Kutheni kungekho nto iYila iiFowuni zayo “njengeeLogos”
Iqela loyilo kwi-Nothing lithathe ingqalelo ngefilosofi yalo ye-retro-ephefumlelweyo, ephazamisayo yetekhnoloji. Eyona nto iphambili kwindlela abajongana ngayo ngumbono wokwenza iifowuni ezisebenza “njengeelogo”—ngoko nangoko ziyabonakala kwaye zifuzisela ngokunzulu. Le ethos yoyilo yahlukileyo idibanisa ubuncinci, i-nostalgia, kunye nokutsha ukuze kugqame kwimarike exineneyo.
Ngokujolisa kwi-iconic, iifom ezenziwe lula, Akukho nto iqinisekisa ukuba isixhobo ngasinye senza ingxelo enesibindi. Esi sicwangciso-qhinga asichazi nje kuphela isazisi segama labo kodwa sikwadibana nabathengi abafuna ubunyani. Makhe sihlolisise ukucinga emva kwalo mbono unyanzelisayo.
Ifilosofi emva koYilo olufana neLogo
Akukho nto yeqela loyilo elitsala impembelelo kwiisimboli ezingaphelelwa lixesha ezinxibelelana ngoko nangoko. I-logo iquka undoqo we-brand kwifom ebonakalayo elula. Ngokufanayo, iifowuni zabo zijolise ekuboniseni ukucaca kunye nenjongo ngokusebenzisa imigca ecocekileyo kunye ne-aesthetics ngabom.
Le ndlela iyakwala ukuntsonkotha okungeyomfuneko ikhetha ukulula okunentsingiselo. Iqinisekisa ukuba imveliso ihlala ikhumbuleka kwaye yahlukile. Isiphumo yitekhnoloji eziva ikamva kwaye iqhelekile.
Izinto eziphambili zeSicwangciso soYilo lweNto
Imigaqo emininzi engundoqo ichaza indlela yokusebenza ephefumlelwe yilogo ye-Nothing. Into nganye inegalelo kumava adibeneyo kunye nefuthe lomsebenzisi.
Ubuncinci be-Aesthetics
Akukho nto ibandakanya i-minimalism ukugqamisa iimpawu ezibalulekileyo. Uyilo olukhutshiweyo lunciphisa ingxolo ebonakalayo kwaye luphucula ukusebenziseka. Oku kudala inkangeleko ethambileyo, yanamhlanje enomtsalane kubathengi abaqaphela ukuyila.
Izinto ezicacileyo kunye nemibala engathathi hlangothi yomeleza obu lula. Bavumela iteknoloji ngokwayo ukuba ithathe indawo ephambili. Kukuhamba ngabom kubakhuphisana abahonjiswe ngokugqithisileyo.
Iimpembelelo zeRetro
I-Nostalgia idlala indima ephambili kwinkcazo yetekhnoloji ephazamisayo. Ngokubandakanya iindlela zoyilo lwe-retro, zingena kunxibelelwano lweemvakalelo. Oku kudityaniswa kwezinto ezindala nezintsha kwenza izixhobo zabo zizive zintsha kodwa zithembekile.
Cinga ngeemveliso zakudala eziye zahlala ixesha elide. Akukho nto ijolise kubomi obude obufanayo ngokucinga, ukuyilwa kwexesha elidlulayo. Kumalunga nokuhlonipha ixesha elidlulileyo ngelixa utyhalela phambili.
I-Iconic Silhouettes
Ifowuni nganye ye-Nothing inesilhouette ebonwa ngoko nangoko. Njengophawu oluyilwe kakuhle, imilo inxibelelana namaxabiso ebhrendi ngaphandle kwamagama. Oku komeleza ukukhumbula uphawu kunye nokunyaniseka.
Ukuqwalaselwa komlinganiselo kunye nokulinganisela kuqinisekisa ukuba isixhobo sisebenza kwaye sihle. Injongo kukwenza i-icon, kungekhona nje isixhobo. Le filosofi ivakala kwezinye iindawo zokuyila, ezinjengokuguqula amaphepha angenanto abe yimisebenzi yobugcisa ngokukhetha uyilo ngabom.
Impembelelo yoYilo lobuGcisa obuphazamisayo
Akukho sicwangciso sicelomngeni kwimilinganiselo yeshishini kwaye sichaza kwakhona ulindelo lwabasebenzisi. Iifowuni zabo ezifana ne-logo zibonisa indlela uyilo olunokuqhuba ngayo ukuphazamiseka.
Ukuma Phantsi Kwimarike Egcweleyo
Kulwandle lwezixhobo ezibukekayo, uyilo olwahlukileyo lunamandla omahluko. Akukho nto igxininise kubulula obungokomfuziselo ibanceda bakrole i-niche ekhethekileyo. Abathengi batsalwa kwiimveliso ezibonisa ixabiso labo kunye nobuhle.
Le ndlela ikhuthaza uluntu olomeleleyo olujikeleze uphawu. Kuyafana nendlela ukuzibandakanya nabagxeki kunokukhokelela ekukhuleni, njengoko kuphononongwa ekufundeni kwiingxelo zabalandeli.
Ukuphucula uQhagamshelwano lomsebenzisi
Ukuyila iifowuni ezinjengeelogo kukhuthaza ubudlelwane obunzulu beemvakalelo kunye nabasebenzisi. Imveliso ezivayo yobuqu kwaye inentsingiselo ikhuthaza ukunyaniseka. Akukho nto yoyilo olucacileyo, umzekelo, mema umdla kunye nokuzibandakanya.
Oku kungafihlwa kwakha ukuthembana kwaye kuhambelane neemfuno zale mihla zokunyaniseka. Ijika isixhobo kwingxelo, hayi nje into eluncedo.
Ukuqhuba i-Innovation ngokusebenzisa imiqobo
Ukwamkela isakhelo esiphefumlelwe yilogo kunyanzelisa ukuyila ukusombulula iingxaki. Unyino kwifom factor okanye imathiriyeli ibangela ukusungulwa kwezinto. Akukho nto yeqela kufuneka ilinganise i-aesthetics kunye nokusebenza phantsi kwezi zithintelo.
Isiphumo sidla ngokuba ziingcamango eziphuhlisayo ezityhalela phambili ishishini. Oku kubonakalisa uvuyo olufumaneka kwiinkqubo zokudala, njengemifudlana eyolisayo yePixar, apho imiqobo yokucinga ngamafutha.
Isiphelo: Ikamva loYilo lwefowuni
Akukho nto "efana neelogos" ifilosofi ibeka umgangatho omtsha woyilo lwetekhnoloji. Ngokubeka phambili isimboli, ukulula, kunye nokuvakala ngokweemvakalelo, benza izixhobo ezizintshayo nezingaphelelwa lixesha.
Le ndlela ingqina ukuba uyilo olukhulu ludlula iindlela. Yakha unxibelelwano oluhlala luhleli kwaye iqhuba ukuphazamiseka okunentsingiselo. Njengeimarike iyaguquka, Akukho mpembelelo inokuthi ikhuthaze ukuyila ngakumbi.
Ngaba uyafuna ukuphonononga ngakumbi malunga noyilo kunye nokuyila? Jonga iSeemless ukuze ufumane ulwazi kunye nenkuthazo kubuchule obuphambili bokuyila.
