Thepha, cindezela. Sawubona, kukhona okhona? 🎤 Ukuthola ukubukwa ku-YouTube kungazwakala njengokukhuluma negumbi elingenalutho - ikakhulukazi uma usaqala. Kodwa lowo muzwa uvame kakhulu kunalokho obungacabanga, futhi akudingekile ukuba uhlale ukhona. Futhi, ngendlela efanele, ukuthola ukubukwa okwengeziwe ku-YouTube ngo-2026 kungenzeka — ngisho noma usaqala. Kulesi sihloko, ngizokwabelana ngamathiphu angu-13 asezanyiwe futhi ahloliwe okuthi ungakuthola kanjani ukubuka okwengeziwe ku-YouTube. Kungakhathaliseki ukuthi ungumuntu osanda kudala isiteshi sakhe noma usunesikhathi eside ubambeke ezinombolweni ezijwayelekile zababukeli ezifanayo, kunokuthile lapha kwawo wonke umuntu.Okubalulekile ongakuthatha Beka kuqala imibono: Gxila ezihlokweni ezixazulula izinkinga ezithile zezethameli zakho.Khuthaza ukubukela ngokuzitikayo: Hlela amavidiyo abe uchungechunge lweziqephu nohlu lwadlalwayo ukuze udale okuhlangenwe nakho komdlalo we-TV, phatha izihloko ze-Speed in the thumb kuqala, imizuzwana emi-3 kuqala, isithupha nesesibili: ividiyo ukuze ikhuthaze abantu ukuthi bachofoze ngempela futhi bayibukeleLungiselela izinjini zokusesha: Sebenzisa amagama angukhiye ezihlokweni, ezincazelweni, kumathegi, nasezingxoxweni ezikhulunywayo.Sebenzisa Okufushane Ka-YouTube: Hlola imiqondo emisha nezibukeli zefaneli ukuze uthole okuqukethwe okude.
Gxumela esigabeni: 1. Gxila embonweni wakho kuqala 2. Cabanga ngesiteshi sakho se-YouTube njengomdlalo we-TV 3. Phatha izithonjana zakho nezihloko njengamahhuku 4. Engeza amagama angukhiye esihlokweni sakho, incazelo, amathegi, nezihlokwana zakho 5. Gxumela ku-niche namathrendi ahlobene nenkundla 6. Phromotha amavidiyo akho e-YouTube ngezinhloso eziningi nezinye iziteshi ezimfishane ze-YouTube 7 Ifomu elifushane le-YouTube. abadali endaweni yakho 9. Sebenzisa amakhadi e-YouTube nezikrini zokuphela 10. Hlaziya izibalo zakho ze-YouTube 11. Xhumana nababukeli bakho kusenesikhathi nge-12. Thumela uma ababukeli bakho baku-inthanethi 13. Khumbula, i-YouTube iyigeyimu ende Imibuzo Evame Ukubuzwa mayelana nokubukwa kwe-YouTube Izinsiza ezengeziwe ze-YouTube
1. Gxila embonweni wakho kuqala Kulula ukushanelwa ekuthwebuleni, ekuhleleni, nasezithonjaneni, ngaphandle kokuchitha isikhathi esiningi namandla embonweni wakho wevidiyo uqobo. Kodwa amasethi amahle, izithonjana ezinhle, nokuhlela okuhlakaniphile akukwazi ukuvala isihloko sevidiyo esibuthakathaka. Ufuna ukuthola imibono yevidiyo ejwayelekile futhi engalindelekile. Ngamanye amazwi, into asebevele banentshisekelo kuyo (abayaziyo) kodwa futhi nento abafuna ukufunda kabanzi ngayo (engalindelekile).Imibono emihle yevidiyo iqala ngokuqonda okujulile ngababukeli bakho. "Kudingeka uqonde isibukeli sakho esikahle," kusho umdali we-YouTube u-Cara Nicole. "Zibuze: Yini asebevele benentshisekelo kuyo? Bafuna kukhulunywe kanjani nabo? Iziphi izindaba namasiko abanakayo? Lokho kukunikeza isiqalo sokwenza amavidiyo anomsindo." Ziningi izindlela zokuthola imiqondo yokuqukethwe kwe-YouTube, kodwa nazi ezintathu engizikhonzile (zonke ezilungele abaqalayo):Indlela yokuthola imibono emihle ye-YouTubeKuhle ku-GoogleSesha umbuzo ongawubheka izethameli zakho ku-Google. Uma ungumdali wokukhiqiza, zama ukusesha ‘indlela yokukhiqiza’ ku-Google.” Bheka isigaba esithi ‘Abantu futhi bayabuza’ kanye nesithi ‘Abantu futhi basesha’. Lena imibuzo yezithameli zangempela — futhi ungase uthole nesihloko esenziwe ngomumo kuyo. Ungaqhubela phambili ngalokhu ngokusesha imibuzo eqondile kakhulu ebuzwa ngababukeli bakho. Ngokwesibonelo, uma uzama ukuthola amavidiyo akhiqizayo usuka ekhaya uye ekubeni othile, usebenzela omunye umuntu ekhaya. ukhiqize ngenkathi usebenza ekhaya. ” Uzothola imibono eminingi ezigabeni ezithi ‘Abantu futhi bayabuza’ kanye nethi ‘Abantu futhi basesha’. Amathrendi e-YouTube Ku-YouTube Studio, uzothola ithebhu ethi Okuthrendayo ngaphansi kwesigaba se-Analytics. Lapha, uzothola imibono esekelwe kulokho izethameli zakho ezikubukayo nalokho osuvele ukuthumele. Ezinye zazo zingase zibe yingqophamlando, kodwa ungathola ugqozi oluthile, ngokuqondile ku-YouTube.Zama ukuthayipha umbuzo oyisisekelo kubha yosesho ye-YouTube ukuze ubone amagama angukhiye aphambili nokuthi adume kangakanani. Uzothola amavidiyo athile afana nalawa owaseshile ngezansi.Amazwana nokuthunyelwe komphakathi wakwa-YouTubeLokhu kulula: Lalela izethameli zakho futhi ubone ukuthi imiphi imibuzo yokulandelela abayishiyile kumavidiyo akho. Ungazama lokhu nakwezinye izinkundla - hhayi i-YouTube kuphela. Uma umusha ku-YouTube futhi ungenakho ukuphawula okuningi okuvela ezithamelini zakho, yenza umuntu oqhudelana naye.hlaziya futhi uhlole isigaba samazwana sabadali ku-niche yakho. Yimiphi imibuzo elandelayo abantu abanayo? Lena kungaba imibono yakho yamavidiyo esikhathi esizayo.Ukuthola imiqondo ezophuma phambili, yiya kuphrofayela yomuntu oqhudelana naye, chofoza Amavidiyo, bese uchofoza ithebhu ethi Okudumile. Lawa amavidiyo asebenze kahle kakhulu kunamanye. Uma kuyisihloko ongasenza esakho, kungaba umbono ophumelelayo wesiteshi sakho.U-Jade Beason, umsunguli we-Social People Agency, uphinde uphakamise ukuthi wenze umsebenzi ofanayo usebenzisa ibha yosesho lwe-YouTube: “Sesha izihloko ezibanzi endaweni yakho bese uzihlunga ngokusekelwe kokuqukethwe okwabiwe phakathi nenyanga edlule noma unyaka (kuye ngokuthi idume futhi ibucayi kangakanani i-niche yakho),” uncoma ukuthi ababhalisile babukeke kakhudlwana kunanoma iyiphi inombolo yamavidiyo,” uncoma ukubukwa. Umdali unazo. Lokho kuwuphawu olucacile lokuthi iphushwe yi-algorithm ye-YouTube,” u-Jade uthi “Phinda le nqubo ukuze ubone ukuthi ungakwazi yini ukuthola ugqozi noma amaphethini ezihloko zevidiyo zakho zesikhathi esizayo, kodwa khumbula ukusebenzisa amavidiyo abanye abadali ukuze uthole ugqozi, hhayi ukulingisa.” Ngokufanayo, uma usunababukeli abancane ku-YouTube, ungasebenzisa futhi imibono ye-YouTube Yamanzi mayelana nokuhlola kwakho Okuthunyelwe kwe-YouTube. isihloko esinokuthunyelwe komphakathi ku-YouTube. Uma sekunentshisekelo eyanele, wayenza ividiyo.Ungayenza kanjani imibono yakho ye-YouTube igqameImpela, cishe yonke indawo ku-YouTube inabadali abaningi kuyo - ngakho ukugqama kuthatha inhloso ethe xaxa. "Cabanga ukuthi yiziphi izizinda ongagqama kuzo - isibonelo, ukujula kocwaningo, ukuxoxa izindaba, ukuhlela, ukuhlobana, noma ubuqiniso." Lokhu kuyahambisana nalokhu okutuswa isisebenzi se-YouTube, u-Rene Ritchie, naye: “Yini ekwenza uhluke? Yini ekwenza uthandeke? Uma uzokopisha okwenziwa ngomunye umuntu - ngaphandle uma ungakwenza kangcono kakhulu kangangokuthi abantu bazovele bakuphuthume - cishe kuzoba nzima ngempela,” usho kanje. “Kodwa uma ukwazi ukuthola ukuthi yini ekwenza uhluke, ngicabanga ukuthi kunamathuba angenamkhawulo.” Isibonelo esihle salokhu uCleo Abrams. Amavidiyo akhe e-YouTube amayelana nobuchwepheshe obunethemba. Kodwa ikhwalithi yakhe evelele ukujula kocwaningo lwazo zonke izihloko kanye nokugqwayiza okumangalisayo.UmthomboEnye indlela yokugqama ukuhlanganisa ifomethi ye-niche ehlukile noma eseduze ibe amavidiyo akho e-YouTube. "Ungakwazi ukuthatha izinto ezindaweni ezahlukene. Ake sithi igalofu. Ingabe akhona amanye ama-niches anezinga elithile lokusondelana nefomethi ye-golf eminingi," kusho i-YouTube ye-golf? I-Galloway. "Kuzwakala kulula, kodwa impumelelo yethu enkulu ngenkampani yami yokubonisana iwukubona ukuthi yini esebenza ezindaweni ezihlukene. Iyiphi ifomethi abanye abantu abangakayenzi okwamanje esingakwazi ukuyishintsha futhi siyijwayele?"Ngokwesibonelo, ngibone le vidiyo enesihloko esithi "uhlelo lwebhizinisi lwekhasi elingu-1 olungenze ngaba u-$200K+ ngo-2024" ekhasini lami eliyisiqalo. Nansi indlela abadali abavela ezindaweni ezihlukene abangawujwayelanisa ngayo lo mbono: Umdali wokudla: iresiphi engu-1 elula yebhulakufesi engisize ngifinyelele umgomo wami wamaprotheniUmdali wokukhiqiza: indlela engu-1 yokukhiqiza engisindise amahora angu-5 ngesonto Umdali wezezimali: iseluleko esingu-1 sezezimali esingisize ngonga u-$10K ngo-2025Imibono yakho yevidiyo iyisisekelo sesiteshi sakho se-YouTube. Ngaphambi kokuthi ukhathazeke ngezithonjana noma i-SEO (ukuthuthukiswa kwenjini yokusesha), qiniseka ukuthi imibono yakho iqinile, futhi umkhawulo wakho oyingqayizivele ucacile.2. Cabanga ngesiteshi sakho se-YouTube njengomdlalo we-TVIsici sohlu lwadlalwayo lwe-YouTube ingenye yezindlela ezingcono kakhulu zokukhuthaza ababukeli ukuthi babukele amavidiyo akho kakhulu. Kodwa ukuze usebenzise izinhla zokudlalayo, kufanele ucabange ngendlela ehlakaniphile futhi ubeke izihloko zevidiyo phezu kwesinye. "Ngicabanga ukuthi abantu bawabukela phansi amandla ohambo lwababukeli. Kukhona ofikayo ukuzobukela ividiyo yakho. Kufanele akwazi ukubuka amavidiyo angu-2, 3, noma 4 ngokushesha ngemva kwalokho. I-Binging cishe kuyindlela eshesha kakhulu yokukhulisa isiteshi," kusho uRene. okulingana nohlelo lwe-TV olungenazo iziqephu ezifanayo;mayelana nendlela yokulungisa umshini wakho wokuwasha ngolunye usuku nokuthi usilungisa kanjani isiqandisi sakho ngeviki elizayo, mancane amathuba okuthi abantu bazoba nalezo zinkinga ezimbili emuva,” echaza ngesibonelo. “Kodwa uma udala uchungechunge olumayelana nendlela yokulungisa umshini wakho wokugeza izitsha, izingxenye ezingcono kakhulu zokulungisa umshini wakho wokugeza izitsha, ungenza kanjani isiqiniseko sokuthi awudingi ukulungisa umshini wokuwasha izitsha zakho, abantu abazowasha lawo mavidiyo bangabantu abahle kakhulu ababuka lawo mavidiyo amane.” gcina ababukeli bakho bebuya ukuze bathole okwengeziwe ezinkundleni zokuxhumana eziningi. Thatha uchungechunge locwaningo lwezezimali luka-Cara Nicole — ngilokhu ngibuyela kulokhu ngoba ngifuna ukwazi ukuthi yimuphi umlingiswa azowukhetha ngokulandelayo, imiqondo ehambisanayo kubalingiswa abaningi, njll. I-arc iyakha futhi iyaqhubeka. Kwenzeka kanjalo-ke iningi lochungechunge lwami. Ngiqaphele ukuthi umqondo wevidiyo owodwa wawusebenza kahle kakhulu, ngase ngiwunweba ohlwini lwadlalwayo noma itimu ephindaphindayo,” kusho uCara. “Ungalindeli ukuba nesu lokuqukethwe eliphelele kusukela osukwini lokuqala. Kunalokho, qala ngokwenza izinto isibukeli sakho esikahle esingazikhathalela. Bese unakisisa ukuthi yini esebenzayo. Ngokuhamba kwesikhathi, uzothola amaphethini angashintsha abe uchungechunge lwesiginesha.” Esinye isibonelo esihle nguMakari Espe. Unezinhlu zokudlalayo eziningi ze-YouTube esiteshini sakhe, zonke ezimayelana nezinselelo ezehlukene azenzile ukuze enze impilo yakhe ibe ngcono. Uma usuqalile ukubukela, kuba nzima ukuthi ungachofozi ividiyo elandelayo—ufuna ukubona ukuthi uqhuba kanjani. Kuyasiza futhi ukuthi imibono yakhe yevidiyo ayijwayele ihlale ikuleso sigaba esingajwayelekile, kodwa sibe sikuleso sigaba esingajwayelekile. ukwakha isu lakho le-YouTube, cabanga ngezihloko zevidiyo ezihlobene ongaziguqulela zibe uchungechunge lweziqephu. Lokhu kuzokusiza ukuthi udale umphumela we-domino futhi uthole ukubukwa okwengeziwe kumavidiyo akho - ikakhulukazi uma eyodwa ochungechungeni iphumelela kakhulu futhi kuyisu elihle lokwakha umphakathi othembekile futhi uzuze ababhalisile abaningi esiteshini sakho.3 I-TikTok, ividiyo ayiziveleli ngokuzenzakalelayo kokuphakelayo kwakho ngenkathi uskrola, kufanele wenze isinqumo sokuchofoza isithonjana nesihloko esibukeka sikuheha. "Izihloko zakho nezithonjana nemiqondo kufanele ihehe kangangokuba othile uchofoza ividiyo," kusho u-Ali. kungakhathaliseki ukuthi livela ekhasini eliyisiqalo, okuphakelayo okuphakanyisiwe, noma ukusesha — kuqala ngalokho kuchofoza. Othile uhlola isithonjana nesihloko ukuze anqume ukuthi uyafuna yini ukubuka ividiyo yakho. Lokho kungemuva ngokuphelele,” kusho uRyan Hashemi, ophathe iziteshi eziningi ze-YouTube esebenzisa i-ejensi yakhe futhi wahola isiteshi se-YouTube se-Jubilee ekubukweni kwezigidigidi ezinhlanu. U-40% womzamo wakho kufanele ugxile kulesi sinyathelo esisodwa, phambili.” Thatha indaba yelinye lamakhasimende ka-Paddy, u-Tim Gabe. Ithimba lika-Paddy liguqule isithonjana sevidiyo yakhe edume kakhulu, futhi leyo vidiyo yagcina ithole ukubukwa okuphindwe izikhathi ezingu-40 ngosuku.💡Nasi isithonjana sevidiyo esihambisana nemininingwane eminingi mayelana nokuthi ungakha kanjani izithonjana ze-YouTube. amagama angukhiye (okuningi ngalokho maduzane) — futhi usebenzise amahhuku ukuze uvuse ilukuluku. Thatha isiteshi esisha, i-Smart Adjacent Zonke izihloko ezisetshenziswa u-Jonathan Huynh (umdali ngemuva kwesiteshi) zingamagama abalulekile abantu abawacingayo futhi bangene esikhaleni selukuluku. ukubuka enye.)Umfushane wayo: Ukwenza amavidiyo amahle kakhulu we-YouTube akwanele ukuthola ukubukwa okwengeziwe Uma ufunaukufinyelela izethameli ezibanzi, kufanele futhi unake ngokulinganayo ekudaleni izithonjana ezimisa ukuskrola nezihloko eziqhutshwa ilukuluku.4. Engeza amagama angukhiye esihlokweni sakho, encazelweni, kumathegi, nemibhalo engezansiIzibukeli zithola amavidiyo akho ekuseshweni, okuphakelayo kwasekhaya, noma kumavidiyo aphakanyisiwe. Ukubuka kwakho kwe-YouTube kungavela kunoma iyiphi yalezi zindawo. Kodwa uma ungumdali omusha we-YouTube, kungcono ukuthi ugxilise imizamo yakho ekusesheni. "Kunzima kakhulu ukukala ku-algorithm ye-YouTube ekhasini eliyisiqalo uma umusha," kusho u-Jade. "Uma uphendula umbuzo futhi ulungiselela amavidiyo osesho, usengakwazi ukuthola ukubukwa okuningi ngisho noma ungenazo izethameli eziningi."Manje, ukuze uphushe amavidiyo akho ukuze abekwe phezulu, udinga ukwenza ucwaningo lwamagama angukhiye ukuze uqonde ukuthi izethameli zakho zifunani bese wengeza amagama angukhiye abalulekile kuvidiyo yakho.Ulwenza kanjani ucwaningo lwamagama angukhiye? Okokuqala: Cabanga njengezethameli zakho. Yimaphi amagama angukhiye ongawabhala kubha yokusesha ukube ubusezicathulweni zabo? Yiziphi izinkinga izithameli zakho ezibhekene nazo?Okulandelayo, sebenzisa amathuluzi we-SEO wamahhala (noma ukhokhelwe uma ukwazi!) ukukusiza ukuthi ucwenge lawa magama angukhiye. Ibha yokusesha yakwa-YouTube nayo ingasiza. Thayipha umbuzo bese ubheka iziphakamiso zokugcwalisa ngokuzenzakalelayo — lawo amagama angukhiye anomsila omude abantu abawaseshayo.” Zama ukuthola amagama angukhiye anomsila omude ocwaningweni lwakho lwamagama angukhiye we-YouTube - ikakhulukazi uma uyisiteshi esisha kanye/noma usendaweni yokuncintisana. Ukudala amavidiyo amayelana nezinkinga ezibhekene nezithameli zakho kuzosiza amavidiyo akho abekwe phezulu futhi aqoqe ukubukwa okwengeziwe kwe-YouTube.Manje, uma usulwenzile ucwaningo lwamagama angukhiye, fafaza amagama angukhiye abalulekile ezindaweni ezine ukuze uklelise phezulu emiphumeleni yosesho:
Isu Lokuthuthukisa Ukubekwa Isihloko sevidiyo Faka igama elingukhiye lakho eliyinhloko eliqondiwe ngokwemvelo. Sebenzisa amagama angukhiye ayisisekelo nawesibili ngaphandle kokugxusha. Omaka bevidiyo Hlanganisa amatemu e-niche abanzi namagama angukhiye anomsila omude. Imibhalo engezansi Isho amagama angukhiye ngamazwi ukuze i-AI ye-YouTube ikwazi ukukhomba umsindo.
5. Gxumela ku-niche namathrendi ahlobene nenkundla Okuqukethwe okuthrendayo kungasebenza njengesisekelo sokuthola ukubuka okwengeziwe kwe-YouTube, ikakhulukazi uma uyisiteshi esisha. I-YouTube, njenganoma yisiphi esinye isiteshi somphakathi, iphusha okuqukethwe okuthrendayo ngaphambi kokuphakelayo kwababukeli.“Amathrendi angenye yezindlela ezingcono kakhulu zokungenisa abantu emnyango. Uma umusha, izethameli azikwazi ukuthi ungubani okwamanje, ngakho-ke ukunamathisela okuqukethwe kwakho kokuthile osekunakwa kakade (kungakhathaliseki ukuthi umkhiqizo othrendayo, indaba yezindaba, noma igama elingukhiye elifunwa abantu) kukunikeza ukuthuthukiswa okungokwemvelo," kusho uCara. "Kimi manje, amathrendi asewusizo kakhulu - ngizwa ngawo amaningi ngokuqondile ezibukelini zami emazwaneni nama-DM, futhi uma usuba nenkululeko eyengeziwe kuzithameli zakho. Ungazama izihloko "ezingasesheki" kancane kodwa ezangempela kakhulu noma ezihambisana nezwi lakho, ngoba abantu bachofozela wena hhayi isihloko kuphela."Sebenzisa i-Google Trends ukuze uthole amagama angukhiye athrendayo futhi udale ividiyo entsha eqondise lelo gama. Kungenzeka ukuthi abantu bayayifuna, ngakho-ke ungakhohlwa ukuthuthukisa ividiyo yakho ku-SEO.Ku-Google Trends, ongakhetha futhi ukhiye othi "Usesho lwe-Google" ukuze ubone ukhiye othi "Usesho lwe-Google" ngokukhethekileyo ongakhetha kuzo. inkundla.Kukhona namafomethi athile aduma ku-YouTube. “Okwamanje, okudume kakhulu ku-YouTube ukuthi ‘Ngizamile.’ Ngizame wonke ama-hamburger. Ngazama wonke ama-French Fry. Ngazama zonke izindiza. Ngizame yonke imidlalo yevidiyo. Kunothile onobuchwepheshe obuthile kuleso sihloko, ozama izinto ezihlukahlukene, futhi azilinganisele,” kusho uRene. “Kunezinhlobonhlobo zamafomethi adumile futhi uwabona ngokubuka amavidiyo adumile ku-YouTube. Bona ukuthi kukhona yini okuhlobene nawe. Ungazikopishi, kodwa bheka ukuthi zingakunikeza ugqozi luni.” Ungabona lawa mathrendi agxile kunkundla ngokuchitha isikhathi ku-YouTube futhi uqaphe abadali bokuqukethwe endaweni efanayo - ikakhulukazi labo abaphumelele kakhulu. Abadali abaziwayo abagcini ngokugxumela amathrendi kusenesikhathi, kodwa futhi ngezinye izikhathi bawadalela izindawo zabo ezihlukahlukene. Kodwa khumbula ukuthi lokho akusho ukuthi kufanele ukopishe abadali bakho beqiniso kuphela uma ungenza abadali bakho bangempela. indlela yokuphila niche isigaba.“Iphutha elikhuluNgibona abadali benza ukuthi bakopishe abanye abadali asebebakhulu futhi abanezithameli. Awukwazi ukubheka u-Emma Chamberlin bese ucabanga ukuthi ungakha ama-vlogs njengokuthi ‘usuku lwempilo yami’ angenalo inani,” kusho u-Jade. “Uma usaqala, kufanele ukholise abantu ukuthi bakukhathalele lokho okushoyo nokuthi kungani kufanele babukele amavidiyo akho. Ababukeli abathembi ukuthi okuqukethwe kwevidiyo yakho kubaluleke ngokwanele (okwamanje) ukuthi ungavele uchofoze kuvidiyo yakho ngaphandle kwanoma yimuphi umongo.” Esinye isaziso uma kuziwa kokuqukethwe kwamavidiyo athrendayo: Ungathembeli kakhulu kuwo ukuze ukhulise ukubukwa kumavidiyo akho. Yebo, cishe bazothola ukuhlanganyela okwengeziwe, kodwa ukuba khona kwakho ku-YouTube kufanele kube nengxube yamavidiyo ahlala eluhlaza nathrendayo. Uma ithrendi yokukhulisa umzali ikhula noma umkhiqizo wezingane wethulwa, sidala ividiyo efika ngesikhathi ukuze sithwebule ukusesha kanye nethrafikhi ephakanyisiwe. Kodwa-ke, sihlala sibhangqa lokho nesihloko esihlala siluhlaza esaziyo ukuthi sizohlala sibalulekile eminyakeni embalwa kamuva, njengeziqondiso zengqopha-mlando noma amathiphu okuqeqesha ukulala,” kusho umsunguli wesiteshi se-Fathercraft, u-Paul Zalewski. Phakathi neminyaka edlule, amavidiyo ethu ahlala eluhlaza abe umgogodla wethrafikhi ozinzile, athrendayo asebenza njengokusheshisa ukukhula.” Okuqukethwe kwamavidiyo esikhathi eside ku-YouTube kuneshalofu eliphakeme kakhulu lempilo emhlabeni wezokuxhumana. Ufuna ukusebenzisa leli qiniso ukuze uthole ukubukwa kwe-YouTube hhayi nje namuhla, kodwa iminyaka. Uma udala amavidiyo ngezihloko ezihlala ziluhlaza, abantu bazowabhekisela izinyanga (uma ungenayo i-YouTube ukukhangisa iminyaka eminingi). ezinye izinkundla zokuxhumana - njenge-Instagram noma i-TikTok - isebenzise ukukhangisa isiteshi sakho futhi uthole ukubukwa okwengeziwe kwe-YouTube kungenye yezindlela ezilula zokufinyelela abantu abaningi asebevele bathanda okuqukethwe kwakho futhi abangase babhalisele isiteshi sakho. Isibonelo, u-Bibi-Jane Angelica uvame ukukhuthaza isiteshi sakhe se-YouTube ngokuthumela amazwibela avela kuvidiyo egcwele njengoba ukukhangisa kwe-Instagram Reels futhi ungathuthukisa imidiya yezokuxhumana Amashaneli, njengamabhulogi nezincwadi zezindaba ze-imeyili, sivamise ukuphromotha amavidiyo abalulekile avela esiteshini sethu se-YouTube ngaphakathi kokuqukethwe kwebhulogi yethu yefomu ende. yenza kabusha futhi uphromothe amavidiyo akho: Umhlahlandlela Ophelele Wokuphinda Ufeze Inhloso Yokuqukethwe7 Phinda wenze inhloso yamavidiyo akho efomu ende ye-YouTube ShortsViewers ku-YouTube namuhla ujabulele ama-Shorts e-YouTube njengokuqukethwe kwamavidiyo amafomu amade akunikeza ithuba elihle lokuguqula izibukeli zevidiyo ezifushane zibe ababhalisile abaqotho. Kufanele ubenze bafune,” kusho uRene. "Kuyinto enkulu ukuthi isibukeli sisuke kuvidiyo emfishane siye kuvidiyo ende, ngakho-ke kufanele ukwenze kukufanele."Abanye ababukeli bancamela ukubuka i-YouTube Shorts, ngakho ukuze ubenze bashintshe, kufanele usebenze kanzima ukuze ulinge. Ama-podcasts amaningi ku-YouTube akwenza lokhu ngokugcona amazwibela engxoxo okwenza wazi ukuthi lezi zibukeli zingakufinyeza kanjani ku-YouTube. i-YouTube Shorts ehloselwe ukuphromotha isiteshi sakho ku-Instagram, TikTok, nezinye iziteshi zevidiyo zefomu elifushane. Futhi ungahlela wonke lawa mavidiyo afushane ngesikhathi esisodwa usebenzisa i-Buffer I-scheduler yakho yonke, ukuze uqhubeke uphromotha amavidiyo akho ngomugqa wesikhathi owandisiwe esikhundleni sokuyivumela ukuthi iqoqe uthuli. I-YouTube iyindlela emfushane kakhulu ngemibono engaba yinde. Kusithatha okungenani inyanga ukudala ividiyo yefomu ende. Umbuzo uwukuthi: Imuphi umbono okufanele uchithe kuwo isikhathi sakho? kusho umdali uCleo. “Enye yezindlela ukuhlola umbono ngokuthimfushane bese mhlawumbe wenze ividiyo ende [uma iphumelele].” Ngaphandle kwezici zobuningi bokuhlola ukusebenza kwesikhashana, naka amazwana. Ingabe abantu bayaxoxa ngesihloko? Ingabe babuza imibuzo eyengeziwe? Lokho kungase kube uphawu oluhle lokuthi isihloko esihle ukuhlola ngamavidiyo amafomu amade. Uma ukwazi, hlela iziqeshana zakho ezimfushane ukuze wengeze ikholi yangokwezifiso — njengokuthi “uzoyibuka” ngokugcwele noma “uthanda ukufunda” okwengeziwe ufunde okwengeziwe ngalesi sihloko?” — ukuze unikeze amandla engeziwe kumaShorts akho e-YouTube. Nazi izindlela ezimbalwa zokuguqula amavidiyo akho efomu elide abe izikhindi ezisebenzayoKhipha umzuzwana owodwa, ophoqayo. Bheka iqiniso elimangalisayo, ukusabela okuhlekisayo, noma umbono oqinile ozimela wona.Engeza ihuku elikhomba emuva kuvidiyo egcwele. Okuthile njengokuthi 'Leli iphutha elilodwa nje kwamahlanu - ukuhlukaniswa okugcwele kusesiteshini sami' kunikeza abantu isizathu sokuchofoza.Ungavele unamathisele - hlela kabusha. Okufushane kusebenza kahle kakhulu uma kuzwakala kuyinhloso, hhayi njengokusele. Hlela kabusha isiqeshana ukuze sibe nesiqalo saso, maphakathi nesiphetho.Okufushane kwe-YouTube kungaheha ababukeli abaningi futhi kukusize wenze imali nge-Creator Pool kanye nohlelo lukazakwabo we-YouTube (funda kabanzi ngakho kumhlahlandlela wethu wokwenza imali nge-YouTube Shorts).8. Hlanganyela nabanye abadali ku-niche yakho Ukusebenzisana kuyindlela elula yokufika phambi kwezibukeli ezifaneleka kakhulu. Ukuhlanganyela kukusiza ukuthi ufinyelele ababhalisile abasha - futhi kufake ubusha kokuqukethwe kwakho. “Sigcina ukusebenzisana kugxile kakhulu, kuvela kuphela eziteshini lapho izethameli zifana kakhulu nezethu. Umgomo oyinhloko uwukuqinisekisa ukuthi izinga lababhalisile liphezulu,” kusho u-Paul. “Ngiye ngabona ukuthi ukuphromotha kusebenza kangcono kakhulu uma ngamunye sakha okuqukethwe okuqanjwe ngenani elihlukile kwezethameli zomunye esikhundleni sokuvele sishintshane.” Ngiyavuma: Ngibuke amavidiyo athile amemezayo azwakala sengathi ahwebelana ngezikhangiso ze-YouTube kunokubambisana okuyiqiniso komqambi we-Haley oyintandokazi yesibonelo isibonelo sozakwethu esiyintandokazi sokwenza kahle. U-Pham, u-Sara Carrolli, no-Destiny Sidwell, bahlangane mathupha ukuze bashintshe ukufunda kwabo okunezinkanyezi ezinhlanu, futhi umdali ngamunye uthumele ividiyo eyingqayizivele esiteshini sakhe, ebasiza ukuba bafinyelele ababukeli abasha ukuhlanganyela kuzwakala kumnandi, kuyiqiniso, futhi kunobuhlakani.Awuqiniseki ukuthi ungaqala kuphi ozakwethu Iphimbo lokuhlanganyela lizwakala lingokwemvelo, hhayi elenziwayo. Faka umqondo ocacile esikhundleni sokuthi 'kufanele sihlanganyele,' woza nombono wevidiyo othize ozuzisa ababukeli bobabili futhi kwenza kube lula ngabo ukuthi bathi yebo bonisa umqondo esikhulume ngawo — qondisa kabusha ababukeli kulokho okufanele bakubukele ngokulandelayo esiteshini sakho futhi ubasize bathole amavidiyo ahlobene kalula. Hlaziya izibalo zakho ze-YouTubeIzibalo zakho ze-YouTube ziwumgodi wegolide wezindlela zokuthuthukisa ukusebenza kwakho: Izinga lokuchofoza: Izinga lokuchofoza eliphansi (kodwa okuvelayo okuphezulu) lisikisela ukuthi isihloko sakho nesithonjana esikudingayo ukuze ubuke abantu badinga ukuthuthukiswa ubambe iqhaza kuleso sikhathi futhi usebenzise lokho okufundayo kumavidiyo azayo.Lapho abantu bethola khona amavidiyo akho: Bona umthombo wethrafikhi ukuze uqonde ukuthi okuningi kokubuka kwakho kwe-YouTube kuvelaphi - ikhasi eliyisiqalo, imiphumela yosesho, amavidiyo aphakanyisiwe: Bona izibalo zabantu ababhalisile bakho, ababukeli ababuyayo, izibukeli ezintsha zanyanga zonke, nokunye okuningi.💡phatha izinkundla eziningi eduze kwe-YouTube, amathuluzi afana ne-Buffer angadonsa izibalo zakho endaweni eyodwa ukuze ungagxumeli phakathi kwamathebhu ukuze uhlanganise isithombe.11. Bandakanya ababukeli bakho kusenesikhathiImizuzwana yokuqala engu-30 noma ngaphezulu yevidiyo yakho inomthelela omkhulu ekusebenzeni kwevidiyo yakho iyonke. I-YouTube ngokuvamile ibala ukubukwa ngemva kokuba isibukeli sibukele isikhathi "esisemthethweni", ngokuvamile esilinganiselwa kumasekhondi angu-30. Uma ufana nezibukeli eziningi, uzophinde unqume ukuthi uyafuna yini ukuqhubeka ubukele noma cha ngemva kwemizuzwana embalwa. “Kithina, okunye okwasishintsha kakhulu kwaba ukwenza ngcono imizuzwana yokuqala engu-30 yevidiyo ngayinye. Sasigxile kakhulu ekubhaleni izingeniso ezimfishane, ezibonisa uzwela ezaziphendula ngokushesha iphuzu elibuhlungu lombukeli,” kusho uPaul. Qaphela ukuthi lokhu kusebenza kuphela kumavidiyo e-YouTube amafomu amade; ukubukwa kwezikhindi kubala inani lezikhathi lapho imfishane yakho iqala khona ukudlala noma ukudlala futhi ngaphandle kwesidingo esincane sesikhathi sokubuka.Nazi izindlela ezimbalwa ezizanyiwe nezihloliwe zokuhlanganisa ababukeli zisuka njeHola ngenzuzo. Tshela izibukeli ngqo ukuthi zizotholani ngokubukela, nokuthi kungani kubalulekile kuzo. Yeqa izingeniso ezinde ngawe.Vula ngesitatimende esigqamile noma umbuzo. Okuthile njengokuthi 'Iseluleko esiningi sokukhiqiza akulungile - nakhu ukuthi kungani' ngokushesha kudala isizathu sokuqhubeka ubukele.Bonisa ukubuka kuqala kwesikhathi esingcono kakhulu. Ukukhanya okusheshayo kwengxenye ejabulisa kakhulu noma emangazayo yevidiyo yakho kungakha ilukuluku lokwazi ngokwanele ukugcina abantu beseduze.Yazisa inkinga yombukeli. Ukuqala ngokuthi 'Uma uke washikashikeka...' kubonisa ukuthi ividiyo yenzelwe bona.🪝Funda kabanzi mayelana nendlela yokwenza amahhuku e-A+: I-Anatomy of Hook EnhleNakuba imizuzwana yokuqala engu-30 ibalulekile, ungakhohlwa ukuhlela amavidiyo akho aphelele ngokucophelela nokunaka okukhulu ukuze ugcine ababukeli bebambe ongezansi kuze kube sekupheleni.' iphuzu ngokushesha (ungawungcwabi umbono wakho oyinhloko imizuzu emithathu) futhi usike i-fluff (gwema ukuziphindaphinda noma ukudonsa ama-tangents)," kusho uCara. "Ngibhala wonke amavidiyo ami njengemibhalo egcwele Ngokuyisisekelo kufana nokubhala i-eseyi: Ngiqala nge-hook kanye ne-thesis, bese ngiyephula ibe amaphuzu amathathu ayinhloko noma "izigaba zomzimba," futhi ngiqedele ngesinqumo esiqinile ukuthi, ngisebenzisa izwi lami siqu — amahlaya, ukuphawula, ukubekela eceleni okuncane — ngoba ubuntu bugcina abantu bematasa njengoba kwenza ulwazi.”🎬Ukufunda okuhlobene: Isofthiwe Engcono Kakhulu Yokuhlela Amavidiyo — 15 Amathuluzi Amahhala + Akhokhelwayo12. Thumela uma izibukeli zakho ziku-inthanethi Ukwabelana ngevidiyo khona kanye lapho izethameli zakho ziku-inthanethi kuyindlela elula yokuqoqa ukubuka okwengeziwe kwe-YouTube. Uma kuziwa esikhathini esingcono kakhulu sokuthumela ku-YouTube, idatha iba mnandi kakhulu uma siqhathanisa isikhathi esingcono kakhulu sokuthumela okuqukethwe okude uma kuqhathaniswa ne-YouTube Short. Thola lokhu: Amavidiyo e-YouTube amafomu amade nama-Shorts e-YouTube anezikhathi ezicishe zifane eziphakeme — amahora asekuseni efomu elide; nakusihlwa ngezikhindi. Ungabona ukuthi lokhu kudlala kanjani kumamephu okushisa angezansi:Yize amavidiyo efomu elide enza kahle kakhulu ekuseni phakathi kuka-8am no-11 am. , ukusebenzelana kwe-YouTube Shorts kufinyelela isiqongo kusihlwa — ngokuvamile phakathi kuka-6 p.m. futhi 11 p.m. Usuku olungcono kakhulu lweviki lokuthumela amavidiyo e-YouTube efomu elide yiSonto, kulandelwe uLwesibili bese kuba uMsombuluko. Usuku olungcono kakhulu lokuthumela Okufushane kwe-YouTube uLwesihlanu, kulandele uMgqibelo bese kuba uLwesine. Okubalulekile lapha ukuthi izethameli ngokuvamile zizibandakanya namavidiyo efomu elide nezikhindi ngezikhathi ezihlukene, okunengqondo uma ucabangela ukuthi amafomethi nokusebenza ahluke kanjani. Kunjalo, isikhathi sakho esifanele sokuthumela sizoncika kuzithameli zakho ezithile. Chofoza Izibalo Zesitudiyo se-YouTube, chofoza ithebhu ethi Izithameli, bese uhlola isigaba esithi Lapho ababukeli bakho baku-YouTube. 💡 Ithiphu yochwepheshe: Uma ufuna ukwenza isiqiniseko sokuthi awuphuthelwa lelo windi, ithuluzi lokushejula elifana ne-Buffer likuvumela ukuthi uhlele futhi ulayini ukulayisha kwakho ku-YouTube kusenesikhathi.⏰Ngena ujule emininingwaneni emayelana nesikhathi esingcono kakhulu sokuthumela ku-YouTube ukuze uhlanganyele kakhulu, kanye nendlela yokuthola isikhathi sakho esikahle. 13. Khumbula, i-YouTube iwumdlalo omude Uma ukhuluma iqiniso, i-YouTube ingase ibe ngesinye seziteshi ezinzima kakhulu ukukhula kuso, ngenxa nje yokuthi inohlelo olude.okuqukethwe kwevidiyo kudinga umzamo owengeziwe ukudala, ukuhlela, nokuphromotha. Uma kuqhathaniswa, i-Instagram ne-TikTok inikezela ngokuwina okusheshayo.Kodwa i-YouTube futhi ingezinye zezinkundla zokuxhumana ezihamba phambili ongakhula kuzo ngoba isineminyaka ikhona futhi ayiyi ndawo nayo. Yinkundla yokuxhumana nabantu kanye nenjini yokusesha ehlanganiswe eyodwa, futhi okuqukethwe okudala lapha kuqoqa ukubukwa isikhathi eside kunezinye izinkundla. "I-YouTube ayiyona into ongene kuyo uzwane kuyo. Iklomelisa ukungaguquguquki nokuhlangana kakhulu ngokuhamba kwesikhathi," kusho uRyan. I-YouTube ingenye yalezo nkundla ezidinga isineke sangempela - kodwa okwakhayo lapha kuhlanganisa ngendlela ezinye izinkundla eziningi ezingenakufana ngayo. Okubalulekile wukungaguquguquki, hhayi ukuphelela. Qhubeka uvela. Futhi uma kuzwakala kukukhathaza kakhulu, thola ukuwina okusheshayo nezifundo ngokuthumela ngokungaguquki ku-YouTube Shorts. Sebenzisa i-Buffer ukuhlela, ukwenza kabusha, nokuhlela amavidiyo akho. Qala mahhala.I-FAQ mayelana nokubukwa kwe-YouTubeNgikuthola kanjani ukubuka okwengeziwe ku-YouTube?Amavidiyo aqhuba kahle kakhulu axazulula inkinga ethile ababukeli bakho abayikhathalelayo ngempela, ehlanganiswe nesihloko esinamandla nesithonjana esizuza ngokuchofoza. Ukusuka lapho, gxila ekugcineni abantu bebukele - ikakhulukazi kumasekhondi okuqala angu-30 - futhi ubaqondise kumavidiyo akho engeziwe ngohlu lwadlalwayo nezikrini zokuphela. Ngikuthola kanjani ukubukwa okwengeziwe kokufushane kwe-YouTube?Cabanga ngezikhindi njengethuluzi lokuthola. Donsa ukunaka ngokushesha, gxila embonweni owodwa ocacile, futhi unikeze ababukeli isizathu sokukhathalela phakathi nemizuzwana embalwa yokuqala. Umlingo wangempela uyenzeka uma uxhuma izikhindi kumavidiyo akho amade — ukugcona okwanele ukwenza abantu babe nelukuluku lokuchofoza. I-YouTube ikhokha malini ngokubuka ngakunye? Alikho inani elinqunyiwe ngokubuka ngakunye - kuncike ezintweni ezifana nendawo yakho, indawo yababukeli, nokuthi zingaki izibukeli ezibona izikhangiso. Abadali abaningi bazuza ngemali engenayo yezikhangiso ehlanganiswe nokubukwa okungu-1,000 (okuthiwa i-RPM), esikhundleni sokubukwa ngakunye. Yingakho iziteshi ezimbili ezinokubukwa okufanayo zingazuza amanani ahluke kakhulu. Nansi indlela yokwenza imali ku-YouTube njengomdali.Kukhokha malini ukubukwa kwe-YouTube okungu-1,000?“Izilinganiso ziyahlukahluka kakhulu kuye ngokuthi i-niche, izethameli, namazinga ezikhangiso, kodwa abadali abaningi babika ama-RPM asuka kumasenti ambalwa kuya kumadola ambalwa. Imali oyizuzayo incike esihlokweni sakho, izethameli, uhlobo lokuqukethwe, nokuthi zingaki izikhangiso ozidingayo ukuze uzuze lolo hlelo lwe-YouTube. Khumbula ukuthi zingaki izikhangiso ozidingayo ukuze uzuze lolo hlelo. kusho ukushaya ababhalisile abangu-1,000 namahora okubuka angu-4,000 ezinyangeni ezingu-12 ezedlule, noma ukubukwa kwe-YouTube Shorts ezinsukwini ezingu-90 ezidlule kuthathwa njengokuhle? Imibono Ephezulu engu-25 Yokudala Ye-YouTube Shorts Yezindlela Zakho Ezilandelayo Zevidiyo2 zokushejula Okufushane kwe-YouTube — MahhalaIzihleli Zevidiyo ze-AI Ezingcono Kakhulu ezingu-11 zabadali nabakhangisi, Ezizanyiwe futhi Zihloliwe (+ Ithuluzi Lebhonasi Le-AI)Umhlahlandlela we-algorithm ye-YouTube (+ 7 Izindlela Zokuthuthukisa Okuqukethwe Kwakho)
