Rankings biologiques Vs. Fɛn dilannenw ka jatebɔsɛbɛnw: Ɛntɛrinɛti jago tilacogo kura
Jagokɛyɔrɔw yecogo ɛntɛrinɛti kan, o cogoya bɛ ka wuli kosɛbɛ. Organique jatebɔw tɛ ɲɛtaa dantigɛlan kelen ye tugun, bawo fɛn dilannenw ka jatebɔsɛbɛnw bɛ ka fanga sɔrɔ ɲininikɛlanw ka jaabiw ɲɛw kan ka taa a fɛ (SERP). O bɛ ɛntɛrinɛti jago tilacogo kura Dabɔ yɔrɔ min na laadala SEO fɛɛrɛw ka kan ka ladamu. O fɛnw bɛ ɲɔgɔn sɔrɔ cogo min na, o faamuyali nafa ka bon bi ɛntɛrinɛti jagokɛlaw bolo.
Google ka jɔyɔrɔ fɔlɔ nafa bɛ yen hali bi, nka a nɔ bɛ dɔgɔya ni sannifeere kɛcogo ye baarakɛlaw hakili sama. Nin jiginni in bɛ fɛɛrɛ kura de wajibiya nizɛri feereli la. An bɛna sɛgɛsɛgɛli kɛ mekanikiniw kan minnu bɛ nin fɛn caman Changement in kɔfɛ ani a kɔrɔ ye min ye aw ka fɛɛrɛbɔ la.
Cogo min na fɛn dilannenw ka jatebɔsɛbɛnw bɛ ka ɲinini jaabiw labɛn kokura
Fɛn dilannenw jatebɔsɛbɛnw, i n’a fɔ Google ka Sannifeere piblisitew ani fɛn dilannenw lisɛli minnu bɛ kɛ ni fɛnɲɛnamaw ye, olu bɛ fɛnw jira ni ɲɛ ye. U bɛ ye kosɛbɛ ɲinini jaabiw sanfɛ jago ɲininkaliw kama. O bilali in ka teli ka klikiw sama ka bɔ standard organique links la.
Baarakɛlaw bɛ sama ka taa jaw, sɔngɔw ani jatebɔw la minnu jiralen bɛ jatebɔsɛbɛnw kɔnɔ. O cogoya yelen in bɛ sanni kɛcogo nɔgɔya min bɛ tali kɛ ɲɔgɔn na. O de kosɔn, hali sanfɛla biologiki jatebɔw bɛ se ka dɔ bɔ mɔgɔw ka taama na ni fɛn dilannenw ka jatebɔsɛbɛn dɔ bɛ yen.
Algoritmɛ bɛ gridw bila jɔyɔrɔ fɔlɔ la daɲɛ kolomaw kama minnu bɛ sanni kɛ kosɛbɛ. O b’a jira ko Google y’a sinsin jaabi tilennenw dicogo kan. Sisan, ɛntɛrinɛti jagokɛyɔrɔw ka kan ka ɲɛtaa sɔrɔ laadala SEO ni nin yecogo fɛnw bɛɛ la.
A bɛ nɔ min bila Click-Through hakɛw la
Ni fɛn dilannenw ka jatebɔsɛbɛnw bɔra, a ka c’a la, fɛnw digilenw hakɛ (CTR) minnu bɛ sɔrɔ fɛnɲɛnamafagalanw na, olu bɛ dɔgɔya. Baarakɛlaw bɛ to ka grid fɛnw digi sanni u ka jigin. O nɔ in bɛ kɔlɔsi kosɛbɛ ɲininiw na minnu bɛ kɛ ni taamasiyɛn ye ani minnu sinsinnen bɛ fɛn dilannenw kan.
Kunnafoni b’a jira ko SERP minnu bɛ ni sanni kɛcogo ye, olu bɛ se ka CTR biologique dɔgɔya ni 50% ni kɔ ye. O cogoya in b’a jira ko yecogo fɛɛrɛ suguya caman ka kan ka kɛ. Ka i jigi da organique rankings dɔrɔn kan, o bɛ faratiba lase mɔgɔ ma.
Fɛɛrɛ minnu bɛ se ka kɛ walasa ka ɲɛtaa sɔrɔ ɛntɛrinɛti jago sigida kura kɔnɔ
Ka ladamu o fɛn caman Changement in na, o bɛ fɛɛrɛ caman de wajibiya. Marka ka kan k’u sinsin yecogo ɲuman kan SERP ka baarakɛminɛnw bɛɛ kɔnɔ. O la, ka ɲɛtaa kɛ fɛn dilannenw ka rezow la ka sɔrɔ ka jɔyɔrɔ barikamaw mara fɛnɲɛnamafagalanw na.
Aw ye nin fɛɛrɛ jɔnjɔnw jateminɛ:
Aw ye fɛn dilannenw balocogo ɲuman kɛ Google Merchant Center ye walasa ka grid setigiya ɲɛ. Aw bɛ fɛn dilannenw schema markup bonya walasa ka dɔ fara sɔrɔ nafama sɔrɔli kan. Aw ye ja ɲumanw ni sɔngɔko ɲɔgɔndanw ta walasa ka bɔ kɛnɛ kan gridw kɔnɔ. SERP ka baarakɛcogo kɔlɔsi i ka daɲɛ kolomaw laɲinitaw la walasa ka ɲɔgɔndan kɛcogo faamuya.
Ka fara o kan, kɔnɔkow feereli faralen ɲɔgɔn kan, o bɛ se ka ɲinini ŋaniya suguya caman minɛ. Misali la, ka kalan sɔrɔ fɛɛrɛ kuraw la minnu bɛ kɛ ni fɛntigiba dɔw ye, o bɛ se ka hakilina nafamaw di.
Cɛsiri saralenw ni cɛsiri minnu bɛ kɛ ni fɛnɲɛnamaw ye, olu balansi
Tuma caman na, fɛɛrɛ faralen ɲɔgɔn kan, o bɛ nɔ ɲuman bɔ. Sannifeere piblisite saralenw bɛ se ka sanfɛla jɔyɔrɔw lakana, k’a sɔrɔ cɛsiri organiquew bɛ fanga kuntaalajan jɔ. O fɛɛrɛ fila in bɛ yecogo sabati algorisimu kurayali mana kɛ min o min ye.
Budjet tilatilali ka kan ka kɛ sababu ye ka dugukolo yelenw nafa jira. Ka wari bila balo marali ni sanni kanpaɲiw la, o nafa ka bon sisan. O waati kelen na, SEO fɛɛrɛbɔlen tora kosɛbɛ kɛnɛyako biologiki la.
Kɔnɔkow ni fanga jɔyɔrɔ
Kɔnɔkow minnu ka ɲi kosɛbɛ, olu bɛ markaw dɛmɛ u ka jɔyɔrɔ sɔrɔ kunnafoni ɲininkaliw kama minnu bɛ se ka kɛ sababu ye ka fɛn dilannenw ka jatebɔsɛbɛnw lawuli. Fanga jɔli hakilina ɲɛmɔgɔya ni kɔkanna-fɛɛrɛw fɛ, o bɛ dɛmɛ don yɔrɔ bɛɛ fanga la. O fanga bɛ se ka nafa sɔrɔ fɛn dilannenw yecogo la cogo la min tɛ ɲɛ.
Ka to kunnafoni kuraw la ni fɛn caman Changements plateformes ye, o fana nafa ka bon kosɛbɛ. Misali la, WordPress kura minnu kɛra kɔsa in na, olu b’a jira ko fɛɛrɛko ladonni nafa ka bon. O cogo kelen na, ka ladamu ɲinini kɛcogo kura la, o bɛ kalan kɛ tuma bɛɛ.
Bi jɛɲɔgɔnya-jɔ-fɛɛrɛw sɛgɛsɛgɛli bɛ se ka dannaya bonya. Nafolo minnu bɛ i n’a fɔ an ka barokun min bɛ kunnafonidilanw jɔyɔrɔba sɔrɔli kan, olu bɛ laadilikanw di minnu bɛ se ka waleya bi jamana cogoya la.
Ɲɛtaa sumani ka tɛmɛ jatebɔ kan
Metiriw ka kan ka wuli ka tɛmɛ jɔyɔrɔko nɔfɛtaama kan. Aw ye aw sinsin hakilinaw tilatilali kan SERP ka baarakɛminɛnw bɛɛ kɔnɔ, digili bɛɛ lajɛlen, ani fɛn caman tigɛli hakɛ. O jateminɛ bɛɛjɛfanga in bɛ baara kɛcogo ja jɛlen di.
Baarakɛminɛn minnu bɛ i n’a fɔ Google Search Console ani analytics platforms bɛ se ka o KPI ninnu nɔfɛ. Laseli kɛli tuma bɛɛ, o bɛ dɛmɛ ka cogoyaw dɔn ani ka fɛɛrɛw ladilan joona.
Kuncɛli: Ka ladamu ɛntɛrinɛti jago ɲinini nata la
Tilali min bɛ organique rankings ni product grids cɛ, o bɛ fɛnba dɔ jira. Sisan, ɲɛtaa bɛ bɔ fɛɛrɛ balannen na, min bɛ se ka ladamu, min bɛ o fɛn fila bɛɛ minɛ. Ni optimisation for visual features ani...ka jusigilan barikamaw mara biologiki la, markaw bɛ se ka nin dugukolo kura in ɲɛminɛ ka ɲɛ.
Yala i labɛnnen don ka i ka ɛntɛrinɛti jago yecogo ɲɛ wa? Seemless bɛ se k’i ka fɛɛrɛ nɔgɔya cogo min na fɛn dilannenw balocogo ɲɛnabɔli ni SEO la, i k’o sɛgɛsɛgɛ. Aw ye anw sɔrɔ bi walasa ka ladilikan sɔrɔ min bɛ kɛ aw yɛrɛ ye.
