Malotowa ndi amphamvu: kukhala katswiri wopita kumunda wanu, wozunguliridwa ndi gulu lokhulupirika lomwe limayamikira chidziwitso chanu, limagwirizana ndi malingaliro anu, ndikuthandizira ulendo wanu. Kwa opanga, alangizi, makochi, ndi eni mabizinesi ang'onoang'ono, kumanga gulu mozungulira ukadaulo wanu si chinthu chabwino kukhala nacho—ndicho chowonjezera kwambiri pantchito yanu. Zimakusinthani inu kuchoka pa liwu lokha kukhala pakati pa zokambirana zopambana, kupanga mipata, chidaliro, ndi kukhudzika komwe kumaposa kuyanjana kwa munthu ndi m'modzi. Bukhuli lidzakuyendetsani njira zothandiza kuti mukhale ndi chuma chamtengo wapatali, kutembenuza luso lanu lomwe mudapeza movutikira kukhala otsatira ogwirizana komanso okhudzidwa.
Kuyaka Maziko: Tanthauzirani Niche ndi Mtengo Wanu Musanatumize tweet imodzi kapena kuchititsa webinar yanu yoyamba, muyenera kumveka bwino. Dera lolimba limamangidwa pa lonjezo lamphamvu, lachindunji. Kuyesera kukhala chilichonse kwa aliyense kumabweretsa gulu lomwe silimapanda kanthu. Limitsani Maganizo Anu Dzifunseni kuti: Kodi ndi vuto lanji lenileni limene ndimathetsa, ndipo kwa ndani? M'malo mwa "kutsatsa," ganizirani "kutsatsa zomwe zili kwa omwe adayambitsa B2B SaaS pagawo la mbewu." Izi zimakuthandizani kupanga zomwe zimasangalatsa kwambiri komanso zokopa anthu oyenera. Nenani Kufunika Kwanu Kwambiri Ndi malingaliro, njira, kapena luso lanji lomwe mumabweretsa? Dera lanu liyenera kusonkhanitsa malingaliro anu osiyana pamakampani. Lembani izi mu "Community manifesto" kapena mndandanda wa mfundo zomwe mamembala angagwirizane nazo.
Sankhani Nyumba Yanu Yoyambira Ndi Malo Akunja Dera lanu likufunika nyumba yoyambira - malo omwe muli nawo komanso omwe mumawalamulira - mothandizidwa ndi malo otsogola pamapulatifomu akulu omwe mamembala anu amathera nthawi. Nyumba Yanu Yoyambira (The Hub) Ichi ndi katundu wanu wa digito wolamulidwa. Zitha kukhala: Kalata yamakalata: Njira yolunjika komanso yomwe muli nayo. Zabwino pakuzindikira mozama komanso zosintha. Mabulogu odzipatulira kapena gawo la webusayiti: Zolemba zazitali, malaibulale azinthu, ndi ukadaulo wowonetsa. Pulatifomu yapagulu: Monga Circle, Discord, kapena Facebook Gulu lachinsinsi pazokambirana. Pakhomo panu ndipamene mumathandizira anthu kuti adziwe zambiri komanso pomwe simuli pachiwopsezo cha algorithm. Strategic Outposts (The Spokes) Gwiritsani ntchito nsanjazi kuulutsa ukatswiri wanu ndikukopa mamembala atsopano kuti abwerere kunyumba kwanu. LinkedIn: Zabwino kwa B2B ndi ntchito zamaluso. Gawani maphunziro, malingaliro amakampani, ndikuchita nawo ndemanga. Twitter/X: Zabwino pazokambirana zenizeni, kugawana malangizo ofulumira, komanso kucheza ndi anzanu. Instagram kapena TikTok: Zabwino pofotokoza nkhani zowoneka, kumbuyo kwazithunzi zimayang'ana machitidwe anu aukadaulo, komanso maphunziro afupipafupi. Mabwalo okhudzana ndi mafakitale: Tengani nawo mbali moona mtima m'malo ngati madera a Reddit kapena mabwalo a niche. Malangizo Othandizira: Kuwongolera anthu kuchokera kuzinthu zomwe mumacheza nazo kupita ku maulalo anu onse ofunikira - kulemba makalata anu, zolemba zaposachedwa kwambiri zamabulogu, ndi malo ammudzi - kugwiritsa ntchito chida ngati Seemless kumatha kusunga chilichonse mwadongosolo komanso kupezeka nthawi imodzi.
Pangani Zinthu Zomwe Zimaphunzitsa ndi Kuchita Zomwe zili ndi mafuta a injini yadera lanu. Imawonetsa ukatswiri wanu, imapereka phindu laposachedwa, ndikuyambitsa zokambirana. Yang'anani Pazambiri za Pillar Khazikitsani zidutswa zatsatanetsatane, zotsogola zomwe zimathana ndi zovuta zazikulu zadera lanu. Izi zitha kukhala chiwongolero chotsimikizika, mndandanda wama webinar, kapena pepala loyera. Izi zimakhazikitsa ulamuliro wanu. Gwirani Mafomu Angapo Anthu osiyanasiyana amadya zinthu mosiyanasiyana. Bwezeraninso malingaliro anu ofunikira mu: Ulusi kapena zolemba zazitali zomwe zimasokoneza lingaliro. Makanema achidule ofotokozera nsonga yachangu. Makasitomala a Carousel akufotokoza ndondomeko ya pang'onopang'ono. Makanema omvera kapena ma podcasts akugawana zoyankhulana kapena kudziwa payekha. Kuyankhulana kwa Spark, Osamangowulutsa Malizitsani gawo lililonse ndi funso. Itanani malingaliro, zokumana nazo, ndi zotsutsana. Cholinga chanu ndi kuyambitsa zokambirana, osati kupereka monologue.
Limbikitsani Mgwirizano Weniweni ndi Kukula Dera si gulu; ndi network. Ntchito yanu ndikuwongolera kulumikizana pakati pa mamembala ndi inu. Khalani Opezeka Nthawi Zonse Ndi Kuyankha Patulani nthawi yachinkhoswe tsiku lililonse kapena mlungu uliwonse. Yankhani ndemanga, yankhani mafunso mu ma DM anu, ndipo vomerezanimamembala omwe amapereka. Izi zimapanga kukhulupirirana kodabwitsa. Pangani Miyambo Yogwiritsa Ntchito Khazikitsani malo okhudza nthawi zonse omwe anthu angayembekezere ndikuchitapo kanthu. Mwachitsanzo: "Tip Lachiwiri" pa Nkhani za Instagram. Macheza a mlungu ndi mlungu a Twitter pamutu wotentha wamakampani. Mwezi uliwonse "Ndifunseni Chilichonse" (AMA) mugulu lanu lachinsinsi. Limbikitsani Mamembala Anu Onetsani kupambana kwa anthu ammudzi, gawani zomwe ali nazo (ndi chilolezo), ndikuwapempha kuti apereke nawo. Onetsani "Membala Wa Mwezi" kapena zowonetsera zamagulu. Mamembala akamawonedwa, amakhala okulimbikitsani kwambiri. Mamembala Atsopano Mwachikondi Khalani ndi ndondomeko yolandirira olembetsa atsopano a imelo kapena zolemba zoyambira pagulu lanu. Afunseni kuti afotokoze cholinga chawo. Kukhudza komweku kumapangitsa anthu kumva kuti alowa mgulu, osati mndandanda.
Kumanga dera lozungulira luso lanu ndi marathon, osati kuthamanga. Pamafunika kuleza mtima, kuwolowa manja, ndi chikhumbo chenicheni chotumikira ena. Yambani pofotokoza mbali yanu yapadera yapadziko lapansi, sankhani nsanja zanu mwanzeru, pangani zomwe zili zofunika, ndikuyika patsogolo kulumikizana kwa anthu kuposa china chilichonse. Mphotho yake ndi netiweki yaukadaulo yokhazikika yomwe sikuti imangochirikiza bizinesi yanu komanso imalimbikitsa luso lanu komanso kukhudzidwa kwazaka zikubwerazi. Kodi mwakonzeka kubweretsa gulu lanu pamodzi? Yambani lero popanga mapu anu oyamba ndikuzindikira nsanja imodzi momwe mungayambire kuchita mwadala. Anthu am'tsogolo akuyembekezera.
