3 CMS Platforms Control 73% Of The Market & Shape Technical SEO Defaults
3 CMS Platforms Control 73% Of The Market & Shape Technical SEO Defaults
Isimo se-SEO yobuchwepheshe sishintsha kakhulu. Namuhla, izilungiselelo ezizenzakalelayo kanye nezakhiwo eziyinhloko ze-Content Management Systems (CMS) zithonya kakhulu iwebhu kunanoma yimuphi ochwepheshe be-SEO abangake bangenza. Njengoba kunezinkundla ezintathu kuphela eziyala u-73% wemakethe, okuzenzakalelayo kwabo kwe-SEO eyakhelwe ngaphakathi kwakhiwa kabusha lapho imizamo yokwenza kahle idala inani langempela, elinyukayo.
Ama-Power Brokers Amasha Wokusebenza Kwewebhu Iminyaka eminingi, ochwepheshe be-SEO bebegxile ekulungiseni izinkinga ngesayithi. Umdlalo ushintshile. Amapulatifomu e-CMS avelele manje afaka izici ezibucayi ze-SEO ngqo kusofthiwe yawo eyinhloko. Lokhu kufakwa phakathi kokulawula kusho ukuthi isibuyekezo esisodwa esivela ku-CMS enkulu singathinta izigidi zamawebhusayithi ngobusuku obubodwa. Ukuqonda lokhu okuguquguqukayo akusakhethwa. Kubalulekile ukwenza amasu lapho ungatshala khona izinsiza ze-SEO ezinomkhawulo ukuze uthole umthelela omkhulu.
Obani Abathathu Abakhulu? Imakethe ibuswa yi-WordPress, Shopify, kanye ne-Wix. Ndawonye, banika amandla cishe izingxenye ezintathu kwezine zawo wonke amawebhusayithi ane-CMS eyaziwayo. Izinqumo zabo eziqoqiwe ngesivinini sesayithi, ukuphendula kweselula, nedatha ehlelekile kudala isisekelo esisha sewebhu. Ukuthuthukisa ngokuvamile kusho ukusebenza ngamandla nemikhawulo yalezi zinkundla, esikhundleni sokubhekana nazo.
I-CMS Defaults Ilawula kanjani i-SEO yezobuchwepheshe Amapulatifomu esimanje e-CMS aphatha ukuphakamisa okusindayo kwezinto eziyisisekelo ze-SEO. Lokhu okuzenzakalelayo kuyinkemba esika nhlangothi zombili. Ikhuphula izinga lewebhu phansi kodwa futhi ingakha uphahla lokusungula izinto ezintsha uma ingaphathwa ngendlela efanele.
Okubalulekile Kwewebhu Nezakhiwo Zesayithi Manje ama-Platform alawula ngokuqondile izici ezifana neLargest Contentful Paint (LCP) kanye ne-Cumulative Layout Shift (CLS) ngamatimu azo kanye nezixazululo zokubamba. Izakhiwo zabo ze-URL ezizenzakalelayo kanye nengqondo yokuxhumanisa kwangaphakathi kwenza uhlaka lwamathambo okucaca kwesayithi. Umsebenzi we-SEO usushintshile kusukela ekusetshenzisweni okuyisisekelo waya ekucushweni okuthuthukile kanye nokushuna kokusebenza ngaphakathi kwalezi zinhlaka.
I-Mobile-First Indexing & Schema Markup Ngokukhonjiswa kweselula kokuqala kwezinga, ukunikezwa kweselula okuzenzakalelayo kwe-CMS kubaluleke kakhulu. Ngokufanayo, ukukhiqizwa kwe-schema okuzenzakalelayo kwama-athikili, imikhiqizo, nolwazi lwebhizinisi lasendaweni manje sekuyinsakavukela. Ikhwalithi nokunemba kwale makhaphu ezenzakalelayo kubalulekile. Lokhu kukhombisa ithrendi ebanzi lapho ukwethembana kuyisici esisha sezinga, njengoba ama-algorithms efuna amasiginali athembekile. Ukuze uthole okwengeziwe ngokuthi amasistimu azenzakalelayo ahlola kanjani ukwethembeka, funda ukuhlaziya kwethu kokuthi I-AI Agents Inquma Kanjani Imaphi Amabhrendi Okufanele Ayincome.
Imithelela Yamasu Ochwepheshe be-SEO Lokhu kuhlanganiswa kudinga ibhuku lokudlala elisha. Inani le-SEO liya ngokuya lichazwa ngamandla abo okuzulazula nokwandisa lezi zinkundla ezinamandla.
Iba Isazi Senkundla: Ulwazi olujulile lwe-CMS ekhethiwe yeklayenti lakho—ama-plugin ayo e-SEO, izingibe ezivamile, nezinsimbi zokusebenza—lubaluleke kakhulu kunangaphambili. Gxila Kunani Eliyingqayizivele: Beka kuqala umsebenzi wokuthuthukisa i-CMS *engawuphethe* kahle: isu lokuqukethwe eliphakeme, ukutholwa kwesixhumanisi se-niche, kanye nokumataniswa kwenhloso yomsebenzisi okucashile. Hlola Okuzenzakalelayo: Ungalokothi ucabange ukuthi i-SEO ye-CMS engaphandle kwebhokisi ilungile. Hlola ngokucophelela amamephu esayithi azenzakalelayo, imithetho ye-robot.txt, kanye ne-schema ekhiqiziwe ukuze uthole amaphutha. Ummeli Wokusebenza: Sebenzisa ubuchwepheshe bakho ukuze uqondise inkundla nokukhetha kwetimu, ulwele izixazululo ngokubalulekile okubalulekile kwewebhu ngaphandle kwesango.
Njengoba nje ukwazi amanuances ethuluzi kuholela emiphumeleni engcono kakhulu—kungaba ukuhlela ividiyo noma ukuqonda ukuziphatha komuntu—ukuphatha kahle i-CMS yakho kuyisihluthulelo sempumelelo ye-SEO yobuchwepheshe.
Isiphetho: Ukuzivumelanisa newebhu elawulwa yi-CMS Inkathi ye-SEO ye-bespoke, esezingeni eliphakeme ye-SEO yawo wonke amasayithi iyashabalala. Ikusasa lingelama-SEO angakwazi ukusebenzisa amasu futhi athuthukise okuzenzakalelayo okunamandla okusethwe idlanzana lamapulatifomu e-CMS ahamba phambili emakethe. Ubungcweti bakho abuthathelwa indawo; iqondiswe kabusha kuqhinga lezinga eliphezulu, ubuhle bokuqukethwe, nokuthuthukiswa kokusebenza okuyinkimbinkimbi ngaphakathi kwalezi zimiso zemvelo. Ingabe isisekelo sobuchwepheshe sewebhusayithi yakho sibanjelwe ukulinganiselwa kwesikhulumi? Vumela i-Seemless yenze ukuhlolwa kwe-SEO okunikwe amandla yi-CMS kwamahhala ukukhomba amaphuzu athile azothuthukisa ukukhula kwakho kwemvelo. Xhumana nathi namuhla ukuze uguqule okuzenzakalelayo kube izinzuzo.