Iindlela ze-imeyile ezi-4 zoNceda ii-Brand ukuba zivelele kwiXesha 'loCima, cima, cima'
Iindlela ze-imeyile ezi-4 zoNceda ii-Brand ukuba zivelele kwiXesha 'loCima, cima, cima'
Kwixesha elingayekiyo 'locima, cima, cima' ii-inbox ezixineneyo, ukuma ngaphandle ngokusebenzayo **ukuthengisa nge-imeyile** kulucelomngeni kunangaphambili. Nokuba wenza incwadana yeendaba ebhekisa phambili kwi-Substack okanye uphumeza umkhankaso wokuthengisa **nge-imeyile**, injongo ihlala ifana: fumana abathengi ukuba bacofe. Oku kufuna ukuhamba ngaphaya koqhushumbo oluqhelekileyo kunye nokwamkela izicwangciso ezikhuthaza uxhulumaniso lokwenyani kunye nokuhambisa ixabiso elingenakuphikiswa.
1. I-Hyper-Personalization Ngaphaya kwegama Lokuqala Zihambile intsuku ukufakela igama kwakwanele. Iinkokeli zanamhlanje ** zentengiso ye-imeyile ** iinkokeli zisebenzisa idatha ukwenza amava obuqu anzulu. Oku kuthetha ukwahlula uluhlu lwakho ngokusekelwe kwindlela yokuziphatha, kwimbali yokuthenga, kunye namanqanaba okuzibandakanya. Ngokuthumela umxholo oziva ulungelelanisiwe, unyusa kakhulu ukubaluleka. Umthengi olahle inqwelo ufuna umyalezo owahlukileyo kunommeli othembekileyo. Indlela yokuphumeza i-Hyper-personalization Sebenzisa iziphembeleli zokuziphatha: I-imeyile zizenzekela kwizenzo ezinje ngondwendwelo lwewebhusayithi okanye ukhuphelo lwesiqulatho. Yandisa idatha yokuthenga kwangaphambili: Cebisa iimveliso ezihambelanayo okanye unikeze imbuyekezo yokuthembeka. Yenza iibhloko zomxholo oguquguqukayo: Bonisa imifanekiso eyahlukeneyo okanye unikezelo olusekwe kwiprofayile yombhalisi.
2. Amandla okubalisa amaBali ayiNyaniso Abantu banxibelelana namabali, hayi iindawo zokuthengisa. Iibhrendi eziphumeleleyo kwi-inbox zezo ziluke amabali anyanzelisayo kwi-*intengiso ye-imeyile** yabo. Oku kwakha ibhulorho yeemvakalelo phakathi kohlobo lwakho kunye nabaphulaphuli bakho. Yabelana ngasemva-kwe-scenes uhambo, amabali empumelelo yabathengi, okanye imiceli mngeni yokwenyani abajongene nayo abaseki bakho. Ukunyaniseka kuphelisa ingxolo kwaye kwakha intembeko ehlala ihleli. Ukufumana inkuthazo ekwakheni uphawu ngentliziyo, funda nge-CEO eyathi 'ngengozi' yafunda ukuqhuba ishishini kwaye yakha inkampani eyi-$600M. Izinto zeBali leBrand eliKhulu kwi-imeyile Abalinganiswa abaNxulumanayo: Bamba abantu bokwenyani kwiqela lakho okanye kuluntu. Umngeni ocacileyo: Yeyiphi ingxaki oyisombululayo okanye umthengi wakho? Ilizwi lokwenyani: Bhala njengokuba uthetha, ngobuntu nangothando.
3. Ukubonelela ngexabiso elingenakuthelekiswa nanto kuqala Iibhokisi zababhalisi bakho zingcwele. Ukufumana indawo yakho apho, kuya kufuneka unikezele ngexabiso elingaguqukiyo, langaphambili. Oku kuthetha ukukhokela ngezimvo eziluncedo, umxholo okhethekileyo, okanye ukonwabisa lokwenyani kuyo yonke i-imeyile. Ukwamkela "ixabiso-kuqala" ingqondo iguqula ii-imeyile zakho ukusuka kwiziphazamiso ukuya kwimiyalezo ebilindelwe. Cinga ngoluhlu lwakho lwe-imeyile njengoluntu olukhonzayo, hayi nje ijelo lokuthengisa. Ngokufana nokuxabisa okunzulu umntu anokuphuhlisa isixhobo esixhasa umsebenzi wemihla ngemihla, njengoko kuhlolisiswe kwisiqwenga sethu "Uncedo! Ndisenokuba ndifumana imvakalelo malunga nedesika emileyo", ii-imeyile zakho kufuneka zibe yinxalenye exatyisiweyo yesiqhelo yomrhumi wakho. Iintlobo zesiqulatho esiqhutywa liXabiso Iingxelo zeshishini okanye uphando lwangaphambili. Izikhokelo zendlela kunye nezifundo ezinokusetyenzwa. Ukufikelela kwangethuba kwiintengiso okanye iimveliso ezintsha. Amakhonkco agcinwe kwimithombo egqwesileyo yangaphandle.
4. UYilo oluSebenzayo kunye noluBonakalayo Ibhloko emileyo yombhalo sisimemo sokutsibela kunye nokucima. Yanamhlanje **intengiso ye-imeyile** ibandakanya izinto ezisebenzisanayo kunye nococeko, uyilo lokuqala lweselula ukukhulisa unxibelelwano. Eli qhinga lichasene ngokuthe ngqo nethuku lokucima. Ii-imeyile ezisebenzayo zimema ukuthatha inxaxheba, ukwandisa ixesha elichithwe ngomyalezo wakho. Oku kunokuba lula njenge-poll okanye ubuchwephesha njengoko ikhadi lokukrala libonisa. Kumhlaba oqhutywa kukuqamba izinto ezintsha, ukuhlala uphambili ngesitaki sakho setekhnoloji ngundoqo, umgaqo obonakalayo kwiintshukumo ezifana nolwandiso lweqhinga lweNvidia Cloud Ally ngaphambi kwe-IPO yayo. Izinto eziSebenzayo eziza kuVavanywa I-Polls kunye noPhando: Bandakanya abafundi kwaye uqokelele ingxelo ngoko nangoko. Ii-animated GIFs okanye iiCinemagraphs: Yongeza intshukumo efihlakeleyo ukuze ubambe ingqalelo. Hambisa okanye ucofe ii-Effects: Sebenzisa intsebenziswano ukuveza ulwazi oluninzi. Uyilo lweMobile-Optimized: Qinisekisa ukuba yonke i-imeyile ayinasiphako kwii-smartphones.
Ukuqukumbela: Ukuphumelela i-Inbox kufuna iShift Ukuphumelela kwixesha 'lokucima, ukucima, ukucima' ayithethi ukuthumela ii-imeyile ezininzi. Imalunga nokuthumela ezingcono. Ngokufunda ukwenza umntu abe nobuntu obukhulu, ukubaliswa kwamabali okuyinyani, umxholo wexabiso lokuqala, kunye noyilo olusebenzisanayo, uyaguqulaemail marketing yakho evela kwingxolo yangasemva kwincoko wamkelekile. Ngaba ukulungele ukuphakamisa isicwangciso sonxibelelwano sophawu lwakho? Kwa-Seemless, sinceda amashishini enze amabali anyanzelisayo kunye namaphulo aqhutywa yidatha akhoyo. Qhagamshelana ngokubonakala ngathi namhlanje ukuqala ukwakha ii-imeyile abaphulaphuli bakho abaya kuthanda ukuzivula.
