Google's Liz Reid wɔ Sɛnea LLM ahorow no Bue Audio ne Video Indexing ho
Wɔ nkɔmmɔbɔ bi a wɔyɛe nnansa yi mu no, Google Search so panyin, Liz Reid, sii nsakrae titiriw bi so dua. Ɔkyerɛkyerɛɛ sɛnea multimodal Large Language Models (LLMs) yɛ ade titiriw a ɛma wobue ɔdio ne video indexing a ɛkɔ anim no mu. Saa nkɔso yi ma Google tumi te nsɛm a ɛwɔ saa nsɛm ho amanneɛbɔ nhyehyɛe ahorow yi mu ase yiye sen bere biara.
Reid kaa daakye akwankyerɛ a wɔde bɛhwehwɛ nneɛma a wɔkra ho nimdeɛ nso ho asɛm. Saa nkɔsoɔ yi si Google botaeɛ a ɛne sɛ ɔbɛdan ne nneɛma titire no so dua. Nsakraeɛ yi nteaseɛ ho hia ma obiara a ɔde ne ho hyɛ digyital aguadi ne SEO nhyehyɛeɛ mu.
Dwuma a Multimodal LLMs di wɔ Nnɛyi Nhwehwɛmu mu
Multimodal LLMs gyina hɔ ma ahurututu kɛse wɔ artificial intelligence mu. Nea ɛnte sɛ atetesɛm mu nhwɛso ahorow a edi nsɛm nkutoo ho dwuma no, saa nhyehyɛe ahorow yi tumi kyerɛ nsɛm ahorow pii ase bere koro mu. Nea ɛka eyi ho ne nsɛm, mfonini, ɔdio, ne video a wɔde fa so.
Wɔ Google Search fam no, saa tumi yi yɛ nsakrae. Ɛkyerɛ sɛ afei de search engine no betumi "atie" podcasts na "ahwɛ" video ahorow de ate wɔn asɛmti no ase. Saa ntease a emu dɔ yi kɔ akyiri sen metadata anaa nsɛm a wɔakyerɛw a wɔatoto mu a wɔbɛhwehwɛ mu ara kwa.
Sɛnea LLMs Deciper Audio Nsɛm a Ɛwɔ Mu
Google LLM ahorow no tumi di asɛmfua a wɔka no ho dwuma wɔ ɔdio fael ahorow mu. Wɔkyerɛw ɔkasa na wɔte nsɛm a ɛfa ho ne adwene a ɛwɔ akyi no ase. Wei ma wotumi de podcast no mu nsɛm ne nneɛma afoforo a wɔte no index ne ranking yɛ pɛpɛɛpɛ.
Mprempren nea wɔhwehwɛ no betumi ada afã horow a ɛfa ho afi ɔdio a ɛyɛ tenten mu aba tẽẽ. Wɔn a wɔde di dwuma no betumi anya mmuae a ɛyɛ pɛpɛɛpɛ a wɔmfa nnɔnhwerew pii nhwehwɛ emu nsɛm mu. Eyi ma osuahu a ɔde di dwuma no nya nkɔso kɛse.
Nkyerɛwee Pɛpɛɛpɛ: LLM ahorow dannan kasa ma ɛyɛ nsɛm a wɔakyerɛw no pɛpɛɛpɛ kɛse. Nsɛm a Ɛfa Ho Ntease: Wɔte nsɛm nketenkete ne nsɛmti a wɔaka ho asɛm no ase. Semantic Search: Ɛma wotumi hwehwɛ nsusuwii ahorow, na ɛnyɛ nsɛmfua atitiriw nkutoo.
Video Indexing Tumi a Ɛkɔ Anim
Saa ara na saa mfiridwuma yi na ɛsakra video mu nsɛm. LLM ahorow tumi bom hwehwɛ nneɛma a wotumi hu, nsɛm a ɛwɔ screen so, ne nnwom a wɔte mu mu. Eyi ma wonya video no mu nsɛm ho ntease a edi mũ.
Wɔ adebɔfo fam no, eyi kyerɛ sɛ wɔn video SEO no mfa ne ho nto asɛmti ne nkyerɛkyerɛmu nkutoo so bio. Mprempren nneɛma a wɔde aniwa hu ne nea wɔte ankasa no di dwuma tẽẽ wɔ sɛnea wotumi hu no mu. Eyi yɛ game-changer ma platforms te sɛ YouTube.
Fa no sɛ worehwehwɛ "sɛnea wɔkyekyere krataa" na woahu video a efi ase wɔ ɔyɛkyerɛ no mu pɛpɛɛpɛ. Mprempren wobetumi ayɛ saa pɛpɛɛpɛyɛ no. Ɛma nea wɔhwehwɛ mu no yɛ adwuma yiye ma ɛyɛ nwonwa na ɛyɛ mmerɛw sɛ wɔde bedi dwuma.
Daakye a Ɛwɔ Subscription-Aware Search ho
Liz Reid nso kaa adwene a ɛne sɛ wɔbɛhwehwɛ nneɛma a wɔkra ho asɛm no ho asɛm. Eyi kyerɛ mmɔden a Google bɔ sɛ ɛbɛma nea efi mu ba no ayɛ nea ɛfata a egyina obi a ɔde di dwuma no nkrataahyɛ dwumadi ahorow so. Sɛ nhwɛso no, sɛ wokyerɛw wo din wɔ The New York Times mu a, ebia wɔde saa nhoma no mu nsɛm a ɛfata bedi kan.
Saa kwan yi botae ne sɛ ɛde nea efi mu ba a ɛfa obiara ho na ɛsom bo pii bɛma. Ɛgye tom sɛ paywalls ne subscriptions yɛ wɛbsaet no fã a ɛrenya nkɔanim. Google pɛ sɛ ɔde saa layers yi ka nhwehwɛmu osuahu no ho a ɛnyɛ den.
Saa adannandi yi de nsɛnnennen ne hokwan ahorow nyinaa ba adawurubɔfo so. Nsɛm a ɛwɔ paywalls akyi no da so ara betumi anya nea wohu sɛ ɛne obi a ɔde di dwuma no nkrataahyɛ hyia a. Ɛhyɛ nsɛm a ɛkorɔn a ɛfata sɛ wɔkra ho nkuran.
Nsakrae ahorow yi a yɛbɛte ase no ho hia. Sɛ wopɛ nhumu a ɛfa sɛnea wobɛnya nsɛm ho amanneɛbɔfoɔ a wɔdi kan wɔ saa asase foforɔ yi so a, kenkan yɛn nhwehwɛmu a ɛfa Old Link Building vs. AI Search ho. Mmara a ɛfa sɛnea wotumi hu ade ho no resakra ntɛmntɛm.
Nea Eyi Kyerɛ ma SEO ne Content Strategy
Nkɔso a aba wɔ ɔdio ne video indexing mu no hwehwɛ sɛ wɔsakra SEO nhyehyɛe mu. Optimizing for search seesei kyerɛ sɛ wobɛsusu sɛdeɛ LLMs bɛkyerɛ wo multimedia content ase. Nsɛmfua titiriw da so ara ho hia, nanso nsɛm a ɛfa ho no yɛ ɔhene.
Sɛ wopɛ ɔdio a, hwɛ hu sɛ wo nsɛm a woakyere agu hama so no mu da hɔ na nsɛm a woakyerɛw no yɛ nokware. Sɛ wopɛ video a, susuw nsɛnkyerɛnne a wotumi hu ne nsɛm a wɔka a ebia AI bi bɛhwehwɛ mu no ho. Wo nsɛm a ɛwɔ mu nyinaa su no nya sɛnea LLM ahorow betumi ate ase yiye na wɔayɛ no index no so nkɛntɛnso tẽẽ.
Anamɔn a Wɔde Di Dwuma Ma Wɔn a Wɔtɔn Nneɛma
Sɛnea ɛbɛyɛ a wɔbɛsakra wɔn ho akɔ nsakrae yi mu no, ɛsɛ sɛ wɔn a wɔyɛ nneɛma ne wɔn a wɔtɔn nneɛma no de wɔn adwene si nneɛma atitiriw pii so. Fa multimedia nsɛm a ɛkorɔn a wɔahyehyɛ no di kan. Hwɛ sɛ ɛma mfasoɔ a ɛda adi pefee na ɛbua nsɛmmisa a wɔde di dwuma no yie.
Fa sika hyɛ ɔdio a ɛyɛ papa mu ma podcast ahorow. Fa nsɛm a wɔakyerɛw a ɛyɛ nokware ma wɔ ɔdio ne video mu nsɛm nyinaa ho. Fa fael din a ɛkyerɛkyerɛ mu ne alt text di dwuma manneɛma a wɔde aniwa hu. Fa ti anaa afã horow a emu da hɔ hyehyɛ wo nsɛm no.
Sɛ́ wobɛkɔ yɛn anim no hwehwɛ sɛ wokɔ so sua ade. Hwehwɛ pii fa sɛnea wobɛsakra wo ho akɔ AI-driven search mu wɔ yɛn akwankyerɛ a ɛfa nsɛm ho amanneɛbɔfo a wobenya wɔ AI bere no mu ho.
Awiei: AI-Powered Search Evolution a Wogye Tom
Google adwuma a ɛne multimodal LLMs yɛ no resakra sɛnea yesusuw hwehwɛ ho no titiriw. Ɔdio ne video reyɛ ɔman mma a wodi kan wɔ nea wɔhwehwɛ mu. Twe a ɛkɔ subscription-aware search no de personalization foforo ka ho.
Wɔ nnwuma ne adebɔfo fam no, nsakrae ahorow yi a wɔbɛsakra wɔn ho no nyɛ nea wobetumi apaw bio. Ɛho hia na ama wɔakɔ so ahu wɔ intanɛt so na ɛfa ho. Fi ase yɛ wo nsɛm no yiye ma saa nhwɛso foforo yi nnɛ.
Woasiesie wo ho sɛ wode AI bɛma wo SEO nhyehyɛe no ayɛ yiye? Hwehwɛ Seemless mu hwehwɛ nnwinnade a ɛkɔ anim a ɛboa wo ma wokɔ so di saa nneɛma a ɛrekɔ so yi anim. Wɔayɛ yɛn platform no sɛnea ɛbɛyɛ a ɛbɛfa nnɛyi nhwehwɛmu a ɛyɛ den no mu yiye.