Nayi inhlanzela enzima ukuminywa: Indlela abathengi bathola ngayo amabhrendi isishintshe ngokuyisisekelo. Ngakho, amathuluzi wokulungisa izimpendulo (answer engine optimization) avele njengobuchwepheshe obubalulekile kubamakethi abazulazula enkathini entsha yokusesha, lapho amapulatifomu we-AI afana ne-ChatGPT, i-Perplexity, kanye ne-Google AI Overviews enikeza izimpendulo ngokuqondile esikhundleni sezixhumanisi.