Paradox de transparence (paradox de transparence) min bɛ sɔrɔ dugukoloko la San caman kɔnɔ, ɲɔgɔnye kulekan min bɛ kɛ sow ni duguw feereli la, o kɛra suguw jɛlen ye kosɛbɛ. Sannikɛlaw ni feerekɛlaw bɛ kunnafonidilan caman sɔrɔ sisan u bolo ka tɛmɛn fɔlɔ kan. O bɛɛ n’a ta, ɲininkali kɔrɔlen dɔ bɛ yen: mun na nin kunnafonidiba in ma kɛ sababu ye ka sow jɔli kɛ fɛn ye min bɛ se ka kɛ? Jaabi bɛ sɔrɔ opacity (opacity) dogolen dɔ la. Hali ni lisi sɔngɔw ye foroba ye, tuma caman na, jago musaka lakikaw, labanw tɛ o ye. Nin ko koloma in min ye dugukoloko suguya jɛlen ye, n’a ma se ka sow sɔngɔko lase, o bɛ bɔ dusudonw ni sara suturalenw na minnu ma bɛn ɲɔgɔn ma. Jagokɛcogo yɛrɛ bɛ to kɛsu duman ye feerekɛla caman bolo. O jɛɲɔgɔnya tiɲɛni in faamuyali ye fɛɛrɛ fɔlɔ ye ka ɲɛsin sigida tilennenya ma.
Yɔrɔ min na kɛnɛyako bɛ dɛsɛ tiɲɛ na: Jagokɛlaw ka musaka dogolen Muɲu jɛlen lakika bɛ tɛmɛn feereli sɔngɔ kan kosɛbɛ lisi kan. A bɛ wariko taama bɛɛ lajɛlen na, n’o ye ka so san walima k’a feere. O yɔrɔ de la sisan sigida in b’a ka filiw jira.
Opaque Fees ani Misaliigned Incentives Musaka dɛmɛnan caman bɛ to ka datugu walima u bɛ jira iko sariyaw minnu tɛ se ka kumaɲɔgɔnya kɛ. Title asiransi, mara sara suguya caman, ani hali cidenw ka musaka fan dɔw bɛ se ka jɛya fo ka se dadon sɛbɛn labanw ma. O ɲɛfɔli jɛlenbaliya in bɛ wariko bolodacogo lakika bali. O tɛmɛnen kɔ, laadala komisiyɔn misaliw bɛ se ka dusudon-minɛnw lawuli minnu tɛ bɛn ɲɔgɔn ma. Sinsin bɛ se ka wuli ka taa *baarakɛɲɔgɔnya* fɛn o fɛn dadon joona sanni ka wariko sɔrɔ *ɲuman* sabati kiliyan ye. Nin sigikafɔ in bɛ sɛgɛsɛgɛli sabati, jago musakaw bɛ to ka jɛya yɔrɔ min na, wa u bɛ baara kɛ ka kɛɲɛ ni musakabɔla ka sɔrɔ ye.
La Donanw ka Illusion (Dɔnniya Illusion). Zestimates ni suguya sɛgɛsɛgɛliw bɛ ɲɔgɔn ta, olu bɛ ja dɔ di, a tɛ filimu dafalen di. Tuma caman na, u tɛ jateminɛ kɛ so dɔ ka ɲɔgɔndan yɔrɔ teliya la, fiɲɛ kɛrɛnkɛrɛnnenw, walima feerekɛla ka kɔrɔtɔko. Ka i jigi da o kunnafoniw dɔrɔn kan, o bɛ se ka kɛ sababu ye ka sɔngɔko filiw kɛ—sɔngɔko tɛmɛnen min bɛ na ni jɔli ye ani sɔngɔ dɔgɔyali min bɛ wari to tabali kan. O bɛ jɔrɔnanko ni dannayabaliya lase mɔgɔ ma taabolo dɔ la min bɛ mɔgɔ degun kosɛbɛ kaban. Sunɔgɔ dɔnnikɛlaw bɛ fɛɛrɛw tigɛ cogo min na walasa ka jɔrɔnanko surunya, sow ni duguw feerelaw mago bɛ misaliw la minnu bɛ dɔ bɔ wariko degun na, u kana a bonya.
Wave nata: Furakɛcogo minnu bɛ kɛ walasa ka sugu tilennen sɔrɔ Real estate tech ka siniɲɛsigi tɛ data caman sɔrɔli dɔrɔn ye; a bɛ tali kɛ sɔrɔko ɲuman na, min bɛ se ka kɛ. O jikuru nata bɛ ka labɛn ni sɔngɔko jɛlen lakika ye ani sɔrɔko misali tilennenw ye minnu bɛ dusudonw ni musakabɔlaw ka ɲɛtaa bɛn ɲɔgɔn ma kokura.
Feere musaka lakika bɔli gundo la Plateformes innovantes bɛ ka opacity kɛlɛ kunkolo la, u kɛtɔ ka musaka tilacogo bɛɛ lajɛlen di, ka kɔn o ɲɛ. O dɔw ye ninnu ye:
All-in Fee Transparency: Feerekɛlaw ka musakaw walima sannikɛlaw ka dadon musakaw ja dafalen jirali kabini a daminɛ yɛrɛ la. Baarakɛcogo misaliw: Ka baarakɛlaw ka ɲɛtaa bɛn ɲɔgɔn ma k’a ɲɛsin kiliyanw ka warimara ma walima feereli sɔngɔ ɲɛnabɔli ma. Flat-Fee & A La Carte Services: Ka laadala pakew fara ɲɔgɔn kan walasa feerekɛlaw ka sara dɔrɔn baara minnu na, u mago bɛ minnu na tiɲɛ na ani minnu nafa ka bon.
Ka kiliyanw ka sɔrɔw bila jɔyɔrɔ fɔlɔ la Ɲɛtaa jateminɛ ka kan ka Changé ka bɔ "deal closed" la ka kɛ "client wealth preserved or enhanced" ye. O bɛ baarakɛminɛnw ni ladilikɛlaw hakilinaw de wajibiya minnu sinsinnen bɛ sɔrɔ jɛlenw kan, u kana kɛ feereli sɔngɔ bɛɛ lajɛlen dɔrɔn ye. O kɔrɔ ye ka fɛɛrɛ tigɛlenw latigɛ minnu bɛ se ka jago dɔ bila kɔfɛ walasa ka wariko ɲɛtaa ɲumanba sɔrɔ. Nin sariyakolo in min ye ka ɲɛtaa ɲuman sɔrɔ walasa ka sɔrɔ ɲuman sɔrɔ, o bɛ tali kɛ dugukoloko kɔfɛ. A bɛ tali kɛ fɛɛrɛ nɔgɔman dɔ jɔli la i ka baara caya kama walasa ka hakili fanga mara fɛn na min nafa ka bon tiɲɛ na—nin ko in na, i ka wariko kɛnɛya.
Kuncɛli: Weelekan min bɛ kɛ walasa ka sugandili kɛ ni hakili ye Dugukolo suguya jɛlenba ye baarakɛminɛn dɔrɔn de ye, a tɛ fura ye a yɛrɛ la. Sow musaka lakika ni tilennenya sira bɛ ɲini ka fɛnw tiɲɛ minnu tɛ ye, minnu bɛ jago musakaw lamini. A b’a ɲini ka wuli ni hakili ye ka taa sɔrɔko misaliw la minnu bɛ kiliyan ka sɔrɔ jɛlen bila jɔyɔrɔ fɔlɔ la ka tɛmɛ fɛn bɛɛ kan. Sugu bɛ ka wuli ka taa a fɛ. Sisan, fanga bɛ feerekɛlaw bolo ka plateformew ni jɛɲɔgɔnw sugandi minnu bɛ sɔngɔko jɛlen lakika di. Waati sera ka dɛmɛ don sɔrɔko misali tilennenw ma minnu laban bɛ ka baara in cogoya sɛmɛntiya. N’i labɛnnen don ka dugukoloko sɔrɔ min sinsinnen bɛ i ka wariko ɲɛtaa kan, i k’a lajɛ cogo min na Seemless bɛ ka nin siniɲɛsigi in jɔ bi.
