɔkow sanu ye i bɛ min jira!
