AI Mode Data, Ask Maps & Branded Queries Go Live – SEO Pulse sɛgɛsɛgɛli
AI Mode Data, Ask Maps & Marka ɲininkaliw Go Live – SEO Pulse
SEO Pulse laban min bɔra Search Engine Journal la, o bɛ fɛn kura kɔrɔw jira minnu bɛ nɔ bila ɲinini yecogo la. Yɛlɛmaba saba bɛ ka dugukolo cogoya sɛmɛntiya kokura : AI Mode kunnafonidilanw marali, Google Maps ka baroda kura "Ask Maps" fɛɛrɛ, ani ɲininkaliw tilatilali otomatiki taamasiyɛnw tilatilali ɲininikɛlan kɔnɔ. O fɛn caman b’a ɲini ka jateminɛ kɛ teliya la nizɛri suguyatigiw fɛ. AI Overviews bɛ baarakɛlaw ka jɛɲɔgɔnyaw mara cogo min na Google kan, sɔrɔli bɛ ka kɛ baro ye cogo min na, ani cogo min na sisan marka kunnafoniw bɛ tila u yɛrɛma, o faamuyali nafa ka bon bi SEO fɛɛrɛ la. Nin sɛgɛsɛgɛli in bɛ kunnafoni kura kelen-kelen bɛɛ n’a nɔfɛkow tiɲɛ.
AI Mode: AI Overviews bɛ jɛgɛnw ni baarakɛlaw ka jɛɲɔgɔnya mara cogo min na Google ka AI Overviews, n’o ye a ka Search Generative Experience dɔ ye, o dabɔra walasa ka jaabi teliyalenw di. Sɔrɔba min sɔrɔla kɔsa in na kunnafonidilanw na, o ye ko nin jaabi minnu bɛ sɔrɔ AI fɛ, olu bɛ se ka baarakɛlaw to Google ka ɲɛnamaya kɛcogo kɔnɔ. O "AI Mode" in bɛ dɔ bɔ digili hakɛ la min bɛ taa kɛnɛma sitiw kan kunnafoni ɲininiw kama. SEO baarakɛlaw fɛ, o b’a jira ko fɛn dɔ bɛ wuli ka bɔ sirako siratigɛ la. Ɲininkali minnu jaabi jɛlen don, olu bɛ se ka dɔgɔyali ye organique click-through hakɛ la ka taa weleweledalaw ka sitiw kan. Sisan, sinsin ka kan ka ɲɛsin ɲininkaliw ma, yɔrɔ minnu na ɲinini juguw, sangaɲɔgɔnma, walima jago ŋaniya ka kan ka kɛ yɔrɔ minnu na.
Fɛɛrɛbɔ siratigɛ la, a bɛ sɔrɔ kɔnɔkow ni SEO la O jiginni in bɛ kɔnɔkow jateminɛcogo kura de wajibiya. Markaw ka kan k’a dɔn ɲininkali minnu ka teli ka jaabi sɔrɔ u bɛɛ lajɛlen na AI Overview kɔnɔ.
Laɲini "Sen nata" Laɲini: Ka kɔnɔkow dilan minnu bɛ tugu AI jaabi kɔ cogo la min bɛ bɛn hakili ma, ka sɛgɛsɛgɛli juguw di, ka kalanw kɛ, walima ka fɛnw suma ɲɔgɔn na. E-E-A-T yiriwa: Aw bɛ se ka ko kɛlenw, dɔnniya, fanga ani dannaya taamasiɲɛw dɔgɔya siɲɛ fila walasa ka se ka ɲɔgɔn sɔrɔ ni AI ka kunnafoni kuncɛlenw ye. Optimize for Commercial Queries: Jago ni jago sɛgɛsɛgɛli ɲininkaliw bɛ to ka wasa dafalen sɔrɔ AI ja dɔ fɛ.
Kartiw ɲininka: Baro sɔrɔli bɛ se Google Maps kɔnɔ Google bɛ ka AI generatif (AI generatif) don Maps kɔnɔ k'a ɲɛsin Maps ma ni "Ask Maps" fɛɛrɛ kura ye. O b’a to baarakɛlaw bɛ se ka barokɛyɔrɔ sɔrɔ sigida sɔrɔli kama. Sani u ka ɲininiw filɛ ni bolo ye, baarakɛlaw bɛ se ka ɲininkali gɛlɛnw kɛ kanko la, minnu bɛ kɛ cogoya la. Misali la, baarakɛla dɔ bɛ se k’a ɲininka ko: “Itali dumunikɛyɔrɔ dɔ ɲini min bɛ se ka sokɔnɔbaganw dɛmɛ dugu cɛmancɛ la, min da bɛ wuli kɔfɛ ni dɔnkili ɲɛnamaw ye.” O jiginni in bɛ sigida ɲinini kɛ fɛn ye min bɛ se ka kɛ fɛn ye, nka a ka gɛlɛn fana jagokɛlaw ka sɔrɔ.
Ka ɲɛsin sigida ɲinini ma min bɛ kɛ ni baro ye Walasa ka to ka ye nin barokɛcogo kura in na, sigida SEO ka kan ka ladamu. Laadalata daɲɛ kolomaw falenni jago ɲɛfɔliw la, o tɛna kɛ fɛn ye min tɛ nɔ bɔ kosɛbɛ.
I ka Google Business Profile (I ka Google Business Profile) bonya: Baara kɛ ni fɛnw bɛɛ ye minnu bɛ sɔrɔ (i n’a fɔ "pet-friendly," "live music," "outdoor seating") ni hakilisigi ye. O kunnafonidilan sigilen in bɛ AI ka faamuyali balo. I sinsin kan dacogo kan: I ka ɲininkali dafalenw ni kumasenw don a kɔnɔ, kiliyanw bɛ baara kɛ ni minnu ye seginnkanniw ni ɲininkali ni jaabi yɔrɔw la i ka kunnafonisɛbɛn kan. Dusu don seginnkanni caman na: Seginkanni minnu bɛ fɛn kɛrɛnkɛrɛnnenw, fiɲɛw ani ko kɛlenw kofɔ, olu bɛ kɔrɔko kunnafoniw di "Ask Maps" bɛ baara kɛ ni minnu ye walasa ka ɲininkaliw bɛn ɲɔgɔn ma.
Ɲininkaliw tilacogo otomatiki la ɲininikɛlan kɔnɔ Google Search Console y’a daminɛ ka ɲininkali kunnafoniw tila-tila a yɛrɛma minnu bɛ kɛ ni taamasiyɛn ye ani minnu tɛ taamasiyɛn ye. Nin fɛɛrɛ in min ɲinina kabini tuma jan, o bɛ hakilina jɛlen di i ka fɛn dilannen tɔgɔladonni n’a lafaamuyali kanpaɲiw bɛ baara kɛ cogo min na ka tɛmɛ i ka cɛsiriw kan walasa ka izini camanba tacogo minɛ. O tilacogo otomatiki in bɛ sɛgɛsɛgɛlikɛlaw ka bololabaara lɛrɛ caman kisi ani ka filiw dɔgɔya. A bɛ sira Di SEO baarakɛcogo sɛgɛsɛgɛli tigitigi ma. Misali la, taamasiyɛn minnu tɛ taamasiyɛn ye, olu dɔgɔyali barikama bɛ se ka bɔ ɲɔgɔn na, ka sɛgɛsɛgɛli kɛ danfara la ka bɔ taamasiyɛn ɲinini hakɛ jiginni na.
Ka baara kɛ ni nin kunnafoniw ye walasa ka bonya Ni nin kunnafoniw faralen don ɲɔgɔn kan ka saniya, aw bɛ se ka fɛɛrɛ nuancɛ caman labɛn.
Marka kɛnɛya kɔlɔsili : Aw bɛ ɲininkali hakɛ ni a digilen hakɛ lajɛ minnu bɛ taamasiyɛn kɛ i n’a fɔ taamasiyɛnw dɔnni ni u dusukunnataw jiralan tilennenw. SEO baarakɛcogo saniyalen: I ka kɔnɔkow ni SEO baarakɛcogo fɛɛrɛbɔ nɔ lakika jateminɛ ni ɲininkali kɛcogo sɛgɛsɛgɛli ye min tɛ taamasiyɛn ye. Kanpaɲi sɛgɛsɛgɛli jɛlen: Aw bɛ sɛgɛsɛgɛli kɛ ni fɛntigiya ɲininiw ye minnu bɛ kɛ ni PR, sosiyete ka kunnafonidilanw, walima piblisite kanpaɲiw ye walasa ka ROI sumani tigitigi.
Nin bεnkan in bɛ Bɛn ni Google ka kɛnɛyako cɛsiri wɛrɛw ye, i n’a fɔ u jirali baarakɛcogo lasɛbɛnnikɛlan kɛmɛ caman minnu tɛ sɛbɛn sɔrɔ, olu b’a jira k’u ka sigida gɛlɛnw faamuyali nafa ka bon.
Kuncɛli: Ka ladamu ɲinini nata la min bɛ kɛ ni AI ye AI Mode kunnafoniw, Ask Maps, ani ɲininkali tilacogo taamasiyɛnlenw bɔli waati kelen na, o bɛ teliya teliya jira ka taa AI-native ɲinini kɛcogo la. Sisan, ɲɛtaa bɛ bɔ ka ladamu barokɛyɔrɔw la, ka kunnafonidilan kura tila-tilalenw ta, ani ka kɔnɔkow dilan minnu bɛ nafa kɛrɛnkɛrɛnnen di ka tɛmɛ AI kuncɛlenw kan. Ka to ɲɛfɛ, o bɛ sɛgɛsɛgɛli kɛ tuma bɛɛ ani fɛɛrɛ teliyalenw. Walasa ka kunnafoni bɛɛ sɔrɔ PPC bɛ ka yiriwa cogo min na nin fɛn caman Changements kɛrɛfɛ, aw ye hakilina labanw lajɛ PPC Pulse ka kunnafoni kɔnɔ min bɛ Merchant Center ani Smart Bidding kan. Yala i ka siti in ka fɛɛrɛbɔ jusigilan lakananen don ani a labɛnna ka ɲɛ walasa ka nin fɛɛrɛ kura ninnu dɛmɛ wa? Fɛn minnu bɛ 'plugin kɔrɔlenw na, i n'a fɔ Formidable Forms flaw kɔsa in na, olu bɛ Se k'i ka SEO cɛsiri bɛɛ Dɔgɔya. A to Seemless k’i ka siti ka SEO ni lakana kɛnɛya sɛgɛsɛgɛ walasa k’a dɔn ko i bɛ ka jɔ jusigilan sabatilen kan siniko kama.
