Enterprise SEO audit: Baarakɛcogo jateminɛcogo ekipu caman kɔnɔ

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Baarakɛda ka SEO jatebɔ ye ɛntɛrinɛti yɔrɔba dɔ ka ɲininikɛlan baarakɛcogo, fɛɛrɛ kɛnɛya, ani kɔnɔkow ɲɔgɔndan jateminɛni ye. Nin wale in bɛ bonya siraw jira ɲɛ ba caman walima miliyɔn caman kɔnɔ, o bɛ jɛkafɔ de wajibiya feereli, ɛntɛrinɛti ani fɛn dilanni jɛkuluw cɛ. Baarakɛcogo ɲuman b’a to yɔrɔw jɔcogo gɛlɛnw bɛ to ka sɛgɛsɛgɛ ani ka se ka ɲɔgɔn sɔrɔ ɲininikɛyɔrɔw la minnu ka ca. Nka, baarakɛda 57% y’a jira ko SEO seko danmadɔ bɛ u ka so kɔnɔ, o ye gɛlɛyaba ye. Ni an y’a jateminɛ ko SEO organique tora sanfɛ-yɔrɔ caman tigɛli sira ye (2,6% B2B ta la, 2,1% B2C), baarakɛda jɛkuluw ka kan ka jateminɛ kɛ ka segin u ka jatebɔ, u ka fɛɛrɛbɔ, ani u waleyali kan. Nin barokun in bɛ fɛɛrɛw ni fɛɛrɛbɔ baarakɛcogo sɛgɛsɛgɛ minnu ka kan ka kɛ walasa ka baarakɛda ka SEO jatebɔ kɛ. An bɛna tɛmɛn sɛgɛsɛgɛli sɛbɛn jɔnjɔnw kan walasa ka an sinsin SEO baarakɛcogo kan — k’a lajɛ ko fɛɛrɛko tigitigi ni kɔnɔkow injiniyɛri bɛ don i ka jɛkulu ka ADN jɔnjɔn kɔnɔ. Tablo kɔnɔkow Enterprise SEO Audit ye mun ye? Cogo min na Enterprise SEO Audits bɛ danfara don ni Standard Audits ye Enterprise SEO Jateminɛ kɛcogo Enterprise SEO Audit sɛgɛsɛgɛli sɛbɛn Baarakɛminɛnw ni AI ka ɲɛsin Enterprise SEO Audit ma Enterprise SEO Audit ladilikanw waleyali cogo Ɲininkali minnu bɛ kɛ tuma caman na Enterprise SEO Audits kan Enterprise SEO Audit ye mun ye? Baarakɛda ka SEO jatebɔ ye sɛgɛsɛgɛli ye min bɛ kɛ cogo labɛnnen na, min bɛ kɛ sababu ye ka sitiba dɔ ka se ka jɔyɔrɔ sɔrɔ ɲinini jaabiw la minnu bɛ kɛ ni fɛnɲɛnamaw ye. Nin jateminɛ in bɛ fɛɛrɛbɔ infɔrɔmasiko jateminɛ, ɲɛ kan ɲɛnabɔli, ani kɔkannasira ɲɛfɔliw hakɛ la. A tɛ i n’a fɔ jatebɔ sariyalenw walima sigida lajɛw, baarakɛda ta bɛ sinsin sistɛmu cogoyaw ni otomatiki fɛɛrɛw dɔnni kan minnu bɛ nɔ bila URL ba caman na waati kelen na. HubSpot ka SEO baarakɛminɛnw bɛ SEO sitiw jateminɛw nɔgɔya u kɛtɔ ka kunnafoniw fara ɲɔgɔn kan ɛntɛrinɛti nafolo belebelebaw kɔnɔ. HubSpot ka SEO baarakɛminɛnw bɛ hakilinaw di minnu bɛ se ka kɛ wale ye. O baarakɛminɛnw bɛ baarakɛyɔrɔw ka yɔrɔw sɛgɛsɛgɛ u yɛrɛma ani ka fɛɛrɛko filibaw dɔn. Ni baara kɛra ni kunnafonidilanw ye minnu bɛ kɛ cɛmancɛ la, ekipuw bɛ se ka fɛnw bila jɔyɔrɔ fɔlɔ la ka da jago nɔfɛkow kan minnu bɛ se ka kɛ sanni ka kɛ sirako hakɛ raw dɔrɔn ye. Cogo min na Enterprise SEO Audits bɛ danfara don ni Standard Audits ye Hali ni SEO sɛgɛsɛgɛli sariyalen walima sigida la, o bɛ to ka kɛ jusigilan ye ɛntɛrinɛti sɔrɔli bɛɛ la, jɛkulu ka ɲɛnamaya kɛcogo hakɛ bɛ fɛɛrɛ barikama de wajibiya. Danfara minnu bɛ nin fɛɛrɛ fila ninnu cɛ, olu faamuyali b’a to jɛkuluw bɛ se ka fɛɛrɛbɔ nafolo ɲumanw ni otomatiki baarakɛminɛnw tila-tila. Nin ja in bɛ SEO jatebɔ sariyalenw ka danfara danfaralenw suma ni baarakɛda hakɛ jateminɛw ye: Enterprise SEO Jateminɛ kɛcogo Baarakɛda ka SEO jatebɔ taabolo bɛ tali kɛ fɛɛrɛ sigilen dɔ la walasa ka baara kɛcogo jateminɛ baarakɛda danfaralenw ni fɛɛrɛbɔ kuluw kɔnɔ. Nin baarakɛcogo in b’a to kunnafonidilanw bɛ na ni baarakɛcogo bɛɛ lajɛlen ɲɔgɔndan ye ani fɛnɲɛnamaw ka bonya sumanikɛlan. Baarakɛɲɔgɔnya mara ni tigiyali sigi senkan Baarakɛlaw bɛ poroze jɔyɔrɔw ɲɛfɔ. Mara bɛ mɔgɔ kɛrɛnkɛrɛnnenw ni baarakɛda minnu ka baara ye ka SEO ladilikanw waleya ani k’u sɔn, olu jira. Baarakɛda sigida la, tigiya siratigɛ sigili b’a to SEO fɛɛrɛko wajibiyalenw bɛ bila jɔyɔrɔ fɔlɔ la fɛn dilannenw ni ɛntɛrinɛti kɔkankow kɔnɔ sanni u ka jate i n’a fɔ baara minnu bɛ se ka kɛ. N ye Daniel Horowitz ɲininka, min ye Enterprise SEO ɲɛmɔgɔ ye Informatica la, dɛsɛ minnu ka kan ka kɛ jagokɛjɛkuluw hakili la. “Jɛkulu ka fili min bɛ kɛ tuma caman na, o ye k’a to fɛn dilannenw ɲɛw, ɛntɛrinɛti jɔcogo, ani kanpaɲi kɔnɔkow ka wuli u yɛrɛma, o kɔfɛ, k’a jira ko jatebɔ dɔ bɛna u bɛn ɲɔgɔn ma cogo kabakoma na.”, Daniel y’o lasɔmi. O labɛn ye ka baarakɛminɛn kelen Dabɔ ni: A topical cluster strategy i n’a fɔ worodugu dolow, . Taabolo nɔgɔman dɔ min bɛ kɛ ka fɛnw ta/ka fɛnw bila jɔyɔrɔ fɔlɔ la, ani “Kɛra” ɲɛfɔli minnu bɛ tali kɛ ekipuw bɛɛ kɔnɔ (taamaʃyɛnw, kɔnɔna jɛɲɔgɔnya sariyaw, QA sɛgɛsɛgɛliw, a ɲɔgɔnnaw). A y’a sinsin a kan ko “O garadilanw bɛ cross-functional execution nɔgɔya bawo bɛɛ bɛ ka jɔ ka ɲɛsin karti kelen ma min bɛ kuma barokun kan sanni ka ɲɛw ci minnu ni ɲɔgɔn cɛ tigɛlen don.” Audit Crawl, Indexation ani URL maracogo Ɲinifɛnw bɛ index cogoya ɲɛnabɔ. O dakun in bɛ Kɛ ni domani bɛɛ lajɛlen ka sɛgɛsɛgɛli jugu ye walasa k’a Dɔn: Jagokɛyɔrɔw ka dɛsɛw. Kanonyali kɛcogo bɛnbali. Index bloat—yɔrɔ min na ɲɛ finmanw walima ɲɛ fila bɛ site web fanga bɛɛ dɔgɔya. O waati kelen na, URL maracogo ɲuman b’a to ɲɛ minnu ka ɲi kosɛbɛ, minnu bɛ tali kɛ ɲɔgɔn na kosɛbɛ, olu dɔrɔn de bɛ jira ɲininikɛlanw ka botw lawalasa ka index (index) kɛ. San 10 tɛmɛnenw kɔnɔ, n y’a ye ko baarakɛda dɔw bɛ kunnafoni finmanw bɔ minnu dabɔra dɔrɔn ka daɲɛ koloma kɛrɛnkɛrɛnnenw laɲini sɛgɛsɛgɛli la. Hali n’o fɛɛrɛ ninnu bɛ Se ka baara Kɛ waati kunkurunnin kɔnɔ, u bɛ laban ka Dɛsɛ ni Google ka algorisimu bɛ ka Minɛ. Misali la, Google ye kunnafoni-falen-falen dɛmɛnan (HCU) bɔ san 2022, o kɛra sababu ye ka kunnafoni finmanw yecogo bɔnɛ. Jess Scholz, n’o ye yiriwali feereli ladilikɛla ye min ka baara ɲɛsinnen bɛ SEO fɛɛrɛbɔ ni kɔnɔkow tilatilali ma, ale fana y’o hakilina kelen ta. "A ka c’a la, index (index) kɛli kojugu bɛ ka domani tɔgɔ tiɲɛ ni dususuma ye. Ka index (index) falen ni fɛnw ye minnu ka dɔgɔ, minnu ka dɔgɔ, minnu ka fin, o bɛ se ka kɛ i n’a fɔ i bɛ nafa sɔrɔ, nka o bɛ baara kɛcogo kuntaalajan tiɲɛ. Google tɛ ɲɛw kiri tigɛ u dan na. A bɛ domaniw kiritigɛ.”.. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. .. Jess ye lasɔmini kɛ. Jess y’a sinsin a kan ko n’i b’a fɛ k’i ka taamasiyɛn siniko ɲɛnabɔ, i ka index ɲɛnabɔ i n’a fɔ portfolio: Aw bɛ tigɛ ni fanga ye, . Curate ni laɲini ye, Aw ka kololi kɛ donko la i n’a fɔ aw ka kɛ mɔgɔ bɔli la. HubSpot’s SEO Tools b’a to sugukɛlaw bɛ se ka sitiw ɲinini daminɛ Marketing Hub kɔnɔ ani ka SEO fɛɛrɛbɔ ladilikanw sɔrɔ otomatiki la URL sɔrɔlenw kan. Baarakɛminɛn in bɛ ko dɔw jira, i n’a fɔ kɔnɔkow taamasiyɛnw ɲɔgɔnnabɔli, filiw sɛgɛsɛgɛli, ani indexability haminankow domɛniw kɔnɔ minnu sɛgɛsɛgɛra, o bɛ ekipuw dɛmɛ ka yɔrɔ kɛnɛya sabati k’a sɔrɔ u ma u jigi da kɛnɛma jatebɔminɛnw kan. Log Files ani Crawl Budget (Budget) sɛgɛsɛgɛli Serverw bɛ bot baara sɛbɛn. Log file sɛgɛsɛgɛli bɛ ɲɛfɔli dafalen di ɲininikɛlanw bɛ ɲɔgɔn sɔrɔ cogo min na ni site web dɔ ye, k’a jira ko ɲɛbilasɛbɛn minnu bɛ bila jɔyɔrɔ fɔlɔ la ani minnu bɛ ban. Crawl budget tiɲɛni b’a to ɲininikɛla botw b’u ka waati danma kɛ ɲɛw la minnu nafa ka bon, minnu bɛ sɔrɔko ɲɛnabɔ sanni ka kɛ archive walima tag ɲɛw ye minnu nafa ka dɔgɔ, minnu tɛ dɛmɛ don jago kuntilenna na. Sanw kɔnɔna na, n ye baara kɛ ni baarakɛda SEO jɛkuluw ye. N y’a faamu ko baarakɛda SEO bɛ labɛnni ɲuman de wajibiya crawl budget siratigɛ la. N’o tɛ, marka dɔ ka ɲɛ nafama dɔw bɛ se ka kɛ index ye abada. Peter Rota, n’o ye SEO ladilikɛla ye min ka dɔnniya bɛ san 15+ kɔnɔ, o bɛ sinsin a kan ka sinsin crawl depth kan n’a bɛ crawl budget latigɛ. A ko : « Fɛn o fɛn bɛna nafolo caman ta Google walasa k’i ka yɔrɔ lajɛ, o bɛna nɔ bila i ka ɲinini musaka la.Ne ka fɛɛrɛ min ka di ne ye kosɛbɛ walasa k’o ɲɛnabɔ, o ye ka baara kɛ ni HTML sitemap ye, o min b’i dɛmɛ k’i ka ɲɛw gɛrɛ jirisunba yɔrɔ la ». Duniya Seleke Naani Laɲiniw ɲɛnabɔli Dugukolo kan jɛkuluw bɛ lamɛnnikɛla suguya caman de laɲini. Nin dakun in bɛ marabolo taamasiyɛnw waleyali sinsin i n’a fɔ hreflang taamasiyɛnw k’a sɔrɔ a bɛ “daɲɛ kolomaw tigiyali” di jagokɛyɔrɔw walima marabolo jɛkuluw danfaralenw ma. Karta kɛcogo ɲuman b’a to kɔnɔna jɛkuluw kana ɲɔgɔn sɔrɔ ɲinini daɲɛ kelenw na k’a sɔrɔ u ma laɲini, o bɛ sira di diɲɛ ɲinini fɛɛrɛ kelen ma min bɛ suguya caman sɔrɔ. Fɛɛrɛko waleyali kɔfɛ, diɲɛ laɲiniw fana bɛ sigidako ɲuman de wajibiya. Ka kɛɲɛ ni sɛgɛsɛgɛli dɔ ye, sigidako cɛsiriw bɛ se ka kɛ sababu ye ka ROI sɔrɔ fo ka se 3x ma, nka ni a kɛra ka ɲɛ dɔrɔn. Laɲini ye ka sigida daɲɛ koloma kulu kelen-kelen bɛɛ Bɛn ni sigida ɲɛ kɛrɛnkɛrɛnnen dɔ ye, o la Google k’a Dɔn tigitigi o ɲɛ in ye jɔn de ye. Ne yɛrɛ fɛ, n y’a ye ko baarakɛda minnu bɛ baara kɛ ni AI bamanankan-falen-falen-minɛn ye walasa ka kunnafoni fɔlɔw baara u yɛrɛma kan wɛrɛ la. Tuma dɔw la, o bamanankan baarakɛminɛnw tɛ se ka fɛn fitininw lasegin, lamɛnnikɛlaw bɛ minnu mankan bɔ mara wɛrɛw la. O de kama, n ye Maja Walczak ɲininka, n’o ye Langbay sigibaga ye, n’o ye baarakɛda ye min bɛ Pologne SEO localisation di SaaS ma, walasa a ka laadilikan nafamaw sɔrɔ. A ko: “Duniɲa ka daɲɛ kolomaw kariti kɛli kɔrɔ ye ka daɲɛ kolomaw ta, minnu ka bon, k’u tigɛli kɛ yɔrɔ kɛrɛnkɛrɛnnenw ye minnu bɛ bɛn mɔgɔ lakikaw bɛ ɲinini kɛ cogo min na sigida la. I ka kan k’o kɛ bolo la; bamanankan baara tɛna ɲɛ bawo sigida ɲininikan, ŋaniya ani kumasenw tɛ kelen ye yɔrɔ bɛɛ la.”. Seginkanni Kɔnɔkow jogoɲumanya, kɔrɔko juguya ani mɔgɔfaga Kɔnɔkow jateminɛw bɛ nafolo baarakɛcogo suman. Nin seginnkanni in bɛ kɔnɔkow jira minnu tɛ baara kɛ kosɛbɛ, kunnafoniw kɔrɔlenw, ani daɲɛ kolomaw fagali yɔrɔ minnu na ɲɛ caman bɛ ŋaniya kelen de laɲini. Baarakɛda jɛkuluw bɛ baara kɛ ni nin kunnafoniw ye walasa k’a dɔn nafolo minnu ka kan ka lakurayali ni kɔrɔko juguya ye walima k’u fara ɲɔgɔn kan walasa ka barokun fanga barika bonya dakun bɛɛ kɔnɔ. HubSpot bɛ bulɔgu URL 10.000 sɛgɛsɛgɛ cogo min na barokun kulu 450 kɔnɔ, o lajɛ yan. N ka ko kɛlenw na, kɔnɔko minnu tɛ kɔrɔko juguya sɔrɔ, olu bɛ taama dɔɔnin bila, kɛrɛnkɛrɛnnenya la, generative engine optimization (GEO) waati la, jaabi caman bɛ ka ta AI fɛ yɔrɔ min na. O sanfɛ, a bɛ iko AI fana bɛ kɔnɔkow fɛminnu ye 25,7% kura ye ka tɛmɛ laadala ɲininikɛlanw kan. N ye Polly Clover fana ɲininka, n’o ye SEO sɛbɛnnikɛla ye ani ladilikɛla ye, kunnafoniko ɲuman n’a kurayali kɔlɔsili musakaw kan. A y’a jaabi ko : « Baarakɛda ka SEO sɛgɛsɛgɛliw senfɛ, i bɛ se k’a ye ko ɲɛ dɔw daɲɛ jate cayara waati kɔnɔ k’a sɔrɔ u ma kɛ dɛmɛba ye.Ni kɔnɔkow bɛ bonya SEO kunw na k’a sɔrɔ u ma hakilina kuraw fara a kan, misali lakikaw, walima ka ɲɛfɔli jɛlenw fara kalanbaga kan, tiɲɛ na, o bɛ se ka ɲɛ in baarakɛcogo fanga dɔgɔya sanni k’a ɲɛ ka taa a fɛ.”. Polly tugura o kɔ ni laadilikan ye, “Ni i bɛ kɔnɔkow jogoɲumanya n’u kɔrɔko juguya lajɛ, n b’a fɔ ko i k’a lajɛ ni dakun kelen-kelen bɛɛ bɛ kalanden dɛmɛ tiɲɛ na ka barokun faamuya walima ka latigɛ kɛ.Ni kɔnɔkow tɛ ɲɛ in kuntilenna fɔlɔ dɛmɛ, a ka c’a la, a ka fisa k’a nɔgɔya walima k’a bɔ yen.”. Pro tip: HubSpot’s Content Hub editor bɛ sira di sugukɛlaw ma u ka se ka SEO ladilikanw sɔrɔ waati yɛrɛ la i n’a fɔ hakilinaw daɲɛ kolomaw kan, kunkankow, meta ɲɛfɔliw, ani ɲɛ kan ɲɛtaa wɛrɛw. O hakilina minnu bɛ don a kɔnɔ, olu bɛ kɔnɔkow jɛkuluw dɛmɛ ka ɲinini yecogo n’a jogo ɲɛ, n’u bɛ ɲɛw kuraya k’a sɔrɔ u ma baarakɛminɛnw caman wuli tuma bɛɛ. Kɔnɔna ni kɛnɛma fanga sɛgɛsɛgɛ Lienw bɛ domaine fanga tila-tila. Nin sɛgɛsɛgɛli in bɛ jateminɛ kɛ cogo min na jɛɲɔgɔnya bɛnkan bɛ woyo ka tɛmɛn kɔnɔna yɔrɔ jɔcogo fɛ ani ka kɛnɛma kɔkanna kɔkankow ɲɛfɔli kɛnɛya jateminɛ. Kɔnɔna jɛɲɔgɔnya sigicogo ɲuman b’a to ɲɛ fɔlɔw bɛ fanga caman sɔrɔ, Kɛnɛma jɛgɛnsira jateminɛ bɛ faratiw jira ani k’u nɔgɔya ka bɔ jɛɲɔgɔnya dontaw la minnu bɛ baga walima minnu ka ɲi kosɛbɛ, minnu bɛ se ka bololabaara kɛ. A faamuyalen don ko jɛɲɔgɔnya ɲɛnabɔli, a kɛra kɔnɔna na wo, a kɛra kɛnɛma ye wo, o bɛ jateminɛ kɛ kosɛbɛ. Baarakɛda ka SEO sɛgɛsɛgɛli ɲuman ka kan ka kɔlɔsiliw ni cogoyaw jira walasa ka jɛɲɔgɔnya fanga bonya. N ye Ivan Palii ɲininka, n’o ye Ivanhoe Digital Looker Studio Agency sigibaga ye, baarakɛjɛkuluw ka kan ka hakili to fɛn minnu na. A y’a sinsin a kan ko “fiɲɛba min bɛ kɛ ɛntɛrinɛti yɔrɔbaw fɛ kɔnɔna jɛgɛncogo la, o ye ka jɛgɛnsira girinya caman ci ɲɛ juguw ma.” A y’a sinsin a kan ko baarakɛda minnu ka kan ka ɲɛw sɔrɔ minnu nafa ka bon kosɛbɛ. O kɔ fɛ, baara dɔ Dabɔ walasa baarakɛlaw ka kɔnɔna jɛgɛnw kuraya walasa ka girinya caman Ci nin sanfɛ-yɔrɔw ma. Kɛnɛma jɛgɛnsira ko la, Ivan ye lasɔmi ko ɲɛw bɛ se ka kɔkanna jɛgɛn barikamaw sɔrɔ hali bi hali bi u tɛ ɲinini taamasiyɛn si ye. Misali min bɛ Kɛ tuma caman na, o ye k’o ɲɛ ninnu Bɔ dɔrɔn k’a sababu Kɛ u t’a ka jɛɲɔgɔnya Sɔrɔ. O nɔ na, ​​Ivan y’a jira ko “aw ka nin ɲɛ ninnu to ɲɛnamaya la ani ka kɔnɔna kɔkanna-yɔrɔw fara aw ka landingɛ-sɛbɛnw kan minnu bɛ mɔgɔw ladɔnniya.” Ɲɛw ka ko kɛlenw ni u kɛcogo ɲɛ ka kɛɲɛ ni misali ye Fɛɛrɛ kɛcogo bɛ nɔ bila baarakɛlaw ka marali la. Sani u ka ɲɛ miliyɔn caman jateminɛ kelen-kelen, baarakɛda jɛkuluw bɛ Core Web Vitals (LCP, INP, CLS) sɛgɛsɛgɛ misali siratigɛ la. O b’a to diɲɛ kɔnɔ labɛnniw bɛ se ka waleya ɲɛ suguya bɛɛ la, i n’a fɔ fɛn dilannenw lisɛli ani bulɔgu sɛbɛnw, o bɛ baarakɛcogo n’a baarakɛlaw ka dɔnniya yiriwa kosɛbɛ yɔrɔ bɛɛ kɔnɔ. N y’a ye ko ekipuw bɛ fɛɛrɛko koɲɛw ɲɛnabɔ ɲɛ ni ɲɛ. Ne fɛ, o ye bɔnɛ ye, kɛrɛnkɛrɛnnenya la n’i ye URL ba caman sɔrɔ k’u labɛn. O la, a bɛ bɛn kosɛbɛ ka jatebɔlan ɲɛnabɔ walasa fɛn caman b’a la ka fɛn caman Changements (Yɛlɛma) kɛ u yɛrɛma ɲɛ caman kan. O fɛn caman b’a jira ko fɛn minnu bɛ kɛ sistɛmu kɔnɔ, olu lase baarakɛlaw ma, o bɛ se ka kɛ gɛlɛya ye. SEO ekipuw b’a fɛ fɛn caman ka Changements minnu bɛ ɲinini kɛcogo ɲɛ, k’a sɔrɔ dev ekipuw b’u yɛrɛ ɲininka ni fɛɛrɛko sɛgɛsɛgɛliw nafa ka bon faratiw la. Sani i ka baarakɛda SEO siti jatebɔ rapɔɔri di dɔrɔn, i k’a baara ka kɛ sistɛmu sɛnɛcogo kura ye, fɛɛrɛbɔ jɛkuluw bɛ min faamuya. Pro tip: Baarakɛjɛkulu minnu b’u ka jatebɔlanw jɔ HubSpot CRM kɔnɔ, olu bɛ se ka baara kɛ ni HubSpot ka SEO Tools ye walasa ka dɛmɛ don ɲɛ kan ɲɛnabɔli la. Sɔrɔ, jatebɔ ani baarakɛcogo labɛnni bɛ bɛn ɲɔgɔn ma SEO jateminɛw bɛ jago nɔfɛkow nɔfɛtaama. Baarakɛda ka SEO sɛgɛsɛgɛli laban ye kariti kɛli ye organique traffic ka ɲɛsin fɛn caman tigɛli ni sɔrɔko kunnafoniw ma CRM kɔnɔ. O bɛnkan in b’a to ɲinini fɛɛrɛ bɛ ɲɛminɛ jago nafa fɛ sanni ka kɛ ni nafalan jateminɛw ye. Ka fara o kan, “labɛnni labɛnni” sɛgɛsɛgɛli bɛ farati minnu bɛ se ka sɔrɔ waleyali la, olu jateminɛ, k’a lajɛ ko jɛkulu labɛnnen don ka fɛn caman sɛmɛntiyalenw kɛ lafiya la. A laban na, baarakɛda SEO cɛsiriw ka kan ka kɛ sababu ye ka jagokɛlaw ka sɔrɔw kɛ k’a ɲɛsin u yɛrɛ ma walima cogo wɛrɛ la. N ye Andrew Holland ɲininka, n’o ye SEO ɲɛmɔgɔ ye JBH la, baarakɛda jɛkuluw ka kan ka mun kɛ walasa ka jagokɛlaw ka kɛ sɔrɔ ye. Andrew y’a jaabi ko,” Ni a bɛ tali kɛ sɔrɔ faamuyali la ani kunnafonidi la, i ka kan ka kɛ tensanni bɛ kɛ yɔrɔ min na i ka siti kan, i bɛ o dege kosɛbɛ. Jago hakɛ min bɛ taa o ɲɛw la, o nafa ka bon kosɛbɛ. O siraba bɛ bɔ yɔrɔ min na, o ye fɛnba ye.” A tugura o kɔ ni walew ye minnu bɛ se ka kɛ: Aw ka kɛ obsessed ye aw ka sannikɛla ŋaniya ɲɛw la. U bɛ taamaden hakɛ min Sɔrɔ, sirako bɛ Bɔ yɔrɔ min na, ani fana min bɛ Kɛ ni baarakɛla dɔ bɛ nin ɲɛ in kan, i k’o Dɔn. Baara kɛ ni session recordings ye walasa k’a dɔn baarakɛlaw bɛ min kɛ ɲɛ kan. Aw bɛ sɔgɔsɔgɔninjɛ ɲini. Yala fɛn dɔ bɛ ɲɛw kan min bɛ sanni gɛlɛya wa? O ko bɔ yen. Filɛri ka bulɔgu mankan bɔ. Siti caman bɛ ni taamasiyɛnw ye minnu bɛ na bulɔgu ɲɛw kan. O nafa tɛ fo ni jɛɲɔgɔnya barikama bɛ se ka sigi bulɔgu ni sɔrɔ cɛ. Enterprise SEO Audit sɛgɛsɛgɛli sɛbɛn Baarakɛda bɛɛ ka jatebɔ bɛ sɛgɛsɛgɛliw lisɛli kɛ min bɛ kɛ ka kɛɲɛ ni sariya ye walasa ka bɛnkan sɔrɔ jagokɛyɔrɔw bɛɛ kɔnɔ. Fɛnɲɛnɛmako siratigɛ la: SSL seereyaw tiɲɛni sɛgɛsɛgɛ yɔrɔ fitininw bɛɛ kɔnɔ. Aw ye robots.txt filew lajɛ ni u ye kunnafonidilanw bali minnu nafa ka bon kosɛbɛ. XML sitemap kɛnɛya ni cikan cogoya jateminɛ Google Search Console kɔnɔ. Monitor Core Web Vitals (LCP, INP, CLS) Bamako, Mali. Dugukolo kan SEO: hreflang attribut waleyali sabati kan suguya bɛɛ la. Aw ye aw jija ka yɔrɔ dɔnni sèrwɛri fan fɛ, o tɛ ɲininikɛlanw ka sɛgɛsɛgɛli bali. Sigida ladɛrɛsi ni kunnafoni minnu bɛ se ka sɔrɔ marabolo bolofaraw fɛ, olu bɛ bɛn ɲɔgɔn ma. Kɔnɔkow ani On-Page SEO: H1 taamasiyɛnw ni meta ɲɛfɔli minnu bɛ kɛ ɲɔgɔn fɛ, olu dɔn ani k’u ɲɛnabɔ. Aw ye kɔnɔna jɛɲɔgɔnya yɔrɔw lajɛ bangebagaw ni den ɲɛw cɛ. Ɲɛw juguya sɛgɛsɛgɛ walasa ka a dɔn ko kɔnɔko kɔrɔlenw bɛ ɲɛ fɔlɔ digilen saba kɔnɔ. AI ni AEO Labɛnni: Skema markup jateminɛ ka ɲɛsin kunnafonidilanw nafama yɔrɔw ma minnu sigilen don. Yɔrɔ yecogo kɔrɔbɔ LLM-driven ɲinini na ni HubSpot AEO Grader ye. Baarakɛminɛnw ni AI ka ɲɛsin Enterprise SEO Audit ma 1. HubSpot ka SEO Baarakɛminɛnw (Suguba Hub & Kɔnɔkow Hub) . Source (Sɔrɔyɔrɔ). HubSpot’s SEO Tools bɛ don jago baarakɛcogo la k’a ɲɛsin u ma walasa ka hakilinaw di minnu bɛ se ka kɛ wale ye ɛntɛrinɛti yɔrɔbaw ye. O baarakɛminɛnw bɛ i ka yɔrɔ in sɛgɛsɛgɛ u yɛrɛma walasa ka SEO cogoyaw dɔn ani k’u bila jɔyɔrɔ fɔlɔ la ni nɔ bɛ se ka nɔ min bila ɲinini jatebɔw la. Ni SEO kunnafoniw bilala ɲɔgɔn cɛ Marketing Hub kɔnɔ, baarakɛda minnu bɛ se k’a lajɛ ko ekipu mɔgɔ bɛɛ, k’a ta baarakɛlaw la ka se sɛbɛnnikɛlaw ma, ka se ka baarakɛcogo jateminɛ kelenw sɔrɔ. O yecogo jɛlen in b’a to baarakɛcogo jateminɛw tɛ datugu jatebɔsɛbɛn gɛlɛnw kɔnɔ; o nɔ na, u bɛ se ka sɔrɔ ɲɛmɔgɔ bɛɛ fɛ min sen bɛ nizɛri ko kɛlen na. Fɛn kolomaw Siti sɛgɛsɛgɛli otomatiki ani a bilali fɔlɔ. Jɛɲɔgɔnya ni Google Search Console ye walasa ka daɲɛ kolomaw kunnafoniw sɔrɔ waati yɛrɛ la. Barokun kulu baarakɛminɛnw walasa ka domani fanga jɔ. SEO ladilikanw ɲɛ kan k’u ɲɛsin HubSpot’s Content Hub kɔnɔkow ɲɛnabɔbaga kɔnɔ. A ka fisa: Jagokɛlaw ka jɛkulu minnu mago bɛ SEO ɲɛnabɔli siratigɛ la min bɛ kɛ cɛmancɛ la, min bɛ se ka baara kɛ ni a ye. Sannifeere: A bɛ sɔrɔ Marketing Hub Professional ani Enterprise tiers kɔnɔ. Fɛn min ka di n ye: Se min bɛ n na k’a Ye tigitigi SEO fɛn minnu bɛ Yɛlɛma, olu bɛna ROI caman Di k’a sɔrɔ i ma sɛgɛsɛgɛli Kɛ jatebɔsɛbɛn dɔ kɔnɔ. HubSpot’s SEO Tools bɛ fɛɛrɛko kunnafonidilan gɛlɛnw nɔgɔya ka kɛ cogo la min bɛ se ka faamuya ɲɛmɔgɔ bɛɛ fɛ. 2. Fiɲɛ (HubSpot ka AI Agent) . Breeze ye HubSpot ka AI ciden ye min dabɔra walasa ka kɔnɔkow dabɔli ni u ɲɛnabɔcogo teliya. Baarakɛda ka SEO sɛgɛsɛgɛli kɔnɔ, Breeze bɛ ekipuw dɛmɛ u ka kunnafoniw dilan minnu bɛ bɛn SEO ma ka da jatebɔ sɔrɔlenw kan. A b’a to ɲɛ kuraw bɛ tugu kɔrɔko wajibiyalenw kɔ minnu jirala jatebɔ senfɛ, o bɛ dɔ bɔ waati la min bɛ kɛ bololabaara la. Ka tɛmɛn sɛbɛnni fɔlɔ kan, Breeze bɛ fɛɛrɛ “polishing” dakun kɛ otomatiki ye min ka teli ka kɔnɔkow bilali baarabaw bali. A bɛ se ka nafolomafɛnw sɛgɛsɛgɛ minnu tɛ baara kɛ kosɛbɛ, minnu jirala jatebɔ la, ka hakilinaw di waati yɛrɛ la, minnu bɛ se ka kɛ ka ɲɛ — i n’a fɔ ka meta ɲɛfɔliw kɛ minnu ka CTR ka bon, ka tɔgɔla taamasiyɛnw nɔgɔya, walima ka dɔ fara barokun fitininw kan walasa ka “Mɔgɔw fana bɛ ɲininkali kɛ” ɲininkaliw wasa. Fɛn kolomaw Kɔnɔkow bɔli otomatiki la bulɔguw ni landingɛ ɲɛw kama. SEO-driven sɛbɛnni ɲininiw. Bɛnkan bɛ sɔrɔ marka kan na dɛmɛbaga caman cɛ. A ka fisa: Kɔnɔkow jɛkulubaw minnu b’a ɲini ka sɛnɛfɛnw bɔli hakɛ caya k’a sɔrɔ u ma SEO jogo saraka. Sannifeere: A bɛ HubSpot labɛn kɔnɔ. Fɛn min ka di n ye: Breeze bɛ ekipuw dɛmɛ u ka bɔ “jatebɔ” la ka taa “fagali” la, a bɛ se ka fɔ ko o yɔrɔnin bɛɛ. A bɛ se ka daɲɛ kolomaw ta minnu dɔnna HubSpot ka SEO Tools fɛ k’u tigɛli kɛ sɛbɛnfura labɛnni ye segin kɔnɔ. 3. HubSpot ka siti in jatebɔlanHubSpot Website Grader bɛ teliya, kuntilenna ja di site dɔ ka kɛnɛya jɔnjɔn kan. A bɛ URL dɔ jateminɛ jɔyɔrɔba naani kɔnɔ—Performance, SEO, Mobile ani Security. O kɛli fɛ, a bɛ ɲɔgɔndanba yɔrɔw jira minnu bɛ to ka fɛnɲɛnamaw ka bonya bali, i n’a fɔ ja filenw fununen, SSL seereyaw dɛsɛ, walima mobili jaabi jugu. Baarakɛda dɔ fɛ, nin baarakɛminɛn in bɛ “kɛnɛya jate” sariyalen di min bɛ se ka kɛ ka fɛɛrɛ juru kɔrɔtɔko lase mɔgɔw ma minnu tɛ fɛɛrɛko ye. Fɛn kolomaw Baara kɛcogo jatebɔ teliya la sɛgɛsɛgɛli sɛbɛnw minnu bɛ se ka waleya mobili-teriya ni lakanani kama. Best For: Sɛgɛsɛgɛli teliya ani ka yɔrɔ jusigilan kɛnɛya jateminɛ ni ɲɔgɔndankɛlaw ye. Sani: Furu. Nafa min bɛ kɛ fɛɛrɛtigɛ la: Nin baarakɛminɛn in bɛ se ka kɛ kosɛbɛ walasa ka sanni sɔrɔ ɲɛmɔgɔw fɛ. “Kalan” nɔgɔman min bɛ ni kulɛri ye, tuma caman na, o bɛ se ka jo di baarakɛnafolo ma walasa ka jateminɛ kɛ min ka dun, min bɛ se ka kɛ fɛɛrɛko siratigɛ la, a kɛtɔ ka yɔrɔw ye i ɲɛ na cogo la min bɛ se ka sɛnɛ nɔgɔya. 4. HubSpot AEO ka jatebɔlan HubSpot’s AEO Grader ye baarakɛminɛn ye min bɛ kɛ fu ye min bɛ i ka taamasiyɛn jiracogo n’a fɔcogo jateminɛ jaabiw kɔnɔ minnu bɛ sɔrɔ AI motɛribaw fɛ i n’a fɔ ChatGPT, Perplexity ani Gemini. A bɛ ɲɔgɔndan sɛgɛsɛgɛli, dusukunnataw jatebɔ, ani ladilikanw di walasa k’i dɛmɛ k’i ka yecogo n’i jɔyɔrɔfa faamuya ani k’a ɲɛ AI-driven ɲinini jaabiw kɔnɔ. A tɛ i n’a fɔ SEO laadala baarakɛminɛn minnu bɛ sinsin sirako ni jatebɔ kan, AEO Grader b’a jira cogo min na AI platformw bɛ i kɔnɔkow kɔrɔ fɔ ani k’u ɲɛsin jaabi tilennenw ma baarakɛlaw ka ɲininkaliw la. Fɛn kolomaw Yeli ka ɲɛsin AI modɛliw (misali la, Gemini, ChatGPT) bɛ i ka siti in kɔrɔ fɔ cogo min na Donanw sigilenw jateminɛni ani schema labɛnni AI sɔrɔli kama Best For: Kɔnɔkow minnu bɛ siniko ɲɛnabɔ ɲinini sigidaw la minnu bɛ ɲɛminɛ AI fɛ ani kan ɲinini ɲɛnabɔli. Sani: Furu Fɛn min ka di n ye : A b’a to baarakɛda minnu bɛ se ka danfara don “Web 2.0” fɛɛrɛko ɲuman ni AI-driven discovery (AI-driven discovery) cɛ, k’a lajɛ ko a bɛ ye cogo o cogo, baarakɛla mana a sugandi ka jɛɲɔgɔnya kɛ ni ɛntɛrinɛti ye cogo o cogo. 5. Kulekan Frog SEO Spider Screaming Frog ye ‘websayiti ɲininikɛlan ye min bɛ Dabɔ tabali kan, min bɛ Kɛ ka kunnafoniw Bɔ ani ka SEO fɛɛrɛko koɲɛw Sɛgɛsɛgɛ. O ye fɛnba ye baarakɛda ka jatebɔw la k’a sababu kɛ a seko ye ka kunnafonidilanw ɲɛnabɔ minnu ka bon kosɛbɛ ani ka kɔlɔsili granular di crawling taabolo kan. Fɛn kolomaw Metadata ni URL sigicogo caman bɔli jamana kɔnɔ. Jɛɲɔgɔnya ni Ahrefs ni Moz APIw ye. Ja minnu bɛ ye ka sɛgɛsɛgɛli kɛ. A ka fisa: Deep technical SEO dives ani ka crawl fili kɛrɛnkɛrɛnnenw dɔn. Sɔngɔ: A bɛ sɔrɔ fu la; $279 san kɔnɔ, dan tɛ wuluwulu la. Fɛn min ka di ne ye: O ye izini sariya ye kun dɔ de kama. A bɛ kunnafoni hakɛ min Di redirect cakɛdaw ni kanon koɲɛw kan, o tɛ Se ka Blà ɲɔgɔn na. 6. Ahrefs (Ahrefs) ye Ahrefs ye SEO baarakɛminɛn ye min bɛ Kɛ ni kɔkanna-sɛgɛsɛgɛli ye, daɲɛ kolomaw ɲinini, ani ɲɔgɔndankɛlaw ka ɲɔgɔndan. Baarakɛda ka SEO sɛgɛsɛgɛli hukumu kɔnɔ, a bɛ kɛ fɔlɔ walasa ka yɔrɔ in fanga jateminɛ ani ka danfara minnu bɛ kɔnɔkow fɛɛrɛbɔ la ka kɛɲɛ ni sugu ɲɛmɔgɔw ye. Fɛn kolomaw Site Explorer ka ɲɛsin kɔkanna sɛgɛsɛgɛliw ma. Content Gap baarakɛminɛn walasa ka barokunw sɔrɔ minnu tununna. Rank tracker ka ɲɛsin diɲɛ daɲɛ kolomaw ma. A ka fisa ni: Off-page SEO ani competitive intelligence ye. Sɔngɔ: Kalo o kalo abonnés tiered k’a daminɛ $29 na kalo o kalo. Fɛn min ka di n ye: U ka “Content Gap” fɛɛrɛ ye tulonkɛfɛn ye min bɛ fɛn caman Changer ka ɲɛsin baarakɛda ka sitiw ma. A b’a Jira tigitigi i ka ɲɔgɔndankɛlaw bɛ min jate Minɛ i tɛ min na, o min dafalen don jatebɔ kɔfɛ fɛɛrɛ la. Enterprise SEO Audit ladilikanw waleyali cogo Waleya bɛ baarakɛda ka SEO jatebɔ rapɔɔri sɛmɛntiya ka kɛ bonya biologique sumanikɛlan ye. Baarakɛcogo ɲuman bɛ porozɛ ɲɛnabɔli fɛɛrɛ sigilen de wajibiya min bɛ SEO baarakɛtaw fara baarakɛda ka baarakɛcogo kɔrɔw kan. A’ ye fɛntigiya ni jatebɔ baara di Jɔrɔ jɛlenw bɛ waleyali ɲɛtaa ɲɛfɔ. Jateminɛ b’a to fɛɛrɛko ni kɔnɔkow ladilikan bɛɛ min bɛ bɔ jatebɔ la, o bɛ di mɔgɔ kɛrɛnkɛrɛnnen dɔ ma walima jɛkulu kɛrɛnkɛrɛnnen dɔ ma, fanga bɛ min bolo ka baara kɛ. Ni tigi sugandilenw tɛ, SEO baara kɔrɔw bɛ jɔ tuma caman na baarakɛda ninnu ni ɲɔgɔn cɛ, o bɛ na ni sɔrɔw tila-tilalen ye ani fɛɛrɛ juruw ɲɛnabɔbali. Gɛlɛya belebele minnu bɛ jatebɔ sabatili la, olu dɔ ye kumaɲɔgɔnya ye, ka kɛɲɛ ni Luke Thorn ka fɔ ye, min ye WebRefresh sigibaga ye, n’o ye SEO baarada ye. “Ekipuw bɛ kumaɲɔgɔnya kɛ ka tɛmɛ (sinko segin-segin minnu bɛ wuli ka kɛ hakilina ni cogoya ɲɛnajɛ ye) walima ka kumaɲɔgɔnya dɔgɔya (tikiti fili baarakɛyɔrɔw cɛma ni tigi kelen tɛ bolifɛnko latigɛw ni tugu-tugu-ɲɔgɔn kɔ)”.Luka y’o tila. Ni a ɲininkara ladilikanw na, Luka ye laadilikan di ko ekipuw ka kan ka kɔnɔna waleyali ɲɛmɔgɔ jɛlen dɔ sigi senkan : Run a lightweight cadence: kelen surun execution-focused check-in ka ɲɛsin blokiw ni latigɛw ma, Aw bɛ fɛn tɔw bɛɛ ɲɛnabɔ tiɲɛ sɔrɔyɔrɔ kelen na (tiketi minnu bɛ ni sɔnni sariya jɛlenw ye, u tigiw, ani u bɔli donw). Kow bila jɔyɔrɔ fɔlɔ la ka kɛɲɛ ni nɔ bilali ye ani ka kɛɲɛ ni cɛsiri ye Fɛɛrɛw bilali jɔyɔrɔ fɔlɔ la, o b’a to nafolo danmadɔw bɛ di cogoya nafamabaw ma. Baarakɛda ka SEO sɛgɛsɛgɛli kɔfɛ, jɛkuluw ka kan ka ladilikanw tila tila-tila ka kɛ Prioritisation Matrix ye ka da jatebɔ ɲɛtaa makɔnɔnen kan ka kɛɲɛ ni fɛɛrɛko cɛsiri ye min ka kan. Baara minnu bɛ nɔba bila mɔgɔ la, minnu tɛ cɛsiri caman kɛ — i n’a fɔ ka meta titlew ɲɛnabɔ cogo ɲuman na walima ka kɔnɔna jɛɲɔgɔnya tiɲɛnenw dilan — olu ka kan ka ɲɛnabɔ a daminɛ na walasa ka “se sɔrɔli teliya” sɔrɔ. Ne ka ko kɛlenw na, gɛlɛya lakika bɛ nin teliya fɛɛrɛ ninnu ni yiriwali kuntaalajan balansi la. Ni jatebɔ dɔ ye fɛɛrɛko ko gɛlɛnw jira minnu bɛ se ka kɛ sababu ye ka mɔgɔw bila sira teliya la, o de bɛ bila ɲɛfɛ. Nka, i n’a fɔ ɲininikɛlanw ni AI bɛ ka kɔnɔkow kura sara ka taa a fɛ, baarakɛda jɛkuluw fana ka kan ka “kɔnɔkow injiniyɛri” don u ka SEO pipeline kɔnɔ. Ahrefs ka fɔ la, Google ka Top 10 jaabiw 72,9% bɛ san saba ni kɔ bɔ. O bɛ sababuba jira baarakɛda suguyatigiw bolo walasa u ka se ka fanga sɔrɔ u kɛtɔ ka nafolo kɔrɔlenw sɛmɛntiya cogo labɛnnen na. Waati tɛmɛnen kɔfɛ, o sinsin in ka kan ka bonya a yɛrɛ la ka kɛ yiriwali kuntaalajan kuntaalajan fɛnw ye minnu ka bon, i n’a fɔ: kɔnɔkow kulu kura jɔli ka kɔkanna-yɔrɔw sɔrɔ minnu fanga ka bon baarakɛlaw ka baarakɛcogo bɛɛ lajɛlen nɔgɔyali SEO Baarakɛtaw don yiriwali Sprintw kɔnɔ SEO fɛɛrɛtigɛ waleyali bɛ bɛnkan de wajibiya ni jɛkulu ka yiriwali baarakɛcogo kɔrɔ ye. Sani u ka PDF belebeleba dɔ di jatebɔ jaabiw ma, SEO jɛkuluw ka kan ka ladilikanw baara ka kɛ tikiti kɛrɛnkɛrɛnnenw ye (misali la, Jira walima GitHub) minnu bɛ bɛn sisan bolicogo ma. Ne ka ko kɛlenw na, ekipuw ka teli ka SEO ye u ka ɛntɛrinɛti bɔli baarakɛcogo la min ka bon kosɛbɛ, o bɛ na ni « sɔnni layɛrɛw » ye minnu bɛ ɲɛtaa bali. Ni o fɛn kuraw makɔnɔnenw bɛ ka bɔ kɛnɛ kan, u bɛ se ka ye ka ban, o bɛ dɔ bɔ ɲinini kɛcogo la. A ka c‘a la, o ɲɔgɔndan in tɛ fɛɛrɛbɔ jɛkulu ka jalaki ye; o ye silo SEO taamasiɲɛ ye. Aw hakili to a la ko SEO ka kan ka kɛ proactive ye sanni ka kɛ reactive ye. Walasa ka se sɔrɔ waleyali gɛlɛya kan, SEO ka kan ka dɛmɛ ni kalan ye tuma bɛɛ ani kumaɲɔgɔnya dafalen. O kɔrɔ ye ko bololabaarakɛla bɛɛ — k’a ta dev la ka se sariya ma — b’u jɔyɔrɔ faamu o baara in na. A laban na, ka SEO baarakɛminɛnw fara ɲɔgɔn kan ni yiriwali pibiliki ye walasa ka fɛn caman kunnafoni fɛn caman Changements ni hakilinaw ye. O b’a to ekipuw bɛ se ka baara kɛ ni hakilinaw ye minnu bɛ kɛ ni otomatiki ye walasa ka ko minnu bɛ se ka kɛ, olu minɛ sani u ka bila baara la. Baara kɛ ni AI ye walasa ka kɔnɔkow ɲɛnabɔ Baarakɛda ka ɲɛnamaya kɛcogo la, kɔnɔkow tiɲɛni ye sɛgɛsɛgɛli kɔfɛfɛn ye min tɛ se ka bali, yɔrɔ min na, a ka c’a la, ɲɛ ba caman tɛ nafa sɔrɔ, ni ɲinini laɲini ni ɲɔgɔndan dantigɛliw bɛ wuli. O nafolo ninnu jateminɛni bolo la ani k’u lakurayali, o ka teli ka kɛ musaka ye, o bɛ na ni kunnafoni “finmanw” ye minnu bɛ domani fanga dɔgɔya ani ka crawl budget tiɲɛ. K’a sɔrɔ n tun bɛ kunnafoniw kuraya ni bolo ye, n y’a ɲɛsin AI baarakɛminɛnw ma minnu bɛ kɛ otomatiki la walasa ka baara teliya. AI bɛ se ka sɛbɛnniw suma ni sɔrɔyɔrɔ suguya caman ye, i n’a fɔ ɲɔgɔndankɛlaw ka ɲɛw, kunnafoniw, ko kɛlenw sɛgɛsɛgɛliw, ani kibaruyaw, walasa ka kunnafoni kuraw jira. Min nafa ka bon, o ye k’i ka kɔnɔkow jɔyɔrɔ n’u lakalicogo kɛrɛnkɛrɛnnen mara. Misali la, n bɛ ko kɛlenw sɛgɛsɛgɛli, ko kɛlen ɲɛnamaw, ani n yɛrɛ ka hakilinaw don a kɔnɔ tuma bɛɛ walasa ka n ka kɔnɔkow bɔ ɲɔgɔn na ni AI-generated content generic ye. Ekipu minnu bɛ baara kɛ ni HubSpot ekosisɛti ye, Breeze bɛ se ka nin sɛgɛsɛgɛli fɔlɔw walima meta ɲɛfɔliw lawuli k’a ɲɛsin sɛbɛnnikɛlan kɔnɔ. Ni o ni HubSpot ka Kɔnɔkow Hub ka kunnafonidilanw faralen ɲɔgɔn kan, baarakɛda jɛkuluw bɛ se ka nin fɛn kura ninnu nɔfɛkow lajɛ waati yɛrɛ la, ka kɔnɔkow injiniyɛri ni ROI cɛ sira datugu. Kɔlɔsili ni kunnafoniw dicogo basigilen sigi sen kan Sumanikɛcogo min bɛ senna, o bɛ baarakɛda ka SEO jatebɔ ɲɛtaa sinsin, wa a bɛ ko kuraw jira n’u bɛ bɔ kɛnɛ kan. Yɛlɛma kɛlen kɔfɛ, ekipuw ka kan ka baarakɛcogo jiralan jɔnjɔnw kɔlɔsi i n’a fɔ organique traffic, daɲɛ kolomaw jatebɔ, ani crawl health. Nka, o jateminɛ dɔw bɛ se ka kɛ ko u tɛ yɔrɔ dɔ ka baarakɛcogo jira ka ɲɛ AI ɲinini na. Irina Maltseva, n’o ye AI SEO ladilikɛla ye, o ka fɔ la, baarakɛda SEO jɛkuluw ka kan ka daminɛ ka ɲininiw, AI yecogo, ani sɔrɔko nɔfɛkow fɔ. Irina ye ladilikan di ko tugu-tugu ɲɔgɔn kɔ: markala min bɛ a lahakilinaw, . kan niyɔrɔ AI ɲinini na, . directe et organique homepage trafic, . AI-driven bεε bε Yεlεma. Nin jateminɛ ninnu bɛ ɲininkali kelenw jaabi, minnu b’u janto bololabaarakɛlaw la: Yala an ka ɲinini ka ca, an bɛ ye ka tɛmɛ ɲɔgɔndankɛlaw kan, wa an bɛ jago sɔrɔtaw bila sen kan wa? Pro Tip: HubSpot’s SEO Tools bɛ se ka kɛ sababu ye ka kunnafoniw di otomatiki la minnu bɛ se ka tila ni ɲɛmɔgɔw ye. Baara kɛ ni baarakɛminɛnw ye walasa ka jatebɔ hakilinaw jira ani ka barow dɛmɛ SEO baarakɛcogo n’a nɔfɛkow lamini na. Ɲininkali minnu bɛ kɛ tuma caman na Enterprise SEO Audits kan Baarakɛda ka SEO jatebɔ ka kan ka waati joli ta? A ka c’a la, baarakɛda SEO sɛgɛsɛgɛli bɛ dɔgɔkun naani ni dɔgɔkun seegin cɛ walasa ka ban. Nin waatibolodalen in kɔnɔ, fɛɛrɛko sɛgɛsɛgɛli fɔlɔ, bololabaarakɛlaw ka ɲininkaliw, bololabaarakɛlaw ka kunnafoniw lajɛli, ani ladilikanw faralen ɲɔgɔn kan laban na ka kɛ fɛɛrɛbɔ siratigɛ la. O waati kuntaala bɛ bɔ kosɛbɛ yɔrɔ bonya la ani jɛkulu hakɛ min sen bɛ kunnafonidilanw na. An bɛ se ka kɔnɔkow mɔgɔfaga bali cogo di jatebɔ kɔfɛ? Kɔnɔkow mɔgɔfaga bɛ bali ni karti jɛlen sigili ye barokun kan ani ka baara kɛ ni kanon taamasiyɛnw ye. Sɛgɛsɛgɛli senfɛ, ekipuw bɛ ɲɛw dɔn minnu bɛ daɲɛ koloma kelenw laɲini, k’a latigɛ n’u bɛna u fara ɲɔgɔn kan ka kɛ « ɲɛ jɔlen ye, ka ɲɛ barikama bila sira barikama kan, walima n’u bɛna kɔnɔkow danfara walasa ka ɲinini ŋaniya kɛrɛnkɛrɛnnenw laɲini. HubSpot’s SEO Tools bɛ barokun kuluw ka baarakɛminɛnw di minnu bɛ dɛmɛ ka o jɛɲɔgɔnyaw yecogo ye. An ka kan ka crawl budget ɲɛnabɔ cogo di sites belebelebaw kan? Crawl budget bɛ ɲɛnabɔ ni ɲininikɛlanw bɛ waati kɛ dɔrɔn ɲɛw kan minnu nafa ka bon, minnu bɛ se ka index (index) kɛ. O ye ka baara kɛ ni robots.txt ye walasa ka paramɛtiriw bali minnu nafa ka dɔgɔ, ka cakɛdaw labɛn minnu bɛ ɲɛsin fɛn wɛrɛw ma, ani k’a lajɛ ko XML sitemap saniyalen don ani ko a bɛ waati la. Kɔnɔkow ɲɔgɔnna bɔli ani ka siti teliya yiriwa, o fana b’a to botw bɛ se ka ɲɛ caman lajɛ waati dɔɔnin kɔnɔ. Tuma jumɛn na an ka kan ka baara kɛ ni foli fitininw ye ni domani fitininw ye diɲɛ sitiw kama? A ka c’a la, foli fitininw ka fisa diɲɛ SEO ma bawo u bɛ domani fanga sabati domani ju kelen kɔrɔ. A ka c’a la, yɔrɔ fitininw bɛ jate i n’a fɔ fɛn danfaralenw ɲininikɛlanw fɛ, o bɛ se ka gɛlɛya don fanga tɛmɛni na ka bɔ yɔrɔba la ka taa marabolo suguya wɛrɛw la. Nka, domain fitininw bɛ se ka kɛ wajibi ye ni marabolo yɔrɔw bɛ baarakɛminɛnw sigiyɔrɔw ɲini minnu tɛ kelen ye walima ni fɛɛrɛbɔlanw tɛ kelen ye kosɛbɛ. SEO ni feereli ni pibiliki laɲiniw bɛncogo ɲuman ye mun ye? SEO bɛ bɛn feereli ma ni daɲɛ kolomaw kariti ye sannikɛla ka taama taabolo la. Ni u ye fɛn caman tigɛli fɛnɲɛnamafagalanw nɔfɛtaama HubSpot CRM kɔnɔ, ekipuw bɛ se k’a ye tigitigi bulɔgu sɛbɛnw walima landingɛ ɲɛ minnu bɛ ɲɛmɔgɔya ni sɔrɔw bila senkan. O kunnafoniw b’a to SEO jɛkuluw bɛ se ka ɲɛtaa kɛ fɔlɔfɔlɔ minnu bɛ nɔ bila sosiyete ka nafolosɔrɔ siratigɛ la sanni ka dɔ fara vanity metrics kan dɔrɔn i n’a fɔ sirako. SEO Audit tigɛli ka kɛ Enterprise Growth ye Baarakɛda ka SEO sɛgɛsɛgɛli kɛli ye wale gɛlɛn ye nka a nafa ka bon walasa ka nizɛri yecogo sabati hakɛ la. Ɲɛtaa bɛ ɲini fɛɛrɛko baarakɛminɛn barikamaw ni fɛɛrɛ jɛlenw faralen ɲɔgɔn kan ekipu caman kɔnɔ. Nin baarakɛminɛn ninnu bɛ fɛnsɔrɔsiraw di minnu ka kan walasa ka kunnafoniw bila ɲɔgɔn cɛ, ka fɛnw kɛcogo ɲuman kɛ otomatiki la, ani ka a lajɛ ko ekipu mɔgɔ kelen-kelen bɛɛ bɛ se ka dɛmɛ don fɛnɲɛnamafagalanw ka yiriwali la: HubSpot’s SEO Tools & Content Hub: A bɛ kunnafoniw bila cɛmancɛ la ani ka jatebɔ kɛcogo ɲɛ. Breeze AI Agents: A bɛ hakililata ta walasa ka jatebɔ hakilinaw tigɛli kɛ ka kɛ wale ɲumanw ye minnu bɛ se ka kɛ. HubSpot AEO Grader: A bɛ yɔrɔ dɔ yecogo jateminɛ jaabi motɛri ɲɛnabɔli (AEO) kama. Ni baarakɛda ninnu bɛ baara kɛ ni nin baarakɛminɛn ninnu ye, u bɛ se ka jatebɔ sɔrɔlenw sɛmɛntiya minnu bɛ kɛ ka kɛɲɛ ni sariya ye, ka kɛ nafa ye min bɛ se ka kɛ ɲɔgɔndan ye ɲinini siratigɛ la, min bɛ wuli tuma bɛɛ.

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